Radar Companies Retail · Amsterdam
Radar · Retail in Amsterdam

Best Retail Companies in Amsterdam, Netherlands

The 329 best Retail companies in Amsterdam, Netherlands in 2026, ranked by funding and momentum. Funding, investors, founders, valuation, tech stack and live signals. Top: Accel Club.

329companies tracked
$928.9Mdisclosed funding
1unicorns
79have raised

Ranked: Best Retail companies in Amsterdam

#CompanyDisclosed fundingLast roundStageFounderFoundedTech stackRecent signals
1Accel Club
Provider of brand acquisition and management services for amazon-based e-commerce businesses
$170M54 mo agoSeries DMax Firsau
Co-Founder & CEO
2021ReactReact RouterVercel+3
2Otrium
Online retailer offering multi-category fashion products
$156M62 mo agoSeries CMax Klijnstra
Co-Founder
2015Cart FunctionalityContentfulSentry+293 partnerships · 1 award
3Hotmart 🦄
Cloud-based eCommerce solution that enables merchants to sell digital products
$130M62 mo agoSeries C2011DudaApple iCloud MailGoogle Workspace+31
4Fairphone
Retailer of smartphones, audio products, accessories, and spare parts online
$69M40 mo agoSeries BMiquel Salva
Co-Founder & Head of Product Management
2011Cart FunctionalityOdooSentry+312 launchs · 1 partnership
5Creative Fabrica
Digital marketplace for crafters and designers
$68M41 mo agoSeries BRoemie Hillenaar
Co-Founder & CEO
2016Cart FunctionalityWooCommerceWordPress+334 launchs · 1 partnership
6Ace & Tate
Internet-first brand of designer eye-wear
$65M71 mo agoSeries B2013ContentfulSentryApple iCloud Mail+291 job opening · 5 expansions
7bloomon
Online subscription-based gifting platform for flowers
$35M87 mo agoAcquired2014Cart FunctionalityContentfulApple iCloud Mail+32
8Dwarfs
Online retail platform offering multi-category products
$31M42 mo agoAcquiredDemian Beenakker
Co-Founder & CEO
2021
9Orderchamp
Online B2B marketplace for multi-category products
$23M61 mo agoSeries AMenno Wolvers
Co-Founder & CTO
2018PrismicCart FunctionalitySentry+222 launchs
10Byborre
Online B2B platform offering e-commerce software suite for fashion businesses
$18M40 mo agoSeries BBorre Akkersdijk
Co-Founder
2010SentryThree.jsVue.js+102 partnerships
11Emesa
Retail chains of alcoholic drinks
$17M182 mo agoAcquiredCarel Van Boetzelaer
CEO
2004
12Greetz
Online platform for personalised gifts like flowers, balloons, photo gifts, and cards
$16M207 mo agoAcquired2004Cart FunctionalityContentfulNode.js+231 award
13Whoppah
Online marketplace offering used home improvement products
$13M33 mo agoSeries AEvelien Bunnik-Remmelts
Co-Founder & Chief Operating Officer
2018Cart FunctionalitySentryZendesk+32
14NADUVI
Online retailer offering multi-category home improvement products
$11M61 mo agoSeries ABart Dingjan
Co-Founder
2019Cart FunctionalityShopifyAlgolia+39
15Boldking
Line of shaving supplies on subscription
$11M78 mo agoSeries B2012ShopifyTailwind CSSBootstrap+27
16Imagr.ai
Provider of AI-based smart shopping cart solutions for retail businesses
$10M76 mo agoSeedKonstantinos Raptis
Co-Founder
2015
17Vosbor
Online commodity trading marketplace for agricultural products
$7M37 mo agoSeedMaarten Elferink
Co-Founder & CEO
2015
18Peerby
Online P2P rental platform offering multi-category products
$7M48 mo agoSeedDaan Weddepohl
CEO and Founder
2011SentryNode.jsExpress+11
19The Next Closet
Online marketplace offering multi-category second-hand fashion products
$6M57 mo agoPublic2013
20Sous
Provider of tools to grow traffic, boost sales, and retain guests
$5M2 mo agoSeedDevon Scoulelis
Co-Founder & CEO
2022
21Dayrize
Provider of product lifecycle management software solutions to brands
$4M36 mo agoSeries AVincent Hoogduijn
Co-founder & Board Member
2019
22Optics11 Life
Online e-distributor offering scientific equipment
$4M8 mo agoSeries ADavide Iannuzzi
Co-Founder
2011Cart FunctionalityWordPressMySQL+31
23Wundermart
Provider of services for e-commerce
$3M71 mo agoSeries ALaurens Kleine
Co-Founder
2014
24JamesEdition
Online marketplace platform offering multi-category luxury consumer products
$3M83 mo agoSeries AEric Finnas Dahlstrom
CEO
2008RubyAnimate.cssTailwind CSS+14
25Hatch
Widget for adding buy now functionality to brands website
$3M134 mo agoAcquired2010
26Parfumado
Provider of online subscription based perfumes
$3M45 mo agoSeed2017SanitySentryApple iCloud Mail+30
27Productpine
Online retailer offering multi-category electronics products
$3M52 mo agoSeedDimitar Maslarov
Founder & Product Manager
2019Cart FunctionalityNode.jsRadix UI+22
28BIYU
Online rental platform offering multi-category products
$3M47 mo agoSeedFrans Biegstraaten
Founder
2020
29Scoupy
Location-based mobile coupon service
$3M141 mo agoAcquired2011WordPressPleskMySQL+31
30Lala Land
Provider of AI enabled image generation solution for fashion retail
$2M48 mo agoAcquiredHarold Smeeman
Co-Founder & COO
2018Element UIVue.jsAmazon Web Services+11
31BuyBay
Returns management solutions
$2M96 mo agoSeries AMachiel Tiddens
Chief Executive Officer
2014WordPressApple iCloud MailMicrosoft 365+21
32Instant
Provider of mobile storefront solutions for shopify stores
$2M48 mo agoSeedDoeke Leeuwis
Co-Founder
2022Cart FunctionalityFramer SitesReact+18
33Veylinx
Offering ecommerce solutions to evaluate customer behaviour for products development
$2M63 mo agoSeedRainier Van Rietschoten
Co-Founder / CCO
2014HubSpot CMS HubApple iCloud MailGoogle Workspace+19
34REX
Provider of AI based personalized marketing solutions for multi channel retailers
$2M94 mo agoDeadpooledSaeed Younesi
Founder
2016MUIReactEmotion+4
35SingularityNET
Online platform offering decentralized AI services and marketplace
$2M49 mo agoSeries ABen Goertzel
CEO
2017WordPressMySQLPHP+271 partnership
36The Public House of Art
Provider of authentic Indonesian Padang cuisine
$2M110 mo agoDeadpooledBrian D
CEO
2015
37tex.tracer
Provider of supply chain management software solutions for fashion brand and businesses
$2M39 mo agoSeedBart Westerman
Co-Founder
2020WebflowVimeoGSAP+161 partnership
38YOUR
Provider of an AI-driven Web3 commerce solution for optimizing product content
$2M27 mo agoFunding RaisedTed Hatkamp
Co-Founder
2013Framer SitesReactPriority Hints+6
39Bloom & Wolf
Offers a luxury silk flower service with high-quality faux flowers for stunning spaces
$2M25 mo agoSeedGwen De Pas
Founder & CEO
2022Cart FunctionalityContentfulTurbopack+321 job opening · 1 internship
40Crobox
Predictive marketing for ecommerce
$1M117 mo agoSeedSjoerd Mulder
Co-Founder | Chief Technology Officer
2015WebflowHubSpot CMS HubFacebook Login+27
41Smyle
Internet first brand offering subscription-based organic toothpaste tablets and toothbrushes
$1M43 mo agoSeedDennis Kamst
Founder | CEO
2019Cart FunctionalityShopifyRichpanel+341 job opening · 1 award
42Crafted Society
Internet first brand offering multi-category handmade fashion products
$1M75 mo agoSeedLise Bonnet
Co-Founder
2016
43Renoon
Online aggregating platform offering sustainable multi-category fashion products
$1M55 mo agoSeedGabriele Trapani
Co-Founder
2018Amazon Web ServicesMailChimpGoogle Workspace+3
44Cooper Pet Care
Provider of online consultation platform for pet care
$939K47 mo agoSeedMichael Fisher
Co-Founder and CEO
2021WordPressMySQLPHP+18
45Labfresh
Internet first brand of casual apparel for men
$810K35 mo agoSeedKasper Brandi Petersen
Co-Founder
2017Cart FunctionalitySentryNode.js+171 job opening
46GetEase
An online marketplace to book at-home beauty services
$729K49 mo agoSeed2021
47VURDERE
Provider of a platform for customer engagement for brands and online stores
$712K31 mo agoSeedJaime Toledo
Founder & CEO
20131 partnership
48Billie Wonder
Provider of caringly designed and durably washable diapers and accessories
$694K7 mo agoSeedSteef Fleur
Founder
2018Cart FunctionalityShopifyTailwind CSS+28
49Tradefox
Industrial raw materials information and analytics software
$668K91 mo agoSeedChris Yerbey
CEO
2012WordPressMySQLPHP+19
50Vini Mini
Internet first brand offering snacks for babies
$546K27 mo agoSeedJozien Boersma
Co-Founder
2021ShopifySentryVisa+22

Top 12 Retail companies in Amsterdam

#1
Seed · Amsterdam, North Holland · founded 2022
$4.6Mraised

Provider of tools to grow traffic, boost sales, and retain guests. The company offers solutions for restaurants to manage their online presence and reputation. It helps restaurants show up on search engines. The company also provides tools to turn interest into orders and transform first-time customers into regulars.

Funding rounds
  • Mar 2026Seed$4.6M
Founders & team
Devon ScoulelisCo-Founder & CEOThomas ScholteCo-Founder & Chief Commercial OfficerWilliam HurstCo-Founder
Investors
Seedandspeed, PeakBridge, Altitude Capital Management
#2
Series A · Amsterdam, North Holland · founded 2011 · 55 employees
$4Mraised

Online e-distributor offering scientific equipment. The company offers features like touch & go interface, semi-automated, modular microscopy capabilities, automatic find surface function, and more. The nanoindenters have various applications like drug screening, disease diagnosis, regenerative medicine, and more.

Funding rounds
  • Oct 2025Series A$4M
  • Jan 2019Grant (prize money)$304.4K
  • Nov 2016Grant (prize money)$152.5K
Founders & team
Davide IannuzziCo-FounderNiek RijnveldChief Executive Officer
Investors
FORWARD.one, ECFG, Value Creation Capital, Europa
Tech stack
Backbone.JsCart FunctionalityClipboard.JsCloudflareCloudflare Bot ManagementCookieyes
#3
Seed · Amsterdam, North Holland · founded 2018 · 4 employees
$694.4Kraised

Provider of caringly designed and durably washable diapers and accessories. Their products are made with the kindest materials and aim to be good for both people and the planet.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 1k LinkedIn followers
Funding rounds
  • Nov 2025Seed$694.4K
Founders & team
Steef FleurFounder
Investors
Head Start Ventures
#4
Series B · Amsterdam, North Holland · founded 2011 · 148 employees
$69Mraised

Retailer of smartphones, audio products, accessories, and spare parts online. They offer a range of smartphones with different operating systems. Audio products include wireless earbuds and headphones. The company provides various accessories such as cases and screen protectors. Spare parts are available for device repairs.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 66k LinkedIn followers — 22.7% of this cohort's audience · 179 engagements/post (3.3× cohort median)
Activity: 2 product launches · 1 partnerships (incl. Feyenoord Rotterdam N.V.) announced in 12 mo
Funding rounds
  • Jan 2023Series B$53.3M
  • Dec 2018Conventional Debt$14.8M
  • Dec 2018Series A$5.1M
  • Aug 2018Series A$2.8M
Founders & team
Miquel SalvaCo-Founder & Head of Product ManagementBas AbelCo-FounderRaymond van EckCEO
Investors
Pymwymic, PDENH, Quadia, DOEN Foundation, Abn Amro, Dutch Good Growth Fund
Tech stack
Anime.JsApple Icloud MailBazaarvoice ReviewsBootstrapCart FunctionalityCloudflare
#5
Series B · Amsterdam, North Holland · founded 2016 · 160 employees
$68.5Mraised

Digital marketplace for crafters and designers. The product catalog includes fonts, graphics, crafts, and other tools from multiple designers. The company also offers content from multiple designers on a subscription basis.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 12k LinkedIn followers — 4.1% of this cohort's audience
Activity: 4 product launches · 1 partnerships (incl. Google Cloud) announced in 12 mo
Funding rounds
  • Jan 2023Series B$61M
  • Jan 2023Conventional Debt
  • Jan 2021Series A$7M
  • Jan 2019Seed$573.4K
Founders & team
Roemie HillenaarCo-Founder & CEOAnca StefanCo-Founder & CTO
Investors
Peak, Alven, LionTree, Triple Point, Felix Capital, FJ Labs
Tech stack
AlgoliaBootstrapCart FunctionalityCloudflareCloudflare Bot ManagementCloudflare Browser Insights
#6
Series C · Amsterdam, North Holland · founded 2015 · 259 employees
$156Mraised

Otrium is an online retailer offering multi-category fashion products. The product catalog includes apparel, footwear, innerwear, and accessories. The mobile application is available for iOS and Android users.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 23k LinkedIn followers — 7.9% of this cohort's audience
Activity: 3 partnerships · 2 awards (incl. Sweden) announced in 12 mo
Funding rounds
  • Mar 2021Series C$120M
  • May 2020Series B$26.3M
  • May 2019Series A$7.9M
  • Jan 2018Angel$918.3K
Founders & team
Max KlijnstraCo-FounderMilan DanielsCo-FounderFrank ValderenCEO
Investors
Keadyn, Venture Fathers, Index Ventures, Eight Roads Ventures, Bond Capital, Boralis
Tech stack
Amazon SesAmazon Web ServicesApple Icloud MailBootstrapCart FunctionalityCloudflare
#7
Series D · Amsterdam, North Holland · founded 2021 · 97 employees
$170Mraised

Provider of brand acquisition and management services for amazon-based e-commerce businesses. The platform acquires amazon FBA brands and provides solutions such as data analytics, supply chain, growth marketing, finance management, and more.

Funding rounds
  • Nov 2021Series D$170M
  • Nov 2021Venture Debt
Founders & team
Max FirsauCo-Founder & CEONick TuzenkoCo-Founder & Managing Director
Investors
North Wall Capital, Redseed, Flyer One Ventures, I2BF Global Ventures, Somersault Ventures, Flashpoint
#8
Hotmart 🦄
Series C · Amsterdam, North Holland · founded 2011 · 14710 employees
$130.2Mraised

Hotmart is a cloud-based eCommerce solution that enables merchants to sell digital products. The company offers features like product and content management, email marketing, affiliate marketing, payment via Hotpay, PCI Compliance and CSE Security, analytics reports, and more. It also helps affiliates to earn commission by marketing and selling content through private blogs, websites, and other mediums.

Funding rounds
  • Mar 2021Series C$130M
  • Jul 2019Series A
  • 2013Angel
  • Aug 2011Seed$193.2K
Investors
TCV, Alkeon Capital Management, GIC, General Atlantic, Endeavor, Buscapé
Tech stack
AdyenAmazon AlbAmazon CloudfrontAmazon S3Amazon SesAmazon Web Services
#9
Series A · Amsterdam, North Holland · founded 2018 · 85 employees
$12.9Mraised

Online marketplace offering used home improvement products. Its product offerings include furniture, lighting, art, decoration, vintage designs, table lamps, cabinets, dining tables, and more.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 4k LinkedIn followers
Funding rounds
  • Sep 2023Series A$5M
  • Oct 2022Series A$5M
  • 2021Seed$2.8M
Founders & team
Evelien Bunnik-RemmeltsCo-Founder & Chief Operating OfficerThomas BunnikCo-Founder & CEOEvelien RemmeltsCo-Founder & CPO
Investors
Investe Group
Tech stack
Amazon Web ServicesApple Icloud MailBootstrapCore-JsEmotionGoogle Workspace
#10
Acquired · Amsterdam, North Holland · founded 2021
$31.2Mraised

Online retail platform offering multi-category products. The product catalog includes kitchen appliances, home decor, blankets, dog baskets, pregnancy pillows, trash cans, hammocks, hanging chairs, chirstmas presents, gifts, and more.

Funding rounds
  • Nov 2022Series C$31.2M
  • Sep 2021Conventional Debt$35.5M
Founders & team
Demian BeenakkerCo-Founder & CEO
Investors
Harlan Capital Partners, Solid Ventures, North Wall Capital, FJ Labs
#11
Series B · Amsterdam, North Holland · founded 2010 · 50 employees
$18.2Mraised

Online B2B platform offering e-commerce software suite for fashion businesses. The company provides textile innovation services, supply chain services, design services, material development, engineered knits, and more. It also provides a toolbox for reducing waste, creating textiles on demand, and more.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 14k LinkedIn followers — 4.7% of this cohort's audience
Activity: 2 partnerships (incl. UNS) announced in 12 mo
Funding rounds
  • Feb 2023Series B$18.2M
Founders & team
Borre AkkersdijkCo-Founder
Investors
Invest-NL, VP Capital, SHIFT Invest, AKEF
Tech stack
Amazon CloudfrontAmazon Web ServicesApache Http ServerAws Certificate ManagerDatocmsGoogle Ads
#12
Series B · Amsterdam, North Holland · founded 2013 · 592 employees
$65Mraised

Internet-first brand of designer eye-wear. It sells both prescriptions as well as non-prescription based eye-wear. It works on the principle of a flat-fee structure where customers won’t be charged extra costs for coatings or prescription lenses that come with traditional optical retailers. It also offers a ‘Home Try-on’ service, which lets buyers select up to four pairs of glasses that are delivered to the customers for free to test out in the comfort of their own homes for five days.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 51k LinkedIn followers — 17.6% of this cohort's audience
Hiring: 1 hiring post in 12 mo (public) · hiring: expert in conducting eye tests
Activity: 5 expansions announced in 12 mo
Funding rounds
  • Jul 2020Series B$16.1M
  • Mar 2014Series A$13.8M
Investors
Nobel Capital, Rinkelberg Capital, Global Founders Capital, Investion, MillionMonkeys, Slingshot
Tech stack
AlgoliaApple Icloud MailCart FunctionalityCivicthemeCloudflareCloudflare Bot Management

Funding & investor landscape

$928.9Mtotal disclosed funding
59companies funded
92disclosed rounds
1rounds last 90 days
Most active investors
ScaleUpNation6 rounds
Startupbootcamp6 rounds
Slingshot5 rounds
Europa4 rounds
FJ Labs4 rounds
Rabobank4 rounds
Antler3 rounds
Dutch Founders Fund3 rounds
HEARTFELT_3 rounds
Joanna Invests3 rounds

Notable founders

Devon Scoulelis
Co-Founder & CEO · Sous
Thomas Scholte
Co-Founder & Chief Commercial Officer · Sous
Davide Iannuzzi
Co-Founder · Optics11 Life
Niek Rijnveld
Chief Executive Officer · Optics11 Life
Steef Fleur
Founder · Billie Wonder
Miquel Salva
Co-Founder & Head of Product Management · Fairphone
Bas Abel
Co-Founder · Fairphone
Roemie Hillenaar
Co-Founder & CEO · Creative Fabrica
Anca Stefan
Co-Founder & CTO · Creative Fabrica
Max Klijnstra
Co-Founder · Otrium
Milan Daniels
Co-Founder · Otrium
Max Firsau
Co-Founder & CEO · Accel Club
Prism market signals · Netherlands · country-scoped Prism corpus, 140,819 docs

Market landscape — 10 sub-themes by coverage

Share of Retail coverage by sub-theme.

Regulatory-risk over time rising

Funding & growth over time

funding rising · growth rising

Common questions

How many Retail companies are there in Amsterdam, Netherlands?
Radar tracks 329 indexable Retail companies headquartered in Amsterdam, Netherlands that meet our profile-completeness bar.
What is the total funding raised by Retail companies in Amsterdam, Netherlands?
The Retail companies in Amsterdam, Netherlands on this list have raised a combined $928.9M in disclosed equity funding across 59 funded companies.
Which is the highest-funded Retail company in Amsterdam, Netherlands?
Accel Club is the highest-funded Retail company in Amsterdam, Netherlands, with $170M in disclosed equity funding.
How many Retail companies in Amsterdam, Netherlands are funded?
59 of the 329 Retail companies in Amsterdam, Netherlands on this list have disclosed at least one equity funding round.
How many Retail unicorns are there in Amsterdam, Netherlands?
1 Retail company in Amsterdam, Netherlands on this list is valued at $1B or more.
Who are the top investors in Amsterdam, Netherlands Retail companies?
The most active investors in Amsterdam, Netherlands Retail companies on this list include ScaleUpNation, Startupbootcamp, Slingshot, Europa, FJ Labs.
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Rohit lives in the feed. He covers what's moving right now — the funding rounds, launches and shifts breaking across the trade press — and ties them back to where the sector is heading.

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