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Radar · B2B E-Commerce in New South Wales

Best B2B E-Commerce Companies in New South Wales, Australia

The 63 best B2B E-Commerce companies in New South Wales, Australia in 2026, ranked by funding and momentum. Funding, investors, founders, valuation, tech stack and live signals. Top: TradeSquare.

63companies tracked
$146.8Mdisclosed funding
0unicorns
13have raised

Ranked: Best B2B E-Commerce companies in New South Wales

#CompanyDisclosed fundingLast roundStageFounderFoundedTech stackRecent signals
1TradeSquare
Online B2B marketplace for multi-category products
$78M53 mo agoSeries A—2020——
2FoodByUs
Online B2B marketplace offering multi-category grocery products
48Tech top 38%Funding top 39%Growth top 45%Talent bottom 49%
All 6 signals ▾
Techtop 38%
Fundingtop 39%
Growthtop 45%
Talentbottom 49%
Marketbottom 46%
Globalbottom 37%
Tech: 40 technologies across 4/8 capability areas · Cloud: Cloudflare
Funding: Raised $23.5M across 3 rounds · 3 rounds over 10 yrs (0.3/yr)
rank vs industry peers · Fliar Intelligence Index 48/100
$24M40 mo agoSeries BGary Munitz
Co-Founder
2015WordPress Block EditorwpBakeryElementor+37—
3Ordermentum
Provider of order management software solutions for businesses
40Talent top 15%Product top 28%Growth top 35%Funding top 37%
All 10 signals ▾
Talenttop 15%
Producttop 28%
Growthtop 35%
Fundingtop 37%
Moattop 39%
Techbottom 45%
Globalbottom 37%
Marketbottom 31%
Fin. healthbottom 28%
Newsbottom 27%
Talent: Analyst team rating 5/5
Product: 1 published app (36.6k installs) · Company stage: Public
rank vs industry peers · Fliar Intelligence Index 40/100
$20M1 mo agoPublic—2014Cart FunctionalityHubSpot CMS HubApple iCloud Mail+242 partnerships
4ShoreTrade
Online B2B marketplace for seafood
9Product top 47%Talent bottom 49%Funding bottom 42%Global bottom 36%
All 5 signals ▾
Producttop 47%
Talentbottom 49%
Fundingbottom 42%
Globalbottom 36%
Marketbottom 22%
Product: 3 published apps (194 installs) · Company stage: Series A
Talent: 1 named leader on record · 1 C-suite/founder profile curated
rank vs industry peers · Fliar Intelligence Index 9/100
$10M63 mo agoSeries APeter Manettas
Founder
2018——
5Foodbomb
Streamlining wholesale food ordering for restaurants with a comprehensive online platform
40Tech top 32%Growth top 45%Product top 46%Funding bottom 49%
All 7 signals ▾
Techtop 32%
Growthtop 45%
Producttop 46%
Fundingbottom 49%
Globalbottom 39%
Marketbottom 35%
Newsbottom 27%
Tech: 41 technologies across 5/8 capability areas · Cloud: Amazon Cloudfront, Amazon S3
rank vs industry peers · Fliar Intelligence Index 40/100
$5M58 mo agoAcquired—2006SalesforceIntercomGoogle Maps+23—
6Style Arcade
Provider of a fashion software suite
$5M42 mo agoSeries ATristan Hoy
Co-Founder | Chief Technology Officer
2018WebflowSentryVimeo+231 expansion
7eBev
Online platform to connect hospitality companies with beverages supplier
$4M55 mo agoSeed—2014——
8Market Engine
Cloud-based Ecommerce Cross Border Platform
$1M129 mo agoSeries A—2013——
9SupplyScope
Developer of AI platform for product compliance and supply chain management
$300K25 mo agoSeedPreet Singh
Co-Founder & CEO
2023WordPressMySQLPHP+34—
10Preplocal
B2B food distribution platform
$200K26 mo agoSeedMathieu Jamet
Co-Founder
2021——

Top 12 B2B E-Commerce companies in New South Wales

#1
Public · Sydney, New South Wales · founded 2014 · 59 employees
$19.7Mraised
▾

Provider of order management software solutions for businesses. It provides suppliers, with a SaaS-based platform that collects & integrates customer orders & payments. It claims to help in growing sales, reducing costs & improving cash flow. It also helps retailers with a mobile platform to make and track their orders.

Fliar Intelligence Index™ 40how this company ranks against its industry peers
Talent
top 15%
Product
top 28%
Growth
top 35%
Funding
top 37%
Moat
top 39%
Tech
bottom 45%
Talent: Analyst team rating 5/5
Product: 1 published app (36.6k installs) · Company stage: Public
Growth: Fresh capital in last 24 mo
Audience (LinkedIn): 7k LinkedIn followers — 6.4% of this cohort's audience
Activity (LinkedIn): 3 partnerships (incl. Bee Dee Bags Australia and Natural Pak) announced in 12 mo
Funding rounds
  • May 2026Series C$39.2M
  • Jul 2022Series B$6.2M
  • Aug 2021Series B$6M
  • Feb 2021Series B$5M
Investors
PURE Asset Management, nib, Five V Capital, Gasan Investments, Gunnersen Investments, Gandel Invest
Tech stack
Amazon CloudfrontAmazon Web ServicesApple Icloud MailCart FunctionalityCloudflareCloudflare Bot Management
#2
Series A · Sydney, New South Wales · founded 2020 · 28 employees
$77.5Mraised
▾

Online B2B marketplace for multi-category products. The product catalog includes homeware, fashion accessories, pet accessories, toys, etc.

Funding rounds
  • Jan 2022Series A$75M
  • Sep 2020Angel$2.5M
Investors
Tiger Global Management, MIW VENTURES
#3
Series B · Sydney, New South Wales · founded 2015 · 70 employees
$23.5Mraised
▾

Online B2B marketplace offering multi-category grocery products. The platform provides meat, seafood, fruits, vegetables, oil, honey, snacks, bakery products, dairy products, grains, flour, and much more. It also provides price comparisons for grocery products.

Fliar Intelligence Index™ 48how this company ranks against its industry peers
Tech
top 38%
Funding
top 39%
Growth
top 45%
Talent
bottom 49%
Market
bottom 46%
Global
bottom 37%
Tech: 40 technologies across 4/8 capability areas · Cloud: Cloudflare · Security: Cloudflare Bot Management, Http/3
Funding: Raised $23.5M across 3 rounds · 3 rounds over 10 yrs (0.3/yr) · Last round Series B (Jan 2023)
Audience (LinkedIn): 11k LinkedIn followers — 10.1% of this cohort's audience
Funding rounds
  • Jan 2023Series B$12M
  • Nov 2021Series A$10M
  • Aug 2016Seed$1.5M
Founders & team
Gary MunitzCo-Founder
Investors
Macquarie, FJ Labs, Base Capital, Trawalla Group, Udap Holdings, Spo Equities
Tech stack
Animate.CssBootstrapClipboard.JsCloudflareCloudflare Bot ManagementCore-Js
#4
Series A · Sydney, New South Wales · founded 2018 · 23 employees
$5.4Mraised
▾

Provider of a fashion software suite. It offers digital range planning and fashion analytics to provide merchandising recommendations for retailers to achieve growth in profit. They also have a blog section where they share insights on the latest trends in retail analytics.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 7k LinkedIn followers — 6.7% of this cohort's audience
Activity: 1 expansions announced in 12 mo
Funding rounds
  • Nov 2022Series A$5.4M
Founders & team
Tristan HoyCo-Founder | Chief Technology OfficerMichaela WesselsCEO | Co-Founder
Investors
Acadian Software
Tech stack
CloudflareCloudflare Bot ManagementCore-JsFacebook PixelGoogle AnalyticsGoogle Font Api
#5
Series A · Pyrmont, New South Wales · founded 2018 · 7 employees
$10Mraised
▾

ShoreTrade is an online marketplace for seafood. It allows fishermen, fisheries to list out their fishes, and other seafood products. It also enables wholesalers and suppliers to purchase the products from its online platform. They also offer product logistic services for local and international orders placed on the platform. The orders can also be placed from its mobile application that is available for Android and iOS users.

Fliar Intelligence Index™ 9how this company ranks against its industry peers
Product
top 47%
Talent
bottom 49%
Funding
bottom 42%
Global
bottom 36%
Market
bottom 22%
Product: 3 published apps (194 installs) · Company stage: Series A
Talent: 1 named leader on record · 1 C-suite/founder profile curated
Funding: Raised $10.0M across 2 rounds · 2 rounds over 8 yrs (0.2/yr) · Last round Series A (Mar 2021)
Funding rounds
  • Mar 2021Series A$8M
  • Oct 2018Seed$2M
Founders & team
Peter ManettasFounder
Investors
Investible, Luxem, Vulpes Investment Management
#6
Acquired · Surry Hills, New South Wales · founded 2006 · 29 employees
$5.5Mraised
▾

Streamlining wholesale food ordering for restaurants with a comprehensive online platform. It is a B2B marketplace connecting food service businesses with numerous wholesale suppliers. The platform offers price transparency, efficient ordering management, and accounting solutions, including Xero integration, to save time and money. It empowers businesses to centralize orders, access business insights, and receive dedicated customer support. The platform aims to digitize the food service industry, offering features for inventory management and menu costing. It provides a user-friendly interface, live chat support, and detailed FAQs. It is a SaaS platform that simplifies wholesale ordering, offering a login portal for venues and suppliers. The platform supports restaurants, cafes, caterers, pubs, clubs, and schools/childcare facilities.

Fliar Intelligence Index™ 40how this company ranks against its industry peers
Tech
top 32%
Growth
top 45%
Product
top 46%
Funding
bottom 49%
Global
bottom 39%
Market
bottom 35%
Tech: 41 technologies across 5/8 capability areas · Cloud: Amazon Cloudfront, Amazon S3 · Observability: Datadog
Product: 0 product launch events in 12 mo · Company stage: Acquired
Funding rounds
  • Aug 2021Series A$4.5M
  • Apr 2019Seed$994.3K
Investors
EVP, Athletic Ventures, Platform Advisory Partners, Aura Group, Parc Capital, Gandel Invest
Tech stack
Amazon CloudfrontAmazon S3Amazon Web ServicesCart FunctionalityCdnjsCloudflare
#7
Seed · Sydney, New South Wales · founded 2014 · 18 employees
$3.5Mraised
▾

Online platform to connect hospitality companies with beverages suppliers. The company offers an online beverage marketplace for the wholesale beverage industry. It allows buyers to manage inventory, buy, sell, compare, shortlist, order, analyze performance and communicate on eBev.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 852 LinkedIn followers
Activity: 1 partnerships (incl. eBev) announced in 12 mo
Funding rounds
  • Nov 2021Conventional Debt—
  • Jun 2021Seed$2M
  • Sep 2016Seed$1.5M
Investors
Cirralto, Artesian, Sydney Angels, Prisma Investment
Tech stack
Squarespace CommerceSquarespaceHsts
#8
Seed · Sydney, New South Wales · founded 2023
$300Kraised
▾

Developer of AI platform for product compliance and supply chain management. The platform offers tools for product information management, compliance management, and supplier oversight. It provides features such as product lifecycle management, digital product passports, and pre-shipment inspection management. The platform aims to streamline product development, automate compliance processes, and improve supplier collaboration.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 512 LinkedIn followers
Activity: 1 product launches · 1 awards announced in 12 mo
Funding rounds
  • May 2024Seed$300K
Founders & team
Preet SinghCo-Founder & CEORaman SinghCo-Founder
Investors
Skalata
Tech stack
CdnjsCloudflareCloudflare Bot ManagementCloudflare Browser InsightsCloudflare Rocket LoaderCore-Js
#9
Seed · Sydney, New South Wales · founded 2021
$200Kraised
▾

B2B food distribution platform. It offers direct transactions between food producers and buyers, offering to source the food products for businesses. The platform allows independent food and beverage producers by enabling collaboration, consolidation, and supply to buyers.

Funding rounds
  • Apr 2024Seed$200K
Founders & team
Mathieu JametCo-FounderSean MillerCo-Founder
Investors
Skalata
#10
Series A · Sydney, New South Wales · founded 2013 · 17 employees
$1.2Mraised
▾

Market Engine is a cloud-based retail platform that enables brands to sell in international markets, especially China, through a fully translated storefront. The platform enables cross-border trade by translating text content, images and price points from English into Chinese and help brands to sell on e-commerce sites, such as Alibaba’s Tmall. With offices in Australia, Europe, and China, Market Engine also offers logistics, marketing and customer support solution for businesses looking to expand into new markets.

Funding rounds
  • Sep 2015Series A—
  • 2014Seed$1.2M
Investors
Royal Mail Group
#11
Seed · Sydney, New South Wales · founded 2012 · 10 employees
—raised
▾

Parts DB is a B2B Auto parts Marketplace. It offers complete product to vehicle application data management solution for manufacturers, wholesalers and dealers. It caters to the auto industry. It has developed various products that provide auto parts fitment database and e-commerce solutions. Their products include PARts Console for product and application fitment management, PARts Online for a secure web-based enquiry and online lookup of concerned data and PARts B2 to create a B2B e-commerce solution. The platform also enables users to use global standards like TecDoc, Autodata, eBay MVL and ACES PIES to link brands and product data to customers

LinkedIn Pulse recent public activity · Jul 2026
Audience: 714 LinkedIn followers
Funding rounds
  • 2015Seed—
Founders & team
Jim GurieffFounder
Investors
Carthona Capital
Tech stack
CloudflareContact Form 7Core-JsDiviGoogle AnalyticsGoogle Font Api
#12
Seed · Sydney, New South Wales · founded 2015 · 2 employees
—raised
▾

Unscrabble is an enabler for B2B transactions. It connects companies to enable fast, accurate information sharing and supply chain transparency. It claims to simplify engagement processes, reduce information gathering & company evaluation and updation of information . It is currently free for users. It claims to benefit buyers and sellers through transparency and ease in information exchange.

Funding rounds
  • Apr 2015Seed—
Founders & team
Stephen MardonCo-Founder & CEOSujata KarandikarCo-Founder
Investors
Mirin Capital, BlueChilli, Artesian, Springboard Enterprises

Funding & investor landscape

$146.8Mtotal disclosed funding
10companies funded
20disclosed rounds
1rounds last 90 days
Most active investors
Artesian2 rounds
Gandel Invest2 rounds
Skalata2 rounds
AMBSE Ventures1 rounds
Acadian Software1 rounds
Apex Fund Services1 rounds
Arjn1 rounds
Athletic Ventures1 rounds
Atomic1 rounds
Aura Group1 rounds

Notable founders

Gary Munitz
Co-Founder · FoodByUs
Tristan Hoy
Co-Founder | Chief Technology Officer · Style Arcade
Michaela Wessels
CEO | Co-Founder · Style Arcade
Peter Manettas
Founder · ShoreTrade
Preet Singh
Co-Founder & CEO · SupplyScope
Raman Singh
Co-Founder · SupplyScope
Mathieu Jamet
Co-Founder · Preplocal
Sean Miller
Co-Founder · Preplocal
Jim Gurieff
Founder · PARts
Stephen Mardon
Co-Founder & CEO · Unscrabble
Sujata Karandikar
Co-Founder · Unscrabble
Prism market signals · Australia · country-scoped Prism corpus, 3,117,462 docs

Market landscape — 10 sub-themes by coverage

Share of B2B E-Commerce coverage by sub-theme.

Regulatory-risk over time rising

Funding & growth over time

funding rising · growth rising

Common questions

How many B2B E-Commerce companies are there in New South Wales, Australia?
Radar tracks 63 indexable B2B E-Commerce companies headquartered in New South Wales, Australia that meet our profile-completeness bar.
What is the total funding raised by B2B E-Commerce companies in New South Wales, Australia?
The B2B E-Commerce companies in New South Wales, Australia on this list have raised a combined $146.8M in disclosed equity funding across 10 funded companies.
Which is the highest-funded B2B E-Commerce company in New South Wales, Australia?
TradeSquare is the highest-funded B2B E-Commerce company in New South Wales, Australia, with $77.5M in disclosed equity funding.
How many B2B E-Commerce companies in New South Wales, Australia are funded?
10 of the 63 B2B E-Commerce companies in New South Wales, Australia on this list have disclosed at least one equity funding round.
How many B2B E-Commerce unicorns are there in New South Wales, Australia?
None of the B2B E-Commerce companies in New South Wales, Australia on this list currently has a disclosed valuation of $1B or more.
Who are the top investors in New South Wales, Australia B2B E-Commerce companies?
The most active investors in New South Wales, Australia B2B E-Commerce companies on this list include Artesian, Gandel Invest, Skalata, AMBSE Ventures, Acadian Software.
Rohit KhannaTrends & Stories

Rohit lives in the feed. He covers what's moving right now — the funding rounds, launches and shifts breaking across the trade press — and ties them back to where the sector is heading.

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