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Radar · In Store Retail Tech in Belgium

Best In Store Retail Tech Companies in Belgium

The 31 best In Store Retail Tech companies in Belgium in 2026, ranked by funding and momentum. Funding, investors, founders, valuation, tech stack and live signals. Top: Joyn.

31companies tracked
$5.5Mdisclosed funding
0unicorns
7have raised
Sources & further reading
  • ResearchAndMarkets.com
  • statista.com

Ranked: Best In Store Retail Tech companies in Belgium

#CompanyDisclosed fundingLast roundStageFounderFoundedTech stackRecent signals
1Joyn
Digital loyalty platform for retail merchants
$2M65 mo agoSeries A—2016Cart FunctionalityWordPressApple iCloud Mail+34—
2Markmi
Platform offering an AI-driven assistant for fashion retailers
$1M19 mo agoSeedLaurent Mainil
Co-Founder & CEO
2016HubSpot CMS HubSwiperPreact+13—
3Accurat
Location intelligence tool for publishers, advertisers, and retail brands
$1M27 mo agoSeedBart Muskala
Founder & CEO
2018Node.jsHeadless UITailwind CSS+21—
4Koopol
Price monitoring tools for brands and e-tailers
$374K105 mo agoSeedHenri Rion
Co-Founder & CEO
2017——
5Freedelity
Loyalty management platform for retail businesses in Belgium
$352K—SeedSebastien Buysse
Co-Founder & CEO
2010Semantic UINginxjQuery Migrate+4—
6Amoobi
In-store analytics
$180K183 mo agoSeedFabrice Dossin
Vp R&D & Founder
2011——
7Momentis
Provider of ERP software for fashion and apparel retail industry
—113 mo agoAcquired—2012——
8AA Verhoeven
Retailer of computers, peripheral units and software based in Aalst, Belgium.
——Acquired—1983——

Top 7 In Store Retail Tech companies in Belgium

#1
Seed · Ghent, Flanders · founded 2016
$1.2Mraised
▾

Platform offering an AI-driven assistant for fashion retailers. It features include AI-powered forecasting, scenario analysis, and a user-friendly interface with automation capabilities, allowing teams to simulate strategies, predict sales outcomes, and execute markdowns efficiently.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 720 LinkedIn followers — 2.8% of this cohort's audience
Hiring: 1 hiring post in 12 mo (public) · hiring: Senior Full-Stack Engineer
Funding rounds
  • Apr 2025Seed$1.2M
Founders & team
Laurent MainilCo-Founder & CEO
Investors
PMV, Torfs family
Tech stack
CloudflareCloudflare Bot ManagementGodaddyGoogle Font ApiGoogle WorkspaceHsts
#2
Seed · Merelbeke, Flemish Region · founded 2018 · 10 employees
$1.1Mraised
▾

Location intelligence tool for publishers, advertisers, and retail brands. The company offers plug-in tools that provide insights into retail app users using AI techniques. It provides solutions to track and segment app users, predict users' behaviour, promotional campaign insights, and more. Clients include Game Mania, Launch Garden, JBC, Fun, and more.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 3k LinkedIn followers — 9.7% of this cohort's audience
Hiring: 1 hiring post in 12 mo (public) · hiring: Product Manager
Activity: 1 product launches · 1 awards announced in 12 mo
Funding rounds
  • Aug 2024Seed$1.1M
Founders & team
Bart MuskalaFounder & CEO
Investors
PMV, Angelwise, Start it @KBC
Tech stack
CloudflareCloudflare Bot ManagementCookieyesCore-JsGoogle AnalyticsGoogle Tag Manager
#3
Series A · Hasselt, Flanders · founded 2016 · 27 employees
$2.3Mraised
▾

Joyn offers a digital loyalty platform for retail merchants. It is a matching platform between merchants, cities, and locals and enables local merchants to engage their loyal customers and offering rewards. Customers get a loyalty card that can be used at the favorite local merchants and traders receive rewards.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 2k LinkedIn followers — 7.6% of this cohort's audience
Activity: 1 product launches · 1 expansions announced in 12 mo
Funding rounds
  • May 2021Series A—
  • Aug 2017Seed$2.3M
Investors
ING Ventures, KBC Bank Ireland, Mediahuis, BNP Paribas Fortis, Bundl, Corda Campus
Tech stack
Amazon SesAmazon Web ServicesAngular MaterialAngularjsApple Icloud MailBootstrap
#4
Seed · Charleroi, Wallonia · founded 2017 · 4 employees
$373.7Kraised
▾

Koopol provides price monitoring tools for brands and e-tailers. Its cloud-based platform uses AI techniques to analyze multi-channel retail data across online platforms and marketplaces. It provides real-time product insights that enable brands and retailers to track and monitor their business KPIs.

Funding rounds
  • Jan 2018Seed$373.7K
Founders & team
Henri RionCo-Founder & CEO
Investors
LeanSquare, Noshaq
#5
Seed · Nivelles, Wallonia · founded 2010 · 10 employees
$352.5Kraised
▾

Freedelity offers a loyalty management platform to retail businesses in Belgium. Allows businesses to roll out a loyalty program, reward customers for their purchases, run marketing campaigns, and track program metrics and effectiveness. Customers need to identify themselves with Freedelity once, and can then access the loyalty program of all participating merchants through an electronic ID issued to them. Offers data management and communication solutions for businesses as well. Claims to have 800+ merchant partners in Belgium. As of Nov 2017, the Freedelity mobile app has 5000 downloads from the Google Play Store.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 2k LinkedIn followers — 7.6% of this cohort's audience
Activity: 1 product launches announced in 12 mo
Funding rounds
  • Seed$352.5K
Founders & team
Sebastien BuysseCo-Founder & CEOMarc AlagemCo-Founder & CCO
Investors
Internet Attitude
Tech stack
Google Font ApiHttp/3JqueryJquery MigrateNginxOpen Graph
#6
Seed · Nivelles, Wallonia · founded 2011 · 9 employees
$180Kraised
▾

Amoobi is an in-store consumer behaviour analytics software. They collect their data via mobile phone movement analysis. They help in better understanding the visitors flow and by tailoring it to the customer shopping mission. Amoobi has signed an exclusive licensing agreement with the ULB to market and develop products based on research performed at the ULB. The company has emerged from the OPERA department under the supervision of Prof. Philippe De Doncker.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 3k LinkedIn followers — 9.7% of this cohort's audience
Activity: 1 partnerships (incl. Amoobi) announced in 12 mo
Funding rounds
  • Aug 2011Seed$180K
Founders & team
Fabrice DossinVp R&D & Founder
Investors
Nivelinvest, Invest.BW
Tech stack
WordpressMysqlPhpYoutubeBootstrapContact Form 7
#7
Acquired · Luxembourg, Wallonia · founded 2012 · 95 employees
—raised
▾

Provider of ERP software for the fashion and apparel retail industry. It provides solutions such as product lifecycle management, supply chain management, critical path management, production management, fashion demand management, warehouse management, EDI integration, financial software, and others. It also develops cloud-based tools or mobile applications such as iPad sales applications, sales portals, customer portals, franchise portal, and vendor portal. The company also provides e-commerce integration EDI & Web APIs interfaces.

Funding rounds
  • May 2017Seed—
Investors
Otimo Retail
Tech stack
WordpressMysqlPhpBootstrapRedux FrameworkContact Form 7

Funding & investor landscape

$5.5Mtotal disclosed funding
6companies funded
6disclosed rounds
0rounds last 90 days
Most active investors
Start it @KBC3 rounds
Birdhouse2 rounds
Corda Campus2 rounds
PMV2 rounds
Angelwise1 rounds
BNP Paribas Fortis1 rounds
Bundl1 rounds
ING Ventures1 rounds
Internet Attitude1 rounds
Invest.BW1 rounds

Notable founders

Laurent Mainil
Co-Founder & CEO · Markmi
Bart Muskala
Founder & CEO · Accurat
Henri Rion
Co-Founder & CEO · Koopol
Sebastien Buysse
Co-Founder & CEO · Freedelity
Marc Alagem
Co-Founder & CCO · Freedelity
Fabrice Dossin
Vp R&D & Founder · Amoobi
Prism market signals · Belgium · country-scoped Prism corpus, 42,785 docs

Market landscape — 10 sub-themes by coverage

Share of In Store Retail Tech coverage by sub-theme.

Regulatory-risk over time rising

Funding & growth over time

funding rising · growth rising

Common questions

How many In Store Retail Tech companies are there in Belgium?
Radar tracks 31 indexable In Store Retail Tech companies headquartered in Belgium that meet our profile-completeness bar.
What is the total funding raised by In Store Retail Tech companies in Belgium?
The In Store Retail Tech companies in Belgium on this list have raised a combined $5.5M in disclosed equity funding across 6 funded companies.
Which is the highest-funded In Store Retail Tech company in Belgium?
Joyn is the highest-funded In Store Retail Tech company in Belgium, with $2.3M in disclosed equity funding.
How many In Store Retail Tech companies in Belgium are funded?
6 of the 31 In Store Retail Tech companies in Belgium on this list have disclosed at least one equity funding round.
How many In Store Retail Tech unicorns are there in Belgium?
None of the In Store Retail Tech companies in Belgium on this list currently has a disclosed valuation of $1B or more.
Who are the top investors in Belgium In Store Retail Tech companies?
The most active investors in Belgium In Store Retail Tech companies on this list include Start it @KBC, Birdhouse, Corda Campus, PMV, Angelwise.
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