Best Fitness & Wellness Tech Companies in Virginia, United States
The 37 best Fitness & Wellness Tech companies in Virginia, United States in 2026, ranked by funding and momentum. Funding, investors, founders, valuation, tech stack and live signals. Top: Canopie.
Our analysis of 50 Fitness & Wellness Tech companies
$3.5b in tracked funding; 100% of the stack-profiled cohort runs cloud-native; funding activity peaked in 2025.
Ranked: Best Fitness & Wellness Tech companies in Virginia
| # | Company | Disclosed funding | Last round | Stage | Founder | Founded | Tech stack | Patents & IP focus | Recent signals |
|---|---|---|---|---|---|---|---|---|---|
| 1 | Canopie App based digital platform addressing symptoms of maternal mental health conditions | $4M | 29 mo ago | Seed | Anne Wanlund Co-Founder & CEO | 2020 | WebflowWorkablePreact+13 | — | — |
| 2 | Nudge Coach Provider of SaaS-driven client engagement mobile app for health & fitness businesses | $2M | 67 mo ago | Seed | Mac Gambill Co-Founder & CEO | 2011 | Squarespace CommerceSquarespaceBootstrap+17 | — | — |
| 3 | Fitnet App based personalized fitness training | $2M | 135 mo ago | Series A | Bob Summers CEO | 2013 | — | — | — |
| 4 | Windpact Sports safety technology solutions | $1M | 82 mo ago | Seed | — | 2012 | — | 12 patents Protective impact‑absorbing cushions for chairs and seating furniture | — |
| 5 | NIRSleep Provider of wearable smart patch to measure brain activity for sleep tracking | $20K | 75 mo ago | Funding Raised | Casey Boutwell CEO | 2018 | — | — | — |
| 6 | KINIS Internet first brand of sports shoes | $20K | 76 mo ago | Funding Raised | Vincent Vu Founder & CEO | 2018 | Cart FunctionalityWix eCommerceWix+18 | — | — |
| 7 | MAC Provider of sports and fitness training | — | 148 mo ago | Funding Raised | — | 1988 | Cart FunctionalityWordPressTypeScript+24 | — | — |
| 8 | 9Zest Mobile app for personalized workouts for Parkinson's, stroke and fitness | — | — | Unfunded | Manoj Agarwala Founder | 2015 | — | — | — |
Top 7 Fitness & Wellness Tech companies in Virginia
#1
Seed · Falls Church, Virginia · founded 2020$3.6Mraised▾
App based digital platform addressing symptoms of maternal mental health conditions. It provides virtual care through prenatal and postpartum clinician led group classes, digital screening tools, real time emotional health insights, self guided therapy, and emergency support. The program aims to help mothers manage stress, anxious thoughts, and low mood through evidence based techniques.
- Apr 2024Seed$3.6M
- Jul 2022Seed—
- 2022Seed—
#2
Seed · Richmond, Virginia · founded 2011 · 12 employees$2.3Mraised▾
NudgeCoach is a SaaS-driven white label digital solution for fitness service providers in the fitness industry to manage and engage their clients. The platform provides a mobile-based solution that lets fitness professionals personalize fitness &lifestyle tracking for their clients, as well as, provide ongoing coaching in-between sessions & to connect better with their clients. The solution allows the service providers to brand the app in their own name.
- Feb 2021Seed$525K
- Dec 2016Seed$560K
- Nov 2015Seed$750K
- Dec 2014Grant (prize money)$20K
#3
Seed · Leesburg, Virginia · founded 2012 · 9 employees$1.3Mraised▾
Windpact develops safety technology to minimize sports-related concussive head trauma. The company has developed Crash Cloud technology and claims that the products developed using their technology has shown to absorb and disperse impact energy far more effectively than the traditional absorption approach. Windpact has partnered with Underarmour, Humming bird, and Jared to leverage their patented technology for developing their products.
- Oct 2019Seed$1.3M
- May 2017Seed—
#4
Series A · Blacksburg, Virginia · founded 2013 · 9 employees$1.5Mraised▾
Fitnet is a free personal fitness application that supports clients health goals by keeping them accountable through a combination of biometric sensors, fitness trackers, professional fitness coaching, seven-day workout scheduler and online workout buddies. With over 250 free workouts and counting, clients can work out anytime, anywhere. Fitnet also connects clients with professional fitness trainers that provide accurate and real-time feedback as well as custom workouts and fitness plans. Currently, the app is available for iOS and Android platform as of November 2015.
- May 2015Series A$111K
- Apr 2014Series A$1.4M
- Sep 2013Seed—
#5
Funding Raised · Richmond, Virginia · founded 2018$20Kraised▾
NIRSleep provides a wearable smart patch to measure brain activity for sleep tracking. The device is encapsulated in a silicon housing and can both communicate and charge wirelessly. It uses fNIRS, a technology, to measure sleep problems directly at the source brain by measuring the cerebral oxygenation (ScO2). It can also calculate sleep indices such as sleep onset latency, wake after sleep onset, total sleep time, apnea/hypoxia index, and sleep efficiency. The device can stream data in real-time via Bluetooth and store data to be later uploaded into the dedicated cloud storage. Applications are in sleep recovery, hypoxia detection, remote patient monitoring, cognitive load monitoring, and neuroscience.
- 2020Grant (prize money)$20K
#6
Funding Raised · Richmond, Virginia · founded 2018$20Kraised▾
Kinis is an internet first brand of sports shoes. The product offering includes walking shoes, pro training shoes, and barefoot socks. The products are designed suitable for uses such as Crossfit, yoga, weight lifting, and walking. The product features include 3D solid-body construction to enhance natural fit, washable, slip-resistant, and more.
- May 2020Grant (prize money)$20K
#7
Funding Raised · Richmond, Virginia · founded 1988 · 85 employees—raised▾
Midlothian Athletic Club provides fitness training services. The center offers training for sports and fitness such as tennis, aquatics, youth activities, group exercise, personal training, sports, and personal training.
- May 2014Conventional Debt—
- Conventional Debt—
Funding & investor landscape
Notable founders
Market landscape — 10 sub-themes by coverage
Share of Fitness & Wellness Tech coverage by sub-theme.
Regulatory-risk over time rising
Funding & growth over time
funding rising · growth rising
How research on Wearable Health in Virginia is moving
A read on the academic research around Wearable Health in Virginia — which themes are gaining ground, the institutions and researchers driving them, and how the tone is shifting. Based on 105 papers.
- University of Virginia79
- University of Virginia Health System10
- West Virginia University7
- Eastern Virginia Medical School5
- Virginia Tech5
- Continuous glucose monitoring1→4
- Diabetes mellitus1→3
- Glycemic5→12
- Diabetes mellitus10→16
- Continuous glucose monitoring13→18
- Insulin2→5
- Type 2 diabetes3→6
- Continuous glucose monitoring14
- Diabetes mellitus12
- Type 1 diabetes7
- Intensive care medicine6
- Hypoglycemia5
Common questions
Rohit lives in the feed. He covers what's moving right now — the funding rounds, launches and shifts breaking across the trade press — and ties them back to where the sector is heading.