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Radar · Fashion Tech in Sydney

Best Fashion Tech Companies in Sydney, Australia

The 127 best Fashion Tech companies in Sydney, Australia in 2026, ranked by funding and momentum. Funding, investors, founders, valuation, tech stack and live signals. Top: THE ICONIC.

127companies tracked
$158.1Mdisclosed funding
0unicorns
16have raised
FLIAR INTELLIGENCE · FASHION TECH × SYDNEY

Our analysis of 219 Fashion Tech companies

$16.5b in tracked funding; 94% of the stack-profiled cohort runs cloud-native; funding activity peaked in 2022.

219companies analysed
94%cloud-native stacks
2022funding peak (by rounds)
15unicorns
2016median founding year
177kcombined LinkedIn audience
91%of audience held by top 3
3companies hiring publicly (12 mo)

Ranked: Best Fashion Tech companies in Sydney

#CompanyDisclosed fundingLast roundStageFounderFoundedTech stackRecent signals
1THE ICONIC
Online retailer of apparels and accessories for men, women and kids
$92M160 mo agoSeries AJere Calmes
Chief Executive Officer
2011Cart FunctionalityPrismicApple iCloud Mail+401 partnership
2Shoes of Prey
Online customization platform for shoes
$24M126 mo agoDeadpooled—2009——
3GlamCorner
Online rental platform offering luxury fashion products
$18M67 mo agoSeries B—2012Webflow EcommerceMagentoWebflow+28—
4Xefco
Developer of advanced materials for water-free dyeing and radiant barrier textiles
22News top 36%Talent top 38%Funding top 39%Tech bottom 43%
All 6 signals ▾
Newstop 36%
Talenttop 38%
Fundingtop 39%
Techbottom 43%
Globalbottom 36%
Marketbottom 24%
News: 3 BI events in 12 mo (of 5 tracked, 2 types) · Top themes: Announcements, Funding
Talent: 2 named leaders on record · 2 C-suite/founder profiles curated
rank vs industry peers · Fliar Intelligence Index 22/100
$10M1 mo agoSeedTom Hussey
Chief Executive Officer / Co-Founder
2018WebflowGSAPLenis+111 job opening · 1 launch
5Style Arcade
Provider of a fashion software suite
$5M42 mo agoSeries ATristan Hoy
Co-Founder | Chief Technology Officer
2018WebflowSentryVimeo+231 expansion
6InStitchu
Internet first brand of custom-made menswear
$4M99 mo agoSeed—2011ContentfulSentryNode.js+31—
7Azura Fashion Group
Online retail platform offering multi-category fashion products for men and women
$2M43 mo agoSeedSamuel Wood
CEO and Co-Founder
2018WixSentryBootstrap+12—
8Mys Tyler
Mobile app based fashion community platform for looks
$1M60 mo agoSeedSarah Neill
Founder & CEO
2020Cart FunctionalityWix eCommerceWix+25—
92threads
Fashion-focused social platform
$300K216 mo agoDeadpooledRiley Batchelor
Co-Founder & Director
2004——
10Persollo
Cloud based platform offering software for influencer marketing
$271K52 mo agoFunding RaisedOlga Oleinikova
Co-Founder & CEO
2015Cart FunctionalityNode.jsChart.js+17—
11HerFashionBox
Monthly subscription box for fashion and beauty products
$250K159 mo agoDeadpooled—2013——
12StyleRocks
Customized jewelry online
$180K162 mo agoSeedPascale Helyar-Moray
Founder & CEO
2011——
13Splashup
AI-powered product discovery browser extension
$150K58 mo agoSeedNathalie Rafeh
Founder & CEO
2020——

Top 12 Fashion Tech companies in Sydney

#1
Seed · Sydney, New South Wales · founded 2018 · 17 employees
$10.5Mraised
▾

Developer of advanced materials for water-free dyeing and radiant barrier textiles. It offers a sustainable, water-free manufacturing solution for textile finishing and dyeing processes. The company also manufactures radiant barrier textiles designed to increase the thermal efficiency of insulated clothing.

Fliar Intelligence Index™ 22how this company ranks against its industry peers
News
top 36%
Talent
top 38%
Funding
top 39%
Tech
bottom 43%
Global
bottom 36%
Market
bottom 24%
News: 3 BI events in 12 mo (of 5 tracked, 2 types) · Top themes: Announcements, Funding
Talent: 2 named leaders on record · 2 C-suite/founder profiles curated
Funding: Raised $10.5M across 2 rounds · 2 rounds over 3 yrs (0.7/yr) · Last round Grant (prize money) (Apr 2026)
Audience (LinkedIn): 3k LinkedIn followers
Hiring (LinkedIn): 1 hiring post in 12 mo (public) · hiring: Digital Ink Production Engineer
Activity (LinkedIn): 1 product launches announced in 12 mo
Funding rounds
  • Apr 2026Grant (prize money)$3.6M
  • Apr 2024Seed$10.5M
  • Jun 2023Seed—
Founders & team
Tom HusseyChief Executive Officer / Co-FounderBrian ConollyCo-founder
Investors
Investible, Main Sequence, Virescent Ventures, Voyagers, Breakthrough Victoria, business.gov.au
Tech stack
CloudflareCloudflare TurnstileGoogle AnalyticsGsapHstsHttp/3
#2
Series A · Sydney, New South Wales · founded 2011 · 939 employees
$92Mraised
▾

The Iconic is an online retailer of apparel and accessories for men, women, and kids. The product catalog includes shirts, trousers, dresses, footwear, innerwear, accessories, and more. The mobile app is available for Android and iOS users. The company also offers beauty products for makeup, body, hair, food, supplements, etc.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 131k LinkedIn followers — 73.9% of this cohort's audience
Activity: 1 partnerships (incl. Tyler Knights NRLW team) announced in 12 mo
Funding rounds
  • Jan 2013Series A$26M
  • Sep 2012Series A$20M
  • 2012Series A$46M
Founders & team
Jere CalmesChief Executive Officer
Investors
J P Morgan, Summit Partners, Kinnevik, Verlinvest, TEV Ventures, Nova Founders Capital
Tech stack
AdalyserAdjustAmazon S3Amazon Web ServicesAngularjsApple Icloud Mail
#3
Series B · Sydney, New South Wales · founded 2012 · 61 employees
$17.5Mraised
▾

Online rental platform offering luxury fashion products. The product catalog includes gowns, playsuits, jumpsuits, maternity wear, and other fashion accessories. It allows customers to browse through the collection of dresses and book the dress online.

Funding rounds
  • Oct 2020Series B$12M
  • Jul 2017Series A$4.2M
  • Mar 2016Seed$800K
  • Apr 2015Seed$500K
Investors
AirTree, Marshall Investments, Partners For Growth, Giant Leap, Treis
Tech stack
Amazon AlbAmazon CloudfrontAmazon SesAmazon Web ServicesAppnexusAws Certificate Manager
#4
Deadpooled · Sydney, New South Wales · founded 2009 · 200 employees
$24.1Mraised
▾

Shoes of Prey is an online customization platform and an internet-first brand of shoes for women. Customers can choose the heel, toe, fabric, leather, color, and embellishments and give final details to place an order online. The company then hand-makes the shoes and ships them. The company had 5M unique visitors in 2013. It broke even in two months and hit multi-million dollar revenue in under two years.

Funding rounds
  • Dec 2015Series B$15.5M
  • Dec 2014Series A$5.5M
  • Jun 2012Series A$3M
  • Apr 2009Seed$50K
Investors
Tuesday Capital, Khosla Ventures, Southern Cross Venture Partners, Blackbird Ventures, Blue Sky Alternative Investments, Greycroft
Tech stack
CloudflareHttp/3
#5
Series A · Sydney, New South Wales · founded 2018 · 23 employees
$5.4Mraised
▾

Provider of a fashion software suite. It offers digital range planning and fashion analytics to provide merchandising recommendations for retailers to achieve growth in profit. They also have a blog section where they share insights on the latest trends in retail analytics.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 7k LinkedIn followers — 4.1% of this cohort's audience
Activity: 1 expansions announced in 12 mo
Funding rounds
  • Nov 2022Series A$5.4M
Founders & team
Tristan HoyCo-Founder | Chief Technology OfficerMichaela WesselsCEO | Co-Founder
Investors
Acadian Software
Tech stack
CloudflareCloudflare Bot ManagementCore-JsFacebook PixelGoogle AnalyticsGoogle Font Api
#6
Seed · Sydney, New South Wales · founded 2018 · 10 employees
$2Mraised
▾

Online retail platform offering multi-category fashion products for men and women. Its product catalog includes tops, pants, loungewear, skirts, dresses, handbags, clutches, jewelry, bracelet, rings, watches, footwear, perfumes, and more. It also offers second-hand bags.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 1k LinkedIn followers
Activity: 1 product launches · 4 awards announced in 12 mo
Funding rounds
  • Nov 2022Seed$2M
Founders & team
Samuel WoodCEO and Co-Founder
Investors
Archangel, Jefferson Capital Partners, Halkin Ventures
#7
Seed · Sydney, New South Wales · founded 2011 · 74 employees
$4.5Mraised
▾

InStitchu is an online first tailor-made menswear brand. Customers can choose from a wide range of globally sourced high-quality wool and cotton fabrics. The company has expanded to open showrooms in select Australian and US cities.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 5k LinkedIn followers — 2.7% of this cohort's audience
Funding rounds
  • Feb 2018Seed$2.5M
  • Oct 2013Seed—
Investors
Aura Group, Dalian Dayang Chuangshi Clothing, Perle Ventures, YMF Investments
Tech stack
Ant DesignBackbone.JsBootstrapCloudflareCloudflare Bot ManagementContentful
#8
Seed · Sydney, New South Wales · founded 2020 · 22 employees
$1Mraised
▾

Mobile app-based fashion community platform for looks. The company using body matching quiz matches women to others who look like them by using the Fit Algorithm to create and visualize fashion looks The mobile application is available for Android and iOS users.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 1k LinkedIn followers
Funding rounds
  • Jun 2021Seed$1M
Founders & team
Sarah NeillFounder & CEO
Investors
Mirvac, Antler, LVT Capital
Tech stack
AdjustAppsflyerBootstrapCart FunctionalityCloudflareCloudflare Bot Management
#9
Funding Raised · Sydney, New South Wales · founded 2015 · 14 employees
$270.9Kraised
▾

Cloud based platform offering software for influencer marketing. The company caters to brands, agencies, and influencers. It is an instant checkout marketplace that enables brands and influencers to sell online and on social media. Its features include payment gateways, order & inventory management, CRM, and others. It is a mobile-optimized platform. The few brands company works with are New Balance, Sunglass Hut, Wooden City, and more. Pricing depends on the package and the number of features. It has been awarded, The Everywhere Initiative by Visa and more.

Funding rounds
  • Feb 2022Grant (prize money)$270.9K
  • Aug 2015Grant (prize money)—
Founders & team
Olga OleinikovaCo-Founder & CEOKyrylo MedvedievCo-Founder & COO
Investors
INCUBATE, business.gov.au, muru-D, Vc
Tech stack
Node.JsSemantic UiStripeNginxExpressCloudflare
#10
Seed · Sydney, New South Wales · founded 2020 · 4 employees
$150Kraised
▾

AI-powered product discovery browser extension. It offers tailored recommendations for customers based on taste and preferences. Its features include offering alternative options, searching & filtering products, discovering trending products, and more.

Funding rounds
  • Aug 2021Seed$150K
Founders & team
Nathalie RafehFounder & CEO
Investors
x15ventures
#11
Deadpooled · Sydney, New South Wales · founded 2004
$300Kraised
▾

2threads is a fashion-focused social platform that allows users to discover, share and purchase fashion at one place. Users can set up virtual shops, sell their own designs & merchandise, share fashion ideas through blogs, videos, images, and interact with fellow members on various topics covering fashion & style.

Funding rounds
  • Jun 2008Angel$200K
  • Aug 2007Seed$100K
Founders & team
Riley BatchelorCo-Founder & DirectorJasper GlavanicsCo-Founder
#12
Deadpooled · Sydney, New South Wales · founded 2013 · 11 employees
$250Kraised
▾

Her Fashion Box is a monthly subscription service for fashion and beauty products. Users can choose their styles on the website based on which they receive a fashion box each month with fashion accessories and beauty products for $40/month. Her Fashion Box claims to have delivered 10,000 boxes in a year since launch. It is a second venture by Kath Purkis, who also founded Le Black Book and features in the top 50 female entrepreneurs under 40 by Startup daily. Her Fashion Box has raised angel funding of $250K in March 2013.

Funding rounds
  • Mar 2013Angel$250K
Investors
Dominet

Funding & investor landscape

$158.1Mtotal disclosed funding
14companies funded
24disclosed rounds
1rounds last 90 days
Most active investors
Dominet2 rounds
Investible2 rounds
business.gov.au2 rounds
Acadian Software1 rounds
AirTree1 rounds
Alpha Founders Capital1 rounds
Antler1 rounds
Archangel1 rounds
Aura Group1 rounds
Blackbird Ventures1 rounds

Notable founders

Tom Hussey
Chief Executive Officer / Co-Founder · Xefco
Brian Conolly
Co-founder · Xefco
Jere Calmes
Chief Executive Officer · THE ICONIC
Tristan Hoy
Co-Founder | Chief Technology Officer · Style Arcade
Michaela Wessels
CEO | Co-Founder · Style Arcade
Samuel Wood
CEO and Co-Founder · Azura Fashion Group
Sarah Neill
Founder & CEO · Mys Tyler
Olga Oleinikova
Co-Founder & CEO · Persollo
Kyrylo Medvediev
Co-Founder & COO · Persollo
Nathalie Rafeh
Founder & CEO · Splashup
Riley Batchelor
Co-Founder & Director · 2threads
Jasper Glavanics
Co-Founder · 2threads
Prism market signals · Australia · country-scoped Prism corpus, 3,345,582 docs

Market landscape — 10 sub-themes by coverage

Share of Fashion Tech coverage by sub-theme.

Regulatory-risk over time rising

Funding & growth over time

funding rising · growth rising

RESEARCH SIGNALS · Australia

How research on Textiles & Wearable Materials is moving in Australia

A read on the academic research around Textiles & Wearable Materials — which themes are gaining ground, the institutions and researchers driving them, and how the tone is shifting. Based on 40 Australia-affiliated papers.

top research entities
  • RMIT University13
  • University College London6
  • Deakin University4
  • University of Wollongong3
  • UNSW Sydney3
leading researchers
Nauman Ali Choudhry · Andri Ioannou · Anowar, Md. Anowar Hossain · Phuoc Thien Phan · Mai Thanh Thai · James Davies · Rouhollah Jalili · Seyed Hamed Aboutalebi
▲ Breakthroughs10 · 25%
▲ 0%→22% share
18 median citations70% since 2021mostly methods-led
Wearable-computer and human–computer interaction spinning research is surging — field-share jumped from 0% to 22%.
rising sub-themes (early→recent)
  • Spinning3
  • Wearable computer3
  • Human–computer interaction3
  • Soft robotics2
  • Graphene2
Landmark Scalable One‐Step Wet‐Spinning of Graphene Fibers and Yarns from Liquid Crystalline Dispersions of Graphene Oxide: Towar · 424 cites
◆ Advancements13 · 32%
0%→0% share
12 median citations62% since 2021mostly empirical
Composite and smart-material electronics research is rising steadily across Australian textile institutions.
rising sub-themes (early→recent)
  • Composite material4
  • Electronics2
  • Smart material2
  • Wearable technology2
  • Thread (computing)2
Landmark Actuator Materials: Review on Recent Advances and Future Outlook for Smart Textiles · 90 cites
▼ Concerns8 · 20%
▲ 0%→22% share
4 median citations75% since 2021mostly position pieces
Phase-change material research in architectural engineering is intensifying — field-share climbed from 0% to 22%.
rising sub-themes (early→recent)
  • Architectural engineering2
  • Phase change2
  • Phase-change material2
  • Clothing2
  • Electronics1
Landmark Fibre electronics: towards scaled-up manufacturing of integrated e-textile systems · 66 cites
RESEARCH HOTSPOTS · Australia

Where textiles tech is researched across Australia

Location clusters by institution affiliation — each city's volume, stance tone, and a quick read on its hot topic, what's advancing, the opening opportunity, and the main concern.

Melbourne17 · +0.30
Opportunity · Clothing
Sydney7 · +0.56
Opportunity · Soft robotics

Common questions

How many Fashion Tech companies are there in Sydney, Australia?
Radar tracks 127 indexable Fashion Tech companies headquartered in Sydney, Australia that meet our profile-completeness bar.
What is the total funding raised by Fashion Tech companies in Sydney, Australia?
The Fashion Tech companies in Sydney, Australia on this list have raised a combined $158.1M in disclosed equity funding across 14 funded companies.
Which is the highest-funded Fashion Tech company in Sydney, Australia?
THE ICONIC is the highest-funded Fashion Tech company in Sydney, Australia, with $92M in disclosed equity funding.
How many Fashion Tech companies in Sydney, Australia are funded?
14 of the 127 Fashion Tech companies in Sydney, Australia on this list have disclosed at least one equity funding round.
How many Fashion Tech unicorns are there in Sydney, Australia?
None of the Fashion Tech companies in Sydney, Australia on this list currently has a disclosed valuation of $1B or more.
Who are the top investors in Sydney, Australia Fashion Tech companies?
The most active investors in Sydney, Australia Fashion Tech companies on this list include Dominet, Investible, business.gov.au, Acadian Software, AirTree.
Rohit KhannaTrends & Stories

Rohit lives in the feed. He covers what's moving right now — the funding rounds, launches and shifts breaking across the trade press — and ties them back to where the sector is heading.

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