Radar Companies Consumer · Capital Region
Radar · Consumer in Capital Region

Best Consumer Companies in Capital Region, Iceland

The 45 best Consumer companies in Capital Region, Iceland in 2026, ranked by funding and momentum. Funding, investors, founders, valuation, tech stack and live signals. Top: Controlant.

45companies tracked
$168.6Mdisclosed funding
0unicorns
6have raised

Ranked: Best Consumer companies in Capital Region

#CompanyDisclosed fundingLast roundApp-install YoYTech stackWeb popularitySEO maturityRecent signals
1Controlant
Provider of real-time visibility platform and monitoring services for pharmaceuticals
$67M21 mo agoContentfulApple iCloud MailMicrosoft 365+23Top 5Mbasic1 launch
2Travelshift
Online platform that provides pre-booked trip planning for travelers
$30M35 mo agoWordPressMySQLPHP+15Top 50Mbasic
3Guide to Iceland
Online Travel Agency
$20M95 mo agoNode.jsYouTubeVarnish+22Top 500krich
4Smitten
Provider of a fun and activity-driven dating app
$13M47 mo agoWordPress Block EditorElementorWordPress+33Top 5Mrich
5TripCreator
SaaS-driven itinerary builder for travel agents/agencies
$10M95 mo agoDudaYouTubeNginx+25Top 10Mrich
6Hopp
App-based platform offering electric-kick-scooter rental services
$8M43 mo ago+32%ContentfulNode.jsReact+11Top 5Mrich
7Dohop
Flight meta-search engine
$8M52 mo agostyled-componentsReactGatsby+18Top 5Mrich
8Kaptio
CRM & booking software for travel agents
$3M124 mo ago
9Hefring Marine
Provider of data-driven vessel monitoring systems for shipping management
$2M27 mo agoSanityTurbopackNode.js+22Top 10Mrich
10Overtune
App-based music creation platform
$2M16 mo agoWebflow EcommerceWebflowSentry+14Top 5Mbasic
11Rexby
Online platform that provides personalized recommendations from local experts
$1M171 mo agoTypeScriptGraphQLNode.js+19Top 1Mbasic
12Digon Games
Casual sports games development studio
$1M143 mo ago
13Gogoyoko
Online music store and social networking music platform for artists
$944K211 mo ago
14HorseDay
Provider of horse care services
$700K45 mo ago
15Mussila
Music streaming platform for kids
$510K64 mo ago+9%WordPressMySQLPHP+31Top 5Mrich
16Watchbox
Mobile app to share photos and videos
$380K128 mo ago
17Kula
Provider of camera accessories and a software platform for shooting and viewing 3D content
$300K100 mo ago

Top 12 Consumer companies in Capital Region

#1
Series C · Reykjavik, Capital Region · founded 2007 · 15 employees
$67.5Mraised

Provider of real-time visibility platform and monitoring services for pharmaceuticals. The platform offers insights and automated workflows to optimize supply chain agility and resilience. It facilitates real-time monitoring, customized notifications, and detailed data review for end-to-end supply chain performance. The platform also automates supply chain processes and provides insights into logistics, including advanced analytics to improve performance. The solution is compliant for pharmaceutical use cases, providing automatic reporting for audits and compliance purposes.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 10k LinkedIn followers — 30.0% of this cohort's audience
Activity: 1 product launches announced in 12 mo
Founders & team
Trausti ThormundssonCo-Founder & Co-CEOGisli HerjolfssonCo-Founder & Co-CEO
Investors
Sjóvá, VIS, Frumtak Ventures, Apax, Gildi, Alva Capital
Tech stack
Amazon SesAmazon Web ServicesApple Icloud MailContentfulContentsquareCookiebot
#2
Seed · Reykjavik, Capital Region · founded 2020 · 12 employees
$2Mraised

App-based music creation platform. It allows users to record themselves and add voice effects. Users can also make videos using music. The app is available for iOS users.

Founders & team
Jason GudjonssonCo-FounderPétur Eggerz PéturssonCo-founder and Chief Technology OfficerSigurdur ArnasonFounder
Investors
Whynow, Goodwater Capital, Brunnur Ventures
Tech stack
CloudflareGoogle AnalyticsGoogle Font ApiGoogle Hosted LibrariesGoogle Tag ManagerGoogle Workspace
#3
Series A · Reykjavik, Capital Region · founded 2014 · 34 employees
$30Mraised

Online platform that provides pre-booked trip planning for travelers

Founders & team
Ingi ShahinCo-FounderRoland GerschManaging Director & Chief Technology Officer
Investors
General Electric
Tech stack
BabelCore-JsGodaddyGoogle AnalyticsGoogle WorkspaceGsap
#4
Series A · Reykjavik, Capital Region · founded 2017 · 9 employees
$2.4Mraised

Provider of data-driven vessel monitoring systems for shipping management. It provides data-driven safety solutions for maritime operators. The solution utilizes onboard sensors to collect wave slamming acceleration forces, weather, and sea conditions in real-time. The solution further analyzes it to provide data-driven insights on hazardous situations, passenger/crew safety, and ship/equipment damages. Provides color-coded alerts for hazardous conditions based on the level of threat apart from enabling users to monitor & communicate directly with operators.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 3k LinkedIn followers — 8.5% of this cohort's audience
Activity: 1 partnerships (incl. Hefring Marine) announced in 12 mo
Funding rounds
  • May 2024Series A$2.4M
  • Apr 2021Seed
  • Jul 2019Seed
Founders & team
Karl Birgir BjornssonCEO
Investors
TechNexus, New Business Venture Fund, Innoport, Faber, MD One Ventures, Riverstone
Tech stack
CookiebotGodaddyGoogle AnalyticsGoogle CloudGoogle Cloud CdnGoogle Tag Manager
#5
Series A · Reykjavik, Capital Region · founded 2018 · 23 employees
$12.7Mraised

Provider of a fun and activity-driven dating app. It is a fun dating app that focuses on making the process of finding the next relationships, whether it's short-term or long-term. It helps in swiping and finding profiles to create meaningful connections through fun interactions and activities.

Founders & team
Asgeir VisirCo-Founder & CPODavid SimonarsonCo-Founder & CEO
Investors
Makers Fund, Possible Ventures, Wonder Investment, Byfounders, New Nordic Ventures, ProFounder
Tech stack
Alpine.JsCloudflareCloudflare Bot ManagementCore-JsCrisp Live ChatEnvoy
#6
Series A · Reykjavik, Capital Region · founded 2019 · 23 employees
$7.5Mraised

App-based platform offering electric-kick-scooter rental services. Users can find, book, and unlock the vehicle by using the mobile app. At the end of the ride, users have to place the vehicle at the designated spots. The mobile app is available for both Android and iOS devices.

Investors
Brunnur Ventures, Nefco, Glymur eignastyring
Tech stack
CloudflareContentfulCookiehubCore-JsGoogle AnalyticsGoogle Font Api
#7
Series C · Reykjavik, Capital Region · founded 2004 · 80 employees
$7.5Mraised

Dohop is a free search engine for flights, hotels and rental cars. The technology is fully owned by Dohop. Dohop also has an affiliate program, where anyone can sign up and present Dohop’s flight search on their own website, with Dohop sharing any commission earned 50/50.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 5k LinkedIn followers — 15.0% of this cohort's audience
Founders & team
David GunnarssonCEO
Investors
EIC Fund, Scottish Equity Partners, Europa, New Business Venture Fund, easyJet, Brunnur Ventures
Tech stack
CdnjsCloudflareCloudflare Bot ManagementCore-JsEnvoyFont Awesome
#8
Series A · Reykjavik, Capital Region · founded 2012 · 21 employees
$20Mraised

Uniting over 1000 Icelandic travel operators in a single community, Guide to Iceland remains the largest marketplace for Icelandic travel services in existence. The online platform provides unprecedented access to customer reviewed tours, accommodation and rental cars, as well as unique packages, customised to meet the wishes of seasoned and first-time visitors alike. With a wealth of resources, presented in nine languages, Guide to Iceland stands out as the most comprehensive source for Icelandic travel information in the world—featuring everything from in-depth articles to extensive travel blogs—and offering the chance to connect directly with locals for expert first-hand guidance. Gui

Founders & team
Iurie BelegurschiCo-FounderXiaochen TianCo-Founder & CMONanna GunnarsCo-Founder
Investors
State Street Global Advisors
Tech stack
Amazon SesAmazon Web ServicesConvertEmotionEnvoyGoogle Workspace
#9
Seed · Reykjavik, Capital Region · founded 2013 · 24 employees
$10.3Mraised

TripCreator provides a SaaS-driven itinerary builder for travel agents/agencies. The solution enables tour operators to create itineraries on a map-based interface with drag-and-drop functionalities. Users can also customize the duration & other elements and share (via PDF & shareable links) itineraries with their customers. Additionally, users can integrate their travel inventory onto the platform via APIs & can also tap into inventory from multiple partnered suppliers. Features include dynamic packaging, custom template creation, analytics & statistics, reporting, e-mail automation, and more. Its mobile app is available for iOS and Android devices.

Funding rounds
  • Sep 2018Seed$8M
  • Apr 2017Seed$2M
  • May 2015Seed$350K
Founders & team
Magnus I OskarssonCo-Founder
Tech stack
Amazon Web ServicesCore-JsDudaFont AwesomeGoogle AnalyticsGoogle Tag Manager
#10
Seed · Reykjavik, Capital Region · founded 2020
$700Kraised

Provider of horse care services

Founders & team
Oddur OlafssonCo-Founder & CEOOlafur H EinarssonCo-Founder
Investors
New Business Venture Fund
#11
Series A · Kopavogur, Capital Region · founded 2012 · 42 employees
$3.5Mraised

Kaptio is an enterprise travel platform that is built on Salesforce platform. It serves as a CRM & a booking platform for travel agents. It lets them efficiently manage offers and bookings of clients, in addition to streamlining communications with resellers and suppliers. It offers a subscription-based pricing policy. Its major clients are Viking Cruises, Rocky Mountaineer, Iceland Travel, and Golfbreaks.com.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 7k LinkedIn followers — 20.8% of this cohort's audience
Funding rounds
  • Mar 2016Series A$2.6M
  • Jan 2015Seed$887K
Investors
Frumtak Ventures, Capital A Partners, Kaskurkad.lv, New Business Venture Fund
Tech stack
WebflowVimeoJqueryGoogle Hosted LibrariesGoogle AnalyticsWorkable
#12
Seed · Reykjavik, Capital Region · founded 2015 · 10 employees
$510Kraised

Music streaming platform for kids. It is based on a cross-cultural B2B and B2C business model. It provides basic skills and instruments to play and create music.

Funding rounds
  • Apr 2021Seed$510K
  • Mar 2019Grant (prize money)$56.9K
Investors
Europa, NMÍ, Nordplus, SuperCharger Ventures
Tech stack
Anime.JsAppsflyerCookiebotCore-JsElementorFacebook Pixel

Funding & investor landscape

$168.6Mtotal disclosed funding
22companies funded
9disclosed rounds
0rounds last 90 days
Most active investors
New Business Venture Fund6 rounds
Brunnur Ventures5 rounds
Frumtak Ventures4 rounds
Startup Reykjavik3 rounds
EIC Fund2 rounds
Europa2 rounds
Techstars2 rounds
Alva Capital1 rounds
Apax1 rounds
Byfounders1 rounds

Notable founders

Trausti Thormundsson
Co-Founder & Co-CEO · Controlant
Gisli Herjolfsson
Co-Founder & Co-CEO · Controlant
Jason Gudjonsson
Co-Founder · Overtune
Pétur Eggerz Pétursson
Co-founder and Chief Technology Officer · Overtune
Ingi Shahin
Co-Founder · Travelshift
Roland Gersch
Managing Director & Chief Technology Officer · Travelshift
Karl Birgir Bjornsson
CEO · Hefring Marine
Asgeir Visir
Co-Founder & CPO · Smitten
David Simonarson
Co-Founder & CEO · Smitten
David Gunnarsson
CEO · Dohop
Iurie Belegurschi
Co-Founder · Guide to Iceland
Xiaochen Tian
Co-Founder & CMO · Guide to Iceland
Prism market signals · Iceland · country-scoped Prism corpus, 815,638 docs

Market landscape — 10 sub-themes by coverage

Share of Consumer coverage by sub-theme.

Regulatory-risk over time rising

Funding & growth over time

funding rising · growth rising

Common questions

How many Consumer companies are there in Capital Region, Iceland?
Radar tracks 45 indexable Consumer companies headquartered in Capital Region, Iceland that meet our profile-completeness bar.
What is the total funding raised by Consumer companies in Capital Region, Iceland?
The Consumer companies in Capital Region, Iceland on this list have raised a combined $168.6M in disclosed equity funding across 22 funded companies.
Which is the highest-funded Consumer company in Capital Region, Iceland?
Controlant is the highest-funded Consumer company in Capital Region, Iceland, with $67.5M in disclosed equity funding.
How many Consumer companies in Capital Region, Iceland are funded?
22 of the 45 Consumer companies in Capital Region, Iceland on this list have disclosed at least one equity funding round.
How many Consumer unicorns are there in Capital Region, Iceland?
None of the Consumer companies in Capital Region, Iceland on this list currently has a disclosed valuation of $1B or more.
Who are the top investors in Capital Region, Iceland Consumer companies?
The most active investors in Capital Region, Iceland Consumer companies on this list include New Business Venture Fund, Brunnur Ventures, Frumtak Ventures, Startup Reykjavik, EIC Fund.
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