Radar › Companies › Internet First Media · Sweden
Radar · Internet First Media in Sweden

Best Internet First Media Companies in Sweden

The 124 best Internet First Media companies in Sweden in 2026, ranked by funding and momentum. Funding, investors, founders, valuation, tech stack and live signals. Top: Strafe.

124companies tracked
$9.8Mdisclosed funding
0unicorns
12have raised

Sweden's Internet First Media sector isn't enormous by global standards, but the 124 companies we track here tell a real story about where digital content money is moving. Total disclosed funding sits at $10M across the directory, and the distribution is lopsided in the way early markets usually are. Strafe leads with $5M, and The Local follows at $2M, leaving the rest of the field fighting over a thin slice. No unicorns yet. But the underlying numbers from PQ Media put the broader market on a ~2.3% CAGR, driven by mobile-first consumption, programmatic buying, and OTT video pulling audiences off legacy platforms fast.

So what's actually moving this quarter? Median install growth across nearly 4,700 media and online apps is running at +12% year-on-year, which means you can't dismiss the mobile layer as mature. Hot product themes right now are audio editor tools, playback engines, and mindfulness content, all of which point toward a user base that wants on-demand, lean-back experiences rather than destination browsing. Investors like Almi Invest and Sting are the ones backing bets at this stage, which makes sense given how capital-light many of these products are. The funding pool is modest, but the momentum data suggests the sector's still finding its shape.

Sources & further reading
  • Galal & Karawi Management Consulting

Ranked: Best Internet First Media companies in Sweden

#CompanyDisclosed fundingLast roundStageFounderFoundedTech stackRecent signals
1Strafe
Mobile app for eSports updates
$5M82 mo agoSeedRobert Samuelsson
Board Member & Co-founder
2013TypeScriptGraphQLNode.js+21—
2The Local
European news in English
$2M88 mo agoSeedPaul Rapacioli
Founder & Board Member
2004WordPressSentryMySQL+371 expansion
3Njuice
Real time trending news aggregator
$900K168 mo agoDeadpooledAndreas Thorstensson
Founder
2010——
4Newsvoice
App-based news aggregator offering multi-category news
$793K79 mo agoSeed—2017——
5Ninjas in Pyjamas
Retailer of esports team-branded apparel, accessories, and related merchandise
$600K118 mo agoPublicTootzi
Co-Founder
2000Cart FunctionalityShopifyVimeo+36—
6Realtid Media
Media group focusing on the financial industry
$429K114 mo agoSeed—2004——
7Tannak AB
Integrated hardware and software solution for monitoring of Reindeer herd
$240K171 mo agoSeedPeter Selemark
CEO
2007——
8It’s Re:Leased
Online platform providing news, reviews, and updates on technology and entertainment
$31K72 mo agoSeed—2018WordPress Block EditorWordPressMySQL+17—

Top 12 Internet First Media companies in Sweden

#1
Seed · Stockholm, Stockholm County · founded 2013 · 11 employees
$5.2Mraised
▾

Strafe is a Sweden based mobile application development studio best known for their eSports mobile application 'Strafe'. The application tracks the latest news, schedules, and results for eSports teams, players, and tournaments. The application is available for both iOS and Android platforms.

Funding rounds
  • Jul 2019Seed$3M
  • Jul 2016Seed$1.5M
  • 2015Seed$683K
Founders & team
Robert SamuelssonBoard Member & Co-founderJonathan LibermanCo-Founder
Investors
Zenith Group, BITKRAFT Ventures, MK Venture Capital
Tech stack
ApolloCloudflareCloudflare Browser InsightsCloudinaryGoogle AnalyticsGoogle Sign-In
#2
Seed · Stockholm, Stockholm County · founded 2017 · 4 employees
$793.1Kraised
▾

App-based news aggregator offering multi-category news. It aggregates news from various online portals and social media sites. It also enables users to edit and review content. The platform provides curated news and stories on multiple topics such as politics, crime, local issues, global affairs, technology, business, cryptocurrency, and more. Its app is available for Android devices.

Funding rounds
  • Nov 2019Seed$518.4K
  • Mar 2018Seed$241.1K
  • Feb 2017Seed$33.6K
Investors
Almi Invest, Redmind, BLCBX, Sting
#3
Seed · Stockholm, Stockholm County · founded 2004 · 48 employees
$1.6Mraised
▾

The Local operates a network of English-language national news sites in Europe. Content is generated by staff journalists, freelancers and users. The Local is operating sites in Sweden (thelocal.se), Germany (thelocal.de), France (thelocal.fr), Switzerland (thelocal.ch) and Norway (thelocal.no).

LinkedIn Pulse recent public activity · Jul 2026
Audience: 10k LinkedIn followers
Activity: 1 expansions announced in 12 mo
Funding rounds
  • Jan 2019Grant (prize money)$106.2K
  • Apr 2011Seed$1.6M
Founders & team
Paul RapacioliFounder & Board MemberJames SavageCEO & Publisher
Investors
Europa, Almi Invest
Tech stack
BootstrapCdnjsClockworkCloudflareCloudflare Bot ManagementCriteo
#4
Deadpooled · Stockholm, Stockholm County · founded 2010
$900Kraised
▾

Njuice is a personalized news aggregator that finds trending stories before they break using real-time algorithms and a platform to discover news. Scans the internet in real-time to find trends in links that are being published and shared. Their algorithms detect news that is relevant and interesting for their users. It also does language detection and categorization on the fly.

Funding rounds
  • May 2012Angel$450K
  • Apr 2011Angel$450K
Founders & team
Andreas ThorstenssonFounder
#5
Public · Stockholm, Stockholm County · founded 2000 · 50 employees
$600Kraised
▾

Retailer of esports team-branded apparel, accessories, and related merchandise. The company offers various collections including t-shirts, hoodies, jackets, jerseys, and pyjamas. It also provides accessories such as caps, hats, socks, scarves, and water bottles. The company releases new apparel and accessories regularly.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 10k LinkedIn followers
Activity: 1 partnerships · 1 awards (incl. HezerS Vecchione) announced in 12 mo
Funding rounds
  • Aug 2016Series A$600K
  • Apr 2016Grant (prize money)$100K
  • Mar 2014Series A—
Founders & team
TootziCo-FounderHicham ChahineCEO
Investors
Diglife
Tech stack
American ExpressApple PayBunnyCart FunctionalityCdnjsCloudflare
#6
Seed · Stockholm, Stockholm County · founded 2004 · 11 employees
$428.8Kraised
▾

Realtid Media is a Swedish media group focusing on the financial industry. Offers products for professionals in the financial industry and decision makers in Sweden through its resources on strategic planning, capital and financing issues. Operates under three business areas: media (financial portal Realtid.se), Realtid Career (digital media portal for career development), and RQ Partners (end to end content creation).

Funding rounds
  • Dec 2016Angel$428.8K
#7
Seed · Stockholm, Stockholm County · founded 2018 · 8 employees
$30.5Kraised
▾

Online platform providing news, reviews, and updates on technology and entertainment. It delivers content on new releases, gadgets, software, movies, TV shows, music, and gaming. The platform strives to provide readers with informative content and unbiased reviews. It also encourages readers to share their thoughts and opinions.

Funding rounds
  • Jun 2020Seed—
  • Sep 2019Seed$30.5K
Investors
Maki, Haflo, Sting
Tech stack
GenerateblocksGeneratepressGeneratepress Gp PremiumGoogle AdsenseGoogle Font ApiJquery
#8
Seed · Jokkmokk, Norrbotten County · founded 2007 · 4 employees
$240Kraised
▾

Tannak provides integrated hardware and software solutions for the real-time monitoring of reindeer herd. The solution "Herdview" contains the GPS collars for individual reindeer that can be seen on the web or mobile in the real-time. Data is transferred via the base station that comes with the system. Moreover, Tannak provides the facility for multi-user sharing for the single system and hence, there is an option to share the infrastructure cost between the farmers.

Funding rounds
  • Mar 2012Seed$240K
Founders & team
Peter SelemarkCEO
Investors
Inlands Innovation, Arctic Business
Tech stack
UbuntuBootstrapApache Http ServerJqueryGoogle Font ApiFont Awesome
#9
Series A · Stockholm, Stockholm County · founded 2015 · 37 employees
—raised
▾

Provider of news, reports, data, courses, events, and podcasts on technology. It delivers current updates and analysis regarding technology companies and startups. The offerings include newsletters, press releases, and articles covering diverse topics. The company also provides event listings and resources for individuals in the tech industry.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 59k LinkedIn followers — 10.9% of this cohort's audience
Activity: 1 partnerships (incl. SSE Business Lab) announced in 12 mo
Funding rounds
  • May 2023Series A—
  • Jan 2015Seed—
Investors
Dagens industri, SwediaCapital
Tech stack
Adobe Audience ManagerAmazon AdvertisingAmazon Web ServicesAnt DesignAppnexusAws Certificate Manager
#10
Late Stage · Stockholm, Stockholm County · founded 1999 · 1 employees
—raised
▾

Provider of wine and other alcoholic beverages information catering throughout Sweden. The company specializes in writing about good wines and articles and give tips on food and wine combinations that go with different occasion and events.

Founders & team
Magnus BergquistFounder & CEO
Investors
Schibsted Media Group
Tech stack
Google Font ApiGoogle Hosted LibrariesGoogle Tag ManagerJqueryJquery UiMysql
#11
Seed · Karlstad, Varmland County · founded 2013 · 1 employees
—raised
▾

Ztory is a digital newsstand mobile app that provides access to digital magazines, newspapers, children's publications and other digital publications. Users have the option to subscribe at 49kr/month. The user can access it through their mobile devices including android and iOS devices.

Funding rounds
  • Sep 2014Seed—
Founders & team
Staffan SvantessonCo-Founder
Investors
Wellington Partners Venture Capital, Almi Invest, Recapex, Born Global
#12
Seed · Gothenburg, Vastra Gotaland County · founded 2013
—raised
▾

Financial news platform. It provides a news platform to readers at banks, corporates, brokers, asset managers, investors, and other media. It covers news within equities, mutual funds, economics, and more.

Funding rounds
  • Sep 2014Seed—
Founders & team
Peter BensonCo-Founder & ChairmanFredrik HanssonCo-Founder & CTO
Investors
Pegroco Invest
Tech stack
CloudflareCloudflare Bot ManagementCore-JsElementorFont AwesomeGoogle Analytics

Funding & investor landscape

$9.8Mtotal disclosed funding
8companies funded
15disclosed rounds
0rounds last 90 days
Most active investors
Almi Invest4 rounds
Djakne3 rounds
Nano Cap Group2 rounds
Sting2 rounds
THINK Accelerate2 rounds
Aktiebolaget B21 Invest1 rounds
Arctic Business1 rounds
BITKRAFT Ventures1 rounds
BLCBX1 rounds
Bonnier Ventures1 rounds

Notable founders

Robert Samuelsson
Board Member & Co-founder · Strafe
Jonathan Liberman
Co-Founder · Strafe
Paul Rapacioli
Founder & Board Member · The Local
James Savage
CEO & Publisher · The Local
Andreas Thorstensson
Founder · Njuice
Tootzi
Co-Founder · Ninjas in Pyjamas
Hicham Chahine
CEO · Ninjas in Pyjamas
Peter Selemark
CEO · Tannak AB
Magnus Bergquist
Founder & CEO · Vinguiden
Staffan Svantesson
Co-Founder · Ztory
Peter Benson
Co-Founder & Chairman · Finwire
Fredrik Hansson
Co-Founder & CTO · Finwire
Prism market signals · Sweden · country-scoped Prism corpus, 852,857 docs

Market landscape — 10 sub-themes by coverage

Share of Internet First Media coverage by sub-theme.

Regulatory-risk over time rising

Funding & growth over time

funding rising · growth rising

Common questions

How many Internet First Media companies are there in Sweden?
Radar tracks 124 indexable Internet First Media companies headquartered in Sweden that meet our profile-completeness bar.
What is the total funding raised by Internet First Media companies in Sweden?
The Internet First Media companies in Sweden on this list have raised a combined $9.8M in disclosed equity funding across 8 funded companies.
Which is the highest-funded Internet First Media company in Sweden?
Strafe is the highest-funded Internet First Media company in Sweden, with $5.2M in disclosed equity funding.
How many Internet First Media companies in Sweden are funded?
8 of the 124 Internet First Media companies in Sweden on this list have disclosed at least one equity funding round.
How many Internet First Media unicorns are there in Sweden?
None of the Internet First Media companies in Sweden on this list currently has a disclosed valuation of $1B or more.
Who are the top investors in Sweden Internet First Media companies?
The most active investors in Sweden Internet First Media companies on this list include Almi Invest, Djakne, Nano Cap Group, Sting, THINK Accelerate.
Rohit KhannaTrends & Stories

Rohit lives in the feed. He covers what's moving right now — the funding rounds, launches and shifts breaking across the trade press — and ties them back to where the sector is heading.

Coming soon