Radar › Companies › Consumer Goods · Shandong
Radar · Consumer Goods in Shandong

Best Consumer Goods Companies in Shandong, China

The 34 best Consumer Goods companies in Shandong, China in 2026, ranked by funding and momentum. Funding, investors, founders, valuation, tech stack and live signals. Top: Tsingtao Brewery.

34companies tracked
$982.6Mdisclosed funding
0unicorns
7have raised

Ranked: Best Consumer Goods companies in Shandong

#CompanyDisclosed fundingLast roundStageFounderFoundedTech stackPatents & IP focusRecent signals
1Tsingtao Brewery
Brand of beers
40Patents top 25%Innovation top 26%Funding top 31%Growth top 42%
All 10 signals ▾
Patentstop 25%
Innovationtop 26%
Fundingtop 31%
Growthtop 42%
Moattop 45%
Talentbottom 45%
Globalbottom 40%
Newsbottom 24%
Marketbottom 22%
Techbottom 15%
Patents: 54 patents matched (strict assignee match) · 22 filings since 2022 vs 15 in 2017-21
Innovation: 54 patents (top 21% of patent-holders) · 22 filings since 2022 vs 15 in 2017-21
rank vs industry peers · Fliar Intelligence Index 40/100
$840M106 mo agoPublicQingqing Wang
CEO
1903LayuiSwiperjQuery53 patents
Brewing biotech: yeast strain engineering, malt quality control, and novel beer processing
—
2Gambol Pet Group
Producer and supplier of pet products
$71M84 mo agoPublicLu Hua Qin
CEO
2006WebflowjQueryHSTS+9——
3Goertek Vietnam
Manufacturer of consumer electronics, including acoustic and microelectronic components
$50M20 mo agoSeries CHu Shuangmei
Co-Founder
2013JavaNginxSwiper+2——
4Textilesfuture Technology
Internet first brand of casual wear for men and women
$16M58 mo agoSeries ADandy Zhang
CEO
2020———
5Yantai China Pet Foods
Pet food company
$5M99 mo agoSeedHao Zhongli
Founder
2014DrupalPHPJava+10——
6Hetian Shuipu
Brand of multiple food
$2M64 mo agoSeedJin Zhiying
Founder
2021———
7Hisense
Manufacturer and distributor of multi-category consumer electronics
$123K117 mo agoAcquiredLiu Hongxin
Co-CEO
1969Cart FunctionalityTypeScriptSalesforce+20712 patents
AI-driven imaging inspection and smart cooking control for consumer electronics
—
8Haier
Manufacturer of a wide range of home and kitchen appliances, including smart home solutions and portable…
—68 mo agoPublicZhang Ruimin
CEO
1984JavajQuery Migratecore-js+52,230 patents
Patents concentrated in textiles
—

Top 9 Consumer Goods companies in Shandong

#1
Series C · Weifang, Shandong · founded 2013
$50Mraised
▾

Manufacturer of consumer electronics, including acoustic and microelectronic components. It applies research and development to provide technological value and aesthetics in its products. The company focuses on serving employees, partners, customers, and society. It shares a vision to become a globally respected enterprise.

Funding rounds
  • Feb 2025Series C$50M
Founders & team
Hu ShuangmeiCo-FounderJiang BinCo-Founder
Investors
Hon Hai
Tech stack
Baidu Analytics (百度统计)JavaJqueryNginxSwiper
#2
Public · Qingdao, Shandong · founded 1903
$840Mraised
▾

Brand of beers

Fliar Intelligence Index™ 40how this company ranks against its industry peers
Patents
top 25%
Innovation
top 26%
Funding
top 31%
Growth
top 42%
Moat
top 45%
Talent
bottom 45%
Patents: 54 patents matched (strict assignee match) · 22 filings since 2022 vs 15 in 2017-21 · Latest publication 2026
Innovation: 54 patents (top 21% of patent-holders) · 22 filings since 2022 vs 15 in 2017-21
Funding: Raised $840M · 1 rounds over 9 yrs (0.1/yr) · Last round round (Dec 2017)
Audience (LinkedIn): 4k LinkedIn followers
Founders & team
Qingqing WangCEO
Investors
Fosun, Asahi Group Holdings
Tech stack
JqueryLayuiSwiper
#3
Public · Liaocheng, Shandong · founded 2006 · 3900 employees
$70.6Mraised
▾

Gambol Pet Group is a producer and supplier of pet products. The company offers food products for dogs, cats and other animals. It is based in China.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 514 LinkedIn followers
Funding rounds
  • Oct 2019Series B$70.6M
  • Feb 2017Series A—
Founders & team
Lu Hua QinCEO
Investors
KKR, Legend Capital, DCP
Tech stack
CloudflareGoogle AnalyticsGoogle Font ApiGoogle Hosted LibrariesGoogle Tag ManagerHsts
#4
Series A · Yantai, Shandong · founded 2020
$15.7Mraised
▾

Internet first brand of casual wear for men and women

Founders & team
Dandy ZhangCEO
Investors
Lightspeed China Partners
#5
Seed · Qingdao, Shandong · founded 2021
$1.5Mraised
▾

Producer of traditional Chinese herbal tea. The company provides healthy tea drinks that contains Chinese traditional medicine ingredients, enabling customers to enjoy a healthy tea drink.

Funding rounds
  • Jun 2021Seed$1.5M
Founders & team
Jin ZhiyingFounder
Investors
Plum Ventures
#6
Seed · Yantai, Shandong · founded 2014 · 3195 employees
$4.6Mraised
▾

Pet food company

Funding rounds
  • Jul 2018Seed$4.6M
Founders & team
Hao ZhongliFounder
Tech stack
Apache Http ServerCnzzDrupalEchartsGsapJava
#7
Acquired · Qingdao, Shandong · founded 1969 · 40 employees
$123.2Kraised
▾

Manufacturer and distributor of multi-category consumer electronics

Funding rounds
  • Jan 2017Grant (prize money)$123.2K
Founders & team
Liu HongxinCo-CEOPankaj RanaCo-CEO
Investors
Advantage Partners, Europa, Vision Knight Capital
Tech stack
1C-BitrixAlibaba Cloud CdnAmazon SesAmazon Web ServicesAngularApache Apisix
#8
Public · Qingdao, Shandong · founded 1984 · 1702 employees
—raised
▾

Manufacturer of a wide range of home and kitchen appliances, including smart home solutions and portable products. It is a global manufacturer of household appliances offering a wide range of products, including kitchen appliances, home appliances, and smart home solutions, designed for various living spaces. The company operates globally with a presence in multiple regions, offering innovative products that blend technology with modern design.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 234k LinkedIn followers — 95.5% of this cohort's audience
Activity: 1 product launches · 2 partnerships · 1 awards (incl. Miami FC) announced in 12 mo
Funding rounds
  • Feb 2021Post IPO—
Founders & team
Zhang RuiminCEO
Investors
The Carlyle Group, Tsinghua Technology Transfer Fund, Vivo Capital, EIP, DCP, Jiangmen Ventures
Tech stack
AkamaiAnimate.CssCore-JsDigicertJavaJquery
#9
Deadpooled · Yantai, Shandong · founded 2010 · 300 employees
—raised
▾

Shandong Yipintang Industrial Company produces and markets fruit juices. The company's product offerings include fruit juices of mango, peach, pears, orange, coconut, melon, etc in cans, tetra packs, glass bottles, plastic bottles, and gift boxes. The company markets its products under the brand name of Yizhibi.

Funding rounds
  • Jul 2016PE—
Investors
CMIA Capital Partners, LB Private Equity

Funding & investor landscape

$982.6Mtotal disclosed funding
7companies funded
5disclosed rounds
0rounds last 90 days
Most active investors
Asahi Group Holdings2 rounds
DCP2 rounds
Fosun2 rounds
KKR2 rounds
Advantage Partners1 rounds
CMIA Capital Partners1 rounds
CPE1 rounds
Caitong Capital1 rounds
China Equity Group1 rounds
EIP1 rounds

Notable founders

Hu Shuangmei
Co-Founder · Goertek Vietnam
Jiang Bin
Co-Founder · Goertek Vietnam
Qingqing Wang
CEO · Tsingtao Brewery
Lu Hua Qin
CEO · Gambol Pet Group
Dandy Zhang
CEO · Textilesfuture Technology
Jin Zhiying
Founder · Hetian Shuipu
Hao Zhongli
Founder · Yantai China Pet Foods
Liu Hongxin
Co-CEO · Hisense
Pankaj Rana
Co-CEO · Hisense
Zhang Ruimin
CEO · Haier
Prism market signals · China · country-scoped Prism corpus, 4,026,056 docs

Market landscape — 10 sub-themes by coverage

Share of Consumer Goods coverage by sub-theme.

Regulatory-risk over time rising

Funding & growth over time

funding rising · growth rising

Common questions

How many Consumer Goods companies are there in Shandong, China?
Radar tracks 34 indexable Consumer Goods companies headquartered in Shandong, China that meet our profile-completeness bar.
What is the total funding raised by Consumer Goods companies in Shandong, China?
The Consumer Goods companies in Shandong, China on this list have raised a combined $982.6M in disclosed equity funding across 7 funded companies.
Which is the highest-funded Consumer Goods company in Shandong, China?
Tsingtao Brewery is the highest-funded Consumer Goods company in Shandong, China, with $840M in disclosed equity funding.
How many Consumer Goods companies in Shandong, China are funded?
7 of the 34 Consumer Goods companies in Shandong, China on this list have disclosed at least one equity funding round.
How many Consumer Goods unicorns are there in Shandong, China?
None of the Consumer Goods companies in Shandong, China on this list currently has a disclosed valuation of $1B or more.
Who are the top investors in Shandong, China Consumer Goods companies?
The most active investors in Shandong, China Consumer Goods companies on this list include Asahi Group Holdings, DCP, Fosun, KKR, Advantage Partners.
Rohit KhannaTrends & Stories

Rohit lives in the feed. He covers what's moving right now — the funding rounds, launches and shifts breaking across the trade press — and ties them back to where the sector is heading.

Coming soon