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Radar · Consumer Electronics E-Commerce in Germany

Best Consumer Electronics E-Commerce Companies in Germany

The 112 best Consumer Electronics E-Commerce companies in Germany in 2026, ranked by funding and momentum. Funding, investors, founders, valuation, tech stack and live signals. Top: Rebuy.

112companies tracked
$127.9Mdisclosed funding
0unicorns
20have raised

Germany's Consumer Electronics E-Commerce sector has a directory worth knowing: 112 companies tracked, $128M in total disclosed funding, and a market curve that's bending hard upward. The global consumer electronics e-commerce pool sits at roughly $3,300B (2023), growing at 5.8% CAGR, driven by rising disposable income, smarter device adoption, and IoT spreading into every corner of daily life. And across 1,241 consumer, e-commerce, and electronics apps, median Play Store installs are up 19% year-over-year. That's not a blip. So when you're ranking the best Consumer Electronics E-Commerce companies in Germany by disclosed equity funding and recent funding momentum, the prize you're sizing up is already enormous.

The funding spread here tells its own story. Asgoodasnew leads the directory at $35M raised, a meaningful gap above the next tier: Heatle, Soundbrenner, and Blloc each at $4M, with inContAlert at $2M. As shown in 2024 research, customer journey analytics and smartphone model diversity are reshaping how electronics buyers discover and convert online, which I'd argue explains why investors like Acton Capital and HTGF keep circling this space. No unicorns yet from this cohort, but the momentum indicators suggest that gap won't stay open forever.

Ranked: Best Consumer Electronics E-Commerce companies in Germany

#CompanyApp-install YoYDisclosed fundingLast roundEmployeesFounderTech stackPatents & IP focusRecent signals
1Soundbrenner
Wearable for musicians to replace metronome
+9%$4M54 mo ago15—Cart FunctionalityShopifyApple iCloud Mail+27——
2Rebuy
Online marketplace for used electronic products
+9%$40M99 mo ago500
500 → 302 (-40%)
Daniel Freudenberger
Co-Founder & CTO
Microsoft Visual StudioMicrosoft ASP.NETHSTS—2 job openings · 1 internship
3Bonavendi
Provider of non-destructive inspection services for the oil and gas industry
+7%———Marco Gorgmaier
Co-Founder
SentryJavaMUI+12——
4Nero
Online platform offering multi-category computer accessories and softwares
+4%—246 mo ago36Patrick Heise
CEO
Cart FunctionalityApple iCloud MailRuby+22155 patents
Audio/video playback buffering and multilingual media processing technologies.
—
5inContAlert
Developer of wearable sensor technology for bladder monitoring and management
—$2M33 mo ago15Jannik Lockl
Co-Founder
WordPressMySQLPHP+246 patents
Non‑invasive urinary bladder volume monitoring devices for patient hydration management
—
6AllCup
Manufacturer of edible coffee cups featuring a protective moisture barrier
—$472K31 mo ago—Sarah Schulte
Co-Founder
—4 patents
Edible/biodegradable container coating and manufacturing technologies.
—
7Heatle
Internet first brand offering smart liquid heaters
—$4M43 mo ago3—ShopifySmile AppVue.js+24——
8asgoodasnew
Online platform for refurbished electronic products
—$35M66 mo ago111Daniel Boldin
CEO
Cart FunctionalityLogin with AmazonBootstrap+15——
9Blloc
Developer of an Android homescreen application focused on digital wellbeing
—$4M53 mo ago8—Node.jsGSAPReact+12——
10Springlane
Developer of kitchen appliances and accessories
—$24M82 mo ago104
104 → 67 (-36%)
—Cart FunctionalityShopifyZURB Foundation+302 patents
Portable gas barbecue and grill systems for transportable outdoor cooking
—
11Mitte Water
Internet-first brand offering water purifier
—$11M76 mo ago103—Cart FunctionalityApple iCloud MailGoogle Workspace+10——
12Bonaverde
Manufacturer of roast-grind-brew coffee machine
—$6M106 mo ago—Hans Stier
Founder & CEO
—4 patents
Integrated coffee machine combining roasting, grinding, and brewing functions
—

Top 12 Consumer Electronics E-Commerce companies in Germany

#1
Seed · Germany · founded 2017 · 15 employees
$1.6Mraised
▾

Developer of wearable sensor technology for bladder monitoring and management. The technology gathers body data and uses algorithms for evaluation. An application provides recommendations to patients regarding bladder emptying. The sensor technology aims to improve the lives of individuals. It also seeks to optimize resource utilization within healthcare facilities.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 1k LinkedIn followers — 3.5% of this cohort's audience
Funding rounds
  • Sep 2023Seed$1.6M
  • Oct 2022Grant (prize money)—
Founders & team
Jannik LocklCo-FounderTristan ZurlCo-Founder
Investors
HTGF, Bayern Kapital, CARMA FUND, SpinLab
#2
Seed · Munster, North Rhine Westphalia · founded 2022
$472.1Kraised
▾

Manufacturer of edible coffee cups featuring a protective moisture barrier. These products consist of wafer-based containers treated with a specialized coating that prevents liquid absorption and heat transfer. The design allows for the consumption of the vessel after the beverage is finished, serving as an alternative to traditional disposable drinkware. The coating technology is intended for application across various food packaging formats to reduce reliance on plastic materials.

Funding rounds
  • Oct 2023Grant (prize money)—
  • Dec 2022Seed$472.1K
Founders & team
Sarah SchulteCo-FounderLara WagemannCo-Founder
Investors
MassChallenge, JJB Vermögensverwaltung
#3
Seed · Berlin, Berlin · founded 2019 · 3 employees
$4.1Mraised
▾

Internet first brand offering smart liquid heaters. The device can heat any liquid by placing it over the device to the desired temperature. The feature includes a noise-free, battery-free rod with Bluetooth and temperature sensor, magnetic heating disc, and more.

Funding rounds
  • Nov 2022Seed$3M
  • Nov 2021Seed$1.1M
Investors
better ventures, Summiteer, Ataraxia, Joyance Partners, Goronide GmbH
#4
Series C · Frankfurt, State of Hessen · founded 2008 · 111 employees
$34.5Mraised
▾

asgoodasnew is an online platform for refurbished electronic products. The company sells mobile phones, MacBooks, tablets, smartwatches, notebooks & related accessories. A few of the brands associated with the company are Apple, Samsung, Asus, One Plus, Google, Honor, and more. Additionally, the company also sells products which are tested for quality check & sold through the platform.

Funding rounds
  • Dec 2020Series C$21.8M
  • Jan 2015Series C$12.7M
  • 2010Seed—
Founders & team
Daniel BoldinCEOTim SeewosterManaging Director / Co-CEO
Investors
Point Nine, MCI Capital, Munich Venture Partners, Investitionsbank des Landes Brandenburg, Pd ventures, Brandenburg Capital
Tech stack
Amazon Web ServicesApple Icloud MailCart FunctionalityEkomiGoogle WorkspaceJquery
#5
Series A · Berlin, Berlin · founded 2014 · 15 employees
$3.5Mraised
▾

Soundbrennner Pulse is a wearable which gives out periodic vibrations to give musicians an accurate sense of rhythm. Device can be connected to the users smart phone thus giving control over vibrations and to set training regime. Soundbrenner Pulse raised over $200K through a crowd funding campaign on Indiegogo.

Funding rounds
  • Dec 2021Series A$1.5M
  • Jan 2017Angel$1.5M
  • Dec 2015Seed$500K
Investors
Choco Up, Asgard, Alabaster, Arkley, Hardware, CoCoon Ignite Ventures
Tech stack
American ExpressApple Icloud MailApple PayCart FunctionalityCloudflareCloudflare Browser Insights
#6
Seed · Berlin, Berlin · founded 2016 · 8 employees
$3.8Mraised
▾

Developer of an Android homescreen application focused on digital wellbeing. The application provides a minimalist design with intuitive navigation. It offers native widgets and unified messaging. The application aims to reduce distractions and promote healthier phone usage. It includes organized apps, time tracking, and universal search functionality.

Funding rounds
  • Jan 2022Seed$2M
  • Jan 2021Seed$1.8M
  • 2018Grant (prize money)—
Investors
Freie Universitat Berlin, Speedinvest, Emerge, Rainfall Ventures
Tech stack
CloudflareCloudflare Browser InsightsCore-JsGoogle WorkspaceGsapHttp/3
#7
Series C · Dusseldorf, North Rhine Westphalia · founded 2012 · 104 employees
$23.7Mraised
▾

Developer of kitchen appliances and accessories. They design and manufacture a variety of products, including ice cream makers, mixers, waffle irons, plant milk makers, dehydrators, cookware, cutlery, and tableware. The company focuses on creating products that are both functional and aesthetically pleasing, aiming to enhance the user's cooking experience. A range of replacement parts are also offered for existing products.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 3k LinkedIn followers — 6.8% of this cohort's audience
Activity: 1 product launches · 1 partnerships · 3 expansions (incl. WM GROUP GmbH) announced in 12 mo
Funding rounds
  • Aug 2019Series C$11.2M
  • Sep 2015Series B$12.5M
  • Jul 2013Series A—
  • 2012Seed—
Investors
TEV Ventures, Kfw, Heliad, HV Capital, S-UBG, Apeiron Investment Group
Tech stack
Amazon CloudfrontAmazon S3Amazon Web ServicesAmerican ExpressApple PayAws Certificate Manager
#8
Series B · Berlin, Berlin · founded 2009 · 500 employees
$39.8Mraised
▾

Online marketplace for used electronic products. It is a platform for buying and selling used electronics and media items, including smartphones, tablets, wearables, books, DVDs, and video games. It serves as a recommerce marketplace, enabling customers to purchase quality-checked, refurbished products.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 15k LinkedIn followers — 36.5% of this cohort's audience
Hiring: 3 hiring posts in 12 mo (public) · momentum +3 · hiring: Analyst, Pricing & Revenue Optimization, SEO Senior Manager/Lead
Funding rounds
  • Mar 2018Series B$26M
  • Mar 2016Series A—
  • Jan 2014Series A—
  • Mar 2013Series A—
Founders & team
Daniel FreudenbergerCo-Founder & CTOPhilipp GattnerCEOPhilipp GattneManaging Director
Investors
German Startups Group, IRIS, DuMont Media Group, Mountain Partners, Hasso Plattner Ventures, Evoco
Tech stack
Amazon Web ServicesAws Certificate ManagerHstsMicrosoft Asp.NetMicrosoft Visual Studio
#9
Seed · Berlin, Berlin · founded 2015 · 103 employees
$10.6Mraised
▾

Internet-first brand offering water purifier. The purifier uses a mineral cartridge consisting of potassium silicate, main stone, magnesium oxide to remineralize the water. It also has a smart interactive panel to monitor the water quality and mineral cartridge usage.

Funding rounds
  • Jan 2020Seed—
  • Dec 2018Grant (prize money)$57.2K
  • Sep 2018Grant (prize money)$58.1K
  • Aug 2018Seed$10.6M
Investors
EIC Fund, Danone Manifesto Ventures, Bitburger Ventures, Clay Capital, Kaercher, Europa
Tech stack
Amazon Web ServicesApache Http ServerApple Icloud MailAws Certificate ManagerCart FunctionalityCivictheme
#10
Deadpooled · Berlin, Berlin · founded 2010
$5.7Mraised
▾

Manufacturer of roast-grind-brew coffee machines. It also shows customers the nearest shops to buy coffee& beans. The company claims the offered device reduces grinding time and increases coffee powder consistency using the rain shower brewing method to ensure retention of the flavors of the beans enabling users to transform raw green coffee beans into black coffee.

Funding rounds
  • Jul 2017Seed$1.3M
  • Feb 2017Angel$2.1M
  • Jan 2016Seed$700K
  • Jan 2015Seed$1.6M
Founders & team
Hans StierFounder & CEO
Investors
Seedrs, Schober Investment Group
Tech stack
Apache Http Server
#11
Seed · Berlin, Berlin · founded 2020 · 3 employees
$20Kraised
▾

Developer of incontinence management system using disposable sensor stickers. The system provides real-time notifications to clinicians when a patient needs care. It is designed for smooth integration into existing clinical workflows. The company focuses on technology to support practical and responsive patient care.

Funding rounds
  • Jan 2023Seed$20K
  • Nov 2020Grant (prize money)$59.3K
Founders & team
Erin WebbCo-Founder & COOMartina VidukaCo-Founder & CEO
Investors
Techstars, EIT Health, Vision Health Pioneers
#12
Acquired · Sande, Lower Saxony · founded 2002 · 273 employees
—raised
▾

Reichelt Elektronik is an online store selling electronic devices and components. Products sold are cables, wires, assortments, fuses, PCBs & accessories, batteries, power chargers, cameras, adapters, power tools, screw drives, fiber optic cables, network accessories & installation sets, computers & peripherals, CD & DVD disks, and more.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 4k LinkedIn followers — 9.1% of this cohort's audience
Activity: 2 product launches · 1 partnerships (incl. Großhandel und Elektrobranche) announced in 12 mo
Funding rounds
  • Jan 2024Grant (prize money)—
  • 2015Grant (prize money)—
  • Jan 2014Grant (prize money)—
Founders & team
Ulf TimmermannCEO
Investors
Europa
Tech stack
HstsJqueryJquery UiLazysizesMatomo AnalyticsNginx

Funding & investor landscape

$127.9Mtotal disclosed funding
11companies funded
24disclosed rounds
0rounds last 90 days
Most active investors
Europa3 rounds
Acton Capital2 rounds
Asgard2 rounds
Crosslantic Capital2 rounds
HTGF2 rounds
Hardware2 rounds
SpinLab2 rounds
11k Ventures1 rounds
4GC1 rounds
Alabaster1 rounds

Notable founders

Jannik Lockl
Co-Founder · inContAlert
Tristan Zurl
Co-Founder · inContAlert
Sarah Schulte
Co-Founder · AllCup
Lara Wagemann
Co-Founder · AllCup
Daniel Boldin
CEO · asgoodasnew
Tim Seewoster
Managing Director / Co-CEO · asgoodasnew
Daniel Freudenberger
Co-Founder & CTO · Rebuy
Philipp Gattner
CEO · Rebuy
Hans Stier
Founder & CEO · Bonaverde
Erin Webb
Co-Founder & COO · Advosense
Martina Viduka
Co-Founder & CEO · Advosense
Ulf Timmermann
CEO · Reichelt
Prism market signals · Germany · country-scoped Prism corpus, 2,335,453 docs

Market landscape — 10 sub-themes by coverage

Share of Consumer Electronics E-Commerce coverage by sub-theme.

Regulatory-risk over time rising

Funding & growth over time

funding rising · growth rising

Common questions

How many Consumer Electronics E-Commerce companies are there in Germany?
Radar tracks 112 indexable Consumer Electronics E-Commerce companies headquartered in Germany that meet our profile-completeness bar.
What is the total funding raised by Consumer Electronics E-Commerce companies in Germany?
The Consumer Electronics E-Commerce companies in Germany on this list have raised a combined $127.9M in disclosed equity funding across 11 funded companies.
Which is the highest-funded Consumer Electronics E-Commerce company in Germany?
Rebuy is the highest-funded Consumer Electronics E-Commerce company in Germany, with $39.8M in disclosed equity funding.
How many Consumer Electronics E-Commerce companies in Germany are funded?
11 of the 112 Consumer Electronics E-Commerce companies in Germany on this list have disclosed at least one equity funding round.
How many Consumer Electronics E-Commerce unicorns are there in Germany?
None of the Consumer Electronics E-Commerce companies in Germany on this list currently has a disclosed valuation of $1B or more.
Who are the top investors in Germany Consumer Electronics E-Commerce companies?
The most active investors in Germany Consumer Electronics E-Commerce companies on this list include Europa, Acton Capital, Asgard, Crosslantic Capital, HTGF.
Sweetie IyerMarkets & Momentum

Sweetie watches where the money and the users are piling in. She covers sector wealth and momentum — the install curves and revenue pools that show which corners of the market are quietly on fire.

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