Radar › Companies › Consumer · Gauteng
Radar · Consumer in Gauteng

Best Consumer Companies in Gauteng, South Africa

The 211 best Consumer companies in Gauteng, South Africa in 2026, ranked by funding and momentum. Funding, investors, founders, valuation, tech stack and live signals. Top: Naked.

211companies tracked
$53.2Mdisclosed funding
0unicorns
25have raised

Ranked: Best Consumer companies in Gauteng

#CompanyDisclosed fundingLast roundApp-install YoYFounderTech stackWeb popularityRecent signals
1Daily Homes
Listing platform for affordable housing.
$135K——Danny Nochumsohn
Founder & CEO
———
24Racing
Subscription-based platform providing streaming of sports content
———Fundi Sithebe
CEO
———
3A Way To Be
Online route planner
———Lebogang Nkoane
Founder
———
4Action Gear
Online retailer for hi tech action and adventure sports gear
————Cart FunctionalityShopifyHextom Free Shipping Bar+14Top 50M—
5African Mamas Crafts
Online retailer of handmade beaded accessories and handwoven home décor
———Nomaswazi Tinus
Founder & Director
WordPressMySQLPHP+26Top 50M—
6Africori
Platform offering music distribution solutions
———Yoel Kenan
CEO
Node.jsNginxOpenResty+9Top 5M—
7Afritelematics
Fleet management software
———————
8AftaRobot
Management solutions for mini-bus operators
———Lawrence Matjeni
Co-Founder
———

Top 12 Consumer companies in Gauteng

#1
Series B · Johannesburg, Gauteng · founded 2016 · 102 employees
$31.8Mraised
▾

AI-driven app that provides usage-based car insurance. It offers a chatbot for usage-based quotes and prices. It also offers roadside assistance services, claims approval, and more. Its app is available for iOS and Android platforms.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 22k LinkedIn followers — 17.8% of this cohort's audience
Hiring: 2 hiring posts in 12 mo (public) · momentum +2 · hiring: Senior Art Director, Senior Designer
Activity: 2 product launches announced in 12 mo
Funding rounds
  • Jan 2025Series B$38M
  • Feb 2023Series B$17M
  • Aug 2021Series A$11.1M
  • Dec 2018Seed$2.2M
Founders & team
Alex ThomsonCo-FounderErnest NorthCo-FounderSumarie GreybeCo-Founder
Investors
Yellowwood, Hollard, Naspers, IFC, European Development Finance Institutions, BlueOrchard
Tech stack
Amazon CloudfrontAmazon Web ServicesApple Icloud MailCloudflareCloudflare Bot ManagementCore-Js
#2
Series B · Johannesburg, Gauteng · founded 2014 · 205 employees
$14.8Mraised
▾

Platform connecting users with professionals for home cleaning and care. It offers a way for individuals to book services such as indoor and outdoor cleaning. The platform also facilitates placements for full-time domestic help. It provides a hub to manage private domestic workers, including setting pay rates.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 8k LinkedIn followers — 6.2% of this cohort's audience
Funding rounds
  • Sep 2022Series B$11M
  • Oct 2021Series A—
  • Jul 2020Series A—
  • Oct 2019Series A$1M
Investors
Newtownpartners, Vumela, FirstRand, 500 Global, Smollan, CRE Venture Capital
Tech stack
Amazon CloudfrontAmazon Web ServicesApache Http ServerAws Certificate ManagerBrazeCdnjs
#3
Seed · Johannesburg, Gauteng · founded 2019 · 12 employees
$1.8Mraised
▾

Tripplo is the provider of a SaaS-based platform for managing freight forwarding operations. It provides a marketplace for cargo owners, brokers, and truckers to book and post load transport requests. Its fleet management software ensures driver compliance and truck tracking. It also provides software for trip planning, routing, documentation, and ETAs.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 3k LinkedIn followers — 2.0% of this cohort's audience
Activity: 1 product launches announced in 12 mo
Funding rounds
  • Oct 2023Seed$1.8M
  • Aug 2022Seed—
Founders & team
Victor ChaitezviFounder & CEO
Investors
Futuregrowth, Galloprovincialis, Standard Bank, Founders Factory Africa
#4
Seed · Johannesburg, Gauteng · founded 2021 · 10 employees
$2Mraised
▾

Expense management and card solutions for businesses. It offers solutions for spending management, business card management, transaction management, collateral-free credit, and more. It also offers flexible repayment plans for users. Provides features including invoice management, business account, financing invoices, and more.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 4k LinkedIn followers — 2.9% of this cohort's audience
Hiring: 1 hiring post in 12 mo (public) · hiring: Head of Spend Management
Activity: 2 product launches · 1 partnerships (incl. Complete Farmer) announced in 12 mo
Funding rounds
  • Jun 2022Seed$2M
Founders & team
Federico LandesmannCo-Founder
Investors
Quona, Breega, CRE Venture Capital, Ingressive Capital, RaliCap, Unicorn Growth Capital
Tech stack
CloudflareGoogle Font ApiGoogle WorkspaceHstsNetlifyReact
#5
Series A · Midrand, Gauteng · founded 2015 · 32 employees
$486.3Kraised
▾

Droppa is an online platform for on-demand short-haul delivery services for light cargo such as furniture and other household items, operating in select South African locations. The platform connects shippers with a network of truck owners and enables users to search, compare & book services after providing load details and pick-up/drop-off locations. Its mobile app is available for Android devices.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 2k LinkedIn followers
Activity: 1 product launches · 1 partnerships (incl. multiple courier partners) announced in 12 mo
Funding rounds
  • Aug 2022Series A—
  • Dec 2019Seed$340.9K
  • Nov 2018Angel$145.4K
  • 2017Seed—
Founders & team
Khathutshelo MufamadiFounder & CEO
Investors
SkyNet Worldwide, IDF Capital, I'M IN Accelerator, mLab
Tech stack
Amazon CloudfrontAmazon S3Amazon Web ServicesAngularBootstrapCore-Js
#6
Acquired · Johannesburg, Gauteng · founded 2012 · 100 employees
$1.7Mraised
▾

Parcelninja provides tech-enabled warehousing & fulfillment services to e-commerce businesses. Offers a software solution that integrates with the company's web store and provides services such as order management, warehousing, pick & pack service, and more. The software also has features for real-time tracking, reporting, and analytics. The company offers last-mile deliveries through Its network of partnered couriers.

Funding rounds
  • Feb 2015Seed$1.7M
Founders & team
Justin DrennanCo-Founder
Investors
C5 Capital
Tech stack
AlbacrossAmazon AlbAmazon Web ServicesAutopilotBootstrapCloudflare
#7
Seed · Johannesburg, Gauteng · founded 2014
$288.2Kraised
▾

Wrapistry is an online retailer of wedding gifts headquartered in Johannesburg, South Africa. Users can browse through the collection of wedding gifts across various categories such as kitchenware, dining sets, bed and bath products, home decor products, and experiences available on the company's platform and choose a gift that meets their requirements. Users can pay online to have the gift shipped to the intended recipient. As of Nov 2017, the company claims to ship gifts to all locations within South Africa. It also provides wedding registry services to registered couples. Couples can redeem their registries either by receiving the gift products or by having the contributed cash transferred to their bank accounts.

Funding rounds
  • Nov 2017Seed$288.2K
Founders & team
Jed SheinCeo & Cfo
Investors
Genesis Capital, Anuva Investments
#8
Seed · Centurion, Gauteng · founded 2016 · 11 employees
$20Kraised
▾

On-demand laundry and dry cleaning service. Users can request collection from a location of their choice such as home and office. It offers services to items such as bedding, towels, doggy beds, baby bibs, and more.

Funding rounds
  • 2023Seed$20K
  • Aug 2019Seed—
Investors
Techstars, M7holdings
#9
Deadpooled · Sandton, Gauteng · founded 2012
$135.3Kraised
▾

Dailyhomes.co.za is a listing portal focused on buying and selling of affordable housing and student accommodation in South Africa. Homes for sale under R1 million and rentals below R6000 per month are the prime focus of the listed content. It makes money from real estate agents and developers who list on their property. The site is dead pooled as on April 2016.

Funding rounds
  • Seed$135.3K
Founders & team
Danny NochumsohnFounder & CEO
Investors
Grovest
#10
Seed · Johannesburg, Gauteng · founded 2018
$68.3Kraised
▾

DentX is a damage repair pricing solution for automotive dealers. Features include easy accessibility, AI analysis, expert assessment on damage images for estimated quotes, vehicle repair updates & more.

Funding rounds
  • Oct 2019Angel$68.3K
Founders & team
Nolo MokoenaCo-FounderBenjamin HinsonCo-FounderJonathan AsiamahCo-Founder & CEO
Investors
Frederik Gerner, Bas Hochstenbach
#11
Funding Raised · Johannesburg, Gauteng · founded 2018
$69.9Kraised
▾

Online platform that provides on-site vehicle repair & maintenance services. Users can provide the service details they want, get pricing, and schedule repair services at their location through the platform.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 2k LinkedIn followers
Funding rounds
  • Nov 2018Grant (prize money)$69.9K
Founders & team
Curtis YoungFounder: Head of Strategy & Product Development
Investors
IBM
Tech stack
CloudflareCookieyesGoogle AnalyticsGoogle Tag ManagerHstsMicrosoft 365
#12
Acquired · Johannesburg, Gauteng · founded 2015 · 10 employees
$20Kraised
▾

Wizzpass is the parking solutions access control system and app allowing entry and exit to shopping malls, airports, commercial property, office parks, residential property and gated communities via the app. Landlords and tenants can give access to visitors for certain days and times. The visitor automatically receives a notification email specifying the date and time that they will access the building through the app. WizzPass allows the user to see who parked, when they entered, when they left and how often they park. Can also track the total number of entries and exits for a certain time period, which allows to see when then parking has been full or under-utilised.

Funding rounds
  • Apr 2016Seed$20K
Investors
Techstars
Tech stack
Amazon AlbAmazon SesAmazon Web ServicesBootstrapCakephpCdnjs

Funding & investor landscape

$53.2Mtotal disclosed funding
15companies funded
24disclosed rounds
0rounds last 90 days
Most active investors
Naspers4 rounds
Array Holdings2 rounds
Bopa Moruo2 rounds
CRE Venture Capital2 rounds
Endeavor2 rounds
FirstRand2 rounds
Fledge Capital2 rounds
Futuregrowth2 rounds
HAVAIC2 rounds
IDF Capital2 rounds

Notable founders

Alex Thomson
Co-Founder · Naked
Ernest North
Co-Founder · Naked
Victor Chaitezvi
Founder & CEO · Tripplo
Federico Landesmann
Co-Founder · SAVA
Khathutshelo Mufamadi
Founder & CEO · Droppa
Justin Drennan
Co-Founder · Parcelninja
Jed Shein
Ceo & Cfo · Wrapistry
Danny Nochumsohn
Founder & CEO · Daily Homes
Nolo Mokoena
Co-Founder · DentX
Benjamin Hinson
Co-Founder · DentX
Curtis Young
Founder: Head of Strategy & Product Development · Fixxr
Bushera Bashir
Founder & Director · Trebene
Prism market signals · South Africa · country-scoped Prism corpus, 865,691 docs

Market landscape — 10 sub-themes by coverage

Share of Consumer coverage by sub-theme.

Regulatory-risk over time rising

Funding & growth over time

funding rising · growth rising

Common questions

How many Consumer companies are there in Gauteng, South Africa?
Radar tracks 211 indexable Consumer companies headquartered in Gauteng, South Africa that meet our profile-completeness bar.
What is the total funding raised by Consumer companies in Gauteng, South Africa?
The Consumer companies in Gauteng, South Africa on this list have raised a combined $53.2M in disclosed equity funding across 15 funded companies.
Which is the highest-funded Consumer company in Gauteng, South Africa?
Naked is the highest-funded Consumer company in Gauteng, South Africa, with $31.8M in disclosed equity funding.
How many Consumer companies in Gauteng, South Africa are funded?
15 of the 211 Consumer companies in Gauteng, South Africa on this list have disclosed at least one equity funding round.
How many Consumer unicorns are there in Gauteng, South Africa?
None of the Consumer companies in Gauteng, South Africa on this list currently has a disclosed valuation of $1B or more.
Who are the top investors in Gauteng, South Africa Consumer companies?
The most active investors in Gauteng, South Africa Consumer companies on this list include Naspers, Array Holdings, Bopa Moruo, CRE Venture Capital, Endeavor.
Rohit KhannaTrends & Stories

Rohit lives in the feed. He covers what's moving right now — the funding rounds, launches and shifts breaking across the trade press — and ties them back to where the sector is heading.

Coming soon