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Radar · B2B E-Commerce in North Rhine Westphalia

Best B2B E-Commerce Companies in North Rhine Westphalia, Germany

The 40 best B2B E-Commerce companies in North Rhine Westphalia, Germany in 2026, ranked by funding and momentum. Funding, investors, founders, valuation, tech stack and live signals. Top: Schuettflix.

40companies tracked
$149.9Mdisclosed funding
0unicorns
8have raised

Ranked: Best B2B E-Commerce companies in North Rhine Westphalia

#CompanyDisclosed fundingLast roundStageFounderFoundedTech stackRecent signals
1Schuettflix
E-distributor offering building supplies for enterprises
37Moat top 22%Funding top 32%Growth top 45%Tech top 49%
All 8 signals ▾
Moattop 22%
Fundingtop 32%
Growthtop 45%
Techtop 49%
Talentbottom 49%
Productbottom 48%
Globalbottom 39%
Marketbottom 31%
Moat: Editorial + unicorn rating 8/10 · Soonicorn
Funding: Raised $110M across 4 rounds · 4 rounds over 7 yrs (0.6/yr)
rank vs industry peers · Fliar Intelligence Index 37/100
$110M34 mo agoSeries AChristian Hulsewig
Founder & CEO
2018Cart FunctionalityNode.jsHeadless UI+14—
2Surplex
Online auctions platform for second-hand heavy machinery
$18M309 mo agoAcquiredUlrich Stalter
Managing Director
1999DatoCMSSentryZendesk+201 job opening
3Metals Hub Gmbh
B2B marketplace to buy and sell metals and ferroalloys
$15M64 mo agoSeries A—2016Node.jsRadix UITailwind CSS+231 partnership
4SVH Handels
Online retailer for tools and supplies
$5M194 mo agoSeries AAlexander Schmidt
Founder & Managing Partner
1998——
5FoxBase
Cloud based product recommendation solutions for sales teams
$3M40 mo agoSeedBenjamin Dammertz
Founder/CEO
2016——
6TonerPartner
E-distributor of printer accessories
—118 mo agoAcquiredJulian Zweers
Managing Director
1993——
7Mapudo
Marketplace of materials for metal industry
—137 mo agoDeadpooledMartin Ballweg
Co-Founder & Managing Director
2014——
8Zitra
B2B trading platform
—164 mo agoAcquiredPhilipp Kraft
Founder
2011——

Top 8 B2B E-Commerce companies in North Rhine Westphalia

#1
Series A · Gutersloh, North Rhine Westphalia · founded 2018 · 24 employees
$109.7Mraised
▾

E-distributor offering building supplies for enterprises. The product catalog includes cement, concrete, asphalt, steel, binding wires, and more. The mobile application is available for iOS and Android users.

Fliar Intelligence Index™ 37how this company ranks against its industry peers
Moat
top 22%
Funding
top 32%
Growth
top 45%
Tech
top 49%
Talent
bottom 49%
Product
bottom 48%
Moat: Editorial + unicorn rating 8/10 · Soonicorn
Funding: Raised $110M across 4 rounds · 4 rounds over 7 yrs (0.6/yr) · Last round Series A (Oct 2023)
Funding rounds
  • Oct 2023Series A$2.1M
  • Aug 2023Conventional Debt—
  • Aug 2023Series A$49M
  • Sep 2021Series A$50M
Founders & team
Christian HulsewigFounder & CEO
Investors
HV Capital, STRABAG, Speedinvest, Molten Ventures, WaVe-X, FJ Labs
Tech stack
Amazon Web ServicesCart FunctionalityCookiefirstGoogle Tag ManagerGoogle WorkspaceHeadless Ui
#2
Seed · Dusseldorf, North Rhine Westphalia · founded 2016 · 37 employees
$2.8Mraised
▾

Cloud based product recommendation solutions for sales teams. It integrates with existing CRM systems and helps inside sales and field reps recommend products that fit the customers needs. The software enables straightforward and digital product guidance. The B2B sales process is digitalized by the software.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 3k LinkedIn followers — 6.0% of this cohort's audience
Activity: 1 awards announced in 12 mo
Funding rounds
  • May 2023Seed$2.8M
Founders & team
Benjamin DammertzFounder/CEOCarsten DolchCo-Founder
Investors
Schock, Wayra
#3
Series A · Dusseldorf, North Rhine Westphalia · founded 2016 · 23 employees
$14.5Mraised
▾

B2B marketplace to buy and sell metals and ferroalloys. It offers metals like chrome, manganese, molybdenum, nickel, niobium, boron, phosphorus, silicon, sulphur, titanium, tungsten, copper, vanadium, aluminium, and more.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 13k LinkedIn followers — 26.7% of this cohort's audience
Activity: 1 partnerships (incl. Back to Battery) announced in 12 mo
Funding rounds
  • May 2021Series A$11M
  • Sep 2018Seed$3.5M
Investors
Acton Capital, Point Nine, Chrome Investments, Chromo Invest, Fincite Ventures
Tech stack
AhrefsAmazon SesAmazon Web ServicesCloudflareCloudflare Bot ManagementCookiebot
#4
Acquired · Dusseldorf, North Rhine Westphalia · founded 1999 · 220 employees
$18Mraised
▾

Online auctions platform for second-hand heavy machinery. The company carries out internet auctions, offers appraisals and valuations for industries like metal and woodworking. It also provides dismantling and processing of freight and customs documents for its clients. Its app is available to Android and iOS users.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 15k LinkedIn followers — 31.8% of this cohort's audience
Hiring: 1 hiring post in 12 mo (public) · hiring: Operations Specialist – Auction Management
Funding rounds
  • Nov 2000Series A—
  • Mar 2000Series A$18M
Founders & team
Ulrich StalterManaging DirectorMichael WerkerManaging Director
Investors
The Carlyle Group, ABB
Tech stack
Alpine.JsApple Icloud MailAzureAzure Front DoorCloudflareCloudflare Bot Management
#5
Series A · Dortmund, North Rhine Westphalia · founded 1998
$4.9Mraised
▾

Svh24.de is an online retailer for tools and supplies. It offers tools, equipment, and production supplies with more than 300,000 different products from 400 brands like Bosch, Makita, Metabo or DeWalt etc as of Sep 2016. It offer free delivery above 50 euros in Germany.

Funding rounds
  • Jun 2010Series A$4.9M
Founders & team
Alexander SchmidtFounder & Managing Partner
Investors
eCAPITAL
Tech stack
ShopwareCart FunctionalityMysqlPhpSymfonyStimulus
#6
Acquired · Gevelsberg, North Rhine Westphalia · founded 1993 · 130 employees
—raised
▾

TonerPartner is an e-distributor of printer accessories. The product catalog includes toners, cartridges, and other accessories. Products of brands such as Dell, HP, Canon, and more. The products can also be used for other devices like copiers and fax machines. It mostly caters to corporate offices.

Funding rounds
  • Nov 2016PE—
Founders & team
Julian ZweersManaging Director
Investors
Invision, Rivean Capital
#7
Deadpooled · Dusseldorf, North Rhine Westphalia · founded 2014
—raised
▾

Mapudo is a marketplace of materials for metal industry. It offers automation of sales process for metal suppliers and helps them serve small clients. It sells more than 20,000 products such as materials, pipes & beams on plates, flanges and fittings etc as of August 2016. It enables price comparison and order customization for buyers. It is operational between 8:00 to 18:00 from Monday to Friday.

Funding rounds
  • Mar 2015Seed—
Founders & team
Martin BallwegCo-Founder & Managing DirectorSebastian GretheCo-Founder & Managing DirectorNiklas FriederichsenCo-Founder
Investors
NRW.Bank, HR Ventures, Stahl Holding Saar, Mapudo
#8
Acquired · Cologne, North Rhine Westphalia · founded 2011 · 18 employees
—raised
▾

Zitra is a B2B trading platform that helps commercial dealers purchase brand name and designer merchandise. The platform allows for direct purchases of brand name and designer merchandise at favourable conditions. It deals with fashion, lifestyle, and electronics segments and the buyers include online retailers, eBay dealers, enterprises, boutiques, and outlet stores. Members can purchase items offered on Zitra by placing a bid, suggesting a price or purchasing the items directly. Membership is free for the buyers.

Funding rounds
  • Dec 2012Seed—
Founders & team
Philipp KraftFounder
Investors
TEV Ventures, Kfw
Tech stack
UikitNginx

Funding & investor landscape

$149.9Mtotal disclosed funding
5companies funded
9disclosed rounds
0rounds last 90 days
Most active investors
ABB1 rounds
Acton Capital1 rounds
Bregal Sagemount1 rounds
Chrome Investments1 rounds
Chromo Invest1 rounds
DEVK Re1 rounds
EnjoyVenture1 rounds
FJ Labs1 rounds
Fincite Ventures1 rounds
HR Ventures1 rounds

Notable founders

Christian Hulsewig
Founder & CEO · Schuettflix
Benjamin Dammertz
Founder/CEO · FoxBase
Carsten Dolch
Co-Founder · FoxBase
Ulrich Stalter
Managing Director · Surplex
Michael Werker
Managing Director · Surplex
Alexander Schmidt
Founder & Managing Partner · SVH Handels
Julian Zweers
Managing Director · TonerPartner
Martin Ballweg
Co-Founder & Managing Director · Mapudo
Sebastian Grethe
Co-Founder & Managing Director · Mapudo
Philipp Kraft
Founder · Zitra
Prism market signals · Germany · country-scoped Prism corpus, 2,173,399 docs

Market landscape — 10 sub-themes by coverage

Share of B2B E-Commerce coverage by sub-theme.

Regulatory-risk over time rising

Funding & growth over time

funding rising · growth rising

Common questions

How many B2B E-Commerce companies are there in North Rhine Westphalia, Germany?
Radar tracks 40 indexable B2B E-Commerce companies headquartered in North Rhine Westphalia, Germany that meet our profile-completeness bar.
What is the total funding raised by B2B E-Commerce companies in North Rhine Westphalia, Germany?
The B2B E-Commerce companies in North Rhine Westphalia, Germany on this list have raised a combined $149.9M in disclosed equity funding across 5 funded companies.
Which is the highest-funded B2B E-Commerce company in North Rhine Westphalia, Germany?
Schuettflix is the highest-funded B2B E-Commerce company in North Rhine Westphalia, Germany, with $109.7M in disclosed equity funding.
How many B2B E-Commerce companies in North Rhine Westphalia, Germany are funded?
5 of the 40 B2B E-Commerce companies in North Rhine Westphalia, Germany on this list have disclosed at least one equity funding round.
How many B2B E-Commerce unicorns are there in North Rhine Westphalia, Germany?
None of the B2B E-Commerce companies in North Rhine Westphalia, Germany on this list currently has a disclosed valuation of $1B or more.
Who are the top investors in North Rhine Westphalia, Germany B2B E-Commerce companies?
The most active investors in North Rhine Westphalia, Germany B2B E-Commerce companies on this list include ABB, Acton Capital, Bregal Sagemount, Chrome Investments, Chromo Invest.
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Rohit lives in the feed. He covers what's moving right now — the funding rounds, launches and shifts breaking across the trade press — and ties them back to where the sector is heading.

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