Best AdTech Companies in Santa Monica, United States
The 36 best AdTech companies in Santa Monica, United States in 2026, ranked by funding and momentum. Funding, investors, founders, valuation, tech stack and live signals. Top: GumGum.
Ranked: Best AdTech companies in Santa Monica
| # | Company | Disclosed funding | Last round | Employees | Founded | Founder | Tech stack | Patents & IP focus | Recent signals |
|---|---|---|---|---|---|---|---|---|---|
| 1 | GumGum Advertisement management platform for businesses | $134M | 65 mo ago | 400 400 → 553 (+38%) | 2007 | — | WebflowApple iCloud MailGoogle Workspace+25 | 84 patents Real-time ad insertion and contextual targeting in streaming video and web content | 1 job opening |
| 2 | adconion media group Adconian Media Group provides customized solutions and innovative products delivered across multiple screens… | $80M | 184 mo ago | 700 | 2005 | — | — | — | — |
| 3 | The Mobile Majority Omnichannel advertising and marketing tech unifying customer journeys for personalized experiences | $45M | 111 mo ago | 58 | 2012 | — | — | — | — |
| 4 | Super League Provider of networks of games, monetization tools and content channels 48Funding top 20%News top 22%Product top 29%Moat top 37% All 12 signals ▾Fundingtop 20% Newstop 22% Producttop 29% Moattop 37% Talenttop 41% Techtop 42% Markettop 45% Patentstop 48% Innovationbottom 47% Growthbottom 45% Globalbottom 39% Fin. healthbottom 35% Funding: Raised $34.6M across 15 rounds · 15 rounds over 12 yrs (1.2/yr) News: 11 BI events in 12 mo (of 49 tracked, 10 types) · +175% YoY rank vs industry peers · Fliar Intelligence Index 48/100 | $35M | 11 mo ago | 101 101 → 86 (-15%) | 2014 | John Miller Co-Founder | Wix eCommerceWixSentry+18 | 16 patents Real-time cloud gaming with synchronized media streams and adaptive multi-user view control | — |
| 5 | Pixalate Provider of ad fraud protection and compliance analytics platform | $23M | 60 mo ago | 51 | 2011 | — | HubSpot CMS HubApple iCloud MailGoogle Workspace+29 | 3 patents App privacy risk scoring and device IP fingerprinting for fraud detection. | — |
| 6 | RGM Group Targeted advertising solution | $21M | 167 mo ago | 12 | 2004 | — | — | — | — |
| 7 | Fuisz Video Provides technology to add interactive elements to videos | $12M | 133 mo ago | 40 | 2013 | — | — | — | — |
| 8 | Pathmatics Advertising intelligence provider | $11M | 94 mo ago | 102 | 2011 | — | — | 16 patents Online advertising analytics: tracking, discovery, and user profiling of web-based ads. | — |
| 9 | Vertebrae Virtual reality interactive ads creation platform | $10M | 120 mo ago | 20 | 2015 | Vince Cacace Founder & CEO | — | 10 patents 3D model optimization and AR visualization for CAD and immersive graphics | — |
| 10 | w4 Affiliate marketing network | $10M | 182 mo ago | 42 | 2009 | — | — | — | — |
| 11 | Strategic Data Corp Provider of personalization and ad targeting technology for websites and ad networks | $5M | 316 mo ago | — | 2000 | Lee Cooper Founder & Chairman of Board | — | — | — |
| 12 | FGL Platform for game developers to find publishers | $1M | 158 mo ago | 22 | 2008 | — | Google WorkspaceGoogle AnalyticsCloudflare Browser Insights+3 | — | — |
| 13 | Republic Project Platform offering ad campaign management software | $1M | 168 mo ago | 11 | 2008 | Brandon Zeuner Co-Founder | — | — | — |
| 14 | 140Fire IVD solutions provider specializing in clinical testing and blood preparation equipment | $500K | 196 mo ago | — | 2010 | Jason Wilk Founder | — | — | — |
| 15 | Five Delta Campaign Management company | $300K | 159 mo ago | 3 | 2012 | Brock Pierce Co-Founder | — | 17 patents Automated insect trapping and monitoring solutions for agricultural pest management. | — |
| 16 | Westcott Multimedia Platform offering creative automation solution | $120K | 66 mo ago | 4 | 2017 | — | — | — | — |
Top 12 AdTech companies in Santa Monica
#1
Public · Santa Monica, California · founded 2014 · 101 employees$34.6Mraised▾
Provider of networks of games, monetization tools and content channels. The company owns and operates game worlds and provides a launchpad for brands and creators to accelerate success in the gaming metaverse.
- Oct 2025Post IPO$20M
- Jul 2025Post IPO$4.5M
- Sep 2024Post IPO$1.1M
- Jun 2024Post IPO$1.8M
#2
Series E · Santa Monica, California · founded 2007 · 400 employees$134Mraised▾
Advertisement management platform for businesses. It offers a platform that enables advertisers to place and analyze video, image, and text ads to ensure contextual relevance and target the audience. It allows publishers to deliver ad units across ad servers. It supports multiple ad formats such as inimage, inscreen, CTV, OTT, etc.
- Apr 2021Series E$75M
- Feb 2020Series D$22M
- May 2015Series C$26M
- Oct 2011Series B$7M
#3
Series C · Santa Monica, California · founded 2012 · 58 employees$45.5Mraised▾
Omnichannel advertising and marketing tech unifying customer journeys for personalized experiences. The company develops technology solutions to unify the customer journey for a more personalized approach to advertising, marketing, and operations. It empowers brands to put people at the center of their efforts, offering a holistic view across advertising, marketing, commerce, and operations. The company provides managed service ad products and demand-side solutions, unlocking a customizable, transparent, and holistic approach to omnichannel media. It delivers impactful brand outcomes with digital creative solutions across every channel, including video, CTV, OOH, display, and mobile. The company offers programmatic solutions at scale, a self-serve DSP, location intelligence, footfall attribution, brand lift measurement, and a connected consumer graph. It focuses on opt-in engagement advertising, interactive video, and performance-driven campaigns, built on a privacy-first framework. The company provides software and data solutions for advertising, marketing, and operations.
- Jun 2017Series C$25M
- Feb 2015Series B$575K
- May 2014Series B$8M
- Dec 2013Series A$11.6M
#4
Series B · Santa Monica, California · founded 2011 · 51 employees$22.7Mraised▾
Provider of ad fraud protection and compliance analytics platform. It is a provider of ad fraud protection solutions for Connected TV, Mobile Advertising, and Websites, helping advertisers and publishers prevent invalid traffic.
- Sep 2021Series B$18.1M
- Jul 2013Series A$4.6M
#5
Acquired · Santa Monica, California · founded 2005 · 700 employees$80Mraised▾
Provider of an advertising network for advertisers, agencies and publishers in the United States and internationally. The company operates a content distribution and monetization platform. It also provides online video advertising software and audience targeting software including behavioral and demographic targeting, as well as re-targeting software.
#6
Acquired · Santa Monica, California · founded 2011 · 102 employees$10.7Mraised▾
Pathmatics, formerly known as Adomic, provides digital advertising intelligence to the world's largest advertisers, agencies, publishers, and ad tech providers. Claims to cover real-time, worldwide data from 25K advertisers, 15K publishers, 400+ ad services, and over 3.2M creatives. Provides patent-pending Pathsource technology that enables the tracking of ads. Provides data intelligence for advertisers, publishers and advertising technology players through competitive data intelligence, information regarding media planning and buying along with optimizing ad inventories for better fill-rates.
- Oct 2018Series A$3M
- Mar 2016Series A$3M
- Aug 2015Series A$2.9M
- Jun 2014Seed—
#7
Deadpooled · Santa Monica, California · founded 2004 · 12 employees$21Mraised▾
RGM builds custom campaigns for advertising clients, which include brands like Jaguar, American Express, and Sony. And it works directly with publishers to build exclusive ad units and add those campaigns to their sites and mobile apps. RGM Alliance, a premium ad network is vertically focused and organized into various content channels. RGM Exclusive, which provides unique and custom ad integrations for advertisers.
- Sep 2012PE$21M
#8
Deadpooled · Santa Monica, California · founded 2013 · 40 employees$12.1Mraised▾
Fuisz Media offers technology to add interactive elements to videos. Uses computer vision to identify specific items and create differentiated experiences around them. By tagging those items, brands, advertisers, and publishers can provide an in-video opportunity for viewers to learn more about products. Fuisz’s interactive videos can also be displayed on a number of different devices, including desktop, mobile phones and tablets.
- Jul 2015Series A$10M
- Jul 2014Seed$2.1M
#9
Acquired · Santa Monica, California · founded 2015 · 20 employees$10Mraised▾
Vertebrae is an ad network for immersive and native VR ad units. The platform allows publishers to monetize and drive discovery of VR and 360º video apps with a wide range of native and interactive ad formats. Provides 360-degree video ad server which can be used in non-VR environments. Provides tools and analytics to measure engagement and add performance. Supports ad formats such as 3D Interactive, Branded Image Backgrounds, Virtual Brand Rooms Content Sponsorships.
- Sep 2016Series A$10M
#10
Acqui-Hired · Santa Monica, California · founded 2009 · 42 employees$10Mraised▾
W4 is an affiliate network that offers performance-based online marketing solutions. The W4 Performance Ad Market distributes ad campaigns across its network of affiliates.The W4 Performance Ad Market runs on a a cost-per-action basis through which advertisers decide on the price they want to pay per action. This pricing model ensures that advertisers only pay for leads that generate new client relationships, and not just clicks to their websites. In addition to this W4 allows advertisers to create campaigns and track their performances.
- Jun 2011Conventional Debt$10M
#11
Deadpooled · Santa Monica, California · founded 2000$5Mraised▾
Strategic Data Corporation (SDC) provides advertising technology that is designed to optimize the delivery of online advertising. SDC has specialized in developing display ad serving and yield-optimization to its clients which include large ad networks and publishers. Provides statistical and predictive algorithms, demographic and geographic segmentation, and performance tracking. SDC was acquired by Fox Interactive Media in 2007.
- May 2000Series B$5M
#12
Seed · Santa Monica, California · founded 2008 · 22 employees$1.5Mraised▾
FGL is a distribution and monetization service provider for the game developers. The company helps independent game developers to find publishers through its platform.
- Jul 2013Seed$1.5M
Funding & investor landscape
Notable founders
Market landscape — 10 sub-themes by coverage
Share of AdTech coverage by sub-theme.
Regulatory-risk over time rising
Funding & growth over time
funding rising · growth rising