Best Beauty Tech Companies in Netherlands
The 55 best Beauty Tech companies in Netherlands in 2026, ranked by funding and momentum. Funding, investors, founders, valuation, tech stack and live signals. Top: Qogita.
Beauty Tech in the Netherlands is more competitive than most outsiders assume, and this page ranks the 55 companies we track there by disclosed equity funding and recent funding momentum. Total disclosed capital sits at $190M, and one name explains most of that number fast: Qogita, which has pulled in $174M and dwarfs every other player in the directory by a wide margin.
So what does the rest of the field look like once you strip out that outlier? Boldking has raised $11M, Parfumado is at $3M, and the remaining cohort clusters well below seven figures. That spread tells you something real about where Dutch Beauty Tech actually is: a handful of funded bets, a long tail of early-stage founders, and no unicorns yet. The global market context is worth keeping in mind here. I'd point you to the broader market picture and CES 2026 signals for what's next as twin reads on where demand is heading, driven hard by Gen Z and Millennial spending. And AI's growing role in redefining beauty is the upstream trend that investors like Accel, Antler and APX are clearly watching as they circle this sector.
- timesnownews.com
Ranked: Best Beauty Tech companies in Netherlands
| # | Company | Disclosed funding | Last round | Stage | Founder | Founded | Tech stack | Recent signals |
|---|---|---|---|---|---|---|---|---|
| 1 | Qogita Online B2B marketplace platform offering multi-category beauty and wellness products | $174M | 31 mo ago | Series B | Yaniv Toledano Co-Founder & Board Member | 2021 | StoryblokSentryZendesk+35 | 1 expansion |
| 2 | Boldking Line of shaving supplies on subscription | $11M | 79 mo ago | Series B | — | 2012 | ShopifyTailwind CSSBootstrap+27 | — |
| 3 | Parfumado Provider of online subscription based perfumes | $3M | 46 mo ago | Seed | — | 2017 | SanitySentryApple iCloud Mail+30 | — |
| 4 | Smyle Internet first brand offering subscription-based organic toothpaste tablets and toothbrushes | $1M | 44 mo ago | Seed | Dennis Kamst Founder | CEO | 2019 | Cart FunctionalityShopifyRichpanel+34 | 1 job opening · 1 award |
| 5 | GetEase An online marketplace to book at-home beauty services | $729K | 50 mo ago | Seed | — | 2021 | — | — |
| 6 | Shampoo Bars Online retailer of solid shampoo, conditioner, and personal care bars | $464K | 7 mo ago | Seed | Lyan Garritsen Founder | 2018 | Cart FunctionalityWooCommerceWordPress+14 | — |
| 7 | nuud Internet first brand offering natural anti-odorant fragrances | $177K | 75 mo ago | Seed | Loek Doorn Co-Founder | 2017 | Cart FunctionalityShopifySentry+34 | 2 launchs · 1 expansion |
| 8 | Routinely Internet first brand offering multi-category natural skin care products | — | 61 mo ago | Seed | Charlotte Loock Co-Founder | 2018 | Cart FunctionalityShopifyBootstrap+36 | — |
Top 8 Beauty Tech companies in Netherlands
#1
Seed · Netherlands · founded 2018$464.5Kraised▾
Online retailer of solid shampoo, conditioner, and personal care bars. The company offers various bars for hair, body, and face, plus accessories. Product types include shampoo, conditioner, hair masks, body oils, shaving bars, and face bars. They also provide starter packs, gift sets, and travel-friendly options.
- Dec 2025Seed$464.5K
#2
Series B · Leiden, South Holland · founded 2021 · 93 employees$173.7Mraised▾
Online B2B marketplace platform offering multi-category beauty and wellness products. The product catalog includes beauty products such as perfumes, makeup, hair car eproducts, body care products, nail care products, and more.
- Dec 2023Series B$86.3M
- May 2022Series B$84.4M
- Mar 2021Seed$3M
#3
Seed · Amsterdam, North Holland · founded 2017 · 40 employees$3.2Mraised▾
Provider of online subscription-based perfumes. The company offers a range of perfumes based on personalized recommendations to its customers based on a monthly subscription. The platform allows users to try and discover different scents. It also helps users to prepare a perfume calendar.
- Sep 2022Seed$3.2M
#4
Series B · Amsterdam, North Holland · founded 2012 · 19 employees$11Mraised▾
Line of shaving supplies on subscription
- Nov 2019Series B$11M
- 2016Seed—
#5
Seed · Amsterdam, North Holland · founded 2019$1.1Mraised▾
Internet first brand offering subscription-based organic toothpaste tablets and toothbrushes. The product catalog includes toothpaste tablets, toothbrushes, dental floss, mouthwash tablets, etc. The company also offers toothpaste tablet storage boxes. The company offers its products on a monthly subscription basis.
- Nov 2022Seed$1.1M
#6
Seed · Amsterdam, North Holland · founded 2021 · 11 employees$729.2Kraised▾
An online marketplace to book at-home beauty services. The app enables users to users to find and book at-home beauty services. It is available on iOS and Android platforms.
- May 2022Seed$729.2K
#7
Seed · Utrecht, Utrecht · founded 2017$176.8Kraised▾
Internet first brand offering natural anti-odorant fragrances. It offers natural anti-odorant in a bioplastic sugarcane tube that prevents odor by neutralizing bacteria with micro silver, having no fragrances and parabens.
- Apr 2020Seed$176.8K
#8
Seed · Amsterdam, North Holland · founded 2018 · 3 employees—raised▾
Internet first brand offering multi-category natural skin care products. The platform offers custom serum recommendations based on the customer's skin type. The customer can answer a few questions related to skin type. Its algorithm finds the combination of active ingredients to suit the skin's needs. The company offers mobile applications for Android and iOS platforms.
- May 2021Seed—
Funding & investor landscape
Notable founders
Common questions
Rohit lives in the feed. He covers what's moving right now — the funding rounds, launches and shifts breaking across the trade press — and ties them back to where the sector is heading.