Radar Companies Sports Tech · California
Radar · Sports Tech in California

Best Sports Tech Companies in California, United States

The 699 best Sports Tech companies in California, United States in 2026, ranked by funding and momentum. Funding, investors, founders, valuation, tech stack and live signals. Top: Zwift.

699companies tracked
$3.4Bdisclosed funding
3unicorns
193have raised
FLIAR INTELLIGENCE · SPORTS TECH × CALIFORNIA

Our analysis of 50 Sports Tech companies

$7.8b in tracked funding; 96% of the stack-profiled cohort runs cloud-native; funding activity peaked in 2025.

50companies analysed
96%cloud-native stacks
2025funding peak (by rounds)
6unicorns
2018median founding year
859kcombined LinkedIn audience
73%of audience held by top 3
7companies hiring publicly (12 mo)

Ranked: Best Sports Tech companies in California

#CompanyDisclosed fundingLast roundEmployeesFounderTech stackWeb popularityPatents & IP focusRecent signals
1Zwift 🦄
Developer of an online platform for indoor cycling and running
$620M69 mo ago316
316 → 379 (+20%)
Jon Mayfield
Co-Founder & Head Of Product
Cart FunctionalityPrismicApple iCloud Mail+36Top 100k41 patents
Indoor bike trainer hardware and software communication protocols for virtual cycling
1 launch · 1 expansion
2Vuori 🦄
Online retailer of athletic clothing and activewear apparel for performance
84Growth top 19%Funding top 20%Tech top 26%Moat top 26%
All 8 signals ▾
Growthtop 19%
Fundingtop 20%
Techtop 26%
Moattop 26%
Markettop 29%
Newstop 30%
Talenttop 43%
Globalbottom 37%
Growth: Headcount 101 → 186 (+84%) across vintages · Web rank 500,000 → 100,000 YoY
Funding: Raised $446M across 4 rounds · 4 rounds over 10 yrs (0.4/yr)
rank vs industry peers · Fliar Intelligence Index 84/100
$446M19 mo ago186Joe Kudla
Founder & CEO
ShopifySentryApple iCloud Mail+46Top 100k1 partnership · 1 expansion · 1 award
3TOCA Football
Chains providing indoor soccer training programs, classes, leagues, and rentals
87Funding top 10%AI top 15%Patents top 20%Moat top 21%
All 12 signals ▾
Fundingtop 10%
AItop 15%
Patentstop 20%
Moattop 21%
Producttop 27%
Innovationtop 29%
Techtop 30%
Markettop 34%
Growthtop 35%
Talentbottom 48%
Globalbottom 35%
Newsbottom 34%
Funding: Raised $236M · 14 rounds over 10 yrs (1.4/yr)
AI: Holds AI/ML patents (G06N-family CPC)
rank vs industry peers · Fliar Intelligence Index 87/100
$236M5 mo ago650Eddie Lewis
Founder
Apple iCloud MailGoogle WorkspaceFirebase+24Top 1M74 patents
Automated ball-launching systems and interactive foosball table technologies for sports training and entertainment
2 job openings
4Strava 🦄
Provider of application for tracking, analyzing, and sharing fitness activities
89Customers top 14%Market top 19%Tech top 20%Funding top 24%
All 12 signals ▾
Customerstop 14%
Markettop 19%
Techtop 20%
Fundingtop 24%
Moattop 25%
Producttop 27%
Growthtop 31%
Patentstop 35%
Innovationtop 38%
Talenttop 38%
Globaltop 42%
Newstop 45%
Customers: Play-Store rating 4.60★ across 1,123,622 ratings (1 apps) · Review volume +4% in 6 mo
Market: 290 employees (top 13% of HealthTech) · Top-5,000 web property
rank vs industry peers · Fliar Intelligence Index 89/100
$180M12 mo ago290Davis Kitchel
Co-Founder
ContentfulApple iCloud MailGoogle Workspace+25Top 5k70 patents
Sports activity analytics and geospatial mapping for fitness tracking and route optimization
1 launch · 2 partnerships
5NextVR
Developer of an on-demand VR streaming for Sports and concerts
$116M119 mo ago95David Cole
Co-founder
172 patents
VR stereoscopic video capture, encoding, streaming, and display technologies
6Fantex
Platform to buy and sell investments tied to the cash flows of professional athlete
$110M117 mo ago1Buck French
Co-Founder & CEO
7Kitman Labs
Provider of performance analytics and management solutions for athletes
$82M55 mo ago151Stephen Smith
Co-Founder & CEO
Cart FunctionalityWordPressSentry+43Top 5M2 partnerships
8Gametime
App based platform for booking sports events
$76M48 mo ago47Brad Griffith
CEO & Founder
ButterCMSSentryVarnish+30Top 100k6 patents
Real-time mobile ticket sales and dynamic inventory management for events.
9GreenPark Sports
Provider of a mobile app for multiple fantasy sports
$68M55 mo ago62Chad Hurley
Co-Founder & Chairman
8 patents
Digital avatar personalization on merchandise and gamified prediction collectible card platforms.
10TraceUp
Company provides recording equipment for broadcasting
$67M50 mo ago123Catherine Long
Co-Founder & CEO
WebflowCart FunctionalityFroala Editor+28Top 500k
11Blast Motion
Provides athletic performance sports sensors
$60M34 mo ago59Michael Fitzpatrick
Co-Founder & CEO
Cart FunctionalityWordPressMySQL+37Top 5M239 patents
Inertial‑optical motion sensing and analytics for sports equipment performance monitoring
12Reigning Champs
Software solutions and platform for student athlete recruitment
$53M102 mo ago1,303
13HyperIce
Internet first brand offering smart devices for physical fitness
$52M35 mo ago175Jim Huether
CEO
Cart FunctionalityShopifyApple iCloud Mail+30Top 500k2 patents
Phototherapy and exercise recovery devices for therapeutic light and muscle regeneration
2 launchs
14Athos
Internet first brand offering smart fabric for men and women
$51M126 mo ago33Don Faul
CEO
15StatusPro
Provider of AR-based sports gaming solutions for fan engagement
$51M28 mo ago46Troy Jones
Co-Founder & CEO
ShopifySanityThree.js+15Top 50M
16Halo
Online platform offering wearable brain cortex stimulator to improve exercise performance
$45M97 mo ago28
17Sleeper
Provider of an app-based fantasy sports platform for multiple sports
$40M57 mo ago57Weixi Yen
Co-Founder
SentryNode.jsRadix UI+16Top 500k
184DReplay
Media tech providing multi-angle highlights for sports, movies, and events
$39M63 mo ago56Hongsu Jung
Founder & CEO
WordPressMySQLPHP+29Top 50M2 patents
Multichannel image generation and playback for stereoscopic/3D visual systems
19HomeCourt
AI-based performance tracking and training platform for basketball players
$37M60 mo ago15David Lee
Co-Founder & CEO
Squarespace CommerceSquarespaceTypeScript+18Top 5M8 patents
Design and manufacturing of beverage containers and packaging solutions
20Swish Analytics
Provider of sports prediction tools and daily fantasy lineups
$30M55 mo ago37Bobby Skoff
Co-Founder
PHPBootstrapAmazon Web Services+13Top 500k
21Surfline
Online media portal focused on surfing sports
$30M66 mo ago75Apple iCloud MailMicrosoft 365Node.js+50Top 50k
22Drip Shop
App-based social platform for trade card enthusiasts
$28M49 mo ago35Javaughn Lawrence
Co-Founder & CEO
TypeScriptGraphQLNode.js+26Top 1M3 job openings
23Malbon Golf
Retailer of men's, women's, and youth golf apparel and accessories
32Funding top 24%Talent top 38%Innovation top 43%Product top 43%
All 8 signals ▾
Fundingtop 24%
Talenttop 38%
Innovationtop 43%
Producttop 43%
Moattop 48%
Techbottom 37%
Globalbottom 32%
Marketbottom 23%
Funding: Raised $28.0M across 1 rounds · 1 rounds over 1 yrs (1.0/yr)
Talent: 2 named leaders on record · 2 C-suite/founder profiles curated
rank vs industry peers · Fliar Intelligence Index 32/100
$28M8 mo ago11Erica Malbon
Co-Founder
2 job openings
24huupe
Developer of a smart hoop for basketball
69AI top 15%Patents top 29%Product top 30%Innovation top 31%
All 11 signals ▾
AItop 15%
Patentstop 29%
Producttop 30%
Innovationtop 31%
Fundingtop 32%
Moattop 32%
Growthtop 35%
Techtop 35%
Talenttop 38%
Globalbottom 42%
Marketbottom 31%
AI: Holds AI/ML patents (G06N-family CPC)
Patents: 24 patents matched (strict assignee match) · 24 filings since 2022 vs 0 in 2017-21
rank vs industry peers · Fliar Intelligence Index 69/100
$27M21 mo ago21Lyth Saeed
Co-Founder & COO
Cart FunctionalityShopifySentry+33Top 5M24 patents
Interactive sports training systems with motion capture and real-time analytics for soccer and basketball
1 launch
25Matchday
Developer of an online game for soccer fans
$21M39 mo ago6Benny Wong
CTO & Cofounder
SentryNode.jsNextAuth.js+14Top 5M
26Scorebook Live
Provider of online scorekeeping tools for sports teams and leagues
$17M37 mo ago40Dan Beach
Founder & CEO
Cart FunctionalityReactAmazon Web Services+25Top 5M
27Rec
Online booking platform for sports players
57Funding top 28%Growth top 28%Tech top 35%Talent bottom 49%
All 6 signals ▾
Fundingtop 28%
Growthtop 28%
Techtop 35%
Talentbottom 49%
Marketbottom 40%
Globalbottom 36%
Funding: Raised $17.2M across 2 rounds · 2 rounds over 2 yrs (1.0/yr)
Growth: Web rank 5,000,000 → 1,000,000 YoY · Fresh capital in last 24 mo
rank vs industry peers · Fliar Intelligence Index 57/100
$17M9 mo agoBirju Kadakia
Co-Founder & CEO
SentryNode.jsRadix UI+15Top 1M1 job opening · 1 launch
28Whoosh
Provider of a club management platform for golf clubs
$16M24 mo ago22Colin Read
Co-Founder & CEO
Framer SitesReactCloudflare+14Top 1M
29WAGR
Online betting platform offering multi-category sports betting services
$16M52 mo ago17
3015SOF
Online platform providing highlights of live video streams
$15M25 mo ago45Adam Resnick
Founder
PIXIjsAzure Front DoorGSAP+10Top 50M
31Xbotgo
Manufacturer of automated camera systems for recording various athletic events
53Tech top 39%Funding top 41%Growth top 45%AI top 45%
All 7 signals ▾
Techtop 39%
Fundingtop 41%
Growthtop 45%
AItop 45%
Talentbottom 49%
Marketbottom 47%
Globalbottom 25%
Tech: 37 technologies across 4/8 capability areas · Cloud: Amazon Cloudfront, Amazon S3
Funding: Raised $14.7M across 1 rounds · 1 rounds over 1 yrs (1.0/yr)
rank vs industry peers · Fliar Intelligence Index 53/100
$15M1 mo agoDavid Tan
Founder
Cart FunctionalityShopifyZoho+25Top 1M
32Splash Sports
Provider of a social sports betting platform
64Customers top 23%Funding top 31%Growth top 35%Tech top 35%
All 9 signals ▾
Customerstop 23%
Fundingtop 31%
Growthtop 35%
Techtop 35%
Talenttop 38%
Moattop 39%
Producttop 46%
Markettop 48%
Globalbottom 29%
Customers: Play-Store rating 4.64★ across 3,047 ratings (1 apps)
Funding: Raised $14.1M across 2 rounds · 2 rounds over 2 yrs (1.0/yr)
rank vs industry peers · Fliar Intelligence Index 64/100
$14M8 mo ago48Joel Milton
Co-Founder
TypeScriptNode.jsMantine+19Top 500k1 partnership
33Champions Round
Developer of an app-based fantasy football platform
$11M39 mo ago23
34Swing Vision
Real-time automated score keeping, stats, and line calling for tennis and pickleball players
$10M32 mo ago14Swupnil Sahai
Co-Founder & CEO
Cart FunctionalitySentryZendesk+29Top 1M
35SwingVision
Provider of AI-based video analysis and coaching platform for tennis players
$10M32 mo ago43Swupnil Sahai
Co-Founder & CEO
1 expansion
36MUNICIPAL
Internet-first brand offering multi-category sportswear apparel for men
42Funding top 35%Growth top 35%Tech top 49%Talent bottom 49%
All 6 signals ▾
Fundingtop 35%
Growthtop 35%
Techtop 49%
Talentbottom 49%
Marketbottom 35%
Globalbottom 32%
Funding: Raised $8.2M across 1 rounds · 1 rounds over 1 yrs (1.0/yr)
Growth: Fresh capital in last 24 mo
rank vs industry peers · Fliar Intelligence Index 42/100
$8M5 mo ago14Harry Arnett
Chief Executive Officer & Co-Founder
ShopifyVue.jsStripe+10Top 500k
37Uplift
AI based online platform for body movement analytics
53AI top 20%Growth top 28%Talent top 28%Moat top 38%
All 12 signals ▾
AItop 20%
Growthtop 28%
Talenttop 28%
Moattop 38%
Fundingtop 44%
Techtop 50%
Patentstop 50%
Innovationbottom 49%
Productbottom 40%
Globalbottom 39%
Newsbottom 22%
Marketbottom 20%
AI: Classified as an AI company · Holds AI/ML patents (G06N-family CPC)
Growth: Web rank 50,000,000 → 10,000,000 YoY · Fresh capital in last 24 mo
rank vs industry peers · Fliar Intelligence Index 53/100
$8M9 mo ago17Rahul Rajan
Co-Founder
WebflowAmazon Web ServicesGSAP+23Top 10M10 patents
AI-powered motion analysis and personalized musculoskeletal coaching for fitness and rehab
1 launch
38Teach Me To
Online platform offering lessons to improve skills in various fields
57Talent top 28%Tech top 29%Customers top 34%Growth top 35%
All 9 signals ▾
Talenttop 28%
Techtop 29%
Customerstop 34%
Growthtop 35%
Fundingtop 43%
Moattop 48%
Productbottom 45%
Marketbottom 38%
Globalbottom 32%
Talent: 3 named leaders on record · 3 C-suite/founder profiles curated
Tech: 44 technologies across 6/8 capability areas · Cloud: Amazon S3, Amazon Web Services
rank vs industry peers · Fliar Intelligence Index 57/100
$7M12 mo ago23Tyler Maloney
Founder
Cart FunctionalityNode.jsRadix UI+29Top 1M
39Mustard
Provider of a training platform for baseball
$6M16 mo ago19Jason Goldsmith
Co-Founder
WordPressMySQLPHP+38Top 10M
40The Futures App
Developer of a baseball-training platform
$5M21 mo agoWebflow EcommerceWebflowAmazon Web Services+18Top 10M
41Kero Sports
Provider of white-labeled betting engine for sportsbook operators
35Growth top 35%Funding top 47%Tech bottom 48%Global bottom 38%
All 5 signals ▾
Growthtop 35%
Fundingtop 47%
Techbottom 48%
Globalbottom 38%
Marketbottom 30%
Growth: Fresh capital in last 24 mo
Funding: Raised $5.0M across 4 rounds · 4 rounds over 4 yrs (1.0/yr)
rank vs industry peers · Fliar Intelligence Index 35/100
$5M13 mo ago23Cart FunctionalitySquarespace CommerceSquarespace+18Top 50M
42Action Streamer
Enterprise live streaming software, wearables, and developer tools for critical operations
32Moat top 32%Growth top 35%AI top 45%Funding top 47%
All 9 signals ▾
Moattop 32%
Growthtop 35%
AItop 45%
Fundingtop 47%
Techtop 49%
Patentsbottom 49%
Innovationbottom 44%
Globalbottom 33%
Marketbottom 14%
Moat: Editorial + unicorn rating 5/10 · IP moat: 26 patents
Growth: Fresh capital in last 24 mo
rank vs industry peers · Fliar Intelligence Index 32/100
$4M14 mo ago10Framer SitesReactCloudflare+16Top 50M26 patents
Patents concentrated in electrical & electronics
1 launch · 1 partnership
43SVEXA
Company specializing in physical training and human performance, offering unique integration of training…
$3M29 mo ago35Euan Ashley
Founder and Chairman of the Board
WordPressMySQLPHP+9Top 50M2 patents
Personalized exercise monitoring and overtraining prevention algorithms
44Quintar AI
Provider of AR-enabled live broadcasting platform for fan engagement
$3M26 mo ago22
22 → 24 (+9%)
Sankar Jayaram
CEO
WixSentryBootstrap+11Top 50M39 patents
Spatial mapping and multi-user remote presentation in augmented reality systems
45Wincast
NFT-based platform for sports bidding
$3M25 mo ago92 patents
Digital advertising platforms enabling tokenized media assets and real-time event clustering
46DSTNC
Online retailer offering multi-category sports fashion products
$3M27 mo ago4Nave Avimor
Co-Founder
Webflow EcommerceCart FunctionalityShopify+22Top 10M
47Loop
Golf court reservation website
$1M23 mo agoPablo Kang
Co-Founder
WordPress Site EditorWordPressMySQL+30Top 10M75 patents
Blockchain-enabled payment and load‑management systems for electric‑vehicle charging infrastructure
48Grin Gaming
Provider of data feeds and widget technology for sports micro-markets
$658K20 mo ago13
49PlayVision
Provider of AI and computer vision analytics for sports teams
$500K8 mo agoMarc Zoghby
Co-Founder
9 patents
Vision-based gesture and touchless interaction systems for immersive imaging environments
50Ball Ai
Platform offering AI-powered real-time basketball workout solutions for players and coaches
$204K6 mo agoJulien Bourgeois
Founder & CEO
Cart FunctionalityNode.jsRadix UI+12Top 50M1,326 patents
Metal packaging and closure systems, including can design, printing, and nitrogen flushing

Top 12 Sports Tech companies in California

#1
Series G · Los Angeles, California · founded 2010 · 650 employees
$236.4Mraised

Chains providing indoor soccer training programs, classes, leagues, and rentals. The company offers training classes, pickup games, adult leagues, youth leagues, camps, parties, and venue rentals. It also provides private soccer training and training clinics. The company offers merchandise for sale.

Fliar Intelligence Index™ 87how this company ranks against its industry peers
Funding
top 10%
AI
top 15%
Patents
top 20%
Moat
top 21%
Product
top 27%
Innovation
top 29%
Funding: Raised $236M · 14 rounds over 10 yrs (1.4/yr) · Last round Series G (Dec 2025)
AI: Holds AI/ML patents (G06N-family CPC)
Patents: 74 patents matched (strict assignee match) · 50 filings since 2022 vs 24 in 2017-21 · Latest publication 2025
Audience (LinkedIn): 12k LinkedIn followers
Hiring (LinkedIn): 2 hiring posts in 12 mo (public) · momentum +2 · hiring: National Manager of TOCA Training, Youth Soccer Coach
Activity (LinkedIn): 3 partnerships (incl. Mini Melts USA) announced in 12 mo
Founders & team
Eddie LewisFounderYoshi MaruyamaCEO
Investors
WestRiver Group, J P Morgan
Tech stack
Amazon CloudfrontAmazon S3Amazon Web ServicesApple Icloud MailApple PayAppnexus
#2
Series B · Mountain View, California · founded 2023
$14.7Mraised

Manufacturer of automated camera systems for recording various athletic events. These devices utilize artificial intelligence to track movement and frame action on the field without manual operation. The hardware includes cameras and tripods designed to capture video for sports analysis and highlight production. Users manage recordings and access stored footage through a mobile application. The equipment supports multiple sports including soccer, basketball, and hockey.

Fliar Intelligence Index™ 53how this company ranks against its industry peers
Tech
top 39%
Funding
top 41%
Growth
top 45%
AI
top 45%
Talent
bottom 49%
Market
bottom 47%
Tech: 37 technologies across 4/8 capability areas · Cloud: Amazon Cloudfront, Amazon S3 · Security: Hsts, Http/3
Funding: Raised $14.7M across 1 rounds · 1 rounds over 1 yrs (1.0/yr) · Last round Series B (May 2026)
Growth: Web rank 1,000,000 → 5,000,000 YoY · Fresh capital in last 24 mo
Audience (LinkedIn): 1k LinkedIn followers
Activity (LinkedIn): 1 product launches · 1 partnerships · 1 expansions (incl. XbotGo Global Partnership Co-Creation Program) announced in 12 mo
Funding rounds
  • May 2026Series B$14.7M
Founders & team
David TanFounder
Investors
Zero One Ventures, Segway-Ninebot, Yuanhua Holdings, Different Capital
Tech stack
American ExpressApple PayCart FunctionalityCloudflareCore-JsFacebook Pixel
#3
Strava 🦄
Series G · San Francisco, California · founded 2009 · 290 employees
$180Mraised

Provider of application for tracking, analyzing, and sharing fitness activities. The application allows users to record activities and view performance data. It also enables users to connect with friends and discover routes, maps, and challenges. The application is compatible with mobile phones and GPS devices.

Fliar Intelligence Index™ 89how this company ranks against its industry peers
Customers
top 14%
Market
top 19%
Tech
top 20%
Funding
top 24%
Moat
top 25%
Product
top 27%
Customers: Play-Store rating 4.60★ across 1,123,622 ratings (1 apps) · Review volume +4% in 6 mo · Marquee-customer mentions: top 8% of tracked companies
Market: 290 employees (top 13% of HealthTech) · Top-5,000 web property · Unicorn (valued $1.5B)
Tech: 81 technologies across 6/8 capability areas · Cloud: Amazon Cloudfront, Amazon Web Services · Devops: Envoy, Nginx
Audience (LinkedIn): 243k LinkedIn followers — 28.3% of this cohort's audience
Activity (LinkedIn): 1 product launches · 2 partnerships (incl. Stanford Lifestyle Medicine and the Stanford Female Athlete Science and Translational Research (FASTR) program) announced in 12 mo
Funding rounds
  • Jun 2025Conventional Debt
  • May 2025Series G
  • Nov 2020Series F$110M
  • Feb 2017Series E
Founders & team
Davis KitchelCo-FounderMark GaineyChairmanMichael MartinCEO & Board Member
Investors
Sequoia Capital, Jackson Square Ventures, Madrone Advisors, Go4it Capital, Sigma Partners, Madrone Capital Partners
Tech stack
AlgoliaAmazon CloudfrontAmazon Web ServicesAnimate.CssApple Icloud MailApple Pay
#4
Vuori 🦄
Series C · Encinitas, California · founded 2015 · 186 employees
$446.1Mraised

Online retailer of athletic clothing and activewear apparel for performance. It offers a variety of items, including short sleeve tees, joggers, sweatpants, shorts, pants, jackets, vests, hoodies, sweatshirts, and long sleeve tops. Accessories are also available. The company provides apparel for both men and women.

Fliar Intelligence Index™ 84how this company ranks against its industry peers
Growth
top 19%
Funding
top 20%
Tech
top 26%
Moat
top 26%
Market
top 29%
News
top 30%
Growth: Headcount 101 → 186 (+84%) across vintages · Web rank 500,000 → 100,000 YoY · Fresh capital in last 24 mo
Funding: Raised $446M across 4 rounds · 4 rounds over 10 yrs (0.4/yr) · Last round PE (Nov 2024)
Tech: 62 technologies across 5/8 capability areas · Cloud: Amazon Cloudfront, Amazon S3 · Observability: New Relic, Sentry
Audience (LinkedIn): 308k LinkedIn followers — 35.8% of this cohort's audience · 414 engagements/post (12.6× cohort median)
Activity (LinkedIn): 1 partnerships · 1 awards · 1 expansions (incl. Un Mar De Colores) announced in 12 mo
Funding rounds
  • Nov 2024PE$825M
  • Oct 2021Series C$400M
  • Aug 2019Series B$45M
  • Apr 2016Seed$1.1M
Founders & team
Joe KudlaFounder & CEO
Investors
General Atlantic, Stripes, Norwest, SoftBank Vision Fund, ABP Capital
Tech stack
Ab TastyAlgoliaAmazon CloudfrontAmazon Web ServicesApple Icloud MailAwin
#5
Series B · Los Angeles, California · founded 2017 · 11 employees
$28Mraised

Retailer of men's, women's, and youth golf apparel and accessories. The company provides a selection of tops, bottoms, outerwear, footwear, and various accessories. For men, offerings include polos, tees, quarter zips, sweatshirts, and sweaters. Women can purchase polos, sweatshirts, knitwear, and outerwear. The company also sells golf bags, walking bags, cart bags, and travel bags.

Fliar Intelligence Index™ 32how this company ranks against its industry peers
Funding
top 24%
Talent
top 38%
Innovation
top 43%
Product
top 43%
Moat
top 48%
Tech
bottom 37%
Funding: Raised $28.0M across 1 rounds · 1 rounds over 1 yrs (1.0/yr) · Last round Series B (Sep 2025)
Talent: 2 named leaders on record · 2 C-suite/founder profiles curated
Innovation: 2 product lines
Audience (LinkedIn): 16k LinkedIn followers
Hiring (LinkedIn): 4 hiring posts in 12 mo (public) · momentum +0 · hiring: Inventory Control Manager, CRM Manager
Funding rounds
  • Sep 2025Series B$28M
Founders & team
Erica MalbonCo-FounderStephen MalbonCo-Founder
Investors
Avenir Growth Capital, Summit Partners
Tech stack
Cart FunctionalityShopifyVenmoPaypalApple PayGoogle Ads
#6
Series A · Carlsbad, California · founded 2019 · 14 employees
$8.2Mraised

MUNICIPAL is an internet-first brand offering multi-category sportswear apparel for men. Its product catalog includes t-shirts, polos, shorts, sweatshirts, pants, jackets, headwear, and more

Fliar Intelligence Index™ 42how this company ranks against its industry peers
Funding
top 35%
Growth
top 35%
Tech
top 49%
Talent
bottom 49%
Market
bottom 35%
Global
bottom 32%
Funding: Raised $8.2M across 1 rounds · 1 rounds over 1 yrs (1.0/yr) · Last round Series A (Dec 2025)
Growth: Fresh capital in last 24 mo
Tech: 15 technologies across 6/8 capability areas · Cloud: Cloudflare · Devops: Nginx
Audience (LinkedIn): 7k LinkedIn followers
Hiring (LinkedIn): 1 hiring post in 12 mo (public) · hiring: Retail Salesperson
Funding rounds
  • Dec 2025Series A$8.2M
Founders & team
Harry ArnettChief Executive Officer & Co-Founder
Investors
FOD Capital
Tech stack
CloudflareCloudflare Bot ManagementDatadogGodaddyGoogle AnalyticsGoogle Font Api
#7
Series B · Sacramento, California · founded 2021 · 48 employees
$14.1Mraised

Provider of a social sports betting platform. the platform allows users to compete in skill-based contests for real money. It offers features such as social gameplay modes and the ability to compete against others in real time.

Fliar Intelligence Index™ 64how this company ranks against its industry peers
Customers
top 23%
Funding
top 31%
Growth
top 35%
Tech
top 35%
Talent
top 38%
Moat
top 39%
Customers: Play-Store rating 4.64★ across 3,047 ratings (1 apps)
Funding: Raised $14.1M across 2 rounds · 2 rounds over 2 yrs (1.0/yr) · Last round Series B (Oct 2025)
Growth: Fresh capital in last 24 mo
Audience (LinkedIn): 4k LinkedIn followers
Activity (LinkedIn): 1 partnerships (incl. Polymarket) announced in 12 mo
Funding rounds
  • Oct 2025Series B$14.5M
  • Jan 2024Series A$14.1M
Founders & team
Joel MiltonCo-FounderTJ RossCo-Founder & Co-CEO
Investors
Boston Seed Capital, Velvet Sea Ventures, K5 Learning, Elysian Park, Acies Investments, Counterview
Tech stack
Amazon CloudfrontAmazon S3Amazon Web ServicesApple Icloud MailCore-JsEmotion
#8
Series A · San Francisco, California · founded 2022
$17.2Mraised

Online booking platform for sports players. It is an online platform that allows users to book sports courts, classes, programs and coaches. It also allows users to connect with other players and compete in organized tournaments.

Fliar Intelligence Index™ 57how this company ranks against its industry peers
Funding
top 28%
Growth
top 28%
Tech
top 35%
Talent
bottom 49%
Market
bottom 40%
Global
bottom 36%
Funding: Raised $17.2M across 2 rounds · 2 rounds over 2 yrs (1.0/yr) · Last round Series A (Sep 2025)
Growth: Web rank 5,000,000 → 1,000,000 YoY · Fresh capital in last 24 mo
Tech: 31 technologies across 6/8 capability areas · Cloud: Amazon Cloudfront, Amazon S3 · Devops: Nginx
Audience (LinkedIn): 4k LinkedIn followers
Hiring (LinkedIn): 1 hiring post in 12 mo (public) · hiring: Founding Customer Success Manager
Activity (LinkedIn): 1 product launches announced in 12 mo
Funding rounds
  • Sep 2025Series A$11M
  • 2024Seed$6.2M
Founders & team
Birju KadakiaCo-Founder & CEO
Investors
Springbank, Precursor Ventures, Crosslink Capital, Long Journey Ventures, NFX, Marquee Ventures
Tech stack
Amazon CloudfrontAmazon Web ServicesCore-JsFacebook PixelGoogle AnalyticsGoogle Tag Manager
#9
Seed · Palo Alto, California · founded 2017 · 17 employees
$7.8Mraised

Uplift offers an AI-powered motion analysis platform. The platform tracks the body movements (kinematic analysis) in real-time. The platform uses deep learning models and algorithms to analyze the movements and provide insights to improve health and fitness. The app is available on Android & iOS platform.

Fliar Intelligence Index™ 53how this company ranks against its industry peers
AI
top 20%
Growth
top 28%
Talent
top 28%
Moat
top 38%
Funding
top 44%
Tech
top 50%
AI: Classified as an AI company · Holds AI/ML patents (G06N-family CPC) · Product described with: ai based, ai-powered, deep learning
Growth: Web rank 50,000,000 → 10,000,000 YoY · Fresh capital in last 24 mo
Talent: 3 named leaders on record · 3 C-suite/founder profiles curated
Audience (LinkedIn): 3k LinkedIn followers
Activity (LinkedIn): 1 product launches · 1 awards announced in 12 mo
Funding rounds
  • Sep 2025Seed$2.9M
  • May 2022Seed$7.8M
  • Jul 2018Seed
Founders & team
Rahul RajanCo-FounderJonathan WillsCo-FounderRahul RajanCo-Founder
Investors
DEEPCORE, Mirai Creation Fund, Aatma Capital, LAUNCH, Ethos Fund, Stadia Ventures
Tech stack
Amazon SesAmazon Web ServicesCdnjsCloudflareCloudflare Bot ManagementCookiebot
#10
Seed · San Francisco, California · founded 2021 · 23 employees
$7Mraised

Online platform offering lessons to improve skills in various fields. It offers solutions for users to find coaches for Pickleball, Tennis, Golf, Surfing and more. It also helps to schedule time and location online.

Fliar Intelligence Index™ 57how this company ranks against its industry peers
Talent
top 28%
Tech
top 29%
Customers
top 34%
Growth
top 35%
Funding
top 43%
Moat
top 48%
Talent: 3 named leaders on record · 3 C-suite/founder profiles curated
Tech: 44 technologies across 6/8 capability areas · Cloud: Amazon S3, Amazon Web Services · Devops: Varnish
Customers: Play-Store rating 4.42★ across 412 ratings (2 apps)
Audience (LinkedIn): 4k LinkedIn followers
Funding rounds
  • May 2025Seed$3M
  • Jul 2024Seed$5M
  • Sep 2023Seed$2M
Founders & team
Tyler MaloneyFounderNick BrienCEOTyler MaloneyChief Executive Officer
Investors
Bling Capital, Marketplace Capital, 1984 Ventures, Alumni Ventures, Common Metal, Interplay
Tech stack
Amazon S3Amazon Web ServicesAnimate.CssCart FunctionalityCloudflareCloudflare Bot Management
#11
Series A · San Francisco, California · founded 2019 · 23 employees
$5Mraised

Provider of white-labeled betting engine for sportsbook operators. It provides users with providing online betting odds discovery solutions for better customer engagement. It also offers turnkey integrated solutions for betting operators that include a betting engine, games, and betting leagues.

Fliar Intelligence Index™ 35how this company ranks against its industry peers
Growth
top 35%
Funding
top 47%
Tech
bottom 48%
Global
bottom 38%
Market
bottom 30%
Growth: Fresh capital in last 24 mo
Funding: Raised $5.0M across 4 rounds · 4 rounds over 4 yrs (1.0/yr) · Last round Series A (May 2025)
Tech: 21 technologies across 4/8 capability areas · Cloud: Cloudflare · Observability: Sentry
Audience (LinkedIn): 2k LinkedIn followers
Funding rounds
  • May 2025Series A$3M
  • Jul 2024Seed$2M
  • Nov 2022Seed$2M
  • Mar 2022Seed$1M
Investors
Acies Investments, Sharp Alpha Advisors, iGaming Ideas, Cardinal Sports Capital, Eberg Capital, Avenue H Capital
Tech stack
AngularCart FunctionalityCdnjsCloudflareCore-JsFont Awesome
#12
Series B · Los Angeles, California · founded 2019 · 21 employees
$26.6Mraised

Developer of a smart hoop for basketball. It provides users with a high definition screen that allows users to train basketball techniques and track their performance. It features include live coaching,tacking shooting percentage and training data analytics.

Fliar Intelligence Index™ 69how this company ranks against its industry peers
AI
top 15%
Patents
top 29%
Product
top 30%
Innovation
top 31%
Funding
top 32%
Moat
top 32%
AI: Holds AI/ML patents (G06N-family CPC)
Patents: 24 patents matched (strict assignee match) · 24 filings since 2022 vs 0 in 2017-21 · Latest publication 2026
Product: 4 distinct product lines · Company stage: Series B
Audience (LinkedIn): 4k LinkedIn followers
Activity (LinkedIn): 1 product launches · 1 expansions announced in 12 mo
Funding rounds
  • Aug 2024Series B$15.6M
  • Mar 2023Series A$11M
  • Aug 2022Seed
Founders & team
Lyth SaeedCo-Founder & COOPaul AntonCo-Founder & CEO
Investors
Protagonist, Marvan Ventures, TRI Investments, Genesis Ventures, Reform Ventures, Kawn Ventures
Tech stack
AffirmAliaApple PayCart FunctionalityCdnjsCloudflare

Funding & investor landscape

$3.4Btotal disclosed funding
215companies funded
363disclosed rounds
1rounds last 90 days
Most active investors
Techstars10 rounds
SDSI8 rounds
500 Global7 rounds
Y Combinator7 rounds
Alumni Ventures6 rounds
Elysian Park6 rounds
Gaingels6 rounds
LEAD5 rounds
Andreessen Horowitz4 rounds
Authentic Ventures4 rounds

Notable founders

Eddie Lewis
Founder · TOCA Football
Yoshi Maruyama
CEO · TOCA Football
David Tan
Founder · Xbotgo
Davis Kitchel
Co-Founder · Strava
Mark Gainey
Chairman · Strava
Joe Kudla
Founder & CEO · Vuori
Erica Malbon
Co-Founder · Malbon Golf
Stephen Malbon
Co-Founder · Malbon Golf
Harry Arnett
Chief Executive Officer & Co-Founder · MUNICIPAL
Joel Milton
Co-Founder · Splash Sports
TJ Ross
Co-Founder & Co-CEO · Splash Sports
Birju Kadakia
Co-Founder & CEO · Rec
Prism market signals · United States · country-scoped Prism corpus, 995,354 docs

Market landscape — 10 sub-themes by coverage

Share of Sports Tech coverage by sub-theme.

Regulatory-risk over time rising

Funding & growth over time

funding rising · growth rising

RESEARCH SIGNALS · United States

How research on Sports Technology is moving in the United States

A read on the academic research around Sports Technology — which themes are gaining ground, the institutions and researchers driving them, and how the tone is shifting. Based on 197 United States-affiliated papers.

research sentiment over time
201520202025
enthusiastic · positive · guarded tone
Tone is overwhelmingly optimistic and softening — the enthusiastic (strongly-positive) share moved 50% → 47% across 2015–2025.
top research entities
  • East Tennessee State University9
  • Harvard University5
  • Lindenwood University4
  • Texas A&M University4
  • Boston Children's Hospital4
leading researchers
Ai Ishida · Michael H. Stone · Samuel Onimisi Dawodu · Shedrack Onwusinkwue · Femi Osasona · Akoh Atadoga · Bernard W. Downs · Samudra Prosad Banik
Breakthroughs18 · 9%
▼ 11%→6% share
▼0.5× share momentum2 median citations33% since 2021mostly methods-led
Analytics research is rising sharply — appearing in 7 breakthrough-tier papers as Sports Technology's leading emerging sub-topic.
rising sub-themes (early→recent)
  • Analytics7
  • Human–computer interaction4
  • Data science3
  • Biomechanics3
  • Usability3
Landmark Sports Analytics · 54 cites
Advancements76 · 39%
▼ 53%→42% share
▼0.8× share momentum1 median citations57% since 2021mostly empirical
Physical medicine and rehabilitation surged 1→7 papers, signaling intensifying rehabilitation-focused sports technology advancement research.
rising sub-themes (early→recent)
  • Athletes4→13
  • Physical medicine and rehabilitation1→7
  • Physical therapy2→6
  • Analytics3→6
  • Football2→4
Newly emergingKey (lock) 0→5
Landmark Photobiomodulation in human muscle tissue: an advantage in sports performance? · 152 cites
Concerns42 · 21%
▲ 21%→23% share
▲1.1× share momentum4 median citations60% since 2021mostly empirical
Athlete-centered concerns nearly quadrupled (3→10 papers), while Sports medicine doubled (2→4), signaling escalating athlete welfare scrutiny.
rising sub-themes (early→recent)
  • Athletes3→10
  • Sports medicine2→4
Landmark The Placebo and Nocebo effect on sports performance: A systematic review · 147 cites
RESEARCH HOTSPOTS · United States

Where sports tech is researched across United States

Location clusters by institution affiliation — each city's volume, stance tone, and a quick read on its hot topic, what's advancing, the opening opportunity, and the main concern.

Boston9 · +0.07
Opportunity · Misinformation
New York6 · +0.28
Opportunity · Elite athletes
Los Angeles6 · +0.20
PATENT SIGNAL · United States

Who's filing sports tech patents in the United States

United States sports tech patent filing is steady — 59 filings from 29 assignees (2016–2025), led by Stats, TRUE FORM, Cipher Genetics; annual filings 5→5.

59 filings29 assigneespeak 11/yr2016–2025
filing momentum (YoY 2016–2025)
top patent filers
  • Stats17
  • TRUE FORM11
  • Cipher Genetics7
  • Gamechanger Analytics6
  • AR & NS Invest6
  • Lucey Patrick6
  • WEI Xinyu6
  • SHA LONG6

Common questions

How many Sports Tech companies are there in California, United States?
Radar tracks 699 indexable Sports Tech companies headquartered in California, United States that meet our profile-completeness bar.
What is the total funding raised by Sports Tech companies in California, United States?
The Sports Tech companies in California, United States on this list have raised a combined $3.4B in disclosed equity funding across 215 funded companies.
Which is the highest-funded Sports Tech company in California, United States?
Zwift is the highest-funded Sports Tech company in California, United States, with $620M in disclosed equity funding.
How many Sports Tech companies in California, United States are funded?
215 of the 699 Sports Tech companies in California, United States on this list have disclosed at least one equity funding round.
How many Sports Tech unicorns are there in California, United States?
3 Sports Tech companies in California, United States on this list are valued at $1B or more.
Who are the top investors in California, United States Sports Tech companies?
The most active investors in California, United States Sports Tech companies on this list include Techstars, SDSI, 500 Global, Y Combinator, Alumni Ventures.
Sweetie IyerMarkets & Momentum

Sweetie watches where the money and the users are piling in. She covers sector wealth and momentum — the install curves and revenue pools that show which corners of the market are quietly on fire.

Coming soon