Radar › Companies › Retail · Tuscany
Radar · Retail in Tuscany

Best Retail Companies in Tuscany, Italy

The 59 best Retail companies in Tuscany, Italy in 2026, ranked by funding and momentum. Funding, investors, founders, valuation, tech stack and live signals. Top: Luisaviaroma.

59companies tracked
$196Mdisclosed funding
0unicorns
8have raised

Ranked: Best Retail companies in Tuscany

#CompanyDisclosed fundingLast roundStageFounderFoundedTech stackPatents & IP focusRecent signals
1Luisaviaroma
Online Shop
$152M57 mo agoLate StageAndrea Panconesi
Founder & CEO
1930Cart FunctionalityApple iCloud MailGoogle Workspace+24——
2Commerce Layer
Provider of commerce platform and order management system
72AI top 20%Global top 33%Talent top 38%Funding top 41%
All 6 signals ▾
AItop 20%
Globaltop 33%
Talenttop 38%
Fundingtop 41%
Markettop 42%
Techbottom 42%
AI: Classified as an AI company
Global: Serving 60+ countries worldwide · Investors from 1 country beyond Italy
rank vs industry peers · Fliar Intelligence Index 72/100
$22M61 mo agoSeries BMassimo Scardellato
Co-Founder & CTO
2017——1 launch · 2 partnerships
3ShippyPro
Multi-channel shipping and fulfillment software
$20M32 mo agoSeries BFrancesco Borghi
CEO
2015WordPressHubSpot CMS HubDrupal+33—2 launchs · 1 award
4Adabra
Provider of cloud-based personalized marketing solution using machine learning
$1M114 mo agoSeed—2011———
5Hygge-dog
Online Internet first brand offering natural food for dogs
$379K49 mo agoSeedRebecca Ottanelli
Co-Founder
2021Cart FunctionalityWooCommerceWordPress+38——
6Buru Buru
Online retailer of Italian furniture and home decor items
$340K132 mo agoDeadpooled—2012———
7Family Nation
Ecommerce store for baby and maternity products
$64K151 mo agoSeed—2011Cart FunctionalityJavaBootstrap+152 patents
Online reservation and shipping platform for bulky products
—
8Plug and Wear
Providers of smart wearable textile sensors
$28K80 mo agoFunding RaisedRiccardo Marchesi
Founder
2008—4 patents
Textile-integrated sensors for wearable health and environmental monitoring
—

Top 11 Retail companies in Tuscany

#1
Series B · Florence, Tuscany · founded 2015 · 81 employees
$20Mraised
▾

Multi-channel shipping and fulfillment software. It provides software solutions to carry out multi-channel shipping and fulfillment. The software allows users multiple delivery options at checkout, automated return management, print shipping labels, order tracking, and more.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 19k LinkedIn followers — 27.5% of this cohort's audience
Activity: 2 product launches · 1 awards announced in 12 mo
Funding rounds
  • Nov 2023Series B$15M
  • Jul 2021Series A$5M
Founders & team
Francesco BorghiCEO
Investors
Five Elms Capital
Tech stack
Amazon SesAmazon Web ServicesAmerican ExpressAosApple Icloud MailApple Pay
#2
Late Stage · Florence, Tuscany · founded 1930 · 200 employees
$152Mraised
▾

Luisaviaroma is an online shop that provides products under categories such as Luxury, Men, Women, Kids, home, and others. Products include clothing, shoes, bags, and fine jewelry collections for both Men and Women. The company further allows a customer to sort products based on product, designer, occasion, and trends. The company claims to achieve 95% of its revenue through online sales. They ship worldwide.

Founders & team
Andrea PanconesiFounder & CEO
Investors
STYLE CAPITAL SGR, HAT
Tech stack
AkamaiAkamai Bot ManagerAmazon CloudfrontAmazon SesAmazon Web ServicesApple Icloud Mail
#3
Series B · Prato, Tuscany · founded 2017 · 34 employees
$22Mraised
▾

Commerce Layer is a provider of commerce platforms and order management systems. It enables users to add shopping capabilities to websites, mobile app, chatbots, or IoT devices. It also enables the user to configure markets, Import SKUs, prices, and inventory data, fulfill orders, etc. The company offers solutions on the subscription-based policy.

Fliar Intelligence Index™ 72how this company ranks against its industry peers
AI
top 20%
Global
top 33%
Talent
top 38%
Funding
top 41%
Market
top 42%
Tech
bottom 42%
AI: Classified as an AI company
Global: Serving 60+ countries worldwide · Investors from 1 country beyond Italy · Tagged global-market in registry data
Talent: 2 named leaders on record · 2 C-suite/founder profiles curated
Audience (LinkedIn): 4k LinkedIn followers — 5.8% of this cohort's audience
Activity (LinkedIn): 1 product launches · 2 partnerships (incl. Design Group Italia) announced in 12 mo
Funding rounds
  • May 2021Series B$16M
  • May 2020Series A$6M
Founders & team
Massimo ScardellatoCo-Founder & CTOFilippo ConfortiCo-Founder & CEO
Investors
Coatue, Benchmark, Mango Capital, SV Angel, PrimeSet
Tech stack
DatocmsNode.JsElement UiVue.JsNuxt.JsVercel
#4
Seed · Lucca, Tuscany · founded 2021 · 8 employees
$379.3Kraised
▾

Online Internet first brand offering natural food for dogs. The product catalog includes grain free croquettes, chips, squash, pumpkin flakes, etc. It offers a test kit for starters and is a certified natural brand. The company claims that the product packaging is eco-friendly and recyclable.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 1k LinkedIn followers
Funding rounds
  • May 2022Seed$379.3K
Founders & team
Rebecca OttanelliCo-FounderSamuele NanniniCo-FounderMartina TerigiCo-Founder & CEO
Investors
Prana Ventures
Tech stack
AwinCart FunctionalityCloudflareCloudflare Browser InsightsComplianzCore-Js
#5
Seed · Arezzo, Tuscany · founded 2011 · 17 employees
$1.2Mraised
▾

Adabra is a provider of cloud-based personalized marketing solution using machine learning. Its an Omnichannel marketing platform to create personalized marketing solutions for physical and digital channels. The web platform that helps retailers to increase eCommerce sales by offering its visitors a customized and personalized shopping experience The platform uses a set of proprietary technologies collecting data from multiple sources, both cross-channel and cross-device. The data, which concerns the actions performed by the users while browsing the retailer's website, is collected, aggregated, and normalized. Based on data, it offers a set of modules for customer engagement including customer engagement, push notifications, customer care service, and more. The company has integrations with eCommerce platforms such as Magento, Prestashop, and Woocommerce.

Funding rounds
  • Dec 2016Seed$1.1M
  • Jan 2016Seed$54.5K
Investors
Nana Bianca, Club Acceleratori, A11 Venture
Tech stack
WebflowWeglotRecaptchaJqueryGoogle Tag ManagerGoogle Hosted Libraries
#6
Deadpooled · Florence, Tuscany · founded 2012 · 32 employees
$340.4Kraised
▾

Buru Buru is an online retailer of curated Italian furniture and home decor items. It selects products from young designers, independent brands, and international brands. The product offering includes home furniture, lighting items, kitchenware, and more. Some of the brands associated with the company are Bitossi, Menu Design, Seletti, Temahome, Karup, Hay, and more.

Funding rounds
  • Jun 2015Seed$340.4K
  • Mar 2015Seed—
  • 2013Seed—
Investors
Club Italia Investimenti 2, Club Digitale, P101, Nana Bianca
#7
Funding Raised · Florence, Tuscany · founded 2008
$28.2Kraised
▾

Providers of smart wearable textile sensors. The company develops and manufactures textile sensors for various applications by integrating sensors like temperature, pressure, etc into the fabrics. The pressure sensors can be used to add touch screen features to the fabrics. The temperature sensors are stretchable and can be placed in contact with skin. The company also produces customized sensors.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 490 LinkedIn followers
Activity: 1 awards announced in 12 mo
Funding rounds
  • Nov 2019Grant (prize money)$28.2K
Founders & team
Riccardo MarchesiFounder
Investors
Europa, UniCredit Start Lab
#8
Seed · Florence, Tuscany · founded 2011 · 32 employees
$64.3Kraised
▾

Family Nation has a curated collection of baby and maternity brands made by designers from across the globe. It aims to help families and parents to choose for themselves and their children goods and clothing that they need. Family Nation offers maternity, nursing, clothing, feeding, bathing products, toys and gifts from brands including Aden & Anais, Boob, Deuz, Silverette and more.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 3k LinkedIn followers — 4.5% of this cohort's audience
Funding rounds
  • Nov 2013Seed$64.3K
Investors
Club Italia Investimenti 2, Nana Bianca
Tech stack
BootstrapCart FunctionalityCore-JsGoogle AnalyticsGoogle Tag ManagerGoogle Workspace
#9
Acquired · Prato, Tuscany · founded 1992 · 255 employees
—raised
▾

Manufacturer of cotton and woolen fabrics intended for the garments and clothing industries. The company specializes in the processing of noble fibers such as cashmere, silk, alpaca and wool.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 8k LinkedIn followers — 12.0% of this cohort's audience
Founders & team
Matteo SantiCEO
Investors
European Union
Tech stack
Amazon SesAmazon Web ServicesCore-JsGoogle AnalyticsGsapIubenda
#10
Seed · Florence, Tuscany · founded 2015 · 3 employees
—raised
▾

Salesoar is a multi-channel eCommerce platform and automated advertising tool to promote eCommerce products on Google AdWords and Bing, Facebook. It offers integration with eCommerce platforms such as Magento and Woocommerce.

Funding rounds
  • May 2015Seed—
Investors
Nana Bianca, Club Italia Investimenti 2, A11 Venture
Tech stack
Cookie ScriptGodaddyGoogle AnalyticsGoogle Font ApiGoogle Tag ManagerGoogle Workspace
#11
Acquired · Grosseto, Tuscany · founded 1976 · 822 employees
—raised
▾

Retail chain for fragrances and cosmetic products

Investors
Apheon, L Catterton, Ergon Capital Partners
Tech stack
Hsts

Funding & investor landscape

$196Mtotal disclosed funding
8companies funded
10disclosed rounds
0rounds last 90 days
Most active investors
Nana Bianca8 rounds
Club Italia Investimenti 23 rounds
A11 Venture2 rounds
HAT2 rounds
Sviluppo Imprese Centro Italia2 rounds
Apheon1 rounds
Aurelius Innovation Capital1 rounds
Benchmark1 rounds
Capital Venture Consulting1 rounds
Club Acceleratori1 rounds

Notable founders

Francesco Borghi
CEO · ShippyPro
Andrea Panconesi
Founder & CEO · Luisaviaroma
Massimo Scardellato
Co-Founder & CTO · Commerce Layer
Filippo Conforti
Co-Founder & CEO · Commerce Layer
Rebecca Ottanelli
Co-Founder · Hygge-dog
Samuele Nannini
Co-Founder · Hygge-dog
Riccardo Marchesi
Founder · Plug and Wear
Matteo Santi
CEO · Beste
Prism market signals · Italy · country-scoped Prism corpus, 1,593,086 docs

Market landscape — 10 sub-themes by coverage

Share of Retail coverage by sub-theme.

Regulatory-risk over time rising

Funding & growth over time

funding rising · growth rising

Common questions

How many Retail companies are there in Tuscany, Italy?
Radar tracks 59 indexable Retail companies headquartered in Tuscany, Italy that meet our profile-completeness bar.
What is the total funding raised by Retail companies in Tuscany, Italy?
The Retail companies in Tuscany, Italy on this list have raised a combined $196M in disclosed equity funding across 8 funded companies.
Which is the highest-funded Retail company in Tuscany, Italy?
Luisaviaroma is the highest-funded Retail company in Tuscany, Italy, with $152M in disclosed equity funding.
How many Retail companies in Tuscany, Italy are funded?
8 of the 59 Retail companies in Tuscany, Italy on this list have disclosed at least one equity funding round.
How many Retail unicorns are there in Tuscany, Italy?
None of the Retail companies in Tuscany, Italy on this list currently has a disclosed valuation of $1B or more.
Who are the top investors in Tuscany, Italy Retail companies?
The most active investors in Tuscany, Italy Retail companies on this list include Nana Bianca, Club Italia Investimenti 2, A11 Venture, HAT, Sviluppo Imprese Centro Italia.
Rohit KhannaTrends & Stories

Rohit lives in the feed. He covers what's moving right now — the funding rounds, launches and shifts breaking across the trade press — and ties them back to where the sector is heading.

Coming soon