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Radar · Fitness & Wellness Tech in North Holland

Best Fitness & Wellness Tech Companies in North Holland, Netherlands

The 43 best Fitness & Wellness Tech companies in North Holland, Netherlands in 2026, ranked by funding and momentum. Funding, investors, founders, valuation, tech stack and live signals. Top: Virtuagym.

43companies tracked
$40.9Mdisclosed funding
0unicorns
11have raised
FLIAR INTELLIGENCE · FITNESS & WELLNESS TECH × NORTH HOLLAND

Our analysis of 50 Fitness & Wellness Tech companies

$3.5b in tracked funding; 100% of the stack-profiled cohort runs cloud-native; funding activity peaked in 2025.

50companies analysed
100%cloud-native stacks
2025funding peak (by rounds)
6unicorns
2016median founding year

Ranked: Best Fitness & Wellness Tech companies in North Holland

#CompanyApp-install YoYDisclosed fundingLast roundFounderTech stackWeb popularityRecent signals
1Zumba
Online platform for enabling users to find zumba classes
+39%—173 mo ago—Element UIZURB FoundationYouTube+28Top 50k—
2JOIN
Social platform for cyclists to ride together
+38%$2M31 mo agoJim Berg
Founder & CEO
TurbopackNode.jsRadix UI+13Top 5M—
3Virtuagym
Online workout planner and nutrition management tool
+33%$13M52 mo ago—HugoApple iCloud MailGoogle Workspace+25Top 1M—
4Tanita
Smart scales for body composition tracking
+21%——Jan Alderlieste
CEO & MD
Cart FunctionalityMagentoElasticsearch+23Top 5M—
5Clear
Provider of personalized nutrition plans
—$2M10 mo ago—Cart FunctionalityWooCommerceWordPress+16Top 10M—
6Bravr
Developer of virtual reality system for mental readiness training purposes
—$241K12 mo agoKen Koontz
Co-Founder
———
7NOWATCH
Wearable device for stress management
—$9M50 mo agoTimothee Manschot
Co-Founder & CEO
Cart FunctionalityTurbopackNode.js+31Top 10M—
8FunXtion
Provider of software solutions for fitness centers
—$6M47 mo agoMendel Witzenhausen
Founder & CTO
WordPressMySQLPHP+30Top 50M1 partnership
9Tidalflow
AI-powered personal trainer platform
—$2M34 mo agoSebastian Jorna
Co-Founder & CEO
Framer SitesReactPostHog+12Top 50M—
10OneFit
Mobile application providing fitness guidance
—$5M99 mo ago—SentryZendeskPHP+26Top 10M—
11Fitmo
App based platform to connect with fitness coaches
—$2M117 mo ago————
12GymStory
Mobile-based application for tracking the workouts
—$246K51 mo agoMichael Fahim
Co-Founder & CIO
jQueryGoogle AnalyticsCloudflare+3Top 5M—

Top 11 Fitness & Wellness Tech companies in North Holland

#1
Seed · Amsterdam, North Holland · founded 2019 · 21 employees
$2.3Mraised
▾

Provider of personalized nutrition plans. The wearable sensor and the mobile app provide personalized diet and nutrition plans for individuals. The plans are tailored based on the body's response to sleep stress, age, and hormones. The DNA and microbiome content is analyzed to get diet plans.

Funding rounds
  • Sep 2025Seed$2M
  • Nov 2022Seed—
  • Mar 2022Seed$1.1M
  • Nov 2021Seed$1.2M
Investors
MSM, Healthy.Capital, Future Food Fund, Rabobank, Achmea Innovation Fund, Antler
Tech stack
Cart FunctionalityCloudflareCloudflare Bot ManagementElementorHostingerHsts
#2
Seed · Amsterdam, North Holland · founded 2008
$241.3Kraised
▾

Developer of virtual reality system for mental readiness training purposes. The system stimulates a stress response in participants through a virtual environment. It monitors heart rate variability and restricts audio and visual components as players get stressed. The system assesses how well players stay in control under pressure.

Funding rounds
  • Aug 2025Seed$151.3K
  • Jun 2025Seed$90K
Founders & team
Ken KoontzCo-FounderPeter BarkerCo-FounderThijs DoornbosCo-Founder
#3
Series B · Amsterdam, North Holland · founded 2008 · 236 employees
$13.4Mraised
▾

Online workout planner and nutrition management tool. It provides users with personal workout plans, nutrition tracking, 3D animated exercises, and group challenges. For coaches, the app offers client coaching, membership management, billing, scheduling, and more. Virtuagym helps coaches in creating workout plans using the templates to automate booking with the integrated credit system and a social hub to keep in contact with the clients.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 16k LinkedIn followers — 23.6% of this cohort's audience
Activity: 1 product launches announced in 12 mo
Funding rounds
  • Apr 2022Series B$3.2M
  • Dec 2018Grant (prize money)$231.4K
  • May 2018Series B$7.1M
  • Oct 2015Series A$2.3M
Investors
Europa, Endeit Capital, Icecat, SanomaVentures, Saffelberg Investments, ScaleUpNation
Tech stack
Amazon AlbAmazon Web ServicesAnimate.CssApple Icloud MailAtlassian StatuspageAura
#4
Acquired · Amsterdam, North Holland · founded 2006 · 9 employees
$1.6Mraised
▾

JOIN is a social platform for cyclists to ride together. The platform enables users to organize cycling rides, explore routes, and connect with other cyclists. Additionally, the platform offers training sessions for users. Its mobile app is available for Android and iOS devices.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 2k LinkedIn followers — 2.5% of this cohort's audience
Activity: 1 product launches · 1 partnerships (incl. TEAM BOMBA JOIN) announced in 12 mo
Funding rounds
  • Jan 2024Seed$1.6M
Founders & team
Jim BergFounder & CEO
Tech stack
Animate.CssCloudflareCloudflare Bot ManagementContact Form 7Core-JsEnvoy
#5
Series A · Amsterdam, North Holland · founded 2020 · 29 employees
$8.7Mraised
▾

Wearable device for stress management. The company provides a wearable device that utilizes skin conductance technology to measure and predict the stress level of users. It has the ability to predict stress by inferring cortisol levels.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 3k LinkedIn followers — 4.8% of this cohort's audience
Activity: 2 product launches announced in 12 mo
Funding rounds
  • Jun 2022Series A$8.7M
Founders & team
Timothee ManschotCo-Founder & CEOHylke MuntingaFounder | President
Investors
Flow Ventures
Tech stack
Cart FunctionalityCookiebotCore-JsEverflowFacebook PixelGoogle Analytics
#6
Series A · Amsterdam, North Holland · founded 2011 · 46 employees
$5.8Mraised
▾

Provider of software solutions for fitness centers. It provides two solutions function online coaching platform and an interactive platform. It offers an online coaching platform that provides scheduling of workouts and provides a nutrition plan for personal coaches. It offers an interactive cloud-based platform that provides an exercise library, workouts, challenges, and timers for both personal trainers and members.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 2k LinkedIn followers — 3.3% of this cohort's audience
Activity: 1 product launches · 1 partnerships (incl. Funxtion) announced in 12 mo
Funding rounds
  • Sep 2022Series A$5.8M
Founders & team
Mendel WitzenhausenFounder & CTO
Investors
Lexar Partners
#7
Seed · Amsterdam, North Holland · founded 2023
$1.7Mraised
▾

AI-powered personal trainer platform. The platform offers personalized workout and meal plans, supporting users in fitness goals. The platform leverages research and science to provide tailored fitness journeys for individuals.

Funding rounds
  • Oct 2023Seed$1.7M
Founders & team
Sebastian JornaCo-Founder & CEOHenry WynaendtsCo-Founder
Investors
Gradient Ventures, Dig Ventures, Antler
#8
Series A · Amsterdam, North Holland · founded 2013 · 70 employees
$5.1Mraised
▾

OneFit is a mobile application providing fitness guidance. It enables the user to stream live fitness lessons from partner gyms and fitness studios. Users can search to reserve a place, and stream live lessons with an app or website.

Funding rounds
  • May 2018Series A$5.1M
Investors
Inkef, Peak, ScaleUpNation
#9
Deadpooled · Amsterdam, North Holland · founded 2014 · 11 employees
$1.7Mraised
▾

Fitmo app provides a platform for users to connect with fitness coaches. The user can choose a coach suitable to his needs and start training. The app offers subscription based plans of light coaching, online 1-on-1 coaching, and in-person coaching. The personal trainer helps the user to define health goals, to perform workouts, and recommend diet plans. The user can sync health fitness bands and other accessories with the app to keep a record of activities. 80% of the charged fee goes to the coach and 20% goes to Fitmo. Received a seed funding of $1.5m after 6 months of operation.

Funding rounds
  • Nov 2016Seed$161.6K
  • Aug 2015Seed—
  • Nov 2014Seed$1.5M
#10
Seed · Amsterdam, North Holland · founded 2018 · 5 employees
$246.1Kraised
▾

Mobile-based application for tracking the workouts. The company has developed a device that can be installed in the gym equipment to track the workout logs through the smartphone app. The app can be used to save the workout history in the cloud, share it with friends and gym trainers.

Funding rounds
  • May 2022Seed$246.1K
  • Feb 2022Seed—
  • Mar 2021Conventional Debt$178.7K
Founders & team
Michael FahimCo-Founder & CIO
Investors
Rabobank, Graduate Ventures, Innovatiefonds Noord-Holland
Tech stack
CloudflareGoogle AnalyticsHttp/3JqueryOpen GraphPwa
#11
Funding Raised · Amsterdam, North Holland · founded 1997 · 171 employees
—raised
▾

Online platform for enabling users to find zumba classes. The user can search for the classes based on the location or type of zumba class for which the platform provides a list of classes. The user can view, compare and access the classes.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 42k LinkedIn followers — 63.4% of this cohort's audience
Activity: 1 awards announced in 12 mo
Funding rounds
  • Mar 2012Unattributed—
Investors
The Raine Group, Insight Partners, Blue Coast Capital, Greenline
Tech stack
AdrollAdroll Cmp SystemAmazon Web ServicesCdnjsCloudflareCloudflare Bot Management

Funding & investor landscape

$40.9Mtotal disclosed funding
10companies funded
19disclosed rounds
0rounds last 90 days
Most active investors
Antler2 rounds
Rabobank2 rounds
ScaleUpNation2 rounds
ACE1 rounds
Achmea Innovation Fund1 rounds
Blue Coast Capital1 rounds
Curiosity1 rounds
Dig Ventures1 rounds
Endeit Capital1 rounds
Europa1 rounds

Notable founders

Ken Koontz
Co-Founder · Bravr
Peter Barker
Co-Founder · Bravr
Jim Berg
Founder & CEO · JOIN
Timothee Manschot
Co-Founder & CEO · NOWATCH
Hylke Muntinga
Founder | President · NOWATCH
Mendel Witzenhausen
Founder & CTO · FunXtion
Sebastian Jorna
Co-Founder & CEO · Tidalflow
Henry Wynaendts
Co-Founder · Tidalflow
Michael Fahim
Co-Founder & CIO · GymStory
Prism market signals · Netherlands · country-scoped Prism corpus, 258,237 docs

Market landscape — 10 sub-themes by coverage

Share of Fitness & Wellness Tech coverage by sub-theme.

Regulatory-risk over time rising

Funding & growth over time

funding rising · growth rising

RESEARCH SIGNALS · Netherlands

How research on Wearable Health Tech is moving in the Netherlands

A read on the academic research around Wearable Health Tech — which themes are gaining ground, the institutions and researchers driving them, and how the tone is shifting. Based on 169 Netherlands-affiliated papers.

research sentiment over time
201020162026
enthusiastic · positive · guarded tone
Tone is overwhelmingly optimistic and softening — the enthusiastic (strongly-positive) share moved 49% → 37% across 2010–2026.
top research entities
  • Academic Medical Center34
  • University Medical Center Groningen27
  • Isala24
  • University of Groningen24
  • University of Amsterdam20
leading researchers
J. Hans DeVries · Marion Fokkert · Tadej Battelino · Klaas H. Groenier · Nanne Kleefstra · Robbert J. Slingerland · Peter R. van Dijk · Jort Kropff
▲ Breakthroughs6 · 4%
▲ 3%→5% share
▲1.7× share momentum9 median citations67% since 2021mostly methods-led
Breakthroughs are rising (3%→5% of field), led by Continuous glucose monitoring.
rising sub-themes (early→recent)
  • Continuous glucose monitoring5
  • Type 1 diabetes2
  • Raman spectroscopy1
  • Point of care1
  • Point-of-care testing1
Landmark Raman Spectroscopy as a Promising Tool for Noninvasive Point-of-Care Glucose Monitoring · 47 cites
◆ Advancements80 · 47%
▼ 52%→46% share
▼0.9× share momentum12 median citations36% since 2021mostly empirical
Advancements are cooling (52%→46% of field), led by Continuous glucose monitoring.
rising sub-themes (early→recent)
  • Continuous glucose monitoring54
  • Diabetes mellitus49
  • Blood Glucose Self-Monitoring17
  • Glycemic16
  • Insulin16
Landmark Glucose Variability: Where It Is Important and How to Measure It · 237 cites
▼ Concerns59 · 35%
▼ 36%→30% share
▼0.8× share momentum14 median citations34% since 2021mostly empirical
Concerns are cooling (36%→30% of field), led by Internal medicine.
rising sub-themes (early→recent)
  • Internal medicine4→5
  • Blood Glucose Self-Monitoring3→4
Landmark Clinical Targets for Continuous Glucose Monitoring Data Interpretation: Recommendations From the International Consensus · 3,642 cites
RESEARCH HOTSPOTS · Netherlands

Where wearable health is researched across Netherlands

Location clusters by institution affiliation — each city's volume, stance tone, and a quick read on its hot topic, what's advancing, the opening opportunity, and the main concern.

Amsterdam38 · +0.15
Hot · Intensive care medicineAdvancing · HypoglycemiaConcern · Continuous glucose monitoring
Groningen30 · +0.09
Hot · Diabetes mellitusAdvancing · Internal medicineOpportunity · Intensive care medicineConcern · Continuous glucose monitoring
Maastricht11 · +0.15
Hot · Type 2 diabetesAdvancing · Continuous glucose monitoringOpportunity · Hypoglycemia
Nijmegen10 · +0.29
Hot · Type 1 diabetesAdvancing · Diabetes mellitus
Leiden9 · +0.18
Hot · Continuous glucose monitoringOpportunity · Glycated hemoglobin
Utrecht8 · +0.27
Hot · InsulinAdvancing · Diabetes mellitusOpportunity · Dexamethasone
Rotterdam8 · +0.15
Hot · InsulinOpportunity · Dexamethasone

Common questions

How many Fitness & Wellness Tech companies are there in North Holland, Netherlands?
Radar tracks 43 indexable Fitness & Wellness Tech companies headquartered in North Holland, Netherlands that meet our profile-completeness bar.
What is the total funding raised by Fitness & Wellness Tech companies in North Holland, Netherlands?
The Fitness & Wellness Tech companies in North Holland, Netherlands on this list have raised a combined $40.9M in disclosed equity funding across 10 funded companies.
Which is the highest-funded Fitness & Wellness Tech company in North Holland, Netherlands?
Virtuagym is the highest-funded Fitness & Wellness Tech company in North Holland, Netherlands, with $13.4M in disclosed equity funding.
How many Fitness & Wellness Tech companies in North Holland, Netherlands are funded?
10 of the 43 Fitness & Wellness Tech companies in North Holland, Netherlands on this list have disclosed at least one equity funding round.
How many Fitness & Wellness Tech unicorns are there in North Holland, Netherlands?
None of the Fitness & Wellness Tech companies in North Holland, Netherlands on this list currently has a disclosed valuation of $1B or more.
Who are the top investors in North Holland, Netherlands Fitness & Wellness Tech companies?
The most active investors in North Holland, Netherlands Fitness & Wellness Tech companies on this list include Antler, Rabobank, ScaleUpNation, ACE, Achmea Innovation Fund.
Sweetie IyerMarkets & Momentum

Sweetie watches where the money and the users are piling in. She covers sector wealth and momentum — the install curves and revenue pools that show which corners of the market are quietly on fire.

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