Social engagement
Social engagement: 5.7K social following, 8 posts in the last 12 months — below the industry typical range.
Investor mix
4 investors on record; lead investors include Borski Fund.
| Investor type | Count | Share |
|---|---|---|
| Venture capital | 1 | 25% |
| Other / undisclosed | 3 | 75% |
Hiring activity
Hires occasionally
1 role tracked across 1 of the last 12 months
10 Nov 2025 · CRM Manager, Analytics Engineer
6 Jan 2025 · CRM Manager · Amsterdam
Based on job postings tracked across public sources.
Recent activity
9 Apr 2026
Product launch
Plasmado
31 Mar 2026
Product launch
Parfumado
29 Dec 2025
Product launch
INITIO Parfums Privés' Can't Get Enough on Parfumado.com and VOGUE cover sealing
