Best Mom & Baby Care Companies in China
The 119 best Mom & Baby Care companies in China in 2026, ranked by funding and momentum. Funding, investors, founders, valuation, tech stack and live signals. Top: Neo Bear.
China's Mom & Baby Care sector is a crowded, well-funded race, and this directory ranks the 119 companies we track by disclosed equity funding and recent momentum. Total disclosed capital sits at $252M, with Neo Bear ($56M) and Leyou ($51M) pulling ahead of the pack by a significant margin.
The global market hit roughly $5.8B in 2020 and is forecast to reach around $8.0B by 2025, a steady 5.0% CAGR driven by rising disposable incomes, rapid urbanization, and parents increasingly reaching for organic and clean-label products. So what does that mean for China specifically? It means the domestic field is competitive but not yet consolidated. No unicorns have emerged from our 119 tracked companies, which tells you the ceiling is still wide open. Stringent safety regulations and eco-label compliance requirements are raising the bar for new entrants, which I'd argue actually helps funded players like Neo Bear and Leyou widen their moat. Backers like Matrix Partners China and GGV Capital are clearly betting the compliance burden shakes out the undercapitalized. You can use funding rank here as a rough proxy for staying power.
- ResearchAndMarkets.com
Ranked: Best Mom & Baby Care companies in China
| # | Company | Disclosed funding | Last round | Stage | Founded | Founder | Employees | Recent signals |
|---|---|---|---|---|---|---|---|---|
| 1 | Neo Bear Provider of AR-based educational products for kids | $56M | 116 mo ago | Series B | 2009 | Neo Xiong Founder & CEO | 96 | — |
| 2 | Leyou Online + offline store-based retailer of maternity and kids products | $51M | 215 mo ago | Acquired | 1999 | Michelle Hu Founder & CEO | 3,500 | — |
| 3 | Xxbmm Online portal for parenting | $26M | 104 mo ago | Series B | 2014 | Sun Jing Founder | 260 | — |
| 4 | Kumanju Online private label brand for Children furniture | $24M | 153 mo ago | Deadpooled | 2008 | Yang Tao CEO | — | — |
| 5 | Mama Web Portal for Mothers | $8M | 180 mo ago | Seed | 2006 | Gang Yang CEO | — | — |
| 6 | Supu Mall Vertical e-commerce platform focused on maternity products | $8M | 136 mo ago | Deadpooled | 2009 | — | 4 | — |
| 7 | Baobeigezi Flash sales platform for crossborder baby products | $8M | 130 mo ago | Series A | 2014 | — | 104 | — |
| 8 | Sunnymum Healthcare mobile application related at pre and post pregnancy | $8M | 125 mo ago | Deadpooled | 2013 | Jin Liang Founder | — | — |
| 9 | Jiuwu Baoyou Network Technology Internet first brand of car seats for babies | $7M | 92 mo ago | Series A | 2016 | Liu Yong Founder & CEO | — | — |
| 10 | Bmhqg.com Crossborder retailer of baby and pregnency products | $5M | 102 mo ago | Series A | 2016 | Jian Liu Founder | — | — |
| 11 | Youfu Mama Platform connecting nursing mothers with care providers | $5M | 130 mo ago | Deadpooled | 2012 | Huang Jian CEO | — | — |
| 12 | Kanwawa Mobile app communication platform for kindergarten | $5M | 131 mo ago | Deadpooled | 2013 | Ding Li Founder & CEO | — | — |
| 13 | IDaddy Mobile apps providing education related content for kindergarten students | $5M | 97 mo ago | Series B | 2012 | Li Wenhua Founder | 40 | — |
| 14 | Kewaimiao O2O discovery and marketplace platform for extracurricular activities | $4M | 116 mo ago | Series A | 2015 | — | 100 | — |
| 15 | Muabaobao Online private label brand for ordering infant toys | $4M | 93 mo ago | Deadpooled | 2015 | Sophia He Co-Founder | — | — |
| 16 | Mengbaby Community-based parenting and eCommerce application | $3M | 144 mo ago | Seed | 2014 | Hongzhou Chen Co-Founder | — | — |
| 17 | Xiaoxian Brand of stew products for mothers (especially during pregnancy and lactation) | $3M | 109 mo ago | Series A | 2015 | Lin Xiaoxian Founder | — | — |
| 18 | Baobei O2O platform for parents to book activities for kids | $3M | 118 mo ago | Deadpooled | 2012 | — | — | — |
| 19 | Baobaoting Mobile digital content library for infants and kids | $2M | 120 mo ago | Deadpooled | 2015 | Wang Yang CEO | — | — |
| 20 | Dongdian Micro Communication platform for kindergartens | $2M | 109 mo ago | Deadpooled | 2015 | Deng Tonghua CEO | — | — |
| 21 | SmarTots Chinese mobile internet education platform | $2M | 159 mo ago | Deadpooled | 2010 | Victor Wong Co-Founder & Chief Product Officer | 12 | — |
| 22 | Doouya Health management tools for infants | $2M | 130 mo ago | Deadpooled | 2013 | Prasun Sarkar Founder & CEO | — | — |
| 23 | Fanfan Diary App-based community platform for parents and a tool to track the baby's growth | $2M | 142 mo ago | Series A | 2012 | Li Wei CEO | 12 | — |
| 24 | Good Lesson Discovery platform for courses and activities for kids | $2M | 105 mo ago | Deadpooled | 2009 | Luo Peng CEO | — | — |
| 25 | Mama Plan Online product discovery platform for mothers | $2M | 142 mo ago | Deadpooled | 2014 | Li Wei CEO | — | — |
| 26 | Pretty Feather Internet first brand offering products for babies and moms | $1M | 107 mo ago | Deadpooled | 2016 | Liu Ming CEO | — | — |
| 27 | QSmam Online platform for booking maternal and child care services | $1M | 112 mo ago | Deadpooled | 2015 | — | 20 | — |
| 28 | Zhaimom O2O services for mother care and related content | $800K | 135 mo ago | Deadpooled | 2014 | Li Hongwei CEO | — | — |
| 29 | Sameboy Content on parenting and pregnant women | $785K | 128 mo ago | Deadpooled | 2014 | Huang Xiaoxian Founder | — | — |
| 30 | JZDoctor Online telemedicine platform for children related healthcare issues | $583K | 133 mo ago | Seed | 2014 | Tian Guoliang Founder & CEO | — | — |
| 31 | Maozhao Social commerce for moms | $500K | 175 mo ago | Deadpooled | 2011 | Shaun McWhortor Founder | — | — |
| 32 | Wanoudashi Online platform to get custom made toys/dolls for kids | $483K | 127 mo ago | Seed | 2015 | He Ziyun Founder & CEO | — | — |
| 33 | Bomiqinzi Community-based parenting application | $450K | 113 mo ago | Deadpooled | 2016 | Xu Jin Founder & CEO | — | — |
| 34 | Moodo Smart patch for monitoring fetus | $150K | 87 mo ago | Seed | 2017 | Jiliang Ma Founder | — | — |
Top 12 Mom & Baby Care companies in China
#1
Series B · Shanghai, Shanghai · founded 2009 · 96 employees$56Mraised▾
Provides AR-based educational products for kids. It develops AR-based toys and mobile apps that enable children to learn words and languages. Products include AR-based paintings books, flashcards, magnifying glasses, and more. It also produces a cartoon video series for children.
- Oct 2016Series B$37.1M
- Sep 2015Series A$18.9M
#2
Series B · Beijing, Beijing · founded 2014 · 260 employees$26.4Mraised▾
Xxbmm is an online portal for parenting. Covers various topics related to baby's health, education and growth. The platform has more than 2 million followers on its micro blogging site. Currently, the target groups is 0-3 years old babies and the platform wants to expand its user base (3-6 year old) by getting content like stories, rhymes etc on to the platform.
- Oct 2017Series B$21.1M
- 2016Series A$5.2M
#3
Deadpooled · Guangzhou, Guangdong · founded 2008$24.2Mraised▾
Kumanju is an online private label brand for Anime themed furniture for Children. Has designed furniture themed across popular cartoon characters like Winne the pooh, harry porter and other Disney characters. Provides different categories like bedding, wardrobe, drawers, bookcase, sofa etc. Has raised $15 million in series B round of funding from Tiantu Capital in 2013. Opened offline experience stores and currently has more than 100 stores in Beijing, Shanghai and many other cities nationwide. Sales on singles day crossed over 41 million USD in 2013.
- Sep 2013Series B$15M
- Dec 2010Series A$9.2M
#4
Acquired · Beijing, Beijing · founded 1999 · 3500 employees$51.4Mraised▾
Retailer of toddler, baby and maternity products intended for parents and infants. The company offers maternity and baby products through its chain of offline shops across and e-commerce website in China, enabling clients to have trust-worthy and high-quality products at lower prices.
#5
Series A · Hangzhou, Zhejiang · founded 2016$7.3Mraised▾
Internet first brand of car seats for babies. The company product catalog includes car seats for babies, baby baskets, and more. They also operate an app-based shopping platform for mom and baby products. Users can also rent baby car seats through the app. The mobile application is available for Android and iOS.
- Sep 2018Series A$7.3M
#6
Deadpooled · Beijing, Beijing · founded 2015$3.5Mraised▾
Muabaobao is an online platform where users can order infant toys. Has only one product in the sale as of Oct 2016 which is a musical piano. Have different methods of using the piano based on child's age. Sells its products on Taobao platform at a price of 699 yuan and expects a total sale number of 10 million units for the year 2016.
- Sep 2018Seed$1.8M
- Nov 2015Seed$1.8M
- May 2015Angel—
#7
Series B · Shanghai, Shanghai · founded 2012 · 40 employees$4.8Mraised▾
IDaddy is edutainment focused mobile apps developer aimed at kindergarten students. The apps are available on iPad,iPhone and Android systems. Some of its apps are focused on language learning, mathematical classes, painting and music learning, puzzles etc.
- Apr 2018Series B$4.8M
- Jun 2012Series A—
#8
Series A · Chongqing, Chongqing Shi · founded 2016$5.2Mraised▾
Bmhqg.com is an online cross-border retailer of baby and pregnancy products. Sells imported baby essentials like diapers, milk powder, food supplements, vitamin tablets and personal care products. The company has raised 36 million Yuan (5.2M USD) at a valuation of 100 million yuan in a Series A round of funding.
- Dec 2017Series A—
- Feb 2017Series A$5.2M
#9
Deadpooled · Beijing, Beijing · founded 2013$7.6Mraised▾
Sunnymum is a mobile application aimed at pregnant women and parents of infants. It provides health management services and QA to doctors via the platform. Also, enables users to find nearest hospitals and clinics who can provide pregnancy, gynecology, pediatrics and other issues related to treatment. It also has a doctor application that can be used to answer the queries of the patients and write pregnancy-related articles.
- Jan 2016Series A$7.6M
- Dec 2014Seed—
- Sep 2014Angel—
#10
Series A · Beijing, Beijing · founded 2014 · 104 employees$7.8Mraised▾
Baobeigezi is a flash sales platform for crossborder baby products. Has products from US, Korea, Germany, Italy, Japan and 24 other countries. Has 3k+ products from more than 300 brands. Claims to have over 60 million page views with more than 2 million registered users.
- Aug 2015Series A$7.8M
#11
Deadpooled · Qingdao, Shandong · founded 2009 · 4 employees$8Mraised▾
Supu Mall is a vertical e-commerce platform focused on maternity products. Predominantly focusses on pregnant women supplies, milk powder, diaper wipes, feeding, nutrition, wash nursing supplies, feeding supplies, lathes bedding, toys, books, baby clothes, food, beauty cosmetics etc from more than 500 well-known brands.
- Feb 2015Series A$8M
#12
Series A · Guangzhou, Guangdong · founded 2015 · 100 employees$4.5Mraised▾
Kewaimiao is an O2O discovery and marketplace platform to book different extracurricular activities service provider. According to a media source, as of September 2016, the platform is serving about 50 million people, both parents and students. The android and iOS app also helps parents can keep a track of the progress and communicate with extracurricular activities provider.
- Sep 2016Series A$4.5M
- Sep 2015Angel—
Funding & investor landscape
Notable founders
Market landscape — 10 sub-themes by coverage
Share of Mom & Baby Care coverage by sub-theme.
Regulatory-risk over time rising
Funding & growth over time
funding rising · growth rising
Common questions
Rohit lives in the feed. He covers what's moving right now — the funding rounds, launches and shifts breaking across the trade press — and ties them back to where the sector is heading.