Registered entities
Zwift UK Limited
Reg. No. 4281821Belgium
Reputation
Customer rating 2.1 / 5 across 236 reviews.
Social engagement
Social engagement: 75.1K social following, 9 posts in the last 12 months — below the industry typical range.
Investor mix
23 investors on record; lead investors include Highland Europe, Novator Partners, KKR, COLOPL.
| Investor type | Count | Share |
|---|---|---|
| Venture capital | 12 | 52% |
| Private equity | 7 | 30% |
| Angel & family office | 1 | 4% |
| Other / undisclosed | 3 | 13% |
Recent activity
29 Jun 2026
Expansion
Montmartre, Paris
17 Jun 2026
Product launch
Bravur x Zwift watch
15 Apr 2026
Event
Zwift Ready Tour