Best Consumer Companies in Colombia
The 236 best Consumer companies in Colombia in 2026, ranked by funding and momentum. Funding, investors, founders, valuation, tech stack and live signals. Top: Liftit.
Colombia's Consumer sector has 236 companies tracked, $191M in total disclosed funding, and zero unicorns — which tells you exactly where the opportunity sits. Melonn leads the pack at $24M raised, followed by Instaleap at $20M, and the rest of the field is still early-stage and hungry. Median app install growth is running at roughly +19% YoY across consumer and consumer goods platforms, a number that's hard to ignore when you're sizing up which markets are actually converting mobile attention into revenue. Demand is moving on three rails: sustainability awareness, shifting financial priorities, and the smartphone-driven customer journey that every founder here is chasing. Investors like Y Combinator, Wayra, and Velum Ventures are already in the room, so the capital infrastructure exists even if the big exits haven't materialized yet.
What's worth watching is the broader momentum building around consumer-facing private credit and growth funding globally, and Anicut Capital's new Rs 1,275 crore fund backing consumer and SaaS players signals that institutional appetite for exactly this stage is alive. I'd also point you to what matters to today's consumer in 2025 for context on the $15,200B global market backdrop shaping the demand signals these Colombian startups are building into. The directory below ranks Consumer companies in Colombia by disclosed equity funding and recent momentum — use it as your starting map.
- Consumers fast becoming value seekers
- 53% of consumers perceive ad targeting as intrusive: WARC
Ranked: Best Consumer companies in Colombia
| # | Company | Disclosed funding | Last round | Stage | Employees | Founder | Tech stack | Recent signals |
|---|---|---|---|---|---|---|---|---|
| 1 | Liftit Online marketplace providing on-demand trucking services | $39M | 71 mo ago | Series B | 231 | — | TurbopackNode.jsHeadless UI+16 | — |
| 2 | Melonn Offers a platform for delivering parcels online | $24M | 52 mo ago | Series A | 230 | Andres Sanchez Co-Founder & CEO | WordPressMySQLPHP+28 | — |
| 3 | Instaleap Platform for supermarkets, pharmacies and retailers to manage online delivery operations | $20M | 38 mo ago | Acquired | 136 | Antonio Navarro Chief Product Officer & Co-Founder | WordPressMySQLPHP+40 | 1 job opening · 2 launchs |
| 4 | Ayenda Online platform for booking hotels | $20M | 56 mo ago | Series B | 97 | Andres Sarrazola Founder & CEO | Cart FunctionalityNode.jsReact+23 | — |
| 5 | Grupo Recordar Provider of funeral services | $20M | 104 mo ago | Series B | 1,650 | Javier De Arostegui CEO | DrupalPHPZURB Foundation+27 | — |
| 6 | Aptuno Online home rental listing platform to discover residential apartments | $8M | 54 mo ago | Seed | 69 | Alejandro Greiff Co-Founder | ContentfulSentryGoogle Cloud+15 | 3 job openings |
| 7 | Grupo R5 Online platform for consumer loans and car insurance | $7M | 31 mo ago | Series A | 91 | Pablo Armida Co-Founder | HubSpot CMS HubZohoIntercom+31 | 2 job openings |
| 8 | Mono Internet first bank for business banking | $6M | 48 mo ago | Seed | — | Juan Poveda Co-Founder | — | — |
| 9 | Fanki Fan engagement platform for the sports industry | $6M | 36 mo ago | Seed | 38 | Nicholas Perez Founder | Cart FunctionalityNode.jsMapbox GL JS+18 | — |
| 10 | Mezubo Online marketplace for car title loans | $6M | 51 mo ago | Seed | 20 | Juan Pardo Co-Founder | — | — |
| 11 | 1DOC3 Online teleconsultation app for healthcare providers and patients | $5M | 62 mo ago | Seed | 112 | — | Node.jsVue.jsNuxt.js+12 | 1 partnership |
| 12 | Castia Online brokerage services for residential properties | $5M | 47 mo ago | Seed | 56 | — | — | — |
| 13 | Teclogi Offers a web-based marketplace providing cargo transportation services | $5M | 31 mo ago | Series A | — | Humberto Coronado Arengas Founder and CEO | Node.jsReactNext.js App Router+10 | 2 job openings |
| 14 | Cubbo Provider of web-based micro-fulfillment for e-commerce businesses | $4M | 48 mo ago | Seed | 50 | Brian York Co-Founder & CEO | WebflowZohoIntercom+26 | 1 job opening |
| 15 | Home Capital Online broker platform for residential properties | $3M | 44 mo ago | Series A | 68 | Tomas Cordoba Co-Founder & Managing Director | — | — |
| 16 | MoneyLine App-based sports betting platform | $2M | 45 mo ago | Seed | — | — | — | — |
| 17 | PICAP App-based platform offering ride-hailing and on-demand delivery services | $2M | 85 mo ago | Seed | 300 | — | SentryAmazon Web ServicesjQuery-pjax+10 | — |
| 18 | Ruedata AI & SaaS-driven data analytics solution for automotive tire management | $2M | 24 mo ago | Seed | 35 | Sebastian Baquero Co-Founder & CEO | Node.jsRadix UITailwind CSS+14 | — |
| 19 | Muvo On-demand bicycle rental app | $2M | 73 mo ago | Seed | 7 | Daniel Otero Founder & CEO | Cloudflare Browser InsightsCloudflareHTTP/3 | — |
| 20 | trendierco Online marketplace for second-hand multi-category fashion products | $2M | 97 mo ago | Seed | — | — | — | — |
| 21 | Hogaru.com On-demand professional cleaning services provider | $1M | 108 mo ago | Seed | 100 | Matteo Cera Co-Founder & CEO | RubyRuby on RailsStimulus+16 | — |
| 22 | Awake Online platform to discover & book outdoor tours offered by local communities | $500K | 70 mo ago | Seed | 48 | — | UnbounceNode.jsGoogle Sign-in+17 | — |
| 23 | Viajala Meta-search engine for flights and hotels | $500K | 133 mo ago | Seed | 12 | Julien Vincent Cto & Co-Founder | TypeScriptNode.jsAngular+16 | — |
| 24 | Mi Aguila Online ride-hailing platform for corporates | $250K | 81 mo ago | Seed | 71 | Andres Blumer Co-Founder | TypeScriptZone.jsAngular+14 | — |
| 25 | Vecindario Provider of a listing platform to buy residential properties | $125K | 52 mo ago | Seed | 58 | Felipe Restrepo Co-Founder & CEO | — | — |
| 26 | GoJom Provider solutions to real estate buyers and sellers | $125K | 53 mo ago | Seed | 80 | Andres Gonzalez Olaechea Co-Founder and Co-CEO | — | — |
| 27 | Shipal International Online platform for shipping international orders | $100K | 31 mo ago | Seed | — | Laura Chica Co-Founder & CEO | — | — |
Top 12 Consumer companies in Colombia
#1
Seed · Bogota, Bogota · founded 2017 · 35 employees$2Mraised▾
Developer of fleet management software designed to manage and optimize the savings of the tires. The company's software uses data analysis technology and automated learning algorithms to offer maintenance, compliance planning, and abnormal wear and cost overrun data, enabling clients to increase the profitability of their transport fleet by having updated information online.
#2
Series A · Bogota, Bogota · founded 2018 · 91 employees$7Mraised▾
Online platform for consumer loans and car insurance. It offers auto loans, and car title loans with loan amounts based on the vehicle condition and user income, loans can be used for various purposes including debt refinance, home renovation, emergencies, purchase of used vehicles, and more. It provides loans with multiple terms, interest rates, and loan amounts based on the user's profile.
- Oct 2023Conventional Debt—
- May 2022Series A$7M
- Apr 2020Seed—
#3
Acquired · Bogota, Bogota · founded 2015 · 136 employees$20.2Mraised▾
Platform for supermarkets, pharmacies and retailers to manage online delivery operations. It is an platform to manage eCommerce and last mile operations. It offers features such as White-Label Store, AI-Based Personalization, search portal, order management, delivery slots managemet, picking and packing management, and more.
- Apr 2023Series A$5M
- Jan 2018Series A$9M
- Jun 2017Series A$6.2M
#4
Series A · Bogota, Bogota · founded 2019$4.6Mraised▾
Offers a web-based marketplace providing cargo transportation services. The company offers solutions for managing freight transportation operations. It allows transporters to find loads for their trucks, loaders can send loads and find carriers. The app is available on the Android & iOS platforms.
- Nov 2023Series A$4.6M
#5
Seed · Bogota, Bogota · founded 2021 · 38 employees$6Mraised▾
Fan engagement platform for the sports industry. It offers access to multiple products, services, and experiences offered by sports clubs.
- Jun 2023Seed$6M
#6
Series A · Medellin, Antioquia · founded 2020 · 230 employees$24.5Mraised▾
Offers a platform for delivering parcels online. The company connects with the online store and synchronizes with the inventory through distribution centers. They store customers' products in the warehouse and deliver them the next day.
- Feb 2022Series A$20M
- Nov 2021Seed$4.5M
#7
Seed · Bogota, Bogota · founded 2020$6.1Mraised▾
Internet first bank for business banking. It offers financial products like virtual business accounts, virtual cards, virtual wallets, and more. It also offers solutions for money management, receiving and sending payments, and more.
- Jun 2022Seed$6M
- Jan 2022Seed$500K
#8
Series B · Medellin, Antioquia · founded 2015 · 97 employees$20Mraised▾
Online platform for booking hotels. The platform enables users to book their hotels by providing location, date, etc. It offers various services like Wi-Fi access, basic cleaning kit, water bottle, free cancellation chargers, etc. It franchises local hotels which claim to provide services. The mobile application is available for Android and iOS platforms.
#9
Series B · Bogota, Bogota · founded 2016 · 231 employees$39Mraised▾
Liftit provides an online marketplace providing on-demand trucking services. It allows customers to request pickup truck services. Customers can specify details on the platform by selecting vehicle types, assigning routes and instructions. It also sends 2 helpers which perform the loading and unloading of material and provides transit insurance. Pricing depends on vehicle type and based on distance and man-hours worked by aides.
- Jul 2020Series B$22.5M
- Jan 2019Series A$14.3M
- 2017Angel$2.2M
#10
Series A · Medellin, Antioquia · founded 2015 · 68 employees$3Mraised▾
Online broker platform for residential properties. The platform enables users to purchase residential properties at an outlet price. The platform facilitates the purchase and sale of housing by automating the process. Users can find a property based on their preferences using location filters and sell their property via the platform.
#11
Seed · Bogota, Bogota · founded 2021 · 56 employees$4.7Mraised▾
Provider of real estate services intended to help homeowners to move seamlessly to a new home leveraging their current home equity. The company's services offer a mortgage loan to pay down payments for a new house and ensure the sale of the old house, enabling clients to buy their dream home without down payments.
#12
Seed · Bogota, Bogota · founded 2003 · 50 employees$4Mraised▾
Provider of web-based micro-fulfillment for e-commerce businesses. The platform provides integration to an eCommerce platform and provides access to the network of warehouses distributed in the city. It helps to manage inventory and also receive notifications when the inventory needs reorganization. It also offers its own logistic tools to edit, create, cancel and manage all the orders directly on the platform. The company offers solutions on the subscription-based policy.
Funding & investor landscape
Notable founders
Market landscape — 10 sub-themes by coverage
Share of Consumer coverage by sub-theme.
Regulatory-risk over time rising
Funding & growth over time
funding rising · growth rising
Common questions
Rohit lives in the feed. He covers what's moving right now — the funding rounds, launches and shifts breaking across the trade press — and ties them back to where the sector is heading.