Best Tech for Traditional Advertising Companies in United Kingdom
The 160 best Tech for Traditional Advertising companies in United Kingdom in 2026, ranked by funding and momentum. Funding, investors, founders, valuation, tech stack and live signals. Top: Mirriad.
Ranked by disclosed equity funding and recent momentum, this directory covers 160 Tech for Traditional Advertising companies operating across the United Kingdom, together accounting for $196M in total disclosed funding. No unicorns here. But the scale is real: ResearchAndMarkets.com puts the global market at $468.0B in 2021, forecast to reach $1,300.0B by 2027 at a 10.34% CAGR, driven by rising digital ad spending and mobile penetration. Mirriad and Supponor lead our directory at $37M each, with TVSquared close behind at $34M. Those three alone account for more than half the sector's disclosed capital. So when you're sizing up where the real money sits, the math isn't subtle.
What's the actual revenue story beneath the funding? As shown in 2019 research, earned revenue and audience measurement credibility are increasingly what separate durable ad-tech businesses from one-round wonders. Median app install growth across advertising and marketing apps runs at roughly 10% year-over-year, which tells you consumer-side demand is steady, not spectacular. I'd note that active investors here, including Techstars and 2050 Capital, tend to back infrastructure plays rather than pure creative tools. Drovo at $6M and Teletrax at $5M round out the mid-tier, modest by global standards but operating in a market that's tripling inside a decade.
Ranked: Best Tech for Traditional Advertising companies in United Kingdom
| # | Company | Disclosed funding | Last round | Stage | Employees | Founder | Patents & IP focus | Recent signals |
|---|---|---|---|---|---|---|---|---|
| 1 | Mirriad AI powered in-video advertising platform | $37M | 36 mo ago | Public | 100 100 → 58 (-42%) | — | 15 patents Dynamic video ad insertion and product placement detection/automation technology. | — |
| 2 | Supponor Platform offering in game advertising solution 48Product top 26%Innovation top 34%Funding top 37%Growth top 45% All 8 signals ▾Producttop 26% Innovationtop 34% Fundingtop 37% Growthtop 45% Techbottom 46% Marketbottom 38% Globalbottom 37% Newsbottom 18% Product: 6 distinct product lines · Company stage: Acquired Innovation: 6 product lines rank vs industry peers · Fliar Intelligence Index 48/100 | $37M | 88 mo ago | Acquired | 30 | — | — | — |
| 3 | TVSquared TV attribution analytics | $34M | 75 mo ago | Acquired | 113 | — | — | — |
| 4 | Scoota Platform offering DSP solution | $24M | 73 mo ago | Series A | 16 16 → 19 (+19%) | James Booth Founder & CEO | — | — |
| 5 | SIS Digital Platform offering digital signage software | $16M | 100 mo ago | Deadpooled | 10 | Simon Grice CEO | — | — |
| 6 | StickerRide Car advertising platform | $8M | 93 mo ago | Seed | 5 | — | 2 patents Data-driven measurement and analytics of outdoor/indoor advertising effectiveness | — |
| 7 | Honeycomb Provides video ad delivery solutions | $6M | 115 mo ago | Series A | 113 | — | — | — |
| 8 | Drovo Platform offering cab advertising solution | $6M | 33 mo ago | Series A | 13 | Artjom Jekimstev Founder & CEO | — | — |
| 9 | Teletrax Broadcast monitoring and verification solutions provider | $5M | 36 mo ago | Acqui-Hired | 4 | Laurence Moskowitz CEO & Chairman | — | — |
| 10 | TVbeat TV Analytics SaaS Platform | $5M | 107 mo ago | Seed | 7 | Robert Farazin Chief Executive Officer | — | — |
| 11 | A Million Ads Creative optimization tool for audio ads | $3M | 97 mo ago | Seed | 10 | David Penuela Co-Founder | — | 1 award |
| 12 | MediaCo Outdoor Manchester based DOOH ad network | $3M | 178 mo ago | Acqui-Hired | 3 | — | — | — |
| 13 | Captive Media Platform offering digital billboard solution | $2M | 133 mo ago | Deadpooled | — | Mark Melford Co Founder and CMO | 3 patents Smart urinal interfaces for user interaction and data collection | — |
| 14 | ECN Operator of digital signage networks installed within commercial office buildings | $1M | 149 mo ago | Seed | 49 | Charles Parry Okeden Co-Founder & CEO | — | — |
| 15 | HYPERVSN Developer of holographic display technology and related software and hardware | $1M | 120 mo ago | Seed | 119 | Ala Dziamidava Co-Founder & COO | — | 2 launchs · 1 partnership |
| 16 | LightBox TV Platform offering connected TV ad monitoring software | $1M | 44 mo ago | Seed | 2 | Dean Cussell Co-Founder | — | — |
| 17 | BrightMove Media DIgital advertising on car rooftops | $1M | 145 mo ago | Seed | 2 | — | — | — |
| 18 | BubbleOutdoor Online self-service based platform for purchasing OOH ad units | $1M | 107 mo ago | Seed | 3 | Tobias van Amstel Co-Founder & CEO | — | — |
| 19 | Lightvert Digital out of home projected advertisement solutions | $984K | 109 mo ago | Seed | 4 | Daniel Siden Co-Founder & CEO | 10 patents Thin line-scan displays using persistence‑of‑vision imaging technology | — |
| 20 | Yospace Dynamic and personalised ad insertion for on demand and live OTT streams | $928K | 189 mo ago | Acquired | 39 39 → 61 (+56%) | — | — | 1 award |
| 21 | 30Seconds Group Digital advertising platform | $850K | 52 mo ago | Seed | — | — | — | — |
| 22 | Media Exchange Provider of trading desk and TV ad exchange marketplace for advertisers and publishers | $728K | 27 mo ago | Seed | 2 | Charlotte Ospici Founder | — | — |
| 23 | Car Quids Advertisements On Cars | $562K | 94 mo ago | Deadpooled | 2 | — | — | — |
| 24 | Bidooh Provider of blockchain based bill board advertising platform | $324K | 99 mo ago | Seed | 3 | Shahzad Mughal Co-Founder | — | — |
| 25 | Inadvia Provider of In-transit advertising network solutions | $300K | 77 mo ago | Seed | — | Tim Letheren Co-Founder | — | — |
| 26 | TOAD Provider of digital OOH campaign management solutions provider | $250K | 103 mo ago | Seed | 1 | George Hintzen Founder & CEO | — | — |
| 27 | Geomotive Platform offering digital out of home management and advertising solutions | $200K | 15 mo ago | Seed | 1 | Alex Khainovskiy Co-Founder & CTO | — | — |
Top 12 Tech for Traditional Advertising companies in United Kingdom
#1
Public · London, England · founded 2007 · 100 employees$37.1Mraised▾
AI powered in-video advertising platform. It allows brands to insert ads into the content. Its platform integrates the product, video, and other forms of branded assets into the video content. The platform integrates ads into music videos, TV, and other content platforms to enable brands and the advertising agencies to manage and run multi-title campaigns.
- May 2023Post IPO$7.1M
- Jul 2019Post IPO$17.6M
- Aug 2016Series D$4.9M
- Mar 2016Series D$15M
#2
Seed · London, England · founded 2022 · 1 employees$200Kraised▾
Platform offering digital out of home management and advertising solutions. It provides tools, including a content management system, location intelligence platform for advertising, and a demand side platform. The features work together to help businesses advertising reach target audience and achieve advertising goals.
- Mar 2025Seed$200K
- Dec 2023Seed—
#3
Series A · London, England · founded 2015 · 13 employees$5.6Mraised▾
Platform offering cab advertising solution. It enables advertisers to display the ad content on the cars and target the relevant audience. The platform provides a dashboard that offers live data on the media assets, distance covered, campaign ROI, and more. It allows advertisers to configure the adverts using real-time geo-location, time, and live event triggers.
- Aug 2023Series A$3.7M
- Aug 2022Seed$301.3K
- Dec 2020Seed$932.9K
- Jul 2019Seed$692.8K
#4
Acqui-Hired · London, England · founded 2002 · 4 employees$5Mraised▾
Broadcast monitoring and verification solutions provider. Enables entertainment studios, news, sport and government organizations, TV syndicators, direct response, and brand advertisers to determine when, where, and how their video content.
- Jun 2023Grant (prize money)$179.4K
- Dec 2018Grant (prize money)$142.3K
- Nov 2004Series A$5M
#5
Acquired · Edinburgh, Scotland · founded 2012 · 113 employees$34.5Mraised▾
TVSquared is a TV advertising attribution platform which provides campaign performance in near real-time basis. Provides ADVANTAGE which analyzes the TV advertising and determines the impact on sales. PREDICT helps advertisers to optimize the TV campaign. Collects cross-channel response data and analyze frequently to measure the impact.
- Feb 2020Series C—
- May 2019Series B$5.4M
- Apr 2018Series B$8M
- Feb 2017Series B$14.8M
#6
Acquired · London, England · founded 2006 · 30 employees$36.8Mraised▾
Platform offering in-game advertising solutions. It provides users with customer-specific perimeter advertising in sports using DBRLive technology. The platform displays the virtual, digital content on the billboard in the broadcast stream. It leverages AI to display the ad content within the live TV broadcast.
- Jan 2019Grant (prize money)$1.4M
- Apr 2016Series B$10.6M
- Jun 2015Grant (prize money)$1.3M
- Jun 2012Series B$17.4M
#7
Series A · London, England · founded 2008 · 16 employees$24.1Mraised▾
Platform offering DSP solution. It is an online advertising technology company that enables advertisers to create, measure, and optimize campaigns. Offers a single programmatic platform for the creation and delivery of ad formats via open real-time bidding. It includes a dynamic creative optimization engine that enables advertisers to tailor the ad message.
- May 2020Series A$2.5M
- Sep 2015Series A$5.7M
- Feb 2015Series A$10M
- Jun 2013Series A$4.9M
#8
Seed · London, England · founded 2019 · 2 employees$728.3Kraised▾
Provider of trading desk and TV ad exchange marketplace for advertisers and publishers
#9
Deadpooled · London, England · founded 2009 · 10 employees$15.6Mraised▾
Platform offering digital signage software. It provides digital signage solutions for customer engagement for offline retailers. Its solution creates, manages, and distributes digital content on screens from PCs, tablets, and smartphones. Users can schedule their broadcast timings. The company also offers design, planning permission, content production, content management, installation, and support & maintenance services. Clients include Transport for London, Audi, M&Ms, Harry Ramsden's, Clear Channel, and others.
- Feb 2018Series B$15.6M
#10
Seed · London, England · founded 2013 · 5 employees$7.7Mraised▾
StickerRide is an advertising platform and mobile application connecting brands with drivers to create on-vehicle advertising. StickerRide offers a platform that enables the drivers of private cars to turn the sides of their vehicle into ad space. Enables advertisers to manage campaigns in real-time and track advertising effectiveness. It works by letting drivers choose designs, run ads, and paying to them on a kilometer basis.
- Aug 2018Seed$330K
- May 2017Seed$1M
- Mar 2016Seed$6.4M
#11
Seed · London, England · founded 2021 · 2 employees$1.2Mraised▾
Platform offering connected TV ad monitoring software. It allows users to run and manage connected TV ad campaigns across different channels.
- Sep 2022Seed$1.2M
#12
Series A · London, England · founded 2014 · 113 employees$5.8Mraised▾
Honeycomb provides video advertising delivery solutions for brands, agencies, broadcasters, and ad networks. Provide transparency in the current advertising delivery process by automating elements of input and data sharing throughout the delivery chain. Its system allows TV advertisers to purchase TV ads based on audience data.
- Oct 2016Series A$3.7M
- Sep 2016Seed$653.3K
- May 2016Seed$1.4M
Funding & investor landscape
Notable founders
Market landscape — 10 sub-themes by coverage
Share of Tech for Traditional Advertising coverage by sub-theme.
Regulatory-risk over time rising
Funding & growth over time
funding rising · growth rising
Common questions
Riya reads income statements for fun. She covers the real money in a sector — revenue, growth, who actually earns — and never met a vague claim she didn't want a number for.