Radar Companies Consumer · Vietnam
Radar · Consumer in Vietnam

Best Consumer Companies in Vietnam

The 310 best Consumer companies in Vietnam in 2026, ranked by funding and momentum. Funding, investors, founders, valuation, tech stack and live signals. Top: Propzy.

310companies tracked
$284.4Mdisclosed funding
0unicorns
62have raised

Vietnam's Consumer sector has 310 companies tracked, $284M in disclosed funding, and zero unicorns — which tells you exactly where the opportunity clock is sitting. Be Group leads the pack at $30M raised, followed by AI Hay at $18M and Vntrip at $24M, with the rest of the field bunched well below that. The spread matters: most of the 310 companies are early-stage, which means the next funding round in this market is more likely a Series A than a late-stage mega-deal. Median app install growth is running at roughly +19% year-on-year across consumer-facing categories, and I'd call that the single most telling signal right now. Smartphone penetration is doing the heavy lifting, and value-seeking behavior is reshaping what Vietnamese shoppers actually spend on.

So what do you back in a market this fragmented? Investors like Nextrans, CyberAgent Capital, and ThinkZone are already circling the themes that keep surfacing in coverage: retail expenditure trends, customer journey analytics, and sustainability-linked positioning. The hot verticals aren't random. They track directly to where wallet share is moving as urban incomes rise and digital habits compound. No unicorn yet means the ceiling is still open.

Sources & further reading
  • 2024 Consumer Brand Survey

Ranked: Best Consumer companies in Vietnam

#CompanyDisclosed fundingLast roundFounderEmployeesTech stackWeb popularityRecent signals
1Propzy
Online listing platform for residential properties
$35M72 mo agoJohn Le
Co-Founder & CEO
800
2Coc Coc
AI driven key-word based search engine
$34M136 mo ago357WordPressMySQLPHP+18Top 100k3 job openings · 2 internships
3Be Group
App-based aggregator providing ride-hailing and delivery services
$30M29 mo agoNguyen Phuong
Co-Founder & CEO
WordPressMySQLPHP+16Top 500k
4Homebase
Provider of financial products facilitating property ownership and investment
$30M55 mo agoJunyuan Tan
Co-Founder & CEO
88YcodeYouTubeTailwind CSS+10Top 5M
5Vntrip
Online platform to discover & book hotel accommodation
$24M32 mo agoNguyen Le Hoai Nam
Co-Founder
85Node.jsFacebook LoginGoogle Sign-in+22Top 1M
6AI Hay
An AI-driven knowledge discovery platform leveraging proprietary generative answer technology to provide…
$18M11 mo agoHiep Nguyen
Co-Founder & COO
Tailwind CSSAmazon Web ServicesReact+11Top 100k
7Rever
Online property brokerage service platform
$16M58 mo ago174ZohoFacebook LoginGoogle Sign-in+40Top 1M
8Luxstay
Online marketplace for short term luxury vacation rentals
$16M82 mo agoSteven Nguyen
CEO
TurbopackNode.jsTailwind CSS+9Top 50M
9Lozi.vn
Provider of delivery solution for e-commerce platform
$12M58 mo agoTrung Nguyen
Co-Founder & CEO
120
10CoolMate
Online retailer of apparel, underwear, sportswear, and accessories for men and women
$11M7 mo agoHiep Nguyen
Co-Founder
161Cart FunctionalityPriority HintsCloudflare Bot Management+3Top 100k10 job openings
11LOGIVAN
Offers an online marketplace connecting shippers and carriers
$8M88 mo agoLouise Pham
Founder & CEO
55
12Boxme
Provider of end-to-end delivery services
$6M46 mo agoHai Le
Co-Founder
106WordPressMySQLPHP+25Top 5M
13Go2Joy
App-based platform for booking hotels at hourly rates
$6M61 mo agoSimon Byun
Co-Founder & CEO
54Node.jsFirebaseFacebook Login+15Top 1M
14Got It
Online platform for buying vouchers for gifting
$6M63 mo ago51Cart FunctionalityPHPLaravel+26Top 1M
15OKXE
Online listing platform for bikes
$6M69 mo agoWooseok Kim
Founder & CEO
73FirebaseFacebook LoginGoogle Sign-in+24Top 500k
16M Village
Online platform offering managed coliving accommodations
$4M23 mo agoNguyen Ninh
Founder
19SkolengoSentryNode.js+27Top 5M8 job openings
17EcoTruck
Online marketplace offering freight transportation services
$2M30 mo agoAnh Le
Founder & CEO
87OdooPostgreSQLPython+14Top 10M
18Inflow
Provider of on-demand fashion manufacturing and supply chain solutions
$2M30 mo agoKhanh Lê
Founder - CEO
12
19EMDDI
App-based local ride-hailing management platform
$2M60 mo agoTony Nguyen
Co-Founder
YouTubeNginxOpenResty+9Top 5M
20Travala
Online retailer of accommodations, flights, tours, and travel-related activities
$2M48 mo agoSteven Hipwell
Co-Founder
84Cart FunctionalitySentryZendesk+41Top 500k3 partnerships
21Fika
Provider of an AI-powered female-focused dating platform
$2M56 mo agoOscar Luo
Co-Founder
50
22Phenikaa MaaS
AI and Saas enabled platform offering mobility-as-a-service solutions for transit operators
$2M58 mo agoBich Nguyen
Cofounder & Cso
31WordPressMySQLPHP+18Top 50M
23BusMap
App-based routing for intra-city travel through the bus
$2M60 mo agoYen-Thanh Le
Founder & CEO
TypeScriptLeafletHere+21Top 1M
24Waves
Podcast aggregator platform
$1M75 mo ago20
25ON
App-based shipping platform for e-commerce businesses
$1M53 mo agoDzung Luu
Co-Founder
16
26eCarAid
Online platform for booking vehicle repair services
$1M22 mo agoDanny Huynh
Founder & CEO
LiteSpeedreCAPTCHAGoDaddy+1Top 50M
27Piktina
Online marketplace offering multi-category pre-loved fashion products
$1M44 mo agoPhuong Nguyen
Co-Founder & CEO
14WordPressMySQLZoho+29Top 50M
28Abivin
Developer of an AI-powered platform for logistics and supply chain management
$1M84 mo agoLong Pham
Founder & CEO
55JavaMUIGoogle Cloud+15Top 10M
29TOP MOT
Online flash sales
$1M118 mo agoErik Jonsson
Co-Founder & CEO
30Wareflex
Provider of on-demand warehousing services
$785K41 mo ago30Node.jsRadix UITailwind CSS+14Top 50M3 launchs
31Lixibox
Online platform for recommended beauty products from influencers
$500K133 mo agoSao Tran
Co-Founder & CEO
110Cart FunctionalitySentryGoogle Sign-in+18Top 5M
32SSSmarket
App based platform to buy and sell used multicategory fashion products
$450K46 mo agoAndy Tran
Founder & CEO
7WordPressMySQLPHP+11Top 5M

Top 12 Consumer companies in Vietnam

#1
Series C · Hanoi, Red River Delta · founded 2018 · 161 employees
$10.8Mraised

Online retailer of apparel, underwear, sportswear, and accessories for men and women. It provides a range of clothing items, including t-shirts, polo shirts, long-sleeved shirts, hoodies, sweaters, jackets, and pants. The company also offers underwear such as briefs, trunks, boxer briefs, and long legs, alongside accessories. The retailer provides sportswear for various activities, including running, gym workouts, and general fitness.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 6k LinkedIn followers — 5.7% of this cohort's audience
Hiring: 10 hiring posts in 12 mo (public) · momentum +10 · hiring: Talent Aquisition Executive, Merchandise Planning Executive
Funding rounds
  • Nov 2025Series C
  • Oct 2024Series B$6M
  • Sep 2022Series A$2.3M
  • May 2022Series A$2M
Founders & team
Hiep NguyenCo-FounderXuan Lan Nguyen HoaiCo-Founder and Marketing DirectorNhu PhamCo-Founder & CEO
Investors
Vertex Ventures, Kairous Capital, Do Ventures, GSR Ventures, STIC Investments, 500 Global
Tech stack
Cart FunctionalityCloudflareCloudflare Bot ManagementHttp/3Open GraphPriority Hints
#2
Series A · Ho Chi Minh City, Southeast · founded 2022
$18.1Mraised

An AI-driven knowledge discovery platform leveraging proprietary generative answer technology to provide real-time accurate information in various subjects. It enables users to access information through a Q and A format. It combines search, social networking, and AI to facilitate knowledge sharing and learning. Users can engage with community discussions and share insights, supporting the collaborative aspect of knowledge discovery. It also offers a mobile app that enables users to solve problems, summarize content, and stay updated with current events through AI assistance. The app includes features such as image recognition and meme explanation. It is the only consumer AI company that's part of the founding members of the National AI Alliance.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 1k LinkedIn followers · 32 engagements/post (3.1× cohort median)
Activity: 1 partnerships · 3 awards (incl. Vietcap Securities (VCI)) announced in 12 mo
Funding rounds
  • Jul 2025Series A$10M
  • Sep 2024Grant (prize money)
  • Jul 2024Series A$5.2M
  • May 2022Series A$2.9M
Founders & team
Hiep NguyenCo-Founder & COOChuong NguyenCo-Founder & CTODuc TranCo-Founder & CEO
Investors
Square Peg Ventures, Phoenix Holdings, Amazon Web Services, AppWorks, Northstar Group, Argor Capital Management
Tech stack
Amazon S3Amazon Web ServicesCloudflareCloudflare Browser InsightsCore-JsFacebook Pixel
#3
Series B · Ho Chi Minh City, Southeast · founded 2018
$30.3Mraised

App-based aggregator providing ride-hailing and delivery services . Users can book a bike or a car service, request a one-way or round-trip, rent a car, create order, and track shipment status, purchase a good and get it delivered, book transportation packages for employees and more through their app. Users can pick a service, enter details, book a ride, and choose a payment option. Their app is available for iOS and Android devices.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 31k LinkedIn followers — 27.0% of this cohort's audience
Funding rounds
  • Jan 2024Series B$30.3M
  • Mar 2023Series A
  • Sep 2022Conventional Debt$60M
Founders & team
Nguyen PhuongCo-Founder & CEOMinh NguyenCo-Founder & CTOYen VuChief Executive Officer
Investors
Deutsche Bank, Vingroup, VPBankS
Tech stack
AosBootstrapCloudflareCore-JsDartEnvoy
#4
Series B · Ho Chi Minh City, Southeast · founded 2021 · 19 employees
$4Mraised

Online platform offering managed coliving accommodations. It offers living spaces and accomodations. Users can search and book co-living spaces online through the platform.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 5k LinkedIn followers — 4.5% of this cohort's audience
Hiring: 8 hiring posts in 12 mo (public) · momentum +8 · hiring: Software Engineer, Accounts Receivable Supervisor
Funding rounds
  • Jul 2024Series B
  • Nov 2023Series A$2.3M
  • Mar 2022Seed$1.7M
Founders & team
Nguyen NinhFounder
Investors
Simple Tech Investment, Vulpes Ventures, Genesia Ventures, Trip
Tech stack
Apache TomcatCdnjsCloudflareCloudflare Bot ManagementCloudflare Browser InsightsCore-Js
#5
Public · Hanoi, Red River Delta · founded 2014 · 85 employees
$24Mraised

Vntrip is an online platform for travelers to discover hotel accommodations. Travelers are allowed to book hotels through the platform by making an online payment. Features include price comparison, free airport shuttle, last-minute deals & more. Their app is available for iOS & Android devices.

Funding rounds
  • Oct 2023Series C
  • Oct 2020Series B$7M
  • May 2019Series B
  • Mar 2019Series B$4M
Founders & team
Nguyen Le Hoai NamCo-FounderLam Le DacCo-FounderThanh NguyenCEO
Investors
FengHe Group, Jubilee Capital Management, Hendale Capital, IHAG Holding, Tremont Capital Ventures International
Tech stack
Ant DesignApple Sign-InCloudflareCore-JsFacebook LoginFacebook Pixel
#6
Seed · Ho Chi Minh City, Ho Chi Minh City · founded 2022
$1Mraised

Online platform for booking vehicle repair services. The platform enables users to book services by providing location, user details, payment details, preferred dates, and more.

Funding rounds
  • Jul 2024Seed$1M
Founders & team
Danny HuynhFounder & CEO
Investors
Faster Capital
#7
Series A · Ho Chi Minh City, Southeast · founded 2019 · 88 employees
$30Mraised

Provider of financial products facilitating property ownership and investment. It offers financial assistance to homebuyers, enabling them to purchase properties with minimal upfront capital. The company also provides opportunities for investors to generate passive income by supporting homebuyers' access to financing. Services are designed to be accessible, requiring less stringent documentation compared to traditional lending methods. These services are available to both domestic and foreign citizens.

Funding rounds
  • Nov 2021Conventional Debt
  • Nov 2021Series A$30M
  • Dec 2020Seed
Founders & team
Junyuan TanCo-Founder & CEOPhillip ACo-Founder & COO
Investors
Y Combinator, Foundamental, Emles, Goodwater Capital, Partech Partners, VinaCapital
Tech stack
CaddyCloudflareGoogle AnalyticsGsapHstsHttp/3
#8
Deadpooled · Ho Chi Minh City, Southeast · founded 2014 · 800 employees
$35.2Mraised

Online listing platform for residential properties. The platform enables users to register and search for the property of their choice by applying the location filter. Property owners can create listings by providing necessary information such as location, pictures, prices, area, and more. Users can connect with property owners via the platform. Their apps are available on Android and iOS devices.

Funding rounds
  • Jun 2020Series A$25M
  • May 2020Series A
  • 2019Series A$6M
  • 2018Seed$3M
Founders & team
John LeCo-Founder & CEO
Investors
Breeze Investment, Frontier Digital Ventures, Stonebridge Capital, Insignia Ventures Partners, GS Shop, Next Billion Ventures
#9
Series A · Quang Nam Province · founded 2017 · 87 employees
$2Mraised

EcoTruck is an online marketplace offering freight transportation services. It partners with truck operators and enables users to search, compare and book freight trucking services. They can also track vehicles and loads in real-time, book-on-demand and short-term warehousing services, manage transportation and freight insurance. Its app is available across both Android and iOS platforms. Its clients include LG, Uniexport, and TNL.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 2k LinkedIn followers
Funding rounds
  • Nov 2023Grant (prize money)$50K
  • Mar 2022Series A$2.2M
  • May 2021Series A$2M
  • Dec 2020Series A$4.3M
Founders & team
Anh LeFounder & CEO
Investors
Nextran Truck Centers, VCAM, FuturePlay, Access Ventures, STIC Ventures, VNG
#10
Series A · Ho Chi Minh City, Southeast · founded 2016 · 174 employees
$16.5Mraised

Rever is an online property brokerage service platform. Users can search for property based on location and price. It assists users in buying/selling properties. The platform also displays the nearby available amenities like schools, hospitals, etc. on the map for the selected properties. They also provide experts for consultancy regarding the sale and purchase of properties.

Funding rounds
  • Aug 2021PE$10.2M
  • Sep 2019Series A$2.3M
  • Jun 2019Series A$4M
Investors
VinaCapital, Mekong Capital, India Innovation Fund, Korea Investment Holdings, Golden Equator Capital, Simple Tech Investment
Tech stack
AdrollAdroll Cmp SystemAhrefsAmazon SesAmazon Web ServicesAmplitude
#11
Seed · Hanoi, Hanoi · founded 2022 · 12 employees
$2Mraised

Provider of on-demand fashion manufacturing and supply chain solutions. It offers a platform connecting fashion brands with vetted suppliers, enabling faster production cycles. Services include product development, sourcing, and ready-design catalogs, streamlining the collection launch process. The platform provides complete production visibility and facilitates small-batch ordering. It caters to various fashion segments, including womenswear, menswear, and activewear, offering design collections and basic apparel options.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 3k LinkedIn followers — 3.0% of this cohort's audience
Hiring: 3 hiring posts in 12 mo (public) · hiring: Quality Assurance (QA Garment), Human Resources (C&B)
Funding rounds
  • Nov 2023Seed$2M
  • Mar 2023Seed
Founders & team
Khanh LêFounder - CEO
Investors
Iterative, AppWorks, 500 Global, January Capital, Spiral Ventures, Saison Capital
#12
Series B · Ho Chi Minh City, Southeast · founded 2014 · 120 employees
$12.5Mraised

Provider of delivery solution for e-commerce platform. It is an online platform designed to deliver products within one hour. The company's platform offers the C2C e-commerce portal as well as its own fleet for on-demand delivery services, allowing users to buy and sell homemade cosmetics, food delivery, grocery delivery, medicine delivery, and more.

Funding rounds
  • Aug 2021Series B$12M
  • Feb 2021Series B
  • Oct 2020Series A
  • Oct 2019Series A
Founders & team
Trung NguyenCo-Founder & CEO
Investors
BAce Capital, Sun Hung Kai & Co, Metaplanet, Wealth Well, SQ Capital, Prism Venture Partners
Tech stack
Node.JsBootstrapReactNginxExpressCloudflare

Funding & investor landscape

$284.4Mtotal disclosed funding
39companies funded
70disclosed rounds
0rounds last 90 days
Most active investors
Nextrans11 rounds
CyberAgent Capital7 rounds
Access Ventures6 rounds
Antler6 rounds
ThinkZone6 rounds
VSV Capital6 rounds
VinaCapital6 rounds
IDG Ventures Vietnam5 rounds
Simple Tech Investment5 rounds
Vietnam Innovative Startups Accelerator5 rounds

Notable founders

Hiep Nguyen
Co-Founder · CoolMate
Xuan Lan Nguyen Hoai
Co-Founder and Marketing Director · CoolMate
Chuong Nguyen
Co-Founder & CTO · AI Hay
Nguyen Phuong
Co-Founder & CEO · Be Group
Minh Nguyen
Co-Founder & CTO · Be Group
Nguyen Ninh
Founder · M Village
Nguyen Le Hoai Nam
Co-Founder · Vntrip
Lam Le Dac
Co-Founder · Vntrip
Danny Huynh
Founder & CEO · eCarAid
Junyuan Tan
Co-Founder & CEO · Homebase
Phillip A
Co-Founder & COO · Homebase
John Le
Co-Founder & CEO · Propzy
Prism market signals · Vietnam · country-scoped Prism corpus, 471,776 docs

Market landscape — 10 sub-themes by coverage

Share of Consumer coverage by sub-theme.

Regulatory-risk over time rising

Funding & growth over time

funding rising · growth rising

Common questions

How many Consumer companies are there in Vietnam?
Radar tracks 310 indexable Consumer companies headquartered in Vietnam that meet our profile-completeness bar.
What is the total funding raised by Consumer companies in Vietnam?
The Consumer companies in Vietnam on this list have raised a combined $284.4M in disclosed equity funding across 39 funded companies.
Which is the highest-funded Consumer company in Vietnam?
Propzy is the highest-funded Consumer company in Vietnam, with $35.2M in disclosed equity funding.
How many Consumer companies in Vietnam are funded?
39 of the 310 Consumer companies in Vietnam on this list have disclosed at least one equity funding round.
How many Consumer unicorns are there in Vietnam?
None of the Consumer companies in Vietnam on this list currently has a disclosed valuation of $1B or more.
Who are the top investors in Vietnam Consumer companies?
The most active investors in Vietnam Consumer companies on this list include Nextrans, CyberAgent Capital, Access Ventures, Antler, ThinkZone.
Rohit KhannaTrends & Stories

Rohit lives in the feed. He covers what's moving right now — the funding rounds, launches and shifts breaking across the trade press — and ties them back to where the sector is heading.

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