Radar › Companies › Horizontal E-Commerce · Indonesia
Radar · Horizontal E-Commerce in Indonesia

Best Horizontal E-Commerce Companies in Indonesia

The 74 best Horizontal E-Commerce companies in Indonesia in 2026, ranked by funding and momentum. Funding, investors, founders, valuation, tech stack and live signals. Top: Tokopedia.

74companies tracked
$4.3Bdisclosed funding
2unicorns
18have raised
Sources & further reading
  • PowerReviews

Ranked: Best Horizontal E-Commerce companies in Indonesia

#CompanyDisclosed fundingEmployeesApp-install YoYFounderTech stackWeb popularityRecent signals
1Blibli.com
Online marketplace offering multi-category products
—4,567+10%Lisa Widodo
COO & Co-Founder Blibli
Facebook LoginGoogle Sign-inElement UI+16Top 10k2 job openings
2Bukalapak 🦄
Online marketplace platform offering multi-category consumer products on flash sales
$584M1,584+18%Willix Halim
Ceo
Node.jsGSAPVue.js+22Top 100k2 awards
3jd.id
JD.ID provides a reliable, fast, safe to select a range of original quality products at competitive prices.
—1,580—————
4Mapan
Online reselling platform to buy household products
$15M675—————
5Bizzy
Online marketplace for office Supplies
$12M333——WordPress Site EditorWordPressMySQL+5Top 50M—
6Elevenia
Online marketplace offering multi-category products
$149M201—————
7Kaskus
Online Indonesian community and marketplace
—189+4%—Cart FunctionalitySentryNode.js+22Top 50k—
8Tokopedia 🦄
Online retailer of various product categories providing a marketplace platform
$3.3B173—Albertus AldoSalesforceGoogle CloudReact+18Top 5k—
9KinerjaPay
Payment link provider
$200M60—Edwin Ng
CEO
———
10klikdaily
Klikdaily is a supply chain tech ecosystem with its mission to empower mom n pop store businesses by…
—54—————
11GogoBli
Online retailer of health and beauty products
$1M46—Halim H
Founder
PHPRaphaelBootstrap+14Top 10M—

Top 12 Horizontal E-Commerce companies in Indonesia

#1
Seed · Jakarta, Jakarta · founded 2024
$10Mraised
▾

Retailer of refurbished mobile phones with warranty and inspection services. Business operations include the collection, testing, and resale of pre-owned mobile devices. Each unit undergoes technical verification to ensure functionality and performance standards. The service includes a warranty period for hardware components and ensures that device identification numbers remain valid for network connectivity. Customers can purchase these devices through online platforms or physical retail outlets.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 2k LinkedIn followers
Funding rounds
  • Apr 2026Seed$10M
Founders & team
Zhou ZhouCo-Founder & CEOKelly DingCo-Founder
Investors
Source Code Capital, Hike Capital, Mindworks Capital
Tech stack
Amazon CloudfrontAmazon S3Amazon Web ServicesAppsflyerCart FunctionalityCloudflare
#2
Acquired · Jakarta, Jakarta · founded 2009 · 173 employees
$3.3Braised
▾

Online retailer of various product categories providing a marketplace platform. The platform facilitates transactions between buyers and sellers across diverse product categories. It offers a space for sellers to list products. The platform provides features for browsing, searching, and purchasing items.

Funding rounds
  • Oct 2020Series H$350M
  • Jun 2020Series H$500M
  • Dec 2019Series H—
  • Nov 2018Series G$1.1B
Founders & team
Albertus Aldo
Investors
East Ventures, CyberAgent Capital, Amasia, SBVA, Beenos, Morgan Stanley
Tech stack
AkamaiAkamai Bot ManagerAmazon SesAmazon Web ServicesCart FunctionalityCore-Js
#3
Public · Jakarta, Jakarta · founded 2010 · 1584 employees
$584Mraised
▾

Online marketplace platform offering multi-category consumer products on flash sales. The product catalog includes beauty care, fashion, electronics, sports, health care, home care, groceries, stationery, pet products, and more. Its app is available on Android and iOS platforms.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 569k LinkedIn followers — 58.3% of this cohort's audience
Activity: 2 awards announced in 12 mo
Funding rounds
  • Apr 2021Series G$234M
  • Jan 2021Series G$200M
  • Nov 2020Series G$100M
  • Oct 2019Series F—
Founders & team
Willix HalimCeo
Investors
KMK Online, GIC, Ant Group, NAVER, Mirae Asset Global Investments, Endeavor
Tech stack
Amazon Web ServicesCart FunctionalityCore-JsGoogle AnalyticsGoogle Tag ManagerGoogle Workspace
#4
Public · Jakarta, Jakarta · founded 2016 · 60 employees
$200Mraised
▾

KinerjaPay is a payment link provider to receive payment via social media, messaging applications or forums in Indonesia and South East Asia regions to promote eCommerce. Other products are e-invoices and payment solutions for websites. It also provide mobile app for Android and iOS users.

Funding rounds
  • Jan 2019Post IPO$200M
Founders & team
Edwin NgCEO
Investors
Wahana Group
#5
Deadpooled · Jakarta, Jakarta · founded 2013 · 201 employees
$149Mraised
▾

Elevenia is an online marketplace offering multi-category products. The product catalog includes fashion products, beauty products, baby and kids, home and garden products, sports goods, electronics goods, etc.

Funding rounds
  • Jan 2016Series C$50M
  • Jan 2015Series B$23.4M
#6
Acquired · Jakarta, Jakarta · founded 2009 · 675 employees
$15Mraised
▾

Online reselling platform to buy household products. Its features include second-hand price management, managing goods gatherings, selling on credit, and more. Its mobile application is available on the Android platform.

Funding rounds
  • Jun 2022Series A$15M
  • Jun 2015Seed—
  • 2014Seed—
Investors
Endeavor, Patamar Capital, Astra Digital, BRI Ventures, SMDV, Blibli.com
#7
Acquired · Jakarta, Jakarta · founded 2015 · 333 employees
$12Mraised
▾

Bizzy is an online marketplace for office supplies, inventory and business services. The product catalog includes household electronics, furniture, floor coverings & other office supplies, etc.

Funding rounds
  • Jul 2018Series A$8M
  • Jul 2015Seed$2.5M
Investors
Ardent Capital, Sinar Mas, Maloekoe Ventures, East Ventures, Grupara Ventures, AC Ventures
Tech stack
Amazon Web ServicesAmazon S3Amazon CloudfrontAws Certificate Manager
#8
Seed · Jakarta, Jakarta · founded 2016 · 46 employees
$1Mraised
▾

GogoBli is an online retailer of multi-category beauty, personal, and health products. Products are sold under categories of cosmetics, skincare, fragrance, supplements, vitamins, beauty tools, herbs, and fitness equipment. Brands associated with the company are Revlon, Nivia, Himalya, etc.

Funding rounds
  • Apr 2017Seed$1M
Founders & team
Halim HFounderJoyce LimCEO
Investors
OSK Ventures International Berhad
Tech stack
Apache Http ServerBootstrapCloudflareFlickityFont AwesomeGoogle Analytics
#9
Deadpooled · Jakarta, Jakarta Raya · founded 2012
$500Kraised
▾

JinggaMall is an online mall company, aggregating delivery services from food and daily needs retailers in Jakarta. The company works on the online aggregation business model.

Funding rounds
  • Nov 2013Seed$500K
Founders & team
Mansur KuchkarovFounder
#10
Deadpooled · Jakarta, Indonesia · founded 2014
$100Kraised
▾

Alikolo is an Indonesian online marketplace where users can find products ranging from electronics to fashion and accessories. It ceased its operations in June 2015.

Funding rounds
  • Aug 2014Seed$100K
Founders & team
Danny TaniwanFounder
#11
Deadpooled · Indonesia · founded 2014 · 13 employees
$40Kraised
▾

Provider of a used market online platform intended to run a consumer-to-consumer business model. The company specifically has the vision to combat the circulation of counterfeit goods by presenting a platform for buying and selling second-hand goods for its users, providing users with a trusted marketplace to buy and sell used goods in a hassle-free manner. Previously, the company operated as Kleora, an online shopping platform that enabled its users to buy and sell products for women through social media.

Investors
Rebright Partners, Start-Up Chile
#12
Deadpooled · Jakarta, Indonesia · founded 2017 · 5 employees
—raised
▾

CUMI is an online rental marketplace for multi-category consumer products. Users can select and rent products across categories like fashion, consumer electronics, beauty & health, office & stationery and more. It also allows product owners to list and rent out their items. Some of its official vendors include Wifi Republic, Hike Stuff, Asa Costume and more.

Funding rounds
  • Sep 2019Seed—
Investors
East Ventures, Merah Putih, GDP Venture

Funding & investor landscape

$4.3Btotal disclosed funding
11companies funded
20disclosed rounds
1rounds last 90 days
Most active investors
Alpha JWC Ventures4 rounds
East Ventures4 rounds
GDP Venture3 rounds
SIAP3 rounds
500 Global2 rounds
BRI Ventures2 rounds
Endeavor2 rounds
Instellar2 rounds
PT Prasetia Dwidharma2 rounds
STRIVE2 rounds

Notable founders

Zhou Zhou
Co-Founder & CEO · Kitar
Kelly Ding
Co-Founder · Kitar
Albertus Aldo
· Tokopedia
Willix Halim
Ceo · Bukalapak
Edwin Ng
CEO · KinerjaPay
Halim H
Founder · GogoBli
Joyce Lim
CEO · GogoBli
Mansur Kuchkarov
Founder · JinggaMall.com
Danny Taniwan
Founder · Alikolo
Lisa Widodo
COO & Co-Founder Blibli · Blibli.com
Kusumo Martanto Cscp
CEO · Blibli.com
Yohanna Keraf
Co-Founder · Du Anyam
Prism market signals · Indonesia · country-scoped Prism corpus, 57,449 docs

Market landscape — 10 sub-themes by coverage

Share of Horizontal E-Commerce coverage by sub-theme.

Regulatory-risk over time rising

Funding & growth over time

funding falling · growth rising

Common questions

How many Horizontal E-Commerce companies are there in Indonesia?
Radar tracks 74 indexable Horizontal E-Commerce companies headquartered in Indonesia that meet our profile-completeness bar.
What is the total funding raised by Horizontal E-Commerce companies in Indonesia?
The Horizontal E-Commerce companies in Indonesia on this list have raised a combined $4.3B in disclosed equity funding across 11 funded companies.
Which is the highest-funded Horizontal E-Commerce company in Indonesia?
Tokopedia is the highest-funded Horizontal E-Commerce company in Indonesia, with $3.3B in disclosed equity funding.
How many Horizontal E-Commerce companies in Indonesia are funded?
11 of the 74 Horizontal E-Commerce companies in Indonesia on this list have disclosed at least one equity funding round.
How many Horizontal E-Commerce unicorns are there in Indonesia?
2 Horizontal E-Commerce companies in Indonesia on this list are valued at $1B or more.
Who are the top investors in Indonesia Horizontal E-Commerce companies?
The most active investors in Indonesia Horizontal E-Commerce companies on this list include Alpha JWC Ventures, East Ventures, GDP Venture, SIAP, 500 Global.
Rohit KhannaTrends & Stories

Rohit lives in the feed. He covers what's moving right now — the funding rounds, launches and shifts breaking across the trade press — and ties them back to where the sector is heading.

Coming soon