Radar › Companies › Consumer and SME Loans · Australia
Radar · Consumer and SME Loans in Australia

Best Consumer and SME Loans Companies in Australia

The 99 best Consumer and SME Loans companies in Australia in 2026, ranked by funding and momentum. Funding, investors, founders, valuation, tech stack and live signals. Top: Firstmac.

99companies tracked
$2.7Bdisclosed funding
0unicorns
15have raised

Consumer and SME Loans in Australia is a crowded field right now, and this directory ranks the 99 companies we track by disclosed equity funding and recent funding momentum. Total disclosed capital sits at $2.7B across the cohort, which tells you something about how much conviction is flowing into this sector. Firstmac leads the pack at $1.7B, Brighten Home Loans follows at $250M, and Athena has pulled in $200M. No unicorns yet, but the funding stack is anything but thin.

So what's driving the heat? The global consumer and SME lending market was valued at roughly $86.8B in 2022 and is forecast to hold that scale through 2030 at a 13.4% CAGR, powered by unbanked demand, smartphone penetration, and microfinancing tech. I'd flag the mobile angle especially: median app install growth across consumer finance categories is running at around plus 19% year-on-year, and that's pulling customer journey analytics and retail expenditure data into how lenders price and acquire. Investors like AirTree and Affinity Equity Partners are clearly watching the same signals. If you're sizing up this market, the funding spread here gives you a real-time read on where the serious capital has landed.

Sources & further reading
  • ResearchAndMarkets.com

Ranked: Best Consumer and SME Loans companies in Australia

#CompanyDisclosed fundingLast roundStageFounderFoundedTech stackRecent signals
1Firstmac
Home loans provider
$1.7B111 mo agoPublic—2000Apple iCloud MailTypeScriptJava+281 job opening
2Brighten Home Loans
Provider of non-bank home and commercial loans
$250M76 mo agoFunding Raised—2017WebflowWordPressMySQL+291 partnership · 1 award
3Athena
Online mortgage platform for home loans
62Moat top 22%Product top 29%Funding top 30%Innovation top 33%
All 10 signals ▾
Moattop 22%
Producttop 29%
Fundingtop 30%
Innovationtop 33%
Techtop 38%
Talenttop 38%
Growthtop 45%
Marketbottom 47%
Globalbottom 37%
Newsbottom 18%
Moat: Editorial + unicorn rating 8/10 · Soonicorn
Product: 12 distinct product lines · 1 published app (7.8k installs)
rank vs industry peers · Fliar Intelligence Index 62/100
$200M61 mo agoSeries DMichael Starkey
Co-Founder & COO
2017ContentfulSentryApple iCloud Mail+27—
4TP24
Provider of credit line for businesses
37Funding top 36%Growth top 45%Tech bottom 45%Global bottom 38%
All 6 signals ▾
Fundingtop 36%
Growthtop 45%
Techbottom 45%
Globalbottom 38%
Marketbottom 31%
Newsbottom 22%
Funding: Raised $120M across 2 rounds · 2 rounds over 7 yrs (0.3/yr)
rank vs industry peers · Fliar Intelligence Index 37/100
$120M35 mo agoSeries A—2016ReactGatsbyAmazon Web Services+13—
5IMF Bentham
Legal finance and risk management company
$117M88 mo agoSeries DAndrew Saker
CEO & Managing Director
2001——
6StockCo
Provider of livesstock loans services
$104M84 mo agoFunding Raised—1995WordPressPleskApple iCloud Mail+283 job openings
7Pepper Money
Online platform offering diversified loans
$98M138 mo agoPublic—2000Adobe Experience ManagerJavaYouTube+263 awards
8Household Capital
Provider of home loans
$38M44 mo agoSeries CJosh Funder
CEO & Managing Director
2016WordPress Block EditorVisual ComposerWordPress+512 awards
9Cash Converters
Franchised retail network specialising in the sale of second-hand goods
$26M134 mo agoPublicBrian Cumins
Founder
1984WordPressApple iCloud MailMySQL+22—
10PayRight
Provider of buy now, pay later plans for retail purchases
$24M71 mo agoAcquiredMyles Redward
Co-Founder
2016Amazon WebstoreWordPressMySQL+38—
11Funda
Provider of working capital loans
$10M78 mo agoFunding RaisedMark Owen
Co-Founder
2013——
12Silver Chef
Diversified lending NBFI
$9M134 mo agoPublic—1986Cart FunctionalityShopifyApple iCloud Mail+22—
13Krucible Metals
Provider of payday loans
$2M163 mo agoLate StageTony Alston
Founder
2007——

Top 12 Consumer and SME Loans companies in Australia

#1
Series A · Melbourne, Victoria · founded 2016 · 54 employees
$119.7Mraised
▾

Provider of credit line for businesses

Fliar Intelligence Index™ 37how this company ranks against its industry peers
Funding
top 36%
Growth
top 45%
Tech
bottom 45%
Global
bottom 38%
Market
bottom 31%
News
bottom 22%
Funding: Raised $120M across 2 rounds · 2 rounds over 7 yrs (0.3/yr) · Last round Conventional Debt (Jul 2023)
Tech: 16 technologies across 4/8 capability areas · Cloud: Amazon Web Services, Cloudflare · Security: Cloudflare Bot Management, Hsts
Funding rounds
  • Jul 2023Conventional Debt$451M
  • Feb 2019Series A$119.7M
  • Feb 2019Conventional Debt—
Investors
SIX, Berliner Volksbank Ventures, UBS, Redstone, Ruvercap, Barclays
Tech stack
Amazon Web ServicesGatsbyGoogle Tag ManagerGoogle WorkspaceHstsHubspot
#2
Series C · Fitzroy, Victoria · founded 2016 · 52 employees
$37.6Mraised
▾

Provider of home loans

LinkedIn Pulse recent public activity · Jul 2026
Audience: 2k LinkedIn followers
Activity: 2 awards announced in 12 mo
Funding rounds
  • Oct 2022Series C$37.6M
  • Dec 2021Conventional Debt$300M
  • Mar 2020Series B—
Founders & team
Josh FunderCEO & Managing Director
Investors
Legal & General, Citi, IFM Investors, Genworth
Tech stack
Amazon CloudfrontAmazon S3Amazon SesAmazon Web ServicesApple Icloud MailBraze
#3
Series D · Sydney, New South Wales · founded 2017 · 152 employees
$200Mraised
▾

Online mortgage platform for home loans. It features automated rate matching for customers, direct debit repayment, redraw facility, direct salary payment, automatic future payments, and more. It offers a home loan calculator to calculate mortgage repayments or ongoing repayments and also compare current loans.

Fliar Intelligence Index™ 62how this company ranks against its industry peers
Moat
top 22%
Product
top 29%
Funding
top 30%
Innovation
top 33%
Tech
top 38%
Talent
top 38%
Moat: Editorial + unicorn rating 8/10 · Soonicorn
Product: 12 distinct product lines · 1 published app (7.8k installs) · Company stage: Series D
Funding: Raised $200M across 5 rounds · 5 rounds over 9 yrs (0.6/yr) · Last round Series D (May 2021)
Audience (LinkedIn): 10k LinkedIn followers — 7.3% of this cohort's audience
Hiring (LinkedIn): 5 hiring posts in 12 mo (public) · momentum -4 · hiring: Credit Assessor, Senior Product Manager
Activity (LinkedIn): 1 product launches announced in 12 mo
Funding rounds
  • May 2021Series D$90M
  • Oct 2019Series C$48M
  • Nov 2018Series B$18.1M
  • May 2018Series A$11.3M
Founders & team
Michael StarkeyCo-Founder & COONathan WalshCo-Founder & CEO
Investors
Hostplus, AirTree, Square Peg Ventures, Macquarie, AustralianSuper, Sunsuper
Tech stack
Amazon CloudfrontAmazon Web ServicesApple Icloud MailAstroAws Certificate ManagerBamboohr
#4
Public · Brisbane, Queensland · founded 2000 · 434 employees
$1.7Braised
▾

Home loans provider

LinkedIn Pulse recent public activity · Jul 2026
Audience: 6k LinkedIn followers — 4.6% of this cohort's audience
Hiring: 1 hiring post in 12 mo (public) · hiring: Digital Acquisition Lead - Organic & AI Discovery
Funding rounds
  • Mar 2017Conventional Debt$1.7B
Tech stack
Amazon AlbAmazon CloudfrontAmazon SesAmazon Web ServicesAngularAngularjs
#5
Funding Raised · Sydney, New South Wales · founded 2017 · 78 employees
$250Mraised
▾

Provider of non-bank home and commercial loans. It offers various loan products, including full-documentation, alternative-documentation, expat, non-resident, bridging, construction, and vacant land loans. The firm also provides commercial lending options. It focuses on creating innovative lending solutions and utilizes a proprietary technology platform to streamline the loan origination process. The company is supported by established warehouse funding arrangements with multiple banks and public RMBS programs.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 5k LinkedIn followers — 3.8% of this cohort's audience
Activity: 1 partnerships · 1 awards (incl. Loan Market Group (LMG)) announced in 12 mo
Funding rounds
  • Jan 2020Conventional Debt$250M
Investors
Goldman Sachs
Tech stack
ActivecampaignBootstrapCloudflareCloudflare Bot ManagementCore-JsDocusign
#6
Acquired · Hawthorn East, Victoria · founded 2016 · 64 employees
$24Mraised
▾

Provider of buy now, pay later plans for retail purchases. The company facilitates payment plans for consumers, allowing them to spread costs over time. It offers options for both smaller and larger purchases through its network. The company provides a mobile application for managing transactions and updating payment details.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 6k LinkedIn followers — 3.9% of this cohort's audience
Funding rounds
  • Jul 2020Series B$12M
  • Jul 2019Series A$5M
  • Jul 2019Conventional Debt$22M
  • Mar 2019Series A$7M
Founders & team
Myles RedwardCo-Founder
Investors
Escala Partners, Henslow
Tech stack
Adobe Audience ManagerAkismetAmazon AdvertisingAmazon AlbAmazon CloudfrontAmazon S3
#7
Series D · Sydney, New South Wales · founded 2001
$117.3Mraised
▾

Legal finance and risk management company

Funding rounds
  • Jan 2019Conventional Debt$29.5M
  • Oct 2017Series D$117.3M
Founders & team
Andrew SakerCEO & Managing DirectorMichael KayChairmanMatthew HarrisonManaging Director
#8
Funding Raised · Brisbane, Queensland · founded 1995 · 37 employees
$103.7Mraised
▾

Provider of livesstock loans services

LinkedIn Pulse recent public activity · Jul 2026
Audience: 1k LinkedIn followers
Hiring: 3 hiring posts in 12 mo (public) · momentum +3 · hiring: marketing specialist, Agrifinance Associate
Funding rounds
  • Jun 2019Conventional Debt$103.7M
Tech stack
Apple Icloud MailBootstrapCdnjsCloudflareCloudflare Bot ManagementContact Form 7
#9
Public · Sydney, New South Wales · founded 2000 · 3200 employees
$98.2Mraised
▾

Online platform offering diversified loans

LinkedIn Pulse recent public activity · Jul 2026
Audience: 32k LinkedIn followers — 22.4% of this cohort's audience
Activity: 3 awards announced in 12 mo
Funding rounds
  • Dec 2014Conventional Debt$98.2M
Tech stack
Adobe AnalyticsAdobe Audience ManagerAdobe Client Data LayerAdobe Experience ManagerAdobe Experience Platform Identity ServiceAdobe Experience Platform Launch
#10
Funding Raised · Newcastle, New South Wales · founded 2013
$10Mraised
▾

Provider of working capital loans

Funding rounds
  • Nov 2019Conventional Debt$10M
Founders & team
Mark OwenCo-Founder
Investors
Old Hill Partners, Won & Partners
Tech stack
WordpressMysqlPhpWpbakeryYoast SeoAutoptimize
#11
Public · Perth, Western Australia · founded 1984 · 1095 employees
$25.7Mraised
▾

Franchised retail network specialising in the sale of second-hand goods

LinkedIn Pulse recent public activity · Jul 2026
Audience: 10k LinkedIn followers — 7.5% of this cohort's audience
Activity: 3 partnerships · 1 awards (incl. Woodlands Bears) announced in 12 mo
Funding rounds
  • Mar 2015Post IPO$25.7M
Founders & team
Brian CuminsFounder
Investors
Hartleys
Tech stack
Amazon CloudfrontAmazon ElbAmazon Web ServicesApache Http ServerApple Icloud MailContact Form 7
#12
Public · Brisbane, Queensland · founded 1986 · 286 employees
$9Mraised
▾

Diversified lending NBFI

LinkedIn Pulse recent public activity · Jul 2026
Audience: 7k LinkedIn followers — 5.2% of this cohort's audience
Activity: 1 awards announced in 12 mo
Funding rounds
  • Mar 2015Post IPO$9M
Tech stack
Apple Icloud MailApple PayCart FunctionalityCdnjsCloudflareCloudflare Bot Management

Funding & investor landscape

$2.7Btotal disclosed funding
13companies funded
24disclosed rounds
0rounds last 90 days
Most active investors
Apex Capital2 rounds
Partners For Growth2 rounds
Affinity Equity Partners1 rounds
AirTree1 rounds
Argo Investments1 rounds
AustralianSuper1 rounds
BDMI1 rounds
Barclays1 rounds
Bergen Asset Management1 rounds
Berliner Volksbank Ventures1 rounds

Notable founders

Josh Funder
CEO & Managing Director · Household Capital
Michael Starkey
Co-Founder & COO · Athena
Nathan Walsh
Co-Founder & CEO · Athena
Myles Redward
Co-Founder · PayRight
Andrew Saker
CEO & Managing Director · IMF Bentham
Michael Kay
Chairman · IMF Bentham
Mark Owen
Co-Founder · Funda
Brian Cumins
Founder · Cash Converters
Tony Alston
Founder · Krucible Metals
Prism market signals · Australia · country-scoped Prism corpus, 3,634,567 docs

Market landscape — 10 sub-themes by coverage

Share of Consumer and SME Loans coverage by sub-theme.

Regulatory-risk over time rising

Funding & growth over time

funding rising · growth rising

Common questions

How many Consumer and SME Loans companies are there in Australia?
Radar tracks 99 indexable Consumer and SME Loans companies headquartered in Australia that meet our profile-completeness bar.
What is the total funding raised by Consumer and SME Loans companies in Australia?
The Consumer and SME Loans companies in Australia on this list have raised a combined $2.7B in disclosed equity funding across 13 funded companies.
Which is the highest-funded Consumer and SME Loans company in Australia?
Firstmac is the highest-funded Consumer and SME Loans company in Australia, with $1.7B in disclosed equity funding.
How many Consumer and SME Loans companies in Australia are funded?
13 of the 99 Consumer and SME Loans companies in Australia on this list have disclosed at least one equity funding round.
How many Consumer and SME Loans unicorns are there in Australia?
None of the Consumer and SME Loans companies in Australia on this list currently has a disclosed valuation of $1B or more.
Who are the top investors in Australia Consumer and SME Loans companies?
The most active investors in Australia Consumer and SME Loans companies on this list include Apex Capital, Partners For Growth, Affinity Equity Partners, AirTree, Argo Investments.
Rohit KhannaTrends & Stories

Rohit lives in the feed. He covers what's moving right now — the funding rounds, launches and shifts breaking across the trade press — and ties them back to where the sector is heading.

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