Best Retail Companies in Finland
The 359 best Retail companies in Finland in 2026, ranked by funding and momentum. Funding, investors, founders, valuation, tech stack and live signals. Top: RELEX.
Finland's Retail sector has pulled in $1.5B in disclosed funding across 359 tracked companies, and the concentration at the top is striking. Relex alone accounts for $816M of that, a figure that dwarfs every other filer in this directory. Swappie follows at $171M, Oura at $148M. So when you're sizing up where Finnish retail capital actually sits, those three names are doing most of the heavy lifting. The global retail market hit roughly $795.6B in 2024 and is forecast to reach $1,283.6B by 2034, a 4.0% CAGR driven by GenAI adoption and shifting consumer demand patterns. Finland's two unicorns sit inside that tailwind.
Mobile is worth watching too. Across 806 retail and internet retail apps, median install growth is running at roughly +20% YoY, which tells you where consumer attention is moving even if headline coverage here stays flat. I'd note that the active themes in this market, CPI trends, inflation breakdowns, retail expenditure shifts, all point to a sector where pricing pressure is the real story right now. Investors like Tesi, Maria 01, and Business Finland are backing companies across the stack, from circular commerce to supply chain software. What that funding mix signals is a market building for durability, not just scale.
- By the Numbers: A Retailer’s Guide to 2022 Shopper Preferences
- 13 technologies making the supply chain more sustainable — and the one
Ranked: Best Retail companies in Finland
| # | Company | Disclosed funding | Last round | Employees | Founder | Tech stack | Web popularity | Patents & IP focus | Recent signals |
|---|---|---|---|---|---|---|---|---|---|
| 1 | RELEX 🦄 Provider of unified platform for retail and supply chain planning | $816M | 18 mo ago | 169 | Johanna Smaros Co-Founder | WordPress Block EditorWordPressSentry+32 | Top 500k | — | 4 partnerships · 1 expansion |
| 2 | Swappie Online consignment platform for refurbished phones | $171M | 24 mo ago | 800 | — | WordPress Block EditorElementorWordPress+38 | Top 50k | — | — |
| 3 | Oura 🦄 Developer of a smart ring for sleep, fitness, stress, and health | $148M | 8 mo ago | 500 | Petteri Lahtela Co-Founder | Cart FunctionalitySentryNoibu+38 | Top 50k | — | 2 launchs · 3 partnerships |
| 4 | Supermind Wholesaler & retailer consulting services | $59M | 46 mo ago | — | Jani Karkkainen Founder | WixSentryBootstrap+13 | Top 50M | — | 1 award |
| 5 | Nosto SaaS-based personalized product recommendation solution for online retailers | $33M | 39 mo ago | 221 | Antti Poyhonen Co-Founder | WordPress Block EditorWordPressApple iCloud Mail+25 | Top 5M | 7 patents Integrating third‑party services into e‑commerce sites via unified scripting APIs | — |
| 6 | Woodio Internet first brand offering eco friendly bathroom fittings and accessories | $30M | 35 mo ago | 30 | Terja Koskenoja CEO | WordPressMySQLRedis+39 | Top 5M | 26 patents Manufacturing of molded wood-based composite articles and compressed wood products. | 2 awards |
| 7 | LIFAair Manufacturer of air purification equipment and medical grade respiratory masks | $23M | 127 mo ago | — | Vesa Makipaa Founder & CEO | Shogun Page BuilderCart FunctionalityShopify+15 | Top 10M | — | — |
| 8 | Smartly.io Provider of an AI advertising platform for cross-channel campaign management | $23M | 104 mo ago | 103 | Tuomo Riekki Founder & Board/Advisor | Webflow EcommerceWebflowProton Mail+34 | Top 5M | 2 patents User interface tools for configuring and storing hierarchical data structures | 2 partnerships |
| 9 | Klevu Provider of on-site search and navigation platform for e-commerce industries | $18M | 66 mo ago | 111 | — | WordPress Block EditorWordPressMySQL+16 | Top 5M | 7 patents Patents concentrated in computing, sensing & instrumentation | — |
| 10 | Naava Manufacturer of living green walls and biological indoor air purifiers | $11M | 52 mo ago | 80 | — | HubSpot CMS HubGSAPScrollMagic+25 | Top 5M | — | — |
| 11 | FootBalance Provider of insoles for individuals | $10M | 76 mo ago | 32 | Erkki Hakkala Founder | Node.jsNextAuth.jsReact+17 | Top 5M | — | 1 job opening · 2 launchs · 1 partnership |
| 12 | Zadaa Online marketplace for pre-owned fashion products | $9M | 72 mo ago | 19 | Vaha - Pietila Jyri Pekka Co-Founder | — | — | — | — |
| 13 | Loupedeck Internet first brand offering editing controllers | $8M | 54 mo ago | 34 | — | Cart FunctionalityWordPressMySQL+23 | Top 5M | 7 patents Professional multimedia editing hardware consoles for photo/video software control | — |
| 14 | Mjuk Online marketplace platform offering second-hand furniture | $8M | 13 mo ago | 60 | — | StoryblokNode.jsBootstrap+19 | Top 1M | — | — |
| 15 | Droppe Online marketplace offering multi-category products | $7M | 24 mo ago | 35 | Henrik Helenius Co-Founder | Cart FunctionalitySentryNode.js+25 | Top 1M | — | — |
| 16 | Blidz AI-based shopping platform for multi-category products | $7M | 50 mo ago | 9 | — | SentryZendeskGoogle Sign-in+20 | Top 1M | — | — |
| 17 | Bonusway Online platform offering cashback and rewards for multi-category products | $6M | 115 mo ago | 16 | — | Amazon Web ServicesGoogle Font APIFont Awesome+8 | Top 10M | — | — |
| 18 | giosg Digital solution to enhance the online experience | $5M | 96 mo ago | 81 | Ville Rissanen Founder & CEO | HubSpot CMS HubAmazon Web ServicesGoogle Ads+23 | Top 5M | — | 1 launch |
| 19 | QuietOn Wireless earplugs for noise cancellation | $5M | 74 mo ago | 13 | Janne Kyllönen Founder | WordPress Block EditorWordPress Site EditorWordPress+38 | Top 5M | — | — |
| 20 | Starcart Provider of a buy button that integrates into existing websites | $5M | 33 mo ago | 10 | Lauri Piispanen CTO & Co-founder | SentryApple iCloud MailGoogle Workspace+17 | Top 5M | 3 patents E‑commerce data aggregation platforms for product and pricing information | — |
| 21 | Book Salon Provider of online booking solution tailored for salons | $4M | 50 mo ago | 25 | — | — | — | — | — |
| 22 | Walkbase Cloud-based in-store analytics and marketing solutions for offline retailers | $4M | 151 mo ago | 14 | — | WordPressMySQLPHP+19 | Top 50M | 11 patents Provides indoor positioning, anonymous device tracking, and location-based advertising analytics. | — |
| 23 | Rentle Provider of SaaS-based software suite solutions for rental businesses | $4M | 44 mo ago | 35 | Toomas Kallioja Co-Founder | MUIReactEmotion+10 | Top 10M | — | — |
| 24 | Twice Online platform provides software suite solutions for e-commerce retailers | $4M | 44 mo ago | — | Tuomo Laine Co-Founder & CEO | Webflow EcommerceCart FunctionalityWebflow+16 | Top 5M | — | — |
| 25 | Piceasoft Suite solutions for lifecycle management of mobile devices | $3M | 74 mo ago | 57 | — | WordPressApple iCloud MailMicrosoft 365+33 | Top 5M | 24 patents Data transfer protocols and device health monitoring for electronic devices | 1 partnership |
| 26 | SkillPixels Game-based platform offering learning solutions for math | $2M | 140 mo ago | 7 | — | — | — | — | — |
| 27 | Revieve Provider of AI and AR solutions for beauty brands and retailers | $2M | 84 mo ago | 7 | — | WebflowSalesforceAmazon Web Services+21 | Top 5M | 26 patents AI-based facial and body image analysis for personalized cosmetics and AR applications. | 4 partnerships |
| 28 | Renow Provider of return management software solutions for e-commerce businesses | $2M | 12 mo ago | 3 | Antti Ijas Co-Founder | WordPressApple iCloud MailMicrosoft 365+31 | Top 10M | — | 2 job openings |
| 29 | Unmonday Designer and manufacturer of intelligent audio systems | $2M | 138 mo ago | 11 | Jukka Illi CEO | — | — | — | — |
| 30 | Soma Provider of product authentication solution for businesses | $2M | 70 mo ago | 5 | — | — | — | — | — |
| 31 | RapidBlue Solutions Consumer research through technology | $2M | 184 mo ago | — | Gavin Weigh CEO | — | — | 15 patents In‑store customer analytics and low‑power mobile communication technologies. | — |
| 32 | Digital Nature Provider of omnichannel marketing tools for e-commerce companies | $2M | 54 mo ago | 8 | — | — | — | — | — |
| 33 | VividWorks Online 3D design-to-purchase SaaS platform solutions | $2M | 140 mo ago | 26 | — | WebflowAzurePostHog+23 | Top 5M | — | 1 partnership |
| 34 | Sayduck Augmented reality for retail | $1M | 138 mo ago | 18 | — | Wix eCommerceWixSentry+15 | Top 50M | — | — |
| 35 | Woolman Provider of e-commerce support services | $1M | 68 mo ago | 76 | Miika Malinen Co-Founder | Cart FunctionalityShopifyLocksmith+21 | Top 10M | — | 1 launch · 1 award |
| 36 | Sniffie Provider of pricing automation solution for eCommerce businesses | $1M | 52 mo ago | 24 | Niko Naakka Co-Founder & CTO | — | — | — | — |
| 37 | Upsy Provider of AI-based shopping assistant solutions for e-commerce business | $1M | 50 mo ago | 15 | Juha Sulkakoski CEO | — | — | — | — |
| 38 | Alvar Pet Internet first brand provides food for dogs | $1M | 69 mo ago | 17 | — | Cart FunctionalityShopifyBootstrap+24 | Top 5M | — | — |
| 39 | Blockstore Group Provider of autonomous store solutions for retailers | $1M | 59 mo ago | 8 | Jussi Nummela CTO | — | — | 4 patents Automated unmanned retail transaction systems and self-service checkout technologies. | — |
| 40 | Sharetribe P2P SaaS platform to create a marketplace | $1M | 139 mo ago | 29 | Juho Makkonen Co-Founder & CEO | SharetribeRubyGoogle Maps+20 | Top 1M | — | 1 launch |
| 41 | Zoined Reporting and Analytics SaaS | $999K | 127 mo ago | 13 | Tatu Puupponen Co-Founder | BootstrapYouTubeAmazon Web Services+23 | Top 5M | — | — |
| 42 | Intoloop Online Baby Journal | $987K | 179 mo ago | — | Petri Hiissa Co-founder | — | — | — | — |
| 43 | Nucu Internet first brand offering sleep-aiding devices for babies | $946K | 43 mo ago | 2 | Marco Suvilaakso Co-Founder | Cart FunctionalityShopifyZURB Foundation+26 | Top 10M | 8 patents Maternal‑infant care rhythm optimization and cardiac sound simulation for health monitoring | — |
| 44 | Stylewhile Online styling room (B2B2C solution) | $850K | 153 mo ago | 1 | Jutta Haaramo Founder & CEO | — | — | 2 patents Automated generation of product images for e‑commerce platforms | — |
| 45 | Moomin Language School App-based platform offering language learning games for kids | $791K | 48 mo ago | 5 | Anu Guttorm CEO | HubSpot CMS HubFacebook LoginLinkedin Sign-in+22 | Top 50M | — | 1 partnership |
| 46 | Gizlo Global feedback channel | $770K | 136 mo ago | 3 | — | — | — | — | — |
| 47 | AddSearch Instant and Visual search for websites | $680K | 149 mo ago | 24 | — | WordPressAddsearchMySQL+42 | Top 10M | — | 1 launch |
| 48 | Feedbackly Customer feedback and analytics tool | $567K | 122 mo ago | 20 | Jaakko Männistö Founder | WordPressMySQLPHP+27 | Top 5M | — | — |
| 49 | Stayify Provider of e-commerce software suite solution for travel industry | $547K | 29 mo ago | — | Thomas Tallskog Founder | — | — | — | — |
| 50 | Coiniverse Platform for digital coin collecting | $225K | 25 mo ago | — | Mari Metso Co-Founder | Squarespace CommerceCart FunctionalitySquarespace+19 | Top 5M | — | — |
Top 12 Retail companies in Finland
#1
Oura 🦄Series E · Oulu, North Ostrobothnia · founded 2013 · 500 employees$148Mraised▾
Developer of a smart ring for sleep, fitness, stress, and health. The ring collects personal health metrics and insights through biometric readings. It focuses on wellness, longevity, activity, fitness, heart health, women's health, and stress management. The device is designed for comfortable, continuous wear to provide data-driven health awareness.
- Oct 2025Series E$900M
- Sep 2025Conventional Debt$250M
- Dec 2024Series D$200M
- Nov 2024Series D$75M
#2
RELEX 🦄Series D · Helsinki, Uusimaa · founded 2005 · 169 employees$816.4Mraised▾
Provider of unified platform for retail and supply chain planning. The platform offers solutions for demand planning, manufacturing planning, and distribution planning. It facilitates collaboration across the supply chain, including inventory and replenishment management. The platform also provides tools for retail operations, space and assortment planning, and pricing and promotions.
- Dec 2024Series D—
- Feb 2022Series D$568.4M
- May 2019Grant (prize money)$56K
- Feb 2019Series C$225.6M
#3
Series A · Vantaa, Uusimaa · founded 2021 · 60 employees$7.9Mraised▾
Online marketplace platform offering second-hand furniture. Its product catalog includes chairs, sofas, tables, armchairs, lamps, mats, office furniture, patio furniture, and more.
- Apr 2025Series A—
- Sep 2023Series A$2.1M
- Sep 2023Conventional Debt$536.7K
- Apr 2022Series A$4.2M
#4
Series C · Helsinki, Uusimaa · founded 2016 · 800 employees$171Mraised▾
Online consignment platform for refurbished phones. It provides pre-owned mobile phones and provides mobile phone authentication services.
- Jun 2024Venture Debt$18.4M
- Feb 2022Series C$124M
- Jun 2020Series B$40.6M
- May 2019Series A$5.6M
#5
Seed · Helsinki, Uusimaa · founded 2022 · 3 employees$2.1Mraised▾
Provider of return management software solutions for e-commerce businesses. It unifies e-commerce returns and reselling and helps in return management for online sellers. It claims to help in reselling returns through local re-commerce as a service.
- Jun 2025Seed$2.1M
#6
Series A · Helsinki, Uusimaa · founded 2020 · 35 employees$6.7Mraised▾
Online marketplace offering multi-category products. The platform offers healthcare products, kitchen appliances, food products, construction products, manufacturing products, sanitation products, and much more. It also provides wholesale products.
- Jun 2024Series A$4.2M
- Feb 2022Seed$2.5M
#7
Series B · Helsinki, Uusimaa · founded 2016 · 30 employees$29.5Mraised▾
Internet first brand offering eco friendly bathroom fittings and accessories
- Jun 2023Series B$17.8M
- Mar 2021Grant (prize money)$3M
- Feb 2021Series A$6M
- Feb 2020Grant (prize money)$3M
#8
Series B · Helsinki, Uusimaa · founded 2011 · 221 employees$32.8Mraised▾
SaaS-based personalized product recommendation solution for online retailers. Its plug and play solution makes the technology accessible to online stores. Solutions includes automating marketing activities, conversion management, customer retention, and more.
- Feb 2023Series B$16M
- Sep 2018Series A$7.4M
- Jul 2017Conventional Debt$17.2M
- Jul 2014Series A$5.5M
#9
Series C · Turku, Varsinais-suomi · founded 2016$59.2Mraised▾
Wholesaler & retailer consulting services
- Aug 2022Series C$59.2M
#10
Seed · Helsinki, Uusimaa · founded 2021 · 10 employees$4.8Mraised▾
Provider of a buy button that integrates into existing websites. The platform allows users to purchase products directly from various sites. It offers checkout functionality without redirects, using a single line of JavaScript integration. The system handles end-to-end processes, aiming to increase monetization for content sites and marketplaces.
- Aug 2023Seed$3.3M
- Aug 2023Conventional Debt$431.7K
- Jul 2022Seed$1.5M
#11
Series A · Jyvaskyla, Central Finland · founded 2011 · 80 employees$11.3Mraised▾
Manufacturer of living green walls and biological indoor air purifiers. These systems integrate plants with technology to filter and humidify indoor air. The product line includes modular green walls, freestanding plant furniture, and moss wall installations. These units function as space dividers and acoustic elements within interior environments. Maintenance services include plant care, nutrient management, and technical monitoring of the air purification components.
- Jan 2022Series A$7.9M
- Jan 2017Seed$3.4M
- Sep 2016Grant (prize money)$56K
#12
Series A · Helsinki, Uusimaa · founded 2013 · 111 employees$17.9Mraised▾
Klevu is a provider of an on-site search and navigation platform for e-commerce industries. It's an intelligent site search solution designed to help eCommerce businesses increase onsite sales and improve the customer online shopping experience. The solution can be integrated onto platforms like Magento, Shopify, BigCommerce, and more.
- Dec 2020Series A$12M
- Nov 2019Series A$5.5M
- Apr 2014Seed$344.3K
Funding & investor landscape
Notable founders
Market landscape — 10 sub-themes by coverage
Share of Retail coverage by sub-theme.
Regulatory-risk over time rising
Funding & growth over time
funding rising · growth rising
Common questions
Riya reads income statements for fun. She covers the real money in a sector — revenue, growth, who actually earns — and never met a vague claim she didn't want a number for.