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Radar · Consumer Goods in Santa Monica

Best Consumer Goods Companies in Santa Monica, United States

The 85 best Consumer Goods companies in Santa Monica, United States in 2026, ranked by funding and momentum. Funding, investors, founders, valuation, tech stack and live signals. Top: Beats Electronics.

85companies tracked
$1.3Bdisclosed funding
0unicorns
24have raised

Ranked: Best Consumer Goods companies in Santa Monica

#CompanyDisclosed fundingLast roundEmployeesFounderTech stackWeb popularityPatents & IP focusRecent signals
1Beats Electronics
Brand of speaker and headphones
$560M152 mo ago750Dre
Co-Founder
Adobe Experience ManagerApple iCloud MailJava+18Top 100k136 patents
Advanced headphone audio playback, active vibration isolation, and device control interfaces.
—
2Honest
Internet-first brand offering multi-category products for babies and women
$496M96 mo ago187
187 → 464 (+148%)
Christopher Gavigan
Co-Founder
Amazon WebstoreSalesforce Commerce CloudApple iCloud Mail+38Top 500k11 patents
Formulating cosmetic films, detergent compositions, and AI-driven latent interest inference from multimedia data.
1 launch
3Outer
Sustainable outdoor furniture designed for comfort, durability, and conscious connection
$65M57 mo ago103Terry Lin
Co-Founder & Chief Design Officer
Cart FunctionalityShopifySentry+43Top 1M40 patents
Protective covers and modular systems for outdoor furniture and equipment
—
4Beautycounter
Internet-first brand of multi-category beauty products
$42M101 mo ago253—ShopifyAmazon Web ServicesShop Pay+19Top 5M——
5Mezcal El Silencio
Brand of mezcal
$34M86 mo ago36Fausto Zapata
Co-Founder & CEO
WordPressMySQLPHP+18Top 50M——
6Onda Sparkling Tequila
Internet first brand offering alcoholic beverage products
$26M35 mo ago1—Cart FunctionalityShopifySentry+36Top 10M——
7OUYA
Razer: Gaming lifestyle brand offering high-performance hardware, software, and services
$25M136 mo ago24—————
8Your Super
Healthcare & nutrition brand
$22M56 mo ago35Michael Kuech
Co-Founder
————
9Homecourt
Internet first brand of luxury cleaning and household products
$22M7 mo ago—Courteney Cox
Co-Founder
Cart FunctionalityShopifySentry+38Top 5M8 patents
Design and manufacturing of beverage bottles and packaging solutions
—
10Kindra
Manufacturer of women's health supplements and care products
$8M27 mo ago10
10 → 13 (+30%)
—Cart FunctionalityShopifySentry+56Top 5M6 patents
Hormone-based pharmaceutical formulations for menopause symptom treatment
—
11Eat Doughy
Retailer of vegan cookie dough made with simple, plant-based ingredients
27Tech top 36%Funding top 42%Growth top 45%Global bottom 25%
All 5 signals ▾
Techtop 36%
Fundingtop 42%
Growthtop 45%
Globalbottom 25%
Marketbottom 12%
Tech: 34 technologies across 5/8 capability areas · Cloud: Cloudflare
Funding: Raised $6.1M across 1 rounds · 1 rounds over 1 yrs (1.0/yr)
rank vs industry peers · Fliar Intelligence Index 27/100
$6M10 mo ago2—Cart FunctionalityShopifySentry+31Top 5M——
12Hurrays
Online retailer of flavored light beer and branded merchandise
48Growth top 35%Funding top 47%Talent bottom 49%Global bottom 48%
All 5 signals ▾
Growthtop 35%
Fundingtop 47%
Talentbottom 49%
Globalbottom 48%
Techbottom 39%
Growth: Fresh capital in last 24 mo
Funding: Raised $5.0M across 1 rounds · 1 rounds over 1 yrs (1.0/yr)
rank vs industry peers · Fliar Intelligence Index 48/100
$5M3 mo ago—Ray Biebuyck
Founder
Shogun Page BuilderCart FunctionalityShopify+20Top 10M——
13House Beer
Crafting the perfect, simply delicious beer, always in good taste
$2M112 mo ago——————
14Tenzo Tea
Brand of green tea shots
$1M28 mo ago5Robbie Page
Co-Founder
Cart FunctionalityShopifyAmazon Web Services+31Top 5M——
15MUD WTR
Online brand offering coffee alternative products
$1M—6Shane Heath
Founder & CEO
Cart FunctionalityShopifySentry+63Top 500k—1 launch
16MAD TASTY
Retailer of hemp-infused sparkling water and seltzer beverages and merchandise
$880K45 mo ago12Ryan Tedder
Founder
Cart FunctionalityShopifySentry+40Top 10M——
17Halsafoods
Brand of plant-based yogurt
$500K78 mo ago2Helena Lumme
Co-Founder
————
18Bonk Breaker
Real food nutrition for athletes and active lifestyles
$325K110 mo ago—Jason Winn
Founder & Co-CEO
————
19Leaf Cuisine
Brand of superfoods
$250K115 mo ago—Rod Rotondi
Founder & CEO
————
20Frassers
Brand of flavored iced tea
$140K82 mo ago7Victor Samanta
Co-Founder
————
21Bippy
Internet first brand of toilet paper
$100K87 mo ago1Isidro Hurtado
Co-Founder
Cart FunctionalityShopifySentry+38Top 10M——
22Mylkman
Plant based dairy company
$100K96 mo ago—Jeff Leaf
Founder & CEO
————

Top 12 Consumer Goods companies in Santa Monica

#1
Series A · Santa Monica, California · founded 2021
$22.1Mraised
▾

Internet first brand of luxury cleaning and household products

LinkedIn Pulse recent public activity · Jul 2026
Audience: 2k LinkedIn followers
Hiring: 3 hiring posts in 12 mo (public) · hiring: Head, Direct to Consumer (D2C), Supply Chain Specialist
Funding rounds
  • Oct 2025Series A$8M
  • Aug 2025Series A$14.1M
  • Aug 2025Conventional Debt—
Founders & team
Courteney CoxCo-Founder
Investors
CULT Capital, Jobi
Tech stack
AddshoppersAmazon S3Amazon Web ServicesApple Icloud MailApple PayAttentive
#2
Seed · Santa Monica, California · founded 2024
$5Mraised
▾

Online retailer of flavored light beer and branded merchandise. It offers various light beer flavors made with real juice. The company also provides branded merchandise, including hats, jackets, and koozies.

Fliar Intelligence Index™ 48how this company ranks against its industry peers
Growth
top 35%
Funding
top 47%
Talent
bottom 49%
Global
bottom 48%
Tech
bottom 39%
Growth: Fresh capital in last 24 mo
Funding: Raised $5.0M across 1 rounds · 1 rounds over 1 yrs (1.0/yr) · Last round Seed (Mar 2026)
Talent: 1 named leader on record · 1 C-suite/founder profile curated
Funding rounds
  • Mar 2026Seed$5M
Founders & team
Ray BiebuyckFounder
Investors
Lakehouse Ventures, Spice Capital
Tech stack
Animate.CssApple PayCart FunctionalityCdnjsCloudflareCore-Js
#3
Series A · Santa Monica, California · founded 2021 · 2 employees
$6.1Mraised
▾

Retailer of vegan cookie dough made with simple, plant-based ingredients. The company offers various cookie dough flavors, all free of animal products, gluten, and grains. The products contain a limited number of ingredients and are sweetened with maple syrup. The company partners with organizations to provide meals to families in need.

Fliar Intelligence Index™ 27how this company ranks against its industry peers
Tech
top 36%
Funding
top 42%
Growth
top 45%
Global
bottom 25%
Market
bottom 12%
Tech: 34 technologies across 5/8 capability areas · Cloud: Cloudflare · Observability: Sentry
Funding: Raised $6.1M across 1 rounds · 1 rounds over 1 yrs (1.0/yr) · Last round Series A (Aug 2025)
Growth: Web rank 5,000,000 → 10,000,000 YoY · Fresh capital in last 24 mo
Audience (LinkedIn): 4k LinkedIn followers
Funding rounds
  • Aug 2025Series A$6.1M
Tech stack
Apple PayBootstrapCart FunctionalityCart.JsCloudflareCore-Js
#4
Public · Santa Monica, California · founded 2011 · 187 employees
$495.8Mraised
▾

Internet-first brand offering multi-category products for babies and women. The product catalog includes cleaning products, makeup, skincare, haircare, diapers & wipes, clothing, gears, hand sanitizers, and more.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 225k LinkedIn followers — 59.9% of this cohort's audience
Activity: 2 product launches announced in 12 mo
Funding rounds
  • Jun 2018Series F$200M
  • Oct 2017Series E$67.8M
  • Aug 2015Series D$100M
  • Aug 2014Series C$70M
Founders & team
Christopher GaviganCo-FounderJessica AlbaCo-FounderSean KaneCo-Founder
Investors
IVP, Lightspeed Venture Partners, General Catalyst, Pritzker Group, Iconiq Capital, Glade Brook Capital
Tech stack
Ab TastyAcquia Cloud PlatformAcquia Cloud Site FactoryAdobe AnalyticsAdobe Experience Platform Identity ServiceAdobe Experience Platform Launch
#5
Series B · Santa Monica, California · founded 2019 · 1 employees
$25.7Mraised
▾

Internet first brand offering alcoholic beverage products

Funding rounds
  • Jul 2023Series B$6M
  • Jun 2022Series B$12.5M
  • Jan 2021Series A$6.1M
  • Jul 2020Seed$1.1M
Investors
Aria Growth Partners, 25madison, Cambridge Way Ventures, 640 Oxford Ventures, Muchmore
#6
Acquired · Santa Monica, California · founded 2008 · 750 employees
$560Mraised
▾

Brand of speaker and headphones

LinkedIn Pulse recent public activity · Jul 2026
Audience: 64k LinkedIn followers — 17.0% of this cohort's audience
Activity: 2 product launches · 1 partnerships (incl. Sami Clarke) announced in 12 mo
Founders & team
DreCo-FounderJimmy LovineCo-Founder
Investors
The Carlyle Group, Access Industries
Tech stack
Adobe AnalyticsAdobe Client Data LayerAdobe Experience ManagerAdobe Experience Platform Identity ServiceAdobe Experience Platform LaunchAdobe Target
#7
Seed · Santa Monica, California · founded 2019 · 10 employees
$7.9Mraised
▾

Manufacturer of women's health supplements and care products

LinkedIn Pulse recent public activity · Jul 2026
Audience: 5k LinkedIn followers
Funding rounds
  • Mar 2024Seed$1M
  • Jun 2021Seed$4.5M
  • May 2019Seed$2.4M
Investors
Female Founders Fund, Primetime Partners, Katie Couric, The Community Fund, H Venture Partners, P&G Ventures
Tech stack
Accentuate Custom FieldsAmazon S3Amazon Web ServicesApple PayAppnexusAttentive
#8
Series B · Santa Monica, California · founded 2018 · 103 employees
$64.8Mraised
▾

Sustainable outdoor furniture designed for comfort, durability, and conscious connection. The company offers a range of outdoor living solutions, including sofas, dining sets, fire pits, and accessories. They focus on creating durable, comfortable, and sustainable furniture to inspire connection with nature and people. The business model emphasizes longevity and sustainability, utilizing innovative designs and practices. They offer warranties on their products. Customers can shop by category, including sofas, dining tables, fire pits, and all-weather covers. The company provides design services and fabric swatches to help customers create their ideal outdoor space. They are committed to exceptional quality and care, offering customer support through product specialists, design consultations, and online resources. The company also offers accident protection and financing options.

Funding rounds
  • Sep 2021Series B$50M
  • Jan 2021Series A$10.5M
  • Jun 2020Seed$4.3M
Founders & team
Terry LinCo-Founder & Chief Design Officer
Investors
Tribe Capital, Upfront Ventures, C Capital, Mucker, Mantis VC, Sequoia Capital
Tech stack
AddshoppersAffirmAmazon PayAmazon Web ServicesAmerican ExpressApple Pay
#9
Acquired · Santa Monica, California · founded 2015 · 35 employees
$22.5Mraised
▾

Your Super is a healthcare & nutrition brand. Their products include superfood powder. The company claims that their products are organic, non-GMO, 100% plant-based. The company sells the majority of their products online in the USA.

Funding rounds
  • Oct 2021Series B$1.5M
  • Mar 2020Series B$10M
  • Jan 2020Series A$6M
  • Jan 2019Series A$5M
Founders & team
Michael KuechCo-Founder
Investors
500 Durians, Powerplant Ventures, Dohler Ventures, White Road Investments, Marstar Investments, Siddhi Capital
#10
Series B · Santa Monica, California · founded 2013 · 36 employees
$34.2Mraised
▾

Brand of mezcal

Funding rounds
  • Apr 2019Series B$20M
  • Feb 2018Series A$6.9M
  • Jan 2016Series A$6M
  • Jan 2016Conventional Debt$1.5M
Founders & team
Fausto ZapataCo-Founder & CEO
Investors
Constellation Brands
Tech stack
CloudwaysCore-JsElementorGodaddyGoogle Font ApiHello Elementor
#11
Acquired · Santa Monica, California · founded 2012 · 253 employees
$41.9Mraised
▾

Internet-first brand of multi-category beauty products. It offers skincare, body care, makeup, baby personal care, handcare, hair care, lips care, and more beauty products.

Funding rounds
  • Jan 2018Series B—
  • Mar 2016Series B$13M
  • Dec 2014Series A$21.3M
  • May 2013Series A$5.6M
Investors
TPG, Mousse Partners, Tomorrow Ventures, 1843 Capital, FS Investors, G5 Capital
#12
Seed · Santa Monica, California · founded 2016 · 5 employees
$1Mraised
▾

Producer of healthy drinks intended to maintain energy throughout the day. The company's products like organic matcha, matcha kits, and teaware which contain hand-picked organically grown fresh green leaves, enabling customers to enjoy a fresh and cost-effective tea.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 6k LinkedIn followers
Hiring: 1 hiring post in 12 mo (public) · hiring: Canadian Foodservice Sales Manager
Funding rounds
  • Feb 2024Seed$185.5K
  • Nov 2020Seed$842K
Founders & team
Robbie PageCo-Founder
Investors
Ad Valorum, UCLA Ventures
Tech stack
Amazon PayApple PayCart FunctionalityCdnjsCloudflareCloudflare Bot Management

Funding & investor landscape

$1.3Btotal disclosed funding
22companies funded
48disclosed rounds
0rounds last 90 days
Most active investors
Siddhi Capital4 rounds
1843 Capital2 rounds
25madison2 rounds
BAM Ventures2 rounds
Flucas Ventures2 rounds
Mucker2 rounds
Short List Capital2 rounds
Silas Capital2 rounds
Third Wave Digital2 rounds
500 Durians1 rounds

Notable founders

Courteney Cox
Co-Founder · Homecourt
Ray Biebuyck
Founder · Hurrays
Christopher Gavigan
Co-Founder · Honest
Jessica Alba
Co-Founder · Honest
Dre
Co-Founder · Beats Electronics
Jimmy Lovine
Co-Founder · Beats Electronics
Terry Lin
Co-Founder & Chief Design Officer · Outer
Michael Kuech
Co-Founder · Your Super
Fausto Zapata
Co-Founder & CEO · Mezcal El Silencio
Robbie Page
Co-Founder · Tenzo Tea
Ryan Tedder
Founder · MAD TASTY
Shane Heath
Founder & CEO · MUD WTR
Prism market signals · United States · country-scoped Prism corpus, 18,536,064 docs

Market landscape — 10 sub-themes by coverage

Share of Consumer Goods coverage by sub-theme.

Regulatory-risk over time rising

Funding & growth over time

funding rising · growth rising

Common questions

How many Consumer Goods companies are there in Santa Monica, United States?
Radar tracks 85 indexable Consumer Goods companies headquartered in Santa Monica, United States that meet our profile-completeness bar.
What is the total funding raised by Consumer Goods companies in Santa Monica, United States?
The Consumer Goods companies in Santa Monica, United States on this list have raised a combined $1.3B in disclosed equity funding across 22 funded companies.
Which is the highest-funded Consumer Goods company in Santa Monica, United States?
Beats Electronics is the highest-funded Consumer Goods company in Santa Monica, United States, with $560M in disclosed equity funding.
How many Consumer Goods companies in Santa Monica, United States are funded?
22 of the 85 Consumer Goods companies in Santa Monica, United States on this list have disclosed at least one equity funding round.
How many Consumer Goods unicorns are there in Santa Monica, United States?
None of the Consumer Goods companies in Santa Monica, United States on this list currently has a disclosed valuation of $1B or more.
Who are the top investors in Santa Monica, United States Consumer Goods companies?
The most active investors in Santa Monica, United States Consumer Goods companies on this list include Siddhi Capital, 1843 Capital, 25madison, BAM Ventures, Flucas Ventures.
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Rohit lives in the feed. He covers what's moving right now — the funding rounds, launches and shifts breaking across the trade press — and ties them back to where the sector is heading.

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