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Radar · Beauty Tech in Indonesia

Best Beauty Tech Companies in Indonesia

The 56 best Beauty Tech companies in Indonesia in 2026, ranked by funding and momentum. Funding, investors, founders, valuation, tech stack and live signals. Top: Sociolla.

56companies tracked
$251.6Mdisclosed funding
0unicorns
11have raised

Beauty Tech in Indonesia is moving fast, and this page ranks the companies driving it, ordered by disclosed equity funding and recent momentum. Fifty-six startups tracked, $252M in total disclosed capital, and no unicorns yet — but the ceiling is clearly visible.

Sociolla anchors the top of the list at $220M raised, which is roughly 87% of the entire sector's disclosed funding on its own. That concentration tells you something: the rest of the field is still early. Somethinc and ESQA each sit at $10M, and Nama Beauty and RADC at $5M apiece. So the gap between tier one and everyone else is wide. I'd watch that middle tier closely, because that's where the next breakout is most likely to form. Investors like AC Ventures and East Ventures are already circling. The global market context matters here too — forecasts put the beauty tech space on a steep growth curve, and demand drivers like Gen Z loyalty and brand equity gains are particularly strong in Southeast Asia's digital-native consumer base. What happens when AI-driven personalization hits mass-market adoption, as signals from CES 2026 strongly suggest is coming? Indonesia's funded players will be first in line to absorb that wave.

Sources & further reading
  • timesnownews.com

Ranked: Best Beauty Tech companies in Indonesia

#CompanyDisclosed fundingLast roundStageFounderFoundedTech stackRecent signals
1Sociolla
Online retailer offering multi-category beauty products
$220M45 mo agoAcquiredChristopher Madiam
Co-Founder & COO & President
2014ZohoFacebook LoginElement UI+282 job openings · 2 internships
2ESQA
Internet first brand of make-up cosmetics
$10M24 mo agoSeries BCindy Angelina
Co-Founder & CEO
2016Cart FunctionalityShopifyZoho+271 job opening
3SOMETHINC
Internet first brand offering natural beauty care products
$10M45 mo agoSeries BIrene Ursula
Founder
2019Cart FunctionalityPHPMediaElement.js+24—
4RADC
Internet first brand offering skin care products
$5M31 mo agoSeries ATiffany Danielle
Co-Founder
2016Cart FunctionalityShopifyTailwind CSS+215 job openings · 1 internship
5Nama Beauty
Internet first brand of skincare products
$5M56 mo agoSeedLuna Maya
Founder & CEO
2018Cart FunctionalityShopifyMUI+30—
6Female Daily
Beauty portal for women
$1M139 mo agoSeries ANovita Imelda
Co-Founder & Operational Director
2007Cart FunctionalitySentryNode.js+322 job openings
7Revasi
Marketplace for beauty and wellness services
$160K142 mo agoDeadpooledSuriafur Ken
Co-Founder & CEO
2013——
8Yoona
Online platform offering wide range of organic sanitary pads
—32 mo agoSeedSusanna Angraini
Founder Of Pt Yoona Digital Indonesia
2021Cart FunctionalityWooCommerceWordPress+17—

Top 11 Beauty Tech companies in Indonesia

#1
Series B · Jakarta, Jakarta · founded 2016 · 36 employees
$10Mraised
▾

Internet first brand of make-up cosmetics. The product offerings include highlighter, blush, lip gloss, eyeliners & shadows, palettes, and more. The company claims that the products are vegan and free of chemicals.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 83k LinkedIn followers — 16.0% of this cohort's audience
Hiring: 1 hiring post in 12 mo (public) · hiring: Brand & Trade Activation Executive, Event & Partnership Intern
Funding rounds
  • Jul 2024Series B$4M
  • Nov 2022Series A$6M
Founders & team
Cindy AngelinaCo-Founder & CEOKezia TrihatmantoCo-founder & CPO
Investors
Unilever Ventures, East Ventures
Tech stack
Cart FunctionalityCloudflareCloudflare Bot ManagementCore-JsFacebook PixelFlickity
#2
Acquired · Jakarta, Jakarta · founded 2014 · 1500 employees
$220Mraised
▾

Sociolla is an online retailer offering multi-category beauty products. The product catalog includes makeup products, skincare products, hair, nail & eye products, fragrances & many more. The brands associated with the companies are Avene, Avoskin, Ariul, etc.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 268k LinkedIn followers — 51.4% of this cohort's audience · 241 engagements/post (2.0× cohort median)
Hiring: 2 hiring posts in 12 mo (public) · momentum +2 · hiring: SYNC Trainee, Stocker
Funding rounds
  • Oct 2022Series E$60M
  • May 2021Series E—
  • Jul 2020Series E$58M
  • Aug 2019Series D$40M
Founders & team
Christopher MadiamCo-Founder & COO & PresidentJohn RasjidCo-FounderChrisanti IndianaCo-Founder & CMO
Investors
East Ventures, L Catterton, Temasek, Jungle Ventures, Indies Capital Partners, Pavilion Capital Partners
Tech stack
Amazon CloudfrontAmazon Web ServicesAxiosCloudflareCore-JsFacebook Chat Plugin
#3
Series A · Jakarta, Indonesia · founded 2016 · 42 employees
$5.4Mraised
▾

Internet first brand offering skin care products. The product catalog includes skin foundation, moisturizer, aloe-vera gel, primer, sunscreen, and more. The company claims that the products are cruelty-free, paraben-free, and more.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 47k LinkedIn followers — 9.0% of this cohort's audience
Hiring: 6 hiring posts in 12 mo (public) · momentum +6 · hiring: Finance Controller, KOL Lead
Funding rounds
  • Dec 2023Series A$5.4M
  • 2020Seed—
Founders & team
Tiffany DanielleCo-Founder
Investors
AC Ventures, SWC, DSG Consumer Partners
Tech stack
Amazon AlbAmazon Web ServicesBugsnagCart FunctionalityCloudflareCore-Js
#4
Series B · Jakarta, Jakarta · founded 2019 · 525 employees
$10Mraised
▾

Internet first brand offering natural beauty care products. It offers eyeshadows, liquid eyeliner, face palette, face cleaners, essence toners, moisturizer gel, serums, peeling solution, and more. All the products offered are made with natural ingredients. The company claims to offer free shipping over the purchase of a minimum amount.

Funding rounds
  • Sep 2022Series B$10M
Founders & team
Irene UrsulaFounder
Investors
Sequoia Capital, Prosus
Tech stack
Amazon AlbAmazon Web ServicesBootstrapCart FunctionalityCloudflareCloudflare Bot Management
#5
Seed · Jakarta, Indonesia · founded 2018
$5Mraised
▾

Internet first brand of skincare products

Funding rounds
  • Nov 2021Seed$5M
Founders & team
Luna MayaFounder & CEO
Investors
AC Ventures, DMM, SiCepat
Tech stack
Alpine.JsAzure Edge NetworkBunnyBunny FontsCart FunctionalityCloudflare
#6
Series A · Jakarta, Jakarta · founded 2007 · 33 employees
$1Mraised
▾

Female daily is a community website based in Indonesia catering to women. It started off with various section like travel, fashion etc. Lately it has closed these sections to concentrate on the beauty alone. It also has a ecommerce section for women. The site claims to have more than 70million viewers annually.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 98k LinkedIn followers — 18.8% of this cohort's audience · 285 engagements/post (2.3× cohort median)
Hiring: 2 hiring posts in 12 mo (public) · momentum +2 · hiring: Editor in Chief, Event Project Officer
Funding rounds
  • Nov 2014Series A$1M
  • 2011Angel—
Founders & team
Novita ImeldaCo-Founder & Operational Director
Investors
Ideosource, Sinar Mas, Convergence Ventures, AC Ventures
Tech stack
Amazon S3Amazon Web ServicesCart FunctionalityCdnjsClosure LibraryCloudflare
#7
Deadpooled · Bali, Bali · founded 2013
$160Kraised
▾

Revasi, previously known as Spavista, helps to find discount code for beauty, health and wellness services. User can search for any recommendation for spa & salon, read & share review and book an appointment from laptop or smart phone.

Funding rounds
  • Aug 2014Seed$160K
Founders & team
Suriafur KenCo-Founder & CEO
Investors
sgCarMart
#8
Seed · Jakarta, Jakarta · founded 2021
—raised
▾

Online platform offering wide range of organic sanitary pads. The company claims that all its products are made of organic and eco-friendly materials.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 823 LinkedIn followers
Activity: 1 awards announced in 12 mo
Funding rounds
  • Nov 2023Seed—
Founders & team
Susanna AngrainiFounder Of Pt Yoona Digital Indonesia
Investors
CyberAgent Capital, MD Capital
Tech stack
Cart FunctionalityCloudflareCloudflare Browser InsightsFacebook LoginGoogle AnalyticsGoogle Tag Manager
#9
Public · Jakarta, Jakarta · founded 2016 · 6 employees
—raised
▾

HelloBeauty is an online platform that allows users to book make-up artists and hair stylists for the in-home services. Available in Jakarta & Tangerang only, as of Dec 2015. Offers flat rate pricing starting at IDR 400.000 for make-up. Founder of HelloBeauty also works for Budget Hotel Network, ZenRooms backed by Rocket Internet SE.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 292 LinkedIn followers
Hiring: 1 hiring post in 12 mo (public) · hiring: Customer Service Staff
Funding rounds
  • May 2018Seed—
Investors
Nest Corp, Digitaraya
Tech stack
AosDigitalocean SpacesGoogle AnalyticsHttp/3MailjetNext.Js
#10
Seed · Jakarta, Jakarta · founded 2015
—raised
▾

Provider of suite solutions for beauty salons. The platform offers services like booking management, reward management, point of sales management, marketing tools, and more. Its mobile app is available for Android and iOS users.

Funding rounds
  • Nov 2016Seed—
Founders & team
Angki RinaldyCo-Founder & CEOJimmy CarterCo-Founder & CTO
Investors
PT Prasetia Dwidharma, Indigo
Tech stack
CloudflareHttp/3
#11
Deadpooled · Jakarta, Jakarta · founded 2013
—raised
▾

Founded in February 2012 by two former Rocket Internet executives in Indonesia, Lolabox provides data analytics and market research for beauty brands and is a beauty discovery platform for consumers. Lolabox distributes beauty boxes on a monthly subscription base according to product specs and member profiles. The goal of Lolabox is to improve sample distribution and help brands to collect customer feedback. The company has been dead pooled in May, 2014

Funding rounds
  • Apr 2013Seed—
Founders & team
Cynthia ChaerunnisaCo-FounderChristian SutardiCo-Founder

Funding & investor landscape

$251.6Mtotal disclosed funding
7companies funded
11disclosed rounds
0rounds last 90 days
Most active investors
AC Ventures3 rounds
Digitaraya3 rounds
East Ventures2 rounds
Instellar2 rounds
Sinar Mas2 rounds
ANGIN1 rounds
Blueprint1 rounds
Convergence Ventures1 rounds
CyberAgent Capital1 rounds
DMM1 rounds

Notable founders

Cindy Angelina
Co-Founder & CEO · ESQA
Kezia Trihatmanto
Co-founder & CPO · ESQA
Christopher Madiam
Co-Founder & COO & President · Sociolla
John Rasjid
Co-Founder · Sociolla
Tiffany Danielle
Co-Founder · RADC
Irene Ursula
Founder · SOMETHINC
Luna Maya
Founder & CEO · Nama Beauty
Novita Imelda
Co-Founder & Operational Director · Female Daily
Suriafur Ken
Co-Founder & CEO · Revasi
Susanna Angraini
Founder Of Pt Yoona Digital Indonesia · Yoona
Angki Rinaldy
Co-Founder & CEO · Minutes Apps
Jimmy Carter
Co-Founder & CTO · Minutes Apps
Prism market signals · Indonesia · country-scoped Prism corpus, 895,329 docs

Market landscape — 10 sub-themes by coverage

Share of Beauty Tech coverage by sub-theme.

Regulatory-risk over time rising

Funding & growth over time

funding rising · growth rising

Common questions

How many Beauty Tech companies are there in Indonesia?
Radar tracks 56 indexable Beauty Tech companies headquartered in Indonesia that meet our profile-completeness bar.
What is the total funding raised by Beauty Tech companies in Indonesia?
The Beauty Tech companies in Indonesia on this list have raised a combined $251.6M in disclosed equity funding across 7 funded companies.
Which is the highest-funded Beauty Tech company in Indonesia?
Sociolla is the highest-funded Beauty Tech company in Indonesia, with $220M in disclosed equity funding.
How many Beauty Tech companies in Indonesia are funded?
7 of the 56 Beauty Tech companies in Indonesia on this list have disclosed at least one equity funding round.
How many Beauty Tech unicorns are there in Indonesia?
None of the Beauty Tech companies in Indonesia on this list currently has a disclosed valuation of $1B or more.
Who are the top investors in Indonesia Beauty Tech companies?
The most active investors in Indonesia Beauty Tech companies on this list include AC Ventures, Digitaraya, East Ventures, Instellar, Sinar Mas.
Rohit KhannaTrends & Stories

Rohit lives in the feed. He covers what's moving right now — the funding rounds, launches and shifts breaking across the trade press — and ties them back to where the sector is heading.

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