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Radar · Home Care Products in England

Best Home Care Products Companies in England, United Kingdom

The 120 best Home Care Products companies in England, United Kingdom in 2026, ranked by funding and momentum. Funding, investors, founders, valuation, tech stack and live signals. Top: Accrol.

120companies tracked
$145.8Mdisclosed funding
0unicorns
11have raised

Ranked: Best Home Care Products companies in England

#CompanyDisclosed fundingLast roundStageFounderFoundedTech stackPatents & IP focusRecent signals
1Accrol
Manufacturers of toilet tissue products
$95M67 mo agoAcquired—1993Google Font APIOWL CarouseljQuery+4——
2Marmalade of London
Internet first brand offering multi-category home care products
$19M46 mo agoSeries A—2011Cart FunctionalityShopifyVisa+14——
3The Cheeky Panda
Internet-first brand offering toilet care
$14M44 mo agoSeed—2016—2 patents
Absorbent hygiene pads for personal care (feminine hygiene products).
—
4Astonish
Manufacturer & brand of home care products
$11M60 mo agoSeries BHoward Moss
CEO
1974———
5Clothes Doctor
Manufacturer of essential oil-based laundry detergents and clothing care products
$2M13 mo agoSeedLulu O'Connor
Founder & CEO
2017Cart FunctionalityShopifySentry+40——
6OceanSaver
Platform offering eco-friendly multi-category home care products
$1M6 mo agoSeedJohn Buitekant
Founder
2018Cart FunctionalityShopifyEasyGift+42—1 launch
7TINCTURE
Manufacturer of natural surface cleaning products
$1M54 mo agoSeedAngelika Davenport
Co-Founder
2015Shogun Page BuilderCart FunctionalityShopify+48——
8Zenaura
Internet first brand of smart air care products
$1M95 mo agoDeadpooledRichard Grogan
Co-Founder & Chairman
2016—6 patents
Formulating and delivering scented consumer products, especially personal care formulations.
—
9Wilton London
Manufacturer of natural fabric care products
$1M39 mo agoSeedSam Whigham
Founder
2016Cart FunctionalityShopifyApple iCloud Mail+38——
10Ozo Innovations
Develops ozone-based sanitization and cleaning technologies
$788K88 mo agoSeedRowan Gardner
CEO
2012—32 patents
Electrolyzed water formulations for antimicrobial and agricultural applications
—
11Capsule
Brand of vacuum cleaner
$373K43 mo agoSeed—2018Cart FunctionalityWooCommerceWordPress+52——
12Tallow + Ash
Internet first brand of laundry products
$310K36 mo agoSeedCiara Mcgurk
Co-Founder
2023Cart FunctionalityShopifySentry+36——
13Unilever
Brand of multi-category food & beverages, personal care, and consumer goods
—26 mo agoPublicFernando Fernandez
CEO
1872BugHerdApple iCloud MailMicrosoft 365+1717,506 patents
Formulating laundry, surface cleaning, and antimicrobial products for consumer use.
—

Top 12 Home Care Products companies in England

#1
Seed · Leeds, England · founded 2018 · 10 employees
$1.3Mraised
▾

Platform offering eco-friendly multi-category home care products

LinkedIn Pulse recent public activity · Jul 2026
Audience: 4k LinkedIn followers
Activity: 1 product launches · 1 expansions announced in 12 mo
Funding rounds
  • Dec 2025Seed$2.5M
  • Oct 2021Seed$1.3M
Founders & team
John BuitekantFounderJohn BuitekantFounder
Investors
Mercia, The FSE Group
Tech stack
AdalyserAmerican ExpressAosApple PayCart FunctionalityCloudflare
#2
Seed · London, England · founded 2017 · 5 employees
$1.5Mraised
▾

Manufacturer of essential oil-based laundry detergents and clothing care products. It formulates detergents and care items, incorporating essential oils. The company provides items such as detergents for delicate fabrics, stain removers, and moth repellent solutions. The business model focuses on providing alternatives for clothing care, emphasizing natural ingredients and fragrances.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 2k LinkedIn followers
Funding rounds
  • May 2025Seed$664.7K
  • Jan 2023Seed$1.2M
  • Sep 2018Seed$309.6K
Founders & team
Lulu O'ConnorFounder & CEO
Investors
CIOSIF, The FSE Group, Founders Factory
Tech stack
Amazon S3Amazon Web ServicesAmerican ExpressApple PayCart FunctionalityCloudflare
#3
Acquired · Blackburn, England · founded 1993 · 408 employees
$95.2Mraised
▾

Manufacturers of toilet tissue products

Investors
NorthEdge, Standard Life Aberdeen, William Currie Group
Tech stack
WordpressMysqlPhpYoast SeoNginxPolyfill
#4
Series A · Cheltenham, England · founded 2011 · 7 employees
$18.5Mraised
▾

Internet first brand offering multi-category home care products. The product catalog includes candles in different fragrances like rose, white cedar, and more, handwash, diffusers, body lotions, and more. The company claims that the products are made of soy wax with cotton wicks and essential oils.

Funding rounds
  • Aug 2022Series A$18.1M
  • Mar 2019Seed$72.9K
  • Apr 2017Seed$251.4K
  • Jan 2016Seed$71.6K
Investors
HSBC
Tech stack
American ExpressCart FunctionalityCloudflareCore-JsFacebook PixelGodaddy
#5
Seed · London, England · founded 2016 · 8 employees
$14Mraised
▾

Internet-first brand offering toilet care

Funding rounds
  • Sep 2022Seed$4.2M
  • Sep 2021Seed$5.1M
  • Feb 2021Seed$2.8M
  • Jul 2018Seed$1.3M
Investors
8 Dimension Ventures, Embryo Ventures, Sascha Wilkens
#6
Series B · Leeds, England · founded 1974
$10.6Mraised
▾

Manufacturer & brand of home care products

Founders & team
Howard MossCEO
Investors
Lloyds Bank
#7
Seed · London, England · founded 2016 · 4 employees
$1Mraised
▾

Wilton London is a manufacturer of natural fabric care products. Its products include liquid detergents and fabric conditioners. Online distribution is available globally via its own web store. Products are also available via partnered online and offline retailers.

Funding rounds
  • Mar 2023Seed$302.7K
  • Nov 2021Seed$211.2K
  • Oct 2021Seed$494.7K
Founders & team
Sam WhighamFounder
Tech stack
Alpine.JsAmerican ExpressApple Icloud MailApple PayAwinCart Functionality
#8
Seed · London, England · founded 2015 · 3 employees
$1.2Mraised
▾

Tincture London is a manufacturer of natural surface cleaning products. Its products include bathroom, kitchen, and furniture surface cleaners among others. Sells products globally via its online store.

Funding rounds
  • Dec 2021Seed$208.6K
  • Sep 2021Seed$454.8K
  • Apr 2020Seed$121.9K
  • Aug 2019Seed$164.1K
Founders & team
Angelika DavenportCo-Founder
Investors
Conduit Connect
Tech stack
ActivecampaignAmazon S3Amazon Web ServicesAmerican ExpressApple PayBold Commerce
#9
Seed · Bristol, England · founded 2023 · 6 employees
$310.4Kraised
▾

Provider of laundry products intended to help users wash their clothes seamlessly. The company's products are dye-free, vegan and cruelty-free and do not contain any ingredients derived from animals, enabling customers to avoid toxic chemicals for washing.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 9k LinkedIn followers
Funding rounds
  • Jun 2023Seed$310.4K
Founders & team
Ciara McgurkCo-FounderMatt ReesCo-Founder
Tech stack
American ExpressApple PayBackbone.JsCart FunctionalityCdnjsCloudflare
#10
Seed · England · founded 2018 · 2 employees
$372.5Kraised
▾

Brand of vacuum cleaner

Funding rounds
  • Nov 2022Seed$372.5K
Tech stack
AdalyserAmazon S3Amazon Web ServicesAnime.JsAwinBackbone.Js
#11
Deadpooled · London, England · founded 2016
$1Mraised
▾

Developer of dry fragrance technology designed to offer a mixture of quality scents for a personalized and safe experience. The company's technology consists of no flames, no liquids and no harmful chemicals, enabling customers to purchase a variety of life-enhancing fragrances at affordable prices.

Funding rounds
  • Jun 2018Seed$1M
Founders & team
Richard GroganCo-Founder & ChairmanSimon SasoonCo-FounderDavid MainCo-Founder & CEO
Investors
Hambro Perks
#12
Seed · Kidlington, England · founded 2012 · 18 employees
$788.4Kraised
▾

Ozo Innovations develops ozone-based sanitization and cleaning technologies. It offers small domestic fridge devices that reduce food spoilage in the home, as well as large-scale devices for hotels and restaurants. The company provides gaseous ozone products that include OZOCUBE system, which could be retrofitted to ventilation systems in commercial kitchens and industrial catering facilities to deliver continuous degreasing and odor control. The company is based in Wallingford, United Kingdom.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 844 LinkedIn followers
Funding rounds
  • Jan 2019Grant (prize money)$788.4K
  • Nov 2015Seed—
Founders & team
Rowan GardnerCEO
Investors
Jacobs, Carbon Trust, Astia, Wheatsheaf Group, Planet 9 Venture, Farvatn Venture
Tech stack
WordpressMysqlPhpGravity FormsYoast SeoWp Fastest Cache

Funding & investor landscape

$145.8Mtotal disclosed funding
12companies funded
26disclosed rounds
0rounds last 90 days
Most active investors
Europa2 rounds
Lloyds Bank2 rounds
The FSE Group2 rounds
8 Dimension Ventures1 rounds
Arbuthnot Latham1 rounds
Arcspring1 rounds
Astia1 rounds
BOMI1 rounds
CIOSIF1 rounds
Carbon Trust1 rounds

Notable founders

John Buitekant
Founder · OceanSaver
Lulu O'Connor
Founder & CEO · Clothes Doctor
Howard Moss
CEO · Astonish
Sam Whigham
Founder · Wilton London
Angelika Davenport
Co-Founder · TINCTURE
Ciara Mcgurk
Co-Founder · Tallow + Ash
Matt Rees
Co-Founder · Tallow + Ash
Richard Grogan
Co-Founder & Chairman · Zenaura
Simon Sasoon
Co-Founder · Zenaura
Rowan Gardner
CEO · Ozo Innovations
Fernando Fernandez
CEO · Unilever
Mark Bresnihan
CEO · ICE
Prism market signals · United Kingdom · country-scoped Prism corpus, 2,569,419 docs

Market landscape — 10 sub-themes by coverage

Share of Home Care Products coverage by sub-theme.

Regulatory-risk over time rising

Funding & growth over time

funding rising · growth rising

Common questions

How many Home Care Products companies are there in England, United Kingdom?
Radar tracks 120 indexable Home Care Products companies headquartered in England, United Kingdom that meet our profile-completeness bar.
What is the total funding raised by Home Care Products companies in England, United Kingdom?
The Home Care Products companies in England, United Kingdom on this list have raised a combined $145.8M in disclosed equity funding across 12 funded companies.
Which is the highest-funded Home Care Products company in England, United Kingdom?
Accrol is the highest-funded Home Care Products company in England, United Kingdom, with $95.2M in disclosed equity funding.
How many Home Care Products companies in England, United Kingdom are funded?
12 of the 120 Home Care Products companies in England, United Kingdom on this list have disclosed at least one equity funding round.
How many Home Care Products unicorns are there in England, United Kingdom?
None of the Home Care Products companies in England, United Kingdom on this list currently has a disclosed valuation of $1B or more.
Who are the top investors in England, United Kingdom Home Care Products companies?
The most active investors in England, United Kingdom Home Care Products companies on this list include Europa, Lloyds Bank, The FSE Group, 8 Dimension Ventures, Arbuthnot Latham.
Riya SenguptaFinancials

Riya reads income statements for fun. She covers the real money in a sector — revenue, growth, who actually earns — and never met a vague claim she didn't want a number for.

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