Best Consumer Electronics E-Commerce Companies in Germany
The 112 best Consumer Electronics E-Commerce companies in Germany in 2026, ranked by funding and momentum. Funding, investors, founders, valuation, tech stack and live signals. Top: Rebuy.
Germany's Consumer Electronics E-Commerce sector has a directory worth knowing: 112 companies tracked, $128M in total disclosed funding, and a market curve that's bending hard upward. The global consumer electronics e-commerce pool sits at roughly $3,300B (2023), growing at 5.8% CAGR, driven by rising disposable income, smarter device adoption, and IoT spreading into every corner of daily life. And across 1,241 consumer, e-commerce, and electronics apps, median Play Store installs are up 19% year-over-year. That's not a blip. So when you're ranking the best Consumer Electronics E-Commerce companies in Germany by disclosed equity funding and recent funding momentum, the prize you're sizing up is already enormous.
The funding spread here tells its own story. Asgoodasnew leads the directory at $35M raised, a meaningful gap above the next tier: Heatle, Soundbrenner, and Blloc each at $4M, with inContAlert at $2M. As shown in 2024 research, customer journey analytics and smartphone model diversity are reshaping how electronics buyers discover and convert online, which I'd argue explains why investors like Acton Capital and HTGF keep circling this space. No unicorns yet from this cohort, but the momentum indicators suggest that gap won't stay open forever.
Ranked: Best Consumer Electronics E-Commerce companies in Germany
| # | Company | App-install YoY | Disclosed funding | Last round | Employees | Founder | Tech stack | Patents & IP focus | Recent signals |
|---|---|---|---|---|---|---|---|---|---|
| 1 | Soundbrenner Wearable for musicians to replace metronome | +9% | $4M | 54 mo ago | 15 | — | Cart FunctionalityShopifyApple iCloud Mail+27 | — | — |
| 2 | Rebuy Online marketplace for used electronic products | +9% | $40M | 99 mo ago | 500 500 → 302 (-40%) | Daniel Freudenberger Co-Founder & CTO | Microsoft Visual StudioMicrosoft ASP.NETHSTS | — | 2 job openings · 1 internship |
| 3 | Bonavendi Provider of non-destructive inspection services for the oil and gas industry | +7% | — | — | — | Marco Gorgmaier Co-Founder | SentryJavaMUI+12 | — | — |
| 4 | Nero Online platform offering multi-category computer accessories and softwares | +4% | — | 246 mo ago | 36 | Patrick Heise CEO | Cart FunctionalityApple iCloud MailRuby+22 | 155 patents Audio/video playback buffering and multilingual media processing technologies. | — |
| 5 | inContAlert Developer of wearable sensor technology for bladder monitoring and management | — | $2M | 33 mo ago | 15 | Jannik Lockl Co-Founder | WordPressMySQLPHP+24 | 6 patents Non‑invasive urinary bladder volume monitoring devices for patient hydration management | — |
| 6 | AllCup Manufacturer of edible coffee cups featuring a protective moisture barrier | — | $472K | 31 mo ago | — | Sarah Schulte Co-Founder | — | 4 patents Edible/biodegradable container coating and manufacturing technologies. | — |
| 7 | Heatle Internet first brand offering smart liquid heaters | — | $4M | 43 mo ago | 3 | — | ShopifySmile AppVue.js+24 | — | — |
| 8 | asgoodasnew Online platform for refurbished electronic products | — | $35M | 66 mo ago | 111 | Daniel Boldin CEO | Cart FunctionalityLogin with AmazonBootstrap+15 | — | — |
| 9 | Blloc Developer of an Android homescreen application focused on digital wellbeing | — | $4M | 53 mo ago | 8 | — | Node.jsGSAPReact+12 | — | — |
| 10 | Springlane Developer of kitchen appliances and accessories | — | $24M | 82 mo ago | 104 104 → 67 (-36%) | — | Cart FunctionalityShopifyZURB Foundation+30 | 2 patents Portable gas barbecue and grill systems for transportable outdoor cooking | — |
| 11 | Mitte Water Internet-first brand offering water purifier | — | $11M | 76 mo ago | 103 | — | Cart FunctionalityApple iCloud MailGoogle Workspace+10 | — | — |
| 12 | Bonaverde Manufacturer of roast-grind-brew coffee machine | — | $6M | 106 mo ago | — | Hans Stier Founder & CEO | — | 4 patents Integrated coffee machine combining roasting, grinding, and brewing functions | — |
Top 12 Consumer Electronics E-Commerce companies in Germany
#1
Seed · Germany · founded 2017 · 15 employees$1.6Mraised▾
Developer of wearable sensor technology for bladder monitoring and management. The technology gathers body data and uses algorithms for evaluation. An application provides recommendations to patients regarding bladder emptying. The sensor technology aims to improve the lives of individuals. It also seeks to optimize resource utilization within healthcare facilities.
- Sep 2023Seed$1.6M
- Oct 2022Grant (prize money)—
#2
Seed · Munster, North Rhine Westphalia · founded 2022$472.1Kraised▾
Manufacturer of edible coffee cups featuring a protective moisture barrier. These products consist of wafer-based containers treated with a specialized coating that prevents liquid absorption and heat transfer. The design allows for the consumption of the vessel after the beverage is finished, serving as an alternative to traditional disposable drinkware. The coating technology is intended for application across various food packaging formats to reduce reliance on plastic materials.
- Oct 2023Grant (prize money)—
- Dec 2022Seed$472.1K
#3
Seed · Berlin, Berlin · founded 2019 · 3 employees$4.1Mraised▾
Internet first brand offering smart liquid heaters. The device can heat any liquid by placing it over the device to the desired temperature. The feature includes a noise-free, battery-free rod with Bluetooth and temperature sensor, magnetic heating disc, and more.
- Nov 2022Seed$3M
- Nov 2021Seed$1.1M
#4
Series C · Frankfurt, State of Hessen · founded 2008 · 111 employees$34.5Mraised▾
asgoodasnew is an online platform for refurbished electronic products. The company sells mobile phones, MacBooks, tablets, smartwatches, notebooks & related accessories. A few of the brands associated with the company are Apple, Samsung, Asus, One Plus, Google, Honor, and more. Additionally, the company also sells products which are tested for quality check & sold through the platform.
- Dec 2020Series C$21.8M
- Jan 2015Series C$12.7M
- 2010Seed—
#5
Series A · Berlin, Berlin · founded 2014 · 15 employees$3.5Mraised▾
Soundbrennner Pulse is a wearable which gives out periodic vibrations to give musicians an accurate sense of rhythm. Device can be connected to the users smart phone thus giving control over vibrations and to set training regime. Soundbrenner Pulse raised over $200K through a crowd funding campaign on Indiegogo.
- Dec 2021Series A$1.5M
- Jan 2017Angel$1.5M
- Dec 2015Seed$500K
#6
Seed · Berlin, Berlin · founded 2016 · 8 employees$3.8Mraised▾
Developer of an Android homescreen application focused on digital wellbeing. The application provides a minimalist design with intuitive navigation. It offers native widgets and unified messaging. The application aims to reduce distractions and promote healthier phone usage. It includes organized apps, time tracking, and universal search functionality.
- Jan 2022Seed$2M
- Jan 2021Seed$1.8M
- 2018Grant (prize money)—
#7
Series C · Dusseldorf, North Rhine Westphalia · founded 2012 · 104 employees$23.7Mraised▾
Developer of kitchen appliances and accessories. They design and manufacture a variety of products, including ice cream makers, mixers, waffle irons, plant milk makers, dehydrators, cookware, cutlery, and tableware. The company focuses on creating products that are both functional and aesthetically pleasing, aiming to enhance the user's cooking experience. A range of replacement parts are also offered for existing products.
- Aug 2019Series C$11.2M
- Sep 2015Series B$12.5M
- Jul 2013Series A—
- 2012Seed—
#8
Series B · Berlin, Berlin · founded 2009 · 500 employees$39.8Mraised▾
Online marketplace for used electronic products. It is a platform for buying and selling used electronics and media items, including smartphones, tablets, wearables, books, DVDs, and video games. It serves as a recommerce marketplace, enabling customers to purchase quality-checked, refurbished products.
- Mar 2018Series B$26M
- Mar 2016Series A—
- Jan 2014Series A—
- Mar 2013Series A—
#9
Seed · Berlin, Berlin · founded 2015 · 103 employees$10.6Mraised▾
Internet-first brand offering water purifier. The purifier uses a mineral cartridge consisting of potassium silicate, main stone, magnesium oxide to remineralize the water. It also has a smart interactive panel to monitor the water quality and mineral cartridge usage.
- Jan 2020Seed—
- Dec 2018Grant (prize money)$57.2K
- Sep 2018Grant (prize money)$58.1K
- Aug 2018Seed$10.6M
#10
Deadpooled · Berlin, Berlin · founded 2010$5.7Mraised▾
Manufacturer of roast-grind-brew coffee machines. It also shows customers the nearest shops to buy coffee& beans. The company claims the offered device reduces grinding time and increases coffee powder consistency using the rain shower brewing method to ensure retention of the flavors of the beans enabling users to transform raw green coffee beans into black coffee.
- Jul 2017Seed$1.3M
- Feb 2017Angel$2.1M
- Jan 2016Seed$700K
- Jan 2015Seed$1.6M
#11
Seed · Berlin, Berlin · founded 2020 · 3 employees$20Kraised▾
Developer of incontinence management system using disposable sensor stickers. The system provides real-time notifications to clinicians when a patient needs care. It is designed for smooth integration into existing clinical workflows. The company focuses on technology to support practical and responsive patient care.
- Jan 2023Seed$20K
- Nov 2020Grant (prize money)$59.3K
#12
Acquired · Sande, Lower Saxony · founded 2002 · 273 employees—raised▾
Reichelt Elektronik is an online store selling electronic devices and components. Products sold are cables, wires, assortments, fuses, PCBs & accessories, batteries, power chargers, cameras, adapters, power tools, screw drives, fiber optic cables, network accessories & installation sets, computers & peripherals, CD & DVD disks, and more.
- Jan 2024Grant (prize money)—
- 2015Grant (prize money)—
- Jan 2014Grant (prize money)—
Funding & investor landscape
Notable founders
Market landscape — 10 sub-themes by coverage
Share of Consumer Electronics E-Commerce coverage by sub-theme.
Regulatory-risk over time rising
Funding & growth over time
funding rising · growth rising