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Radar · B2B E-Commerce in Italy

Best B2B E-Commerce Companies in Italy

The 62 best B2B E-Commerce companies in Italy in 2026, ranked by funding and momentum. Funding, investors, founders, valuation, tech stack and live signals. Top: Soplaya.

62companies tracked
$24.1Mdisclosed funding
0unicorns
12have raised
Sources & further reading
  • B2B e-Commerce Market Research

Ranked: Best B2B E-Commerce companies in Italy

#CompanyDisclosed fundingLast roundStageFounderFoundedTech stackPatents & IP focusRecent signals
1Soplaya
Online marketplace platform offering multi-category groceries products
$17M11 mo agoSeries AIvan Litsvinenka
Co-Founder & CTO
2017WordPressApple iCloud MailGoogle Workspace+30——
2Foodelux
Platform offering B2B wholesaler and supplier for food businesses
$3M78 mo agoSeries A—2012———
3Italian Artisan
Online B2B marketplace offering multi-category fashion products
$2M27 mo agoSeedOlga Iarussi
Co-Founder & CEO
2013WordPressMySQLRedis+25——
4Quisto
Provider of the supply chain platform for food service and food retailers
$870K39 mo agoSeedStefano Raffaglio
Co-Founder
2022Cart FunctionalityShopifyAmazon Web Services+18——
5Mister Worker
E-distributor of MRO & industrial tools
$619K98 mo agoFunding RaisedGianluca Borsotti
Founder & CEO
2013Envoycore-jsZendesk+4—1 launch
6DrinkMe
Online retailer of wine, spirits, bar equipment, and soft drinks
$618K26 mo agoSeedAndrea Marcella
Founder
2021PHPUbuntuGoogle Maps+24——
7Direttoo
Online marketplace for the farmers to sell their produce to restaurants
$296K112 mo agoSeed—2016———
8Creasolution
Provider of CAD, CAM, PLM software solutions for fashion and apparel
$108K126 mo agoFunding RaisedMirko Zilli
CEO
2004WordPressMySQLPHP+43——

Top 11 B2B E-Commerce companies in Italy

#1
Series A · Udine, Friuli Venezia Giulia · founded 2017 · 32 employees
$16.5Mraised
▾

Soplaya is an online marketplace platform offering multi-category grocery products. The mobile platform connecting restaurants with vendors. Restaurants can create a profile, log all their suppliers, and start to order from the platform. The platform maintains all historical logs and vendors to help businesses plan future purchases as well as provides real-time notifications on their orders. Its product offerings include fruits & vegetables, meats, spices, and more.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 8k LinkedIn followers — 8.1% of this cohort's audience
Funding rounds
  • Jul 2025Series A$7M
  • Nov 2023Conventional Debt$1.1M
  • Nov 2023Series A$12.6M
  • Jul 2020Series A$4M
Founders & team
Ivan LitsvinenkaCo-Founder & CTODavide MarchesiCo-FounderGian Carlo CesarinCOO & Co-Founder
Investors
Sinergia Ventures, P101, Azimut, CDP Venture Capital, Intesa Sanpaolo Life, ABC Accelerator
Tech stack
ActivecampaignAmazon CloudfrontAmazon S3Amazon SesAmazon Web ServicesAnimate.Css
#2
Seed · Porto Recanati, Marche · founded 2013
$1.6Mraised
▾

Online B2B marketplace offering multi-category fashion products. The platform allows businesses to create fully-customized stores for selling apparel, footwear, and other fashion accessories.

Funding rounds
  • Mar 2024Seed$1.6M
  • Dec 2022Seed—
Founders & team
Olga IarussiCo-Founder & CEOLorenzo ColucciCo-FounderDavid ClementoniPresident | Founder
Investors
Primo Ventures
Tech stack
CloudflareCloudflare Bot ManagementCore-JsElementorFacebook PixelFlyingpress
#3
Seed · Busto Arsizio, Lombardy · founded 2021
$618Kraised
▾

Online retailer of wine, spirits, bar equipment, and soft drinks. It provides a selection of alcoholic and non-alcoholic beverages, bar tools, glassware, and disposable products. The company also offers training courses related to bartending, service techniques, and sales strategies. It aims to improve staff skills and increase sales for businesses.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 948 LinkedIn followers
Funding rounds
  • Apr 2024Seed$618K
Founders & team
Andrea MarcellaFounderDebora FrascoliCo-Founder & CMO
Tech stack
Apache Http ServerAruba.ItAxiosBootstrapCore-JsElementor
#4
Seed · Milan, Lombardy · founded 2022 · 7 employees
$870.2Kraised
▾

Provider of the supply chain platform for food service and food retailers. The company offers a B2B platform that empowers procurement between food manufacturers, wholesalers, and food service retailers. The platform provides access to a variety of products including mainly food and beverage but also non-food products such as cleaning products, disposable cups, and lighters.

Funding rounds
  • Mar 2023Seed$870.2K
Founders & team
Stefano RaffaglioCo-Founder
Investors
StartupGym
Tech stack
Amazon S3Amazon Web ServicesAmerican ExpressApple PayCart FunctionalityCloudflare
#5
Series A · Reggio Emilia, Emilia-Romagna · founded 2012 · 13 employees
$3.4Mraised
▾

Platform offering B2B wholesaler and supplier for food businesses. The platform allows businesses to order Italian food products. It offers bakery products, dairy products, meat & seafood, flours & cereals, drinks & beverages, sauces & seasoning, and more. The company offers mobile applications for Android and iOS platforms.

Funding rounds
  • Dec 2019Series A$3.4M
Investors
Milano Investment Partners
#6
Funding Raised · Milan, Lombardy · founded 2013 · 35 employees
$618.8Kraised
▾

Mister Worker is an e-distributor of MRO & industrial tools. Offerings include automotive tools, hand tools, air tools, torque controls, consumables & accessories, electric & electronic products, pumps, and more. Brands associated with the company are 3M, Dewalt, Lenox, Terry, Stanley, and others.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 5k LinkedIn followers — 4.9% of this cohort's audience
Activity: 1 product launches announced in 12 mo
Funding rounds
  • Apr 2018Conventional Debt$618.8K
Founders & team
Gianluca BorsottiFounder & CEO
Investors
AME Ventures, GELLIFY, FNDX
Tech stack
BootstrapCloudflareCloudflare Bot ManagementCloudflare Browser InsightsCore-JsD3
#7
Seed · Rome, Lazio · founded 2016 · 8 employees
$296.5Kraised
▾

Direttoo has developed an online platform for restaurants to manage their supply chain and purchase their requirements directly from the farmers. The platform allows the aggregation of orders from various restaurants and claims to provide more discount as a result of that. Moreover, long-term orders can be placed with separate delivery at fix intervals. Direttoo handles the logistics of orders placed on the platform.

Funding rounds
  • Feb 2017Seed$296.5K
Investors
LVenture Group
#8
Funding Raised · Anzola dell'Emilia, Emilia-Romagna · founded 2004
$107.5Kraised
▾

Provider of CAD, CAM, PLM software solutions for fashion and apparel. The company delivers software for pattern making, product lifecycle management, and automated cutting. It offers solutions for 2D and 3D modeling, MTM, on-demand customization, and supply chain management. The company integrates with ERP systems and e-commerce platforms.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 3k LinkedIn followers — 3.3% of this cohort's audience
Funding rounds
  • Nov 2015Grant (prize money)$52.9K
  • Jun 2015Grant (prize money)$54.6K
Founders & team
Mirko ZilliCEO
Investors
EIC Fund, Europa
Tech stack
Animate.CssAnime.JsApache Http ServerBorlabs CookieCore-JsDebian
#9
Seed · Valenza, Piedmont · founded 2008 · 15 employees
—raised
▾

Provider of operation management software solutions to jewelry brands. The solutions provided are quality control management, packaging, order management, rapid prototyping, rubbers, castings, and product development.

Funding rounds
  • Nov 2022Seed—
Founders & team
Davide CostanzoCo-FounderGregorio RizzettoCo-Founder
Investors
Pomellato
#10
Seed · Reggiolo, Emilia Romagna · founded 2019 · 10 employees
—raised
▾

Provider of operation management solutions for businesses. It provides a platform for digitalizing store articles, product catalog pages, product descriptions, and photos. It claims to help stores to create and manage their digital inventories, access product data, and create inventory feeds that could be integrated with their main e-commerce platforms.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 1k LinkedIn followers
Funding rounds
  • 2022Seed—
Founders & team
Michele LorenziniCo-FounderAlessandro BoschieroCo-Founder & CEO
Investors
Startup Wise Guys
Tech stack
BootstrapGoogle CloudGoogle Cloud CdnGsapHstsHttp/3
#11
Funding Raised · Vestone, Lombardy · founded 1987
—raised
▾

E-distributor of hardware products

LinkedIn Pulse recent public activity · Jul 2026
Audience: 23k LinkedIn followers — 23.0% of this cohort's audience
Activity: 3 partnerships (incl. Maxtherm Georgia) announced in 12 mo
Founders & team
Antonio InfanteManaging Director
Investors
European Union
Tech stack
Apache Http ServerBootstrapCentosDigicertGoogle AnalyticsJoomla

Funding & investor landscape

$24.1Mtotal disclosed funding
8companies funded
12disclosed rounds
0rounds last 90 days
Most active investors
CDP Venture Capital3 rounds
The Net Value3 rounds
H-FARM2 rounds
20V1 rounds
3LB Seed Capital1 rounds
ABC Accelerator1 rounds
AME Ventures1 rounds
Alkemia Capital1 rounds
Azimut1 rounds
BC Partners1 rounds

Notable founders

Ivan Litsvinenka
Co-Founder & CTO · Soplaya
Davide Marchesi
Co-Founder · Soplaya
Olga Iarussi
Co-Founder & CEO · Italian Artisan
Lorenzo Colucci
Co-Founder · Italian Artisan
Andrea Marcella
Founder · DrinkMe
Debora Frascoli
Co-Founder & CMO · DrinkMe
Stefano Raffaglio
Co-Founder · Quisto
Gianluca Borsotti
Founder & CEO · Mister Worker
Mirko Zilli
CEO · Creasolution
Davide Costanzo
Co-Founder · Costanzo e Rizzetto
Gregorio Rizzetto
Co-Founder · Costanzo e Rizzetto
Michele Lorenzini
Co-Founder · Sentric
Prism market signals · Italy · country-scoped Prism corpus, 275,652 docs

Market landscape — 10 sub-themes by coverage

Share of B2B E-Commerce coverage by sub-theme.

Regulatory-risk over time rising

Funding & growth over time

funding rising · growth rising

Common questions

How many B2B E-Commerce companies are there in Italy?
Radar tracks 62 indexable B2B E-Commerce companies headquartered in Italy that meet our profile-completeness bar.
What is the total funding raised by B2B E-Commerce companies in Italy?
The B2B E-Commerce companies in Italy on this list have raised a combined $24.1M in disclosed equity funding across 8 funded companies.
Which is the highest-funded B2B E-Commerce company in Italy?
Soplaya is the highest-funded B2B E-Commerce company in Italy, with $16.5M in disclosed equity funding.
How many B2B E-Commerce companies in Italy are funded?
8 of the 62 B2B E-Commerce companies in Italy on this list have disclosed at least one equity funding round.
How many B2B E-Commerce unicorns are there in Italy?
None of the B2B E-Commerce companies in Italy on this list currently has a disclosed valuation of $1B or more.
Who are the top investors in Italy B2B E-Commerce companies?
The most active investors in Italy B2B E-Commerce companies on this list include CDP Venture Capital, The Net Value, H-FARM, 20V, 3LB Seed Capital.
Rohit KhannaTrends & Stories

Rohit lives in the feed. He covers what's moving right now — the funding rounds, launches and shifts breaking across the trade press — and ties them back to where the sector is heading.

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