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Radar · In Store Retail Tech in Melbourne

Best In Store Retail Tech Companies in Melbourne, Australia

The 38 best In Store Retail Tech companies in Melbourne, Australia in 2026, ranked by funding and momentum. Funding, investors, founders, valuation, tech stack and live signals. Top: Fresho.

38companies tracked
$185.6Mdisclosed funding
0unicorns
10have raised

Ranked: Best In Store Retail Tech companies in Melbourne

#CompanyDisclosed fundingLast roundStageFounderFoundedTech stackPatents & IP focusRecent signals
1Fresho
Provider of order and operations management software for fresh food wholesalers
62Tech top 27%Funding top 37%Moat top 39%Talent top 39%
All 9 signals ▾
Techtop 27%
Fundingtop 37%
Moattop 39%
Talenttop 39%
Markettop 40%
Growthtop 48%
Globalbottom 37%
Partnersbottom 35%
Newsbottom 20%
Tech: 74 technologies across 6/8 capability areas · Cloud: Amazon Cloudfront, Amazon S3
Funding: Raised $40.7M across 4 rounds · 4 rounds over 17 yrs (0.2/yr)
rank vs industry peers · Fliar Intelligence Index 62/100
$41M21 mo agoSeries BJames Andronis
Co-Founder & CEO
2004Craft CMSCart FunctionalitySentry+35——
2Afterpay
Provider of buy now, pay later services with flexible options
$35M72 mo agoAcquiredNick Molnar
Co-Founder & CEO
2014Builder.ioSentryZendesk+318 patents
Digital payment platform enabling installment financing and multi‑user transaction linking
1 launch
3Lexer
Platform offering customer insights for brand and retailers
$34M66 mo agoSeries BDavid Chinn
CEO & Co-Founder
2008———
4Kepler Analytics
Provider of sensor-based traffic analytics solutions for in-store retailers
$26M55 mo agoSeries BDavid Mah
Co-Founder & CEO
2015WordPressMySQLPHP+262 patents
Retail customer analytics software for market behavior analysis
—
5EQL
Cloud-based repair management solutions for e-commerce brands
$19M53 mo agoSeedJames Boysons
Co-Founder
2019WebflowApple iCloud MailGoogle Workspace+24——
6Zitcha
Provider of unified retail media platform enabling omnichannel planning and reporting
$15M23 mo agoSeries ATroy Townsend
Chief Executive Officer and Co-founder
2022HubSpot CMS HubAmazon Web ServicesSplide+14—1 partnership
7Localz
Platform offering location tracking and customer communication solutions
$7M74 mo agoAcquired—2013SentryAtlassian StatuspageApple iCloud Mail+13——
8RateIt
Provide of feedback solution to offline businesses
$5M84 mo agoSeries AMichael Momsen
Co-Founder & CEO
2016WordPressMySQLPHP+24——
9Brauz
App-based online platform for discovering local stores and products
$2M109 mo agoSeed—2014Framer SitesReactCloudflare+10——
10Doshii
API integration platform to connect Apps and POS
$1M115 mo agoAcquiredSean O'Meara
Founder & CEO
2015———
11Till POS
Cloud-based mobile point-of-sale platform for restaurant operations
—118 mo agoSeedSai Pearala
Co-Founder & COO
2016———

Top 11 In Store Retail Tech companies in Melbourne

#1
Series B · Melbourne, Victoria · founded 2004 · 68 employees
$40.7Mraised
▾

Provider of order and operations management software for fresh food wholesalers. The platform consolidates orders, picking, deliveries, invoicing, and payments into a unified system. It integrates with existing enterprise resource planning, finance, and logistics tools. The software offers tools designed for use in warehouses, back offices, and on delivery routes.

Fliar Intelligence Index™ 62how this company ranks against its industry peers
Tech
top 27%
Funding
top 37%
Moat
top 39%
Talent
top 39%
Market
top 40%
Growth
top 48%
Tech: 74 technologies across 6/8 capability areas · Cloud: Amazon Cloudfront, Amazon S3 · Devops: Nginx, Varnish
Funding: Raised $40.7M across 4 rounds · 4 rounds over 17 yrs (0.2/yr) · Last round Series B (Nov 2024)
Moat: Editorial + unicorn rating 7/10 · 9 curated direct competitors tracked
Funding rounds
  • Nov 2024Series B$11.1M
  • Jun 2022Series A$9.5M
  • May 2022Series A$14M
  • Sep 2016Seed$230.2K
Founders & team
James AndronisCo-Founder & CEOGatis VitolsOwnerStephen JonesMarketing & Sales Director
Investors
Primorus Investments, SecondQuarter Ventures, Salta, Capital Zed, Zgi capital, Saniel Ventures
Tech stack
Alpine.JsAmazon CloudfrontAmazon S3Amazon Web ServicesAnimate.CssApple Icloud Mail
#2
Series A · Melbourne, Victoria · founded 2022 · 26 employees
$15.1Mraised
▾

Provider of unified retail media platform enabling omnichannel planning and reporting. The platform allows retailers to plan, deliver, and report across their entire network. It offers tools for collaboration, campaign planning, design, delivery, and performance optimisation. The platform unifies retail media across channels and systems, offering automation.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 7k LinkedIn followers — 4.0% of this cohort's audience
Activity: 1 partnerships (incl. Pentaleap) announced in 12 mo
Funding rounds
  • Sep 2024Series A$10.4M
  • Nov 2022Seed$4.7M
Founders & team
Troy TownsendChief Executive Officer and Co-founderJack ByrneCo-Founder
Investors
OIF Ventures, VMG Partners
Tech stack
Amazon SesAmazon Web ServicesAosCloudflareCloudflare Bot ManagementGoogle Font Api
#3
Series B · Melbourne, Victoria · founded 2015 · 63 employees
$26Mraised
▾

Kepler Analytics is a provider of sensor-based traffic analytics solutions for in-store retailers. Offerings include foot traffic sensors for business intelligence grade data on a range of customer behavior measures & sales drivers. It provides a dashboard for monitoring the traffic data, demand forecasting & sales associate training, marketing solutions, and more.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 3k LinkedIn followers
Activity: 1 product launches announced in 12 mo
Funding rounds
  • Feb 2022Series B$22M
  • Jul 2019Series A$4M
Founders & team
David MahCo-Founder & CEO
Investors
Reinventure Group, Whiteoak, One Ventures, Taronga Ventures, Shearwater Capital, InterValley Ventures
Tech stack
CloudflareCloudflare Bot ManagementContact Form 7Core-JsElementorGoogle Analytics
#4
Acquired · Melbourne, Victoria · founded 2014
$35.4Mraised
▾

Provider of buy now, pay later services with flexible options. It facilitates installment payments for purchases. The service allows consumers to acquire goods and services immediately and pay for them over a defined period. It offers options for different regions and languages.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 150k LinkedIn followers — 86.2% of this cohort's audience · 118 engagements/post (5.9× cohort median)
Activity: 2 product launches · 2 partnerships (incl. Qudos Bank Arena) announced in 12 mo
Funding rounds
  • Aug 2020Post IPO—
  • Aug 2020Post IPO$136M
  • May 2020Post IPO$254.7M
  • Nov 2019Post IPO$135.9M
Founders & team
Nick MolnarCo-Founder & CEO
Investors
MUFG, Tencent, Tiger Global Management, Woodsoncapital.com, Coatue, Sugar Capital
Tech stack
Amazon CloudfrontAmazon S3Amazon Web ServicesAngularjsApple Icloud MailAppsflyer
#5
Seed · Melbourne, Victoria · founded 2019 · 48 employees
$18.6Mraised
▾

Cloud-based repair management solutions for e-commerce brands. It allows retailers to sell in-demand products. Its solutions include loyalty and reward, operation management, insights, marketing, and more.

Funding rounds
  • Apr 2022Seed$18.6M
Founders & team
James BoysonsCo-FounderPatrick DonelanCo-FounderAndrew LippCEO and Co-Founder
Investors
AirTree, Insight Partners, Zinal Growth, 20VC Fund
Tech stack
Amazon CloudfrontAmazon S3Amazon SesAmazon Web ServicesAnimate.CssApollo
#6
Series B · Melbourne, Victoria · founded 2008 · 91 employees
$34.1Mraised
▾

Lexer is a platform offering customer insights for brands and retailers. It offers social media analytics software and a customer data platform for businesses to analyze and segment customers. It provides a customer data platform to manage customer profiling and segmentation. It helps organizations to capture data from omnichannel and to analyze and understand customer lifetime value, reduce churn rate and predict the next purchase of customers. It helps customer teams with tools to identify, engage and listen to their customers and send personalized campaigns. It also provides reporting solutions and notification features for real time updates. Its customers include AFL, Seek, Spyder, ING, and others.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 8k LinkedIn followers — 4.5% of this cohort's audience
Activity: 1 product launches announced in 12 mo
Funding rounds
  • Feb 2021Series B$25.5M
  • Series A—
Founders & team
David ChinnCEO & Co-FounderChris BrewerCo-Founder and CFO/ISO at Lexer Pty LtdDavid WhittleFounder
Investors
Blackbird Ventures, King River, January Capital, Blue Sky Alternative Investments, Uluwatu Capital, Five V Capital
Tech stack
WebflowJsdelivrJqueryGoogle Tag ManagerOpen Graph
#7
Acquired · Melbourne, Victoria · founded 2013 · 50 employees
$7.4Mraised
▾

Platform offering location tracking and customer communication solutions. The platform enables businesses to easily link locations to applications. The platform features include improving the customer experience and reducing missed appointments, asset tracking, and more. It enables users to real time track the service technician, ETAs, and two way communication.

Funding rounds
  • Jun 2020Series A$2.7M
  • Sep 2017Series A$4.8M
  • Sep 2014Grant (prize money)$160K
Investors
JLAB, L Marks, GeoPost, Notion, Triple Point, Kreos Capital
Tech stack
Amazon CloudfrontAmazon S3Amazon Web ServicesApple Icloud MailAtlassian StatuspageCdnjs
#8
Series A · Melbourne, Victoria · founded 2016 · 8 employees
$5Mraised
▾

RateIt is a provider of feedback solution to offline businesses. The company offers omnichannel feedback solutions like in-store kiosks, web-based, SMS based, and email-based solutions. It offers features like NPS surveys, text analytics, integrations, bio-metric validation, and customizable reports. The company also offers analytics based on customer feedback.

Funding rounds
  • Aug 2019Series A$5M
Founders & team
Michael MomsenCo-Founder & CEOGoh Kai
Investors
Tin Men, Wavemaker Partners, Alto Partners, TPG, Alpha JWC Ventures, Insignia Ventures Partners
Tech stack
AmplitudeBackbone.JsCdnjsCloudflareCloudflare Bot ManagementCloudflare Browser Insights
#9
Seed · Melbourne, Victoria · founded 2014 · 20 employees
$2.2Mraised
▾

Brauz is an app-based online platform for discovering local stores and products. Its customer engagement app uses VR, IoT and beacon technologies to help customers to connect with nearby stores and brands. It allows users to check the local vendors, products listed, vendor's ratings and more. It caters to multiple local shops including fashion retailers, sales & events, shows, and more.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 1k LinkedIn followers
Activity: 3 partnerships (incl. Natural Warehouse) announced in 12 mo
Funding rounds
  • Jul 2017Seed$1M
Investors
Ataboy Capital
Tech stack
Apache Http ServerAstraCloudflareCloudflare Bot ManagementContact Form 7Core-Js
#10
Acquired · Melbourne, Victoria · founded 2015 · 12 employees
$1Mraised
▾

Developer of an application programming interface platform designed to connect developer's applications and payment devices to point-of-sale systems. The company's platform reduces the cost of building and maintaining integrations while providing a robust, safe, and secure experience for customers, enabling clients to access standardized online spaces that are compatible with multiple POS systems.

Founders & team
Sean O'MearaFounder & CEO
Investors
Reinventure Group
Tech stack
VercelHsts
#11
Seed · Melbourne, Victoria · founded 2016
—raised
▾

Cloud-based mobile point-of-sale platform for restaurant operations. It provides digital tools to manage billing, orders, and daily transactions within food service environments. The platform is designed to support restaurants by streamlining front-of-house and back-of-house workflows through integrated POS functionality.

Funding rounds
  • Oct 2016Seed—
Founders & team
Sai PearalaCo-Founder & COOSnehit VermaCo-Founder & CEO
Investors
Amplifi

Funding & investor landscape

$185.6Mtotal disclosed funding
10companies funded
20disclosed rounds
0rounds last 90 days
Most active investors
Reinventure Group2 rounds
20VC Fund1 rounds
AirTree1 rounds
Allectus Capital1 rounds
Alpha JWC Ventures1 rounds
Alto Partners1 rounds
Amplifi1 rounds
Ataboy Capital1 rounds
Blackbird Ventures1 rounds
Blue Sky Alternative Investments1 rounds

Notable founders

James Andronis
Co-Founder & CEO · Fresho
Gatis Vitols
Owner · Fresho
Troy Townsend
Chief Executive Officer and Co-founder · Zitcha
Jack Byrne
Co-Founder · Zitcha
David Mah
Co-Founder & CEO · Kepler Analytics
Nick Molnar
Co-Founder & CEO · Afterpay
James Boysons
Co-Founder · EQL
Patrick Donelan
Co-Founder · EQL
David Chinn
CEO & Co-Founder · Lexer
Chris Brewer
Co-Founder and CFO/ISO at Lexer Pty Ltd · Lexer
Michael Momsen
Co-Founder & CEO · RateIt
Goh Kai
· RateIt
Prism market signals · Australia · country-scoped Prism corpus, 3,395,610 docs

Market landscape — 10 sub-themes by coverage

Share of In Store Retail Tech coverage by sub-theme.

Regulatory-risk over time rising

Funding & growth over time

funding rising · growth rising

Common questions

How many In Store Retail Tech companies are there in Melbourne, Australia?
Radar tracks 38 indexable In Store Retail Tech companies headquartered in Melbourne, Australia that meet our profile-completeness bar.
What is the total funding raised by In Store Retail Tech companies in Melbourne, Australia?
The In Store Retail Tech companies in Melbourne, Australia on this list have raised a combined $185.6M in disclosed equity funding across 10 funded companies.
Which is the highest-funded In Store Retail Tech company in Melbourne, Australia?
Fresho is the highest-funded In Store Retail Tech company in Melbourne, Australia, with $40.7M in disclosed equity funding.
How many In Store Retail Tech companies in Melbourne, Australia are funded?
10 of the 38 In Store Retail Tech companies in Melbourne, Australia on this list have disclosed at least one equity funding round.
How many In Store Retail Tech unicorns are there in Melbourne, Australia?
None of the In Store Retail Tech companies in Melbourne, Australia on this list currently has a disclosed valuation of $1B or more.
Who are the top investors in Melbourne, Australia In Store Retail Tech companies?
The most active investors in Melbourne, Australia In Store Retail Tech companies on this list include Reinventure Group, 20VC Fund, AirTree, Allectus Capital, Alpha JWC Ventures.
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