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Radar · Consumer Goods in El Segundo

Best Consumer Goods Companies in El Segundo, United States

The 40 best Consumer Goods companies in El Segundo, United States in 2026, ranked by funding and momentum. Funding, investors, founders, valuation, tech stack and live signals. Top: Savage X Fenty.

40companies tracked
$570.7Mdisclosed funding
1unicorns
10have raised

Ranked: Best Consumer Goods companies in El Segundo

#CompanyDisclosed fundingLast roundStageFounderFoundedTech stackPatents & IP focusRecent signals
1Savage X Fenty 🦄
Online brand of innerwear for men and women
78Moat top 15%Market top 25%Customers top 27%Funding top 29%
All 10 signals ▾
Moattop 15%
Markettop 25%
Customerstop 27%
Fundingtop 29%
Techtop 34%
Talenttop 38%
Producttop 40%
Growthtop 45%
Globalbottom 48%
Newsbottom 27%
Moat: Editorial + unicorn rating 9/10 · Unicorn
Market: 233 employees (top 16% of Fashion Tech) · Top-100,000 web property
rank vs industry peers · Fliar Intelligence Index 78/100
$310M55 mo agoSeries CRobyn Fenty
Founder
2017Builder.ioSentryConstructor.io+15——
2Nick's
Brand of flavoured ice cream
$160M58 mo agoSeries CCarl Backlund
Co-Founder & CEO
2012Cart FunctionalityShopifyUnbounce+33——
3SafeTouch
Brand of non contact hooks
$53M40 mo agoSeries CZach Hunkins
Founder
2020———
4eSalon
Internet-first brand of hair care products
$12M124 mo agoAcquiredTamim Mourad
Co-Founder
2008PrismicApple iCloud MailGoogle Workspace+25——
5NYX Professional Makeup
Manufacturer of makeup products
$11M190 mo agoAcquiredJordanna Martin
Founder And Owner
1999Cart FunctionalitySalesforce Commerce CloudSalesforce+23——
6Wolf & Shepherd
Provider of footwear brand for men
$9M24 mo agoSeries A—2014Cart FunctionalityShopifyApple iCloud Mail+53——
7zico
Premium coconut water for natural hydration and refreshing taste
57Innovation top 20%Growth top 35%Product top 37%Funding top 38%
All 10 signals ▾
Innovationtop 20%
Growthtop 35%
Producttop 37%
Fundingtop 38%
Talentbottom 49%
Marketbottom 43%
Techbottom 41%
Moatbottom 38%
Newsbottom 32%
Globalbottom 30%
Innovation: 4 product lines
Growth: Fresh capital in last 24 mo
rank vs industry peers · Fliar Intelligence Index 57/100
$9M8 mo agoAcquiredMaura Rampolla
Co-Founder
2004Cart FunctionalityShopifyVenmo+16——
8Berri Organics
Internet-first brand of nutrition drink products
35Tech top 34%Growth top 35%Funding top 44%Talent bottom 45%
All 6 signals ▾
Techtop 34%
Growthtop 35%
Fundingtop 44%
Talentbottom 45%
Globalbottom 25%
Marketbottom 13%
Tech: 39 technologies across 5/8 capability areas · Cloud: Cloudflare
Growth: Fresh capital in last 24 mo
rank vs industry peers · Fliar Intelligence Index 35/100
$7M13 mo agoSeries AJerome Tse
Founder & CEO
2015Cart FunctionalityShopifySentry+35——
9Estrada Beisbol
Estrada Beisbol: Your source for baseball updates and information
$242K174 mo agoDeadpooledMarco Estrada
CEO
2009—4 patents
Baseball batting training devices for skill development and performance improvement.
—

Top 12 Consumer Goods companies in El Segundo

#1
Acquired · El Segundo, California · founded 2004 · 39 employees
$8.5Mraised
▾

Premium coconut water for natural hydration and refreshing taste. They offer a range of coconut water products crafted from hand-harvested coconuts sourced from Southeast Asia, blending them with the naturally sweet Nam Hom variety from Thailand. The company focuses on providing a delicious and hydrating beverage with natural electrolytes, perfect for restoring hydration during physical activity or daily life. They are committed to sustainable practices, partnering with local growers and repurposing coconut byproducts. Their products are gluten-free, fat-free, and cholesterol-free, with no added sugars. They offer online shopping with cart and checkout options, and a newsletter subscription. They are focused on health and wellness, offering a refreshing and natural alternative to sugary drinks.

Fliar Intelligence Index™ 57how this company ranks against its industry peers
Innovation
top 20%
Growth
top 35%
Product
top 37%
Funding
top 38%
Talent
bottom 49%
Market
bottom 43%
Innovation: 4 product lines
Growth: Fresh capital in last 24 mo
Product: 0 product launch events in 12 mo · 4 distinct product lines · Company stage: Acquired
Audience (LinkedIn): 8k LinkedIn followers
Funding rounds
  • Dec 2025Series B$2.3M
  • Dec 2024Series B$9.1M
  • Apr 2010Series A$8.5M
Founders & team
Maura RampollaCo-Founder
Tech stack
AccessibeAlpine.JsBabelBugsnagCart FunctionalityCloudflare
#2
Series A · El Segundo, California · founded 2015 · 7 employees
$7.4Mraised
▾

Producer of organic fitness beverages intended to offer nutritional hydration alternatives. The company's organic fitness beverages are plant-based, gluten-free, and paleo-friendly and are made using manuka honey and electrolytes and sourced from herbs and coconut water, enabling health-conscious athletes to refresh, reinvigorate, and renew lost nutrients when required.

Fliar Intelligence Index™ 35how this company ranks against its industry peers
Tech
top 34%
Growth
top 35%
Funding
top 44%
Talent
bottom 45%
Global
bottom 25%
Market
bottom 13%
Tech: 39 technologies across 5/8 capability areas · Cloud: Cloudflare · Observability: Microsoft Clarity, Sentry
Growth: Fresh capital in last 24 mo
Funding: Raised $7.4M across 6 rounds · 6 rounds over 11 yrs (0.5/yr) · Last round Series A (Jul 2025)
Funding rounds
  • Jul 2025Series A$1000K
  • Jun 2022Series A$765K
  • Feb 2019Series A$3.9M
  • Jul 2017Seed$2.1M
Founders & team
Jerome TseFounder & CEO
Tech stack
American ExpressApple PayBold CommerceBold SubscriptionsCart FunctionalityCdnjs
#3
Series C · El Segundo, California · founded 2017 · 233 employees
$310Mraised
▾

Online brand of innerwear for men and women. The product catalog includes bras, briefs, bikinis, boxer briefs & trunks, undies, lingerie, sleepwear, etc. The platform also allows users to share their pictures on platform.

Fliar Intelligence Index™ 78how this company ranks against its industry peers
Moat
top 15%
Market
top 25%
Customers
top 27%
Funding
top 29%
Tech
top 34%
Talent
top 38%
Moat: Editorial + unicorn rating 9/10 · Unicorn
Market: 233 employees (top 16% of Fashion Tech) · Top-100,000 web property · Unicorn (valued $1.0B)
Customers: Play-Store rating 4.88★ across 1,050 ratings (1 apps)
Funding rounds
  • Jan 2022Series C$125M
  • Feb 2021Series B$115M
  • Aug 2019Series B$50M
  • Series A$20M
Founders & team
Robyn FentyFounderShauna DrumrightCEO
Investors
L Catterton, Marcy Venture Partners, Kensington Capital Partners, Advent International, Avenir Growth Capital, TechStyle
Tech stack
AngularApache Http ServerBuilder.IoCloudflareCloudflare Bot ManagementCloudflare Browser Insights
#4
Series A · El Segundo, California · founded 2014 · 43 employees
$9.2Mraised
▾

Provider of footwear brand for men

LinkedIn Pulse recent public activity · Jul 2026
Audience: 13k LinkedIn followers — 2.2% of this cohort's audience
Activity: 1 product launches · 1 partnerships · 1 expansions (incl. Los Angeles Kings) announced in 12 mo
Funding rounds
  • Aug 2024PE—
  • Mar 2023Series A$4.8M
  • Oct 2021Seed$2.4M
  • Jun 2019Seed$2M
Investors
Kaulig Capital, UpHonest Capital, Mohan Growth Partners, Social Starts, Springtime Capital
Tech stack
AliaApple Icloud MailApple PayAppnexusAzure Edge NetworkBackbone.Js
#5
Series C · El Segundo, California · founded 2020
$52.6Mraised
▾

Brand of non contact hooks

Funding rounds
  • Apr 2023Series C$52.6M
Founders & team
Zach HunkinsFounder
#6
Series C · El Segundo, California · founded 2012 · 128 employees
$160Mraised
▾

Brand of flavoured ice cream

LinkedIn Pulse recent public activity · Jul 2026
Audience: 12k LinkedIn followers — 2.0% of this cohort's audience
Activity: 2 product launches · 1 expansions announced in 12 mo
Funding rounds
  • Oct 2021Series C$100M
  • Jan 2021Series B$30M
Founders & team
Carl BacklundCo-Founder & CEOFilip NaenfeldtCo-Founder
Investors
Kinnevik, Gullspang Invest, Ambrosia Investments, Temasek, Peak Bridge, Capagro
Tech stack
Apple PayCart FunctionalityCloudflareCore-JsGoogle WorkspaceHsts
#7
Acquired · El Segundo, California · founded 2008 · 125 employees
$12.1Mraised
▾

eSalon is an internet-first brand of hair care products. Its catalog includes hair color, shampoo, conditioners, etc. It also provides bespoke custom hair color product that is formulated to order based on user response to an online questionnaire. It claims a return guarantee in case the custom formulation is not as per the customer's satisfaction.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 7k LinkedIn followers
Activity: 1 awards announced in 12 mo
Funding rounds
  • Apr 2016Series A$2M
  • Mar 2016Series A$675K
  • Feb 2016Series A$2M
  • Feb 2013Series A$2.7M
Founders & team
Tamim MouradCo-Founder
Investors
Juvo Capital, JHV, Unicorn Venture Partners, Avista Investments
Tech stack
AngularjsApple Icloud MailApple PayApple Sign-InApplovinBootstrap
#8
Acquired · El Segundo, California · founded 1999 · 109 employees
$10.6Mraised
▾

NYX Professional Makeup is a manufacturer of makeup products. Its products include lipsticks, lip liners, foundations, eyeshadows, blushes, mascaras, etc. Sells products in the US through its online store and partnered offline retailers.

Funding rounds
  • Oct 2010Series B$10.6M
Founders & team
Jordanna MartinFounder And Owner
Investors
HCP, Altura Capital
Tech stack
AosApple PayAttentiveBootstrapCart FunctionalityCloudflare
#9
Deadpooled · El Segundo, California · founded 2009
$242.5Kraised
▾

Estrada Beisbol: Your source for baseball updates and information. This platform delivers the latest news, insights, and content related to baseball. It offers a subscription service to keep users informed with updates. The website uses cookies to analyze traffic and optimize user experience, ensuring a seamless and informative journey for baseball enthusiasts. The platform focuses on providing valuable content and fostering a community around the sport. Sign up to receive the latest updates and be part of the baseball conversation.

Funding rounds
  • Feb 2012Seed$242.5K
Founders & team
Marco EstradaCEO
#10
Acquired · El Segundo, California · founded 2002 · 258 employees
—raised
▾

Popcornopolis is a manufacturer and brand of gourmet popcorn. It offers several flavours of popcorn including almond toffee, cheddar cheese, cinnamon toast, jalapeno cheddar, kettle corn and more. Prepares the popcorn using non-GMO and gluten-free ingredients. The company sells its products online as well as through retailers in the US.

Funding rounds
  • Oct 2019Series A—
Investors
NexPhase Capital
Tech stack
AutoptimizeCloudflareCloudflare Bot ManagementContact Form 7Core-JsFacebook Pixel
#11
Public · El Segundo, California · founded 1945 · 33000 employees
—raised
▾

Mattel, Inc. designs, manufactures, and markets various toy products worldwide, which are sold to its customers and directly to consumers. Mattel’s portfolio of best-selling brands includes Barbie, the most popular fashion doll ever produced, Hot Wheels, Monster High, American Girl, Thomas Friends and Fisher-Price brands, including Little People and Power Wheels, as well as a wide array of entertainment-inspired toy lines. The company has presence in 40 countries and territories and sells products in more than 150 nations. In October 2013, Mattel launched its new in-house film studio, Playground Productions, to handle multi-media production, films, TV shows, web series, live events, and games, for Mattel's brands. The company has made 3 major acquisitions in last 2 years which includes Sproutling makers of a smart baby monitoring device in Jan 2016. In 2017 the company recorded annual revenues of $5.45B, and a net profit of $0.31B.

Founders & team
Ynon KreizChairman and CEO
Investors
Bank of America, Bain Capital Private Equity
#12
Public · El Segundo, California · founded 1945 · 51 employees
—raised
▾

Mattel markets toy products that are sold to its wholesale customers and direct to retail consumers. The company offers products for children and families, including toys for infants and preschoolers, girls and boys, youth electronics, handheld and other games, puzzles, educational toys, media-driven products, and plush and fashion-related toys. Mattel's owned portfolio includes Barbie, Hot Wheels, Fisher-Price, Thomas & Friends, and American Girl. In addition, it currently manufactures toy products for its segments both internally and externally (through manufacturing partners). Nearly 60% of its net sales are generated from North America, with the remainder stemming from international markets.

Investors
Bank of America, Bain Capital Private Equity
Tech stack
Amazon AlbAmazon Web ServicesAmerican ExpressApache Http ServerApple Icloud MailApple Pay

Funding & investor landscape

$570.7Mtotal disclosed funding
9companies funded
27disclosed rounds
0rounds last 90 days
Most active investors
The Najafi Companies2 rounds
ACME1 rounds
ADG1 rounds
Advent International1 rounds
Altura Capital1 rounds
Ambrosia Investments1 rounds
Avenir Growth Capital1 rounds
Avista Investments1 rounds
Bain Capital Private Equity1 rounds
Bank of America1 rounds

Notable founders

Maura Rampolla
Co-Founder · zico
Jerome Tse
Founder & CEO · Berri Organics
Robyn Fenty
Founder · Savage X Fenty
Shauna Drumright
CEO · Savage X Fenty
Zach Hunkins
Founder · SafeTouch
Carl Backlund
Co-Founder & CEO · Nick's
Filip Naenfeldt
Co-Founder · Nick's
Tamim Mourad
Co-Founder · eSalon
Jordanna Martin
Founder And Owner · NYX Professional Makeup
Marco Estrada
CEO · Estrada Beisbol
Ynon Kreiz
Chairman and CEO · Mattel
Prism market signals · United States · country-scoped Prism corpus, 18,536,064 docs

Market landscape — 10 sub-themes by coverage

Share of Consumer Goods coverage by sub-theme.

Regulatory-risk over time rising

Funding & growth over time

funding rising · growth rising

Common questions

How many Consumer Goods companies are there in El Segundo, United States?
Radar tracks 40 indexable Consumer Goods companies headquartered in El Segundo, United States that meet our profile-completeness bar.
What is the total funding raised by Consumer Goods companies in El Segundo, United States?
The Consumer Goods companies in El Segundo, United States on this list have raised a combined $570.7M in disclosed equity funding across 9 funded companies.
Which is the highest-funded Consumer Goods company in El Segundo, United States?
Savage X Fenty is the highest-funded Consumer Goods company in El Segundo, United States, with $310M in disclosed equity funding.
How many Consumer Goods companies in El Segundo, United States are funded?
9 of the 40 Consumer Goods companies in El Segundo, United States on this list have disclosed at least one equity funding round.
How many Consumer Goods unicorns are there in El Segundo, United States?
1 Consumer Goods company in El Segundo, United States on this list is valued at $1B or more.
Who are the top investors in El Segundo, United States Consumer Goods companies?
The most active investors in El Segundo, United States Consumer Goods companies on this list include The Najafi Companies, ACME, ADG, Advent International, Altura Capital.
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Rohit lives in the feed. He covers what's moving right now — the funding rounds, launches and shifts breaking across the trade press — and ties them back to where the sector is heading.

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