AdTech · Germany, India

Best AdTech Companies in Germany

Updated 2026-06-18 · Ranked by funding & momentum

263 indexable AdTech companies headquartered in Germany, ranked by total equity funding and recent funding momentum. Combined disclosed equity funding of $333.2M across 39 funded companies.

263
Companies
$333.2M
Total Funding
39
Funded
0
Unicorns
0
Rounds (90d)

Ranked: Best AdTech companies in Germany

#CompanyFundingValuationStage Latest roundEmployeesFoundedMomentum
1 adjoe
Adtech network providing mobile advertising and mobile app monetization solutions
$103.1M Series D Series D 2022 68 2018
2 fraud0
Cloud based ad fraud detection software
$6.5M Series A Series A Aug 2023 2020
3 Roqad
Identity solutions provider focusing on GDPR compliance
$7M Series A Series A Jun 2023 16 2014
4 aimpower
AI based platform offering marketing performance management software
$7M Seed Mar 2023 21 2020
5 Brainsuite
AI based platfrom offering brand management solutions
$7M Seed Seed Mar 2023 2020
6 Nano Interactive
Provider of online advertising and marketing services
$11.5M Series A Series A Apr 2020 52 2009
7 AppLift
Provider of programmatic advertising solutions for regulated industries and verticals
$20M Series A Series A Oct 2013 18 2012
8 Madvertise
Provider of mobile ad network
$15.3M Acquired Series B 2016 22 2008
9 TVSMILES
Platform offering reward based advertising solution
$12.6M Series B Series B Sep 2016 10 2013
10 Trademob
Data-driven app marketing platform: DSP & Re-Targeting
$15M Acqui-Hired Series B Nov 2012 29 2010
11 Liquid Air Lab
Mobile advertising solution for audio content
$12.4M Acqui-Hired Series B Oct 2006 2002
12 Wywy
Second Screen TV Ad Syncing Startup.
$10M Acqui-Hired Series B Dec 2013 29 2012
13 fyber - a digital turbine company
Fyber, part of Digital Turbine’s independent Mobile Growth Platform, develops ad monetization solutions trusted by top mobile app publishers
$9.6M Acquired Jun 2017 301 2009
14 Crealytics
Semantic PPC advertising technology platform
$9.3M Series C Series C Mar 2017 1 2008
15 LiquidM
SaaS-based Demand-Side Platform
$8.7M Acquired Series A Jun 2014 23 2013
16 adnologies
Adnologies and they create an online tool to assist digital marketers in their advertising strategies.
$9.6M Acqui-Hired Sep 2011 15 2006
17 Adnologies
Offers a data-driven advertising platform
$9.6M Acqui-Hired Series A Sep 2011 332 2006
18 ad2games
Performance-based marketing for gaming advertisers
$9M Acqui-Hired Series A Dec 2014 2007
19 Kayzen
Provider of a demand-side platform for mobile programmatic advertising solutions
$4M Seed Seed Jan 2020 16 2018
20 Simplaex
Marketplace for game advertising
$6M Series A Series A Feb 2018 27 2015
21 WeQ
Mobile advertising company
$5.7M Deadpooled Series A Apr 2018 31 2001
22 Adsquare
Provider of privacy first location based advertising platform
$5.7M Series A Series A Oct 2014 121 2012
23 Adscale
SSP for German publishers
$6.2M Acqui-Hired Series B Jun 2010 42 2007
24 Iconicfuture
Licensing and in-game advertising solution provider
$5.5M Deadpooled Series B Jan 2013 17 2011
25 Remerge
Provider of programmatic advertising solutions for mobile app user engagement
$4M Series A Series A Aug 2015 61 2014
26 plista
Platform offering ad network software
$3.8M Acquired Series A Nov 2010 84 2008
27 The ADEX
Provides data driven access to programmatic buying
$3.1M Public Series A Mar 2015 36 2013
28 AdTriba
Provider of a marketing intelligence platform for data collection and analysis
$673K Acquired Series A Apr 2021 11 2015
29 Cyreen
Provider of retail media solutions using data to analyze shopper behavior
$110.6K Seed Seed Jun 2022 25 2017
30 AppLoop
Location based advertising platform
$1.4M Seed Seed Apr 2014 2008
31 Adspert
PPC optimization tool powered by ad-tech AI
$1.3M Acquired Series A Oct 2015 21 2011
32 Vyking
Provider of an AR based marketing platform for media and e commerce
$1.1M Unfunded Jan 2016 4 2015
33 CAVI VideoShopping
Software tool to create shoppable videos
$637.8K Deadpooled Seed Nov 2008 2008
34 Next Audience
Ad Serving & data management company
$484K Early Stage 54 1999
35 ​​Roamlike
Provider of product listing advertising solutions
$136.7K Seed Jun 2019 2018
36 Veeplay
Player for In-app Video Monetization
$120K Seed Seed Apr 2019 2 2014
37 Justsnap
Campaign management platform
$140K Seed Seed Jun 2017 45 2016
38 SocialHub
Social media campaign advertising management tool
$67.9K Funding Raised Grant (prize money) Nov 2018 27 2013
39 So!Crowd
Monetizing TV App
$27K Deadpooled Seed Jan 2016 2016
40 Hybrid Technologies
Provider of a programmatic marketing platform with hybrid DSP solutions
Seed Seed Jan 2025 116 2011 ↑ Active
41 Innkeepr
AI powered audience optimization platform for advertisers
Seed Seed Apr 2024 2021
42 Nowtilus
Ad-insertion solutions provider
Acquired Seed Jul 2022 13 2002
43 screenable
Provider of rewards based ad platform
Seed Seed 2022 5 2020
44 Wagawin
Mobile advertising campaign management and DMP platform
Series A Series A Jan 2022 30 2012
45 FROGO AD
Context-driven advertising campaign platform
Funding Raised Grant (prize money) 2018 2016
46 Atript
Marketing analytics platform
Deadpooled Seed Jan 2017 2016
47 Meetrics
Meetrics provides solutions in the ad verification business
Acqui-Hired Series B Sep 2016 38 2008
48 StoYo
Online native advertisement creation and promotion agency
Series A Sep 2016 35 2015
49 optilyz
Europe’s leading direct mail automation software
Seed Jun 2016 49 2015
50 Spotgun
Platform offering reward based ad software
Seed Seed Sep 2015 1985

Top 12 AdTech companies in Germany

#1
adjoe Series D
$103.1M Raised
expand_more
location_onHamburg, Hamburg
Founded
2018
Employees
68
Funding raised
$103.1M
Stage
Series D

adjoe is a leading adtech ad network, based in Hamburg, Germany. It helps to gain high-quality users with rewarded engagement formats and premium targeting. App publishers can increase revenue, retention with creative engagement loops. It offers premium advertising and monetization platform for publishers and advertisers to engage audiences. The adjoe SDK connects app publishers and developers that provide highly eng

Funding rounds (1 disclosed of 1)
Round Date Amount
Series D 2022 $103.1M
Tech stack
amazon cloudfrontamazon s3amazon web servicesbackbone.jsborlabs cookiecloudflare+14
#2
fraud0 Series A
$6.5M Raised
expand_more
location_onMunich, Bavaria
Founded
2020
Funding raised
$6.5M
Stage
Series A

Cloud based ad fraud detection software. It provides an analytical dashboard that includes insights for decision making. It offers a bot detection tool to intercept bots in real time. The platform analyzes the requests, data points, and behavioural patterns to provide information about traffic. The features of the product include prevention of click fraud, impression fraud, retargeting fraud, and affiliate fraud, goo

Funding rounds (1 disclosed of 1)
Round Date Amount
Series A Aug 2023 $6.5M
Tech stack
calendlycore-jsfacebook pixelframer sitesgodaddygoogle analytics+14
#3
Roqad Series A
$7M Raised
expand_more
location_onBerlin, Berlin
Founded
2014
Employees
16
Funding raised
$7M
Stage
Series A

Identity solutions provider focusing on GDPR compliance. It is a provider of a post third-party cookie world, helping digital advertising with actionable insights about anonymized users. The technology helps companies in adtech maintain digital marketing addressability.

Funding rounds (1 disclosed of 3)
Round Date Amount
Series A Jun 2023 Undisclosed
Series A Jun 2022 $7M
Seed Feb 2017 Undisclosed
Founders & key people
Tech stack
cloudflarecloudflare bot managementcookiebotcore-jsgoogle analyticsgoogle font api+14
#4
aimpower Seed
$7M Raised
expand_more
location_onHamburg, Hamburg
Founded
2020
Employees
21
Funding raised
$7M
Stage
Seed

Developer of a brand management platform intended to optimize digital marketing. The company's platform offers automation and AI pipelines that have been trained with human-generated data points, enabling companies to analyze customers' behavior and generate a high return on investment.

#5
Brainsuite Seed
$7M Raised
expand_more
location_onHamburg, Hamburg
Founded
2020
Funding raised
$7M
Stage
Seed

AI based platfrom offering brand management solutions. It leverages neuroscience to optimize campaign, streamline marketing activites, and drive business results. Its AI powered platform provides data driven insights to prove and enhance creative performance, enabling brands to make informed decisions and enhance ROI.

Funding rounds (1 disclosed of 1)
Round Date Amount
Seed Mar 2023 $7M
#6
Nano Interactive Series A
$11.5M Raised
expand_more
location_onStarnberg, Bavaria
Founded
2009
Employees
52
Funding raised
$11.5M
Stage
Series A

Provider of online advertising and marketing services

Funding rounds (2 disclosed of 2)
Round Date Amount
Series A Apr 2020 $6.8M
Series A Jan 2018 $4.7M
Tech stack
amazon cloudfrontamazon web servicesapache http serverapple icloud mailcloudflarecloudflare bot management+14
#7
AppLift Series A
$20M Raised
expand_more
location_onBerlin, Berlin
Founded
2012
Employees
18
Funding raised
$20M
Stage
Series A

Provider of programmatic advertising solutions for regulated industries and verticals. The company offers a data management platform for creating audience segments. It integrates data with third-party sources and uses AI-driven insights to connect segments to a demand-side platform. The platform supports display, native, audio, video, and CTV advertising.

Funding rounds (2 disclosed of 2)
Round Date Amount
Series A Oct 2013 $7M
Series A Jun 2013 $13M
Tech stack
caddygoogle analyticsgoogle font apipwaopen graphhttp/3
#8
Madvertise Acquired
$15.3M Raised
expand_more
location_onBerlin, Berlin
Founded
2008
Employees
22
Funding raised
$15.3M
Stage
Acquired

Madvertise is a provider of mobile ad network. It provides a platform that delivers interactive mobile advertising campaigns using augmented reality to selected target groups on mobile websites or in mobile apps. The clients include BMW, Ford, ING, Vodafone, Lufthansa, EA Games, Universal, and Bacardi. The company W\was acquired by Mobile Network Group in 2014.

Funding rounds (2 disclosed of 5)
Round Date Amount
Series B 2016 Undisclosed
Series B Nov 2011 $5.3M
Series B Oct 2011 $10M
Series A Mar 2010 Undisclosed
Seed Jan 2009 Undisclosed
Tech stack
wordpressmysqlphpbootstrapapache http serverjquery+3
#9
TVSMILES Series B
$12.6M Raised
expand_more
location_onBerlin, Berlin
Founded
2013
Employees
10
Funding raised
$12.6M
Stage
Series B

Platform offering reward based advertising solution. It tracks the TV ads being watched by consumers to determine the appropriate content to be displayed on the phone. It enables users to interact with the ads and provides digital currency called Smiles which can be redeemed from selected retail shops around the country.

Funding rounds (2 disclosed of 3)
Round Date Amount
Series B Sep 2016 Undisclosed
Series A Sep 2015 $5.6M
Series A Mar 2014 $7M
Founders & key people
#10
Trademob Acqui-Hired
$15M Raised
expand_more
location_onBerlin, Berlin
Founded
2010
Employees
29
Funding raised
$15M
Stage
Acqui-Hired

Plans, tracks and optimizes mobile user acquisition and re-engagement campaigns across 230 mobile ad networks, RTB exchanges and media partners. Offers Smartboost service which gives the apps a top-chart ranking, mobile user acquisition with a mobile DSP. It also offers mobile app re-targeting through a platform which buys impressions in real-time and targets users individually. Using advanced algorithms that factor

Funding rounds (1 disclosed of 1)
Round Date Amount
Series B Nov 2012 $15M
#11
Liquid Air Lab Acqui-Hired
$12.4M Raised
expand_more
location_onStuttgart, Baden Wurttemberg
Founded
2002
Funding raised
$12.4M
Stage
Acqui-Hired

Liquid Air Lab GmbH develops mobile multimedia applications and advertising solutions. Offers mobile carriers a software application for handsets that delivers audio content (radio broadcasts and podcasts) along with “synchronized” and “relevant” visual content. Has product called adplace.com, a mobile advertising network. The company was founded in 2002 and is based in Stuttgart, Germany. Has offices in Berl

Funding rounds (2 disclosed of 2)
Round Date Amount
Series B Oct 2006 $10M
Series A 2005 $2.4M
#12
Wywy Acqui-Hired
$10M Raised
expand_more
location_onMunich, Bavaria
Founded
2012
Employees
29
Funding raised
$10M
Stage
Acqui-Hired

Wywy is a second-screen Tv startup. Products include multi-screen ad synchronization to enable mobile and tablet users see online advertising that corresponds to the commercial they’re seeing on TV; real-time TV campaign tracking; and content sync technology for second screen apps.

Funding rounds (2 disclosed of 2)
Round Date Amount
Series B Dec 2013 $7M
Series A Jul 2012 $3M

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Funding & investor landscape

Total raised
$333.2M
across these companies
Companies funded
39
with disclosed funding
Highest-funded
$103.1M raised

Most active investors

HTGF HTGF 8 investments in AdTech German Accelerator German Accelerator 6 investments in AdTech IBB Ventures IBB Ventures 4 investments in AdTech Veto Capital Veto Capital 4 investments in AdTech Aschendorff NEXT Aschendorff NEXT 3 investments in AdTech Bmp Ventures Bmp Ventures 3 investments in AdTech IFB Innovationsstarter IFB Innovationsstarter 3 investments in AdTech NWZ Digital NWZ Digital 3 investments in AdTech Rheingau Founders Rheingau Founders 3 investments in AdTech Techstars Techstars 3 investments in AdTech ALSTIN Capital ALSTIN Capital 2 investments in AdTech ALSTIN I ALSTIN I 2 investments in AdTech

Notable founders in Germany AdTech

JT Jonas Thiemann Co-Founder, Co-CEO & MD adjoe · $103.1M raised
Carlo Szelinsky Carlo Szelinsky Co-Founder, Co-CEO & MD adjoe · $103.1M raised
TP Tilman Pfeiffer Co-Founder & CEO fraud0 · $6.5M raised
Carsten Frien Carsten Frien CEO & Founder Roqad · $7M raised
Dirk Held Dirk Held Co-Founder aimpower · $7M raised
PK Peter Krause Co-Founder & CEO aimpower · $7M raised
CS Christian Scheier Co-Founder aimpower · $7M raised
Christian Geyer Christian Geyer Group COO and Co-Founder Nano Interactive · $11.5M raised
Gaylord Zach Gaylord Zach Co-Founder TVSMILES · $12.6M raised
Mikko Linnamäki Mikko Linnamäki Co-Founder & CEO Liquid Air Lab · $12.4M raised
Tero Katajainen Tero Katajainen Co-Founder & CTO Liquid Air Lab · $12.4M raised
Matthias Stadelmeyer Matthias Stadelmeyer CEO Adnologies · $9.6M raised

Frequently asked questions

How many AdTech companies are there in Germany?
Radar tracks 263 indexable AdTech companies headquartered in Germany that meet our profile-completeness bar.
What is the total funding raised by AdTech companies in Germany?
The AdTech companies in Germany on this list have raised a combined $333.2M in disclosed equity funding across 39 funded companies.
Which is the highest-funded AdTech company in Germany?
adjoe is the highest-funded AdTech company in Germany, with $103.1M in disclosed equity funding.
How many AdTech companies in Germany are funded?
39 of the 263 AdTech companies in Germany on this list have disclosed at least one equity funding round.
How many AdTech unicorns are there in Germany?
None of the AdTech companies in Germany on this list currently has a disclosed valuation of $1B or more.
Who are the top investors in Germany AdTech companies?
The most active investors in Germany AdTech companies on this list include HTGF, German Accelerator, IBB Ventures, Veto Capital, Aschendorff NEXT.

Rankings are computed by Radar (Fliar BI) from the Radar company master and are updated periodically. Funding and momentum scores use disclosed equity-funding data only. Figures may lag private rounds. Last updated 2026-06-18.

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