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Radar · In Store Retail Tech in London

Best In Store Retail Tech Companies in London, United Kingdom

The 176 best In Store Retail Tech companies in London, United Kingdom in 2026, ranked by funding and momentum. Funding, investors, founders, valuation, tech stack and live signals. Top: DNA Payments.

176companies tracked
$680.4Mdisclosed funding
0unicorns
66have raised

Ranked: Best In Store Retail Tech companies in London

#CompanyDisclosed fundingLast roundEmployeesFoundedFounderTech stackPatents & IP focusRecent signals
1DNA Payments
Provider of omnichannel payment solutions, including terminals, online payments, and ePOS
$141M60 mo ago143
143 → 276 (+93%) · sector median +10%
2018Arif Babayev
Co-Founder & CEO
October CMSApple iCloud MailGoogle Workspace+21—1 job opening · 2 partnerships
2OneStock
Cloud-based backend management tool for omnichannel retailers
55Global top 28%Moat top 31%Tech top 32%Funding top 38%
All 9 signals ▾
Globaltop 28%
Moattop 31%
Techtop 32%
Fundingtop 38%
Markettop 42%
Talentbottom 49%
Productbottom 45%
Growthbottom 35%
Newsbottom 21%
Global: Serving 60+ countries worldwide · Legal entities in 2 countries: France, United Kingdom
Moat: Editorial + unicorn rating 8/10 · Soonicorn
rank vs industry peers · Fliar Intelligence Index 55/100
$72M24 mo ago1092010Benoît Baccot
Co-founder & CTO
WordPress Block EditorCart FunctionalityWordPress+24—2 partnerships
3Ometria Technologies
Provider of a customer data and experience platform for retail
$71M33 mo ago97
97 → 151 (+56%) · sector median +10%
2013James Wood
Co-Founder
PrismicApple iCloud MailGoogle Workspace+29—2 partnerships
4Microblink
Platform offering card scanning apps-based consumer payments
$60M66 mo ago2302013—WordPressApple iCloud MailGoogle Workspace+22——
5BeMyEye
Provider of analysis solution for businesses
$45M102 mo ago69
69 → 75 (+9%) · sector median +10%
2011Luca Catzola
CEO
SentryZendeskApple iCloud Mail+21—1 job opening
6truRating
Point of sale customer feedback for SME hospitality
$34M35 mo ago30
30 → 46 (+53%) · sector median +10%
2012Christian Nelson
Co-Founder & Chief Strategy Officer
WordPressMySQLPHP+3028 patents
Secure customer feedback collection using PIN entry devices
1 partnership · 1 expansion
7Cloud Retail
Cloud-based software solutions for retail businesses
$34M33 mo ago—2020Igor Demishev
Co-Founder
TildaMicrosoft AdvertisingLeadster+15——
8Ecrebo
Customer engagement through targeted marketing
$23M111 mo ago55
55 → 37 (-33%) · sector median +10%
2010David Vernon
Chief Customer Officer
HubSpot CMS HubBootstrapGSAP+1631 patents
Enhancing point‑of‑sale transaction processing and personalized digital receipt generation.
—
9Revlifter
AI-based solution to optimize conversion rate and rewards management software
$18M50 mo ago49
49 → 31 (-37%) · sector median +10%
2017Simon Bird
Co-Founder & CEO
WebflowVimeoBootstrap+257 patents
Personalized e‑commerce offer generation and targeting integrated into website experiences
—
10Vekia
Provider of supply chain management software for offline retailers
$18M105 mo ago332008—WordPressMySQLPHP+22——
11SIS Digital
Platform offering digital signage software
$16M100 mo ago102009Simon Grice
CEO
———
12Unmade
Developer of software automating on-demand custom apparel design and manufacturing
$13M75 mo ago462013—WebflowVimeoAmazon Web Services+1718 patents
Digital textile knitting automation and 2D‑to‑3D image‑driven manufacturing systems
—
13Coniq
Loyalty and customer engagement for businesses
$12M84 mo ago672007David Seddon
Co-Founder
WordPressMySQLPHP+38—1 award
14Emperia
Online platform offering 3D virtual solutions for fashion businesses
$11M40 mo ago20
20 → 50 (+150%) · sector median +10%
2019Olga Dogadkina
Co-Founder & CEO
WordPressMySQLPHP+30——
15Retailigence
Saas-based category management using machine learning for in-store retailers
$10M153 mo ago32009Sid Sarangi
Co-Founder & CEO
———
16Antavo
Loyalty and contest software for e-commerce and retail brands
$10M43 mo ago52011Gábor Csarnai
CTO
WordPressApple iCloud MailGoogle Workspace+25——
17Hero
App to chat with local businesses
$10M59 mo ago612015Adam Levene
Founder & CEO
———
18Situ Live
Platform offering virtual store solution for retail brands
$8M40 mo ago132016————
19Mercaux
Provider of a platform for in-store customer experience and data analytics
$7M60 mo ago19
19 → 21 (+11%) · sector median +10%
2013Alexey Petrov
Co-founder and CTO
Apple iCloud MailGoogle WorkspaceSalesforce+23——
20Near St
Provider of a platform connecting in-store inventory to online shopping channels
$7M65 mo ago24
24 → 18 (-25%) · sector median +10%
2015—HubSpot CMS HubApple iCloud MailGoogle Workspace+26——
21Prediko
Provider of analytics software solutions for inventory management
$7M48 mo ago112020Youri Moskovic
Co-Founder & CEO
WebflowSentryEmotion+24—1 launch
22Creoate
Online B2B wholesale marketplace platform offering multi-category products
$5M58 mo ago102017Fahad Khan
Co-Founder & CEO
AlgoliaNode.jsMUI+28——
23Tamoco
Location based analytics platform for offline retailers
$5M142 mo ago82012Sam Amrani
Co-Founder & Executive Chairman
WordPressMySQLPHP+23——
24Yocuda
Customer behavior analytics solution by analyzing data captured at checkout
$4M111 mo ago42011Andrew Carroll
Founder & CEO
WordPressMySQLPHP+30—1 award
25Slip
Provider of a platform to save receipts and handle returns
$4M24 mo ago—2021Tash Grossman
Co-Founder & CEO
———
26Connected Stores
Developer of connected stores for retail brands
$4M124 mo ago372012James Yancey
Co-Founder & CEO
———
27V-Count
AI-powered visitor analytics solutions designed for physical locations
$3M53 mo ago492015Demirhan Buyukozcu
Co-Founder & CEO
Cart FunctionalityWordPressMySQL+28—1 launch
28ThirdEye
AI-based visual inspection tool for retail stores
$3M87 mo ago182016——12 patents
Computer vision for pose/action recognition and training-data generation using neural networks.
—
29Vaultik
Provider of authentication solutions for luxury products
$2M32 mo ago—2021Pietro Novelli
Co-Founder & CEO
——1 launch
30Birdback
Provider of card linked loyalty program
$2M148 mo ago42012Asger Pedersen
Co-Founder & CTO
———
31Cartful
Mobile commerce, loyalty, and marketing platform for businesses
$2M60 mo ago—2016Mike Duffy
Co-Founder
———
32Pointr
Provider of indoor mapping, wayfinding, positioning, and analytics software
$2M61 mo ago122013Mehmet Akpinar
Co-Founder & CTO
HubSpot CMS HubVimeoMatomo Analytics+1856 patents
Indoor mapping automation and real-time walkable path generation for indoor navigation
—
33Breeze Tech
Bluetooth based retail marketing tool
$2M216 mo ago—2003Claire Gunn
Owner
———
34Ksubaka
Provider of self kiosk solution for businesses
$1M71 mo ago112013Giles Corbett
Co-Founder & CEO
———
35Aura Vision
AI-based in-store visitor insight solutions for offline retailers
$1M84 mo ago82017Daniel Corbishley
Co-Founder & CEO
WebflowAmazon Web ServicesCloudflare Turnstile+18——
36Big Data For Humans
Customer insights using data science automation
$1M129 mo ago202014————
37Sweet Analytics
Cloud-based platform providing solutions for customer analytics marketing
$1M44 mo ago14
14 → 15 (+7%) · sector median +10%
2018Oliver Spark
CEO
———
38Cloudshelf
Platform offering integrating e-commerce suit
$1M21 mo ago—2021Giles Corbett
Co-Founder & CEO
———
39Bubbl
Provider of location based mobile marketing tools
$1M100 mo ago52015Jo Eckersley
CEO
—4 patents
Content delivery network systems for efficient media distribution
—
40Buyerdock
Platform offering operation management software solutions for brands
$1M14 mo ago—2019Kevin Dixie
Co-Founder & CCO
MediaElement.jsBootstrapApache HTTP Server+122 patents
Digital labeling and tracking systems for product information management
1 launch
41Octopus
Provider of campaign mangement platform for retail media
$750K46 mo ago—2021Emre Yıldız
Founder
WordPressMySQLPHP+26——
42Virtual Retail
Provider of a VR-based platform for retail applications
$700K33 mo ago82018————
43AGILE customer insight
Online and mobile insight service
$640K175 mo ago—2011Tony Rimmer
Co-Founder & COO
———
44Intelistyle
Provider of AI-based fitting solutions for omnichannel fashion retailers
$602K91 mo ago62017Kostas Koukoravas
Co-Founder & CEO
WordPressMySQLPHP+30——
45Compare Ethics
Provider of online platform for sustainable fashion product verification
$576K67 mo ago32018James Omisakin
Co-Founder
———
46Cheerfy
Personalization SaaS for retailers
$532K119 mo ago32015Adrian Maseda
Co-Founder
——1 award
47Localistico
Provider of location management, store pages, and local marketing solutions
$323K89 mo ago82014Daniel Leiva
Co-Founder
WordPressApple iCloud MailGoogle Workspace+20——
48True Insights
Provider of analytics software solutions for e-commerce businesses and brands
$322K38 mo ago—2020Nikola Tanev
Founder & CEO
———
49PreWarp
Provider of hypnotherapy services for various conditions and personal development
$259K62 mo ago22020Tom Barber
Founder & CEO
———
50Magnetto
Platform offering mobile-based self-checkout solution for stores and customers
$248K58 mo ago152019Denis Yedin
Founder | Director
———

Top 12 In Store Retail Tech companies in London

#1
Seed · London, England · founded 2019
$1.1Mraised
▾

Platform offering operation management software solutions for brands. It allows businesses to generate GS1-compliant QR codes, automatically deliver required recycle logos, and more.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 903 LinkedIn followers
Activity: 1 product launches announced in 12 mo
Funding rounds
  • Mar 2025Seed$346.3K
  • Aug 2024Seed$30.5K
  • Jul 2022Seed$393.2K
  • May 2022Seed$53.2K
Founders & team
Kevin DixieCo-Founder & CCOJonathan SparkesCo-Founder & CEO
Investors
Ryzman Family Parnership, Cqrslimited, Push Holdings, Byways
#2
Series A · London, England · founded 2010 · 109 employees
$72Mraised
▾

Cloud-based backend management tool for omnichannel retailers. The company offers solutions for order and inventory management, shipping from stores, customer engagements, and more. It also offers store fulfillment, warehouse management, and store associative apps mobile POS, clienteling, and more. It primarily caters to fashion, footwear, and gift markets.

Fliar Intelligence Index™ 55how this company ranks against its industry peers
Global
top 28%
Moat
top 31%
Tech
top 32%
Funding
top 38%
Market
top 42%
Talent
bottom 49%
Global: Serving 60+ countries worldwide · Legal entities in 2 countries: France, United Kingdom · Investors from 2 countries beyond United Kingdom
Moat: Editorial + unicorn rating 8/10 · Soonicorn · 10 curated direct competitors tracked
Tech: 52 technologies across 4/8 capability areas · Cloud: Amazon Alb, Amazon Web Services · Security: Cloudflare Bot Management, Hsts
Audience (LinkedIn): 13k LinkedIn followers — 5.4% of this cohort's audience
Activity (LinkedIn): 2 partnerships (incl. OneStock) announced in 12 mo
Funding rounds
  • May 2024Series A$72M
  • Apr 2021Seed—
  • Sep 2018Seed—
Founders & team
Benoît BaccotCo-founder & CTO
Investors
Lafayette Plug and Play, Silverfleet Capital, Summit Partners, Refined Capital Partners
Tech stack
Amazon AlbAmazon Web ServicesCart FunctionalityCloudflareCloudflare Bot ManagementCore-Js
#3
Series C · London, England · founded 2013 · 97 employees
$71.4Mraised
▾

Provider of a customer data and experience platform for retail. The platform combines a customer data platform with cross-channel experience orchestration and delivery. It offers data ingestion, consolidation, identity resolution, consent management, and advanced segmentation. The platform also provides experience orchestration, real-time customer audiences, broadcast builder, personalization, and cross-channel journey building.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 32k LinkedIn followers — 13.1% of this cohort's audience
Activity: 2 partnerships (incl. None's Child) announced in 12 mo
Funding rounds
  • Sep 2023Conventional Debt$10M
  • Nov 2021Series C$40M
  • Sep 2019Series B$21M
  • Apr 2017Series A$6M
Founders & team
James WoodCo-FounderDjalal LougouevCo-Founder & Chief Strategy Officer
Investors
Canadian Imperial Bank of Commerce, Inventure Partners, Saatchinvest, Force Over Mass, Bank of New Zealand, InfraVia Capital Partners
Tech stack
6SenseAmazon S3Amazon Web ServicesCloudflareCloudflare Bot ManagementContact Form 7
#4
Seed · London, England · founded 2021
$1.2Mraised
▾

Platform offering integrating e-commerce suit. It offering digital displays and interactive kiosks to showcase products beyond physical stock.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 776 LinkedIn followers
Funding rounds
  • Aug 2024Seed$245.3K
  • Nov 2022Seed$622.4K
  • May 2021Seed$349.5K
Founders & team
Giles CorbettCo-Founder & CEOGhislain UlrichCo-Founder
Investors
Sonorcap, Loyal, Softwire, GCL Global Holdings, Assiduousgroup, Trans Europe Express
#5
Series A · London, England · founded 2012 · 30 employees
$34.2Mraised
▾

Trurating is a point-of-payment rating system, the ratings of which are shown on its website. Customers are asked to rate their experience based on service, product and other such criteria. Clients see the ratings through an online dashboard with 5 core parameters- Service, product, value, experience, recommendation(along with custom questions). Has a loyalty program for consumers to get prizes based on their involvement. It is building an alternative ratings platform on the likes of Yelp and Tripadvisor for mainly brick and mortar retailers and hotels. It is currently live in the UK (launched at the end of 2015) and Australia (at the start of 2016); and planning to expand into US and Canada. Its system has generated a total of two million ratings, off a customer base of around 200 clients as of July'16.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 7k LinkedIn followers — 2.9% of this cohort's audience
Activity: 1 partnerships · 1 expansions (incl. Cracker Barrel) announced in 12 mo
Funding rounds
  • Jul 2023Series A$1.3M
  • Feb 2023Series A$1.1M
  • Sep 2022Series A$2.2M
  • Mar 2022Series A$415K
Founders & team
Christian NelsonCo-Founder & Chief Strategy OfficerGeorgina NelsonCo-Founder & CEO
Investors
Emerisque, Sandaire, MBM Capital Partners, Mastercard Start Path, MaRS Discovery District, OSK Ventures International Berhad
Tech stack
Amazon S3Amazon Web ServicesAzureCdnjsCloudflareCloudflare Bot Management
#6
Series A · London, England · founded 2020
$33.8Mraised
▾

Cloud-based software solutions for retail businesses

Founders & team
Igor DemishevCo-Founder
Investors
I2BF Global Ventures, Somersault Ventures, AddVenture, LVL1 Group, Baring Vostok, Flint Capital
#7
Seed · London, England · founded 2021
$4.2Mraised
▾

Provider of a platform to save receipts and handle returns. It is a shopping experience management platform that offers features such as saving receipts, handling returns, rewards and loyalty programs, and managing warranties.

Funding rounds
  • Jun 2024Seed$3.2M
  • Feb 2022Seed$1M
Founders & team
Tash GrossmanCo-Founder & CEO
Investors
Haatch, Syndicate Room, Superangel, Alma Angels, Adjuvo, unbundled vc
#8
Series D · London, England · founded 2018 · 143 employees
$141Mraised
▾

Provider of omnichannel payment solutions, including terminals, online payments, and ePOS. The company offers payment terminals, online payment processing, and electronic point of sale systems. It provides services such as cash advances, merchant portals, payment gateways, and custom branding. Security features include security protocols, compliance, and fraud management. The company serves sectors like hospitality, retail, food and beverage, and eCommerce.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 9k LinkedIn followers — 3.6% of this cohort's audience
Hiring: 1 hiring post in 12 mo (public) · hiring: Business Development Manager
Activity: 2 partnerships (incl. ETABS) announced in 12 mo
Funding rounds
  • Jun 2021Series D$141M
Founders & team
Arif BabayevCo-Founder & CEONurlan ZhagiparovDirector & Co-Founder
Investors
Alchemy Partners, Mocom, DNA Payments
Tech stack
Alpine.JsAmazon S3Amazon Web ServicesAnt DesignApple Icloud MailBootstrap
#9
Series A · London, England · founded 2019 · 20 employees
$10.9Mraised
▾

Online platform offering 3D virtual solutions for fashion businesses. The company provides virtual 3D technology with interaction, personalization, omnichannel cohesion, and data monitoring. It also provides chat and live tour features, customisation store display, easy integration, quality accuracy, and more.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 21k LinkedIn followers — 8.7% of this cohort's audience
Activity: 1 awards announced in 12 mo
Funding rounds
  • Jan 2023Series A$10M
  • 2021Seed$875K
Founders & team
Olga DogadkinaCo-Founder & CEO
Investors
Concept Ventures, SFC Capital, Blissgrowth, Base10 Partners, Daphni, Sony Innovation Fund
Tech stack
AhrefsAmazon SesAmazon Web ServicesAosCloudflareCloudflare Bot Management
#10
Series A · London, England · founded 2017 · 49 employees
$17.8Mraised
▾

RevLifter provides an artificial intelligence-based solution to optimize the conversion rate and rewards management software. The products offered by the company are RevPage, RevConvert, and RevReward. The solution offered by the company uses AI to understand and analyze user behavior and deliver the relevant deal to the customer in real-time. It has clients such as Puma, HP, Clarks, and others.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 4k LinkedIn followers
Funding rounds
  • Mar 2022Series A$3.9M
  • Sep 2020Series A$10.6M
  • Mar 2019Seed$2.9M
  • Nov 2017Seed$373.8K
Founders & team
Simon BirdCo-Founder & CEO
Investors
Coutts, Gresham House Ventures, Maven Capital Partners, Lafayette Plug and Play, Damus Capital, The North East Erdf Development
Tech stack
BootstrapCdnjsCloudflareCloudflare Bot ManagementCookiebotCore-Js
#11
Deadpooled · London, England · founded 2016 · 13 employees
$7.5Mraised
▾

Platform offering virtual store solution for retail brands. Its features include customization, integration, conversation management, and more.

Funding rounds
  • Jan 2023Seed$1.2M
  • Dec 2022Seed$1.8M
  • Dec 2020Seed$4.4M
Investors
IW Capital
#12
Series A · London, England · founded 2011 · 5 employees
$10Mraised
▾

Loyalty and contest software for e-commerce and retail brands. It is a Software-as-a-Service solution to create a point-based loyalty program. Provides API and SDK integrations. Also provides analytics features with the loyalty program. It is a no-code platform to manage loyalty programs.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 10k LinkedIn followers — 4.1% of this cohort's audience
Funding rounds
  • Nov 2022Series A$10M
  • Feb 2020Grant (prize money)$55K
  • Nov 2019Grant (prize money)$55.1K
  • Jul 2015Seed—
Founders & team
Gábor CsarnaiCTO
Investors
Europa, Euroventures, Lead Ventures, IEurope Capital, Innovation Nest, Seedcamp
Tech stack
AngularApple Icloud MailCdnjsCloudflareCloudflare Bot ManagementCloudflare Turnstile

Funding & investor landscape

$680.4Mtotal disclosed funding
55companies funded
133disclosed rounds
0rounds last 90 days
Most active investors
Techstars9 rounds
True Global5 rounds
Octopus Ventures4 rounds
SFC Capital4 rounds
Ascension3 rounds
Collider3 rounds
Fuel Ventures3 rounds
Wayra3 rounds
Adjuvo2 rounds
Beringea2 rounds

Notable founders

Kevin Dixie
Co-Founder & CCO · Buyerdock
Jonathan Sparkes
Co-Founder & CEO · Buyerdock
Benoît Baccot
Co-founder & CTO · OneStock
James Wood
Co-Founder · Ometria Technologies
Djalal Lougouev
Co-Founder & Chief Strategy Officer · Ometria Technologies
Giles Corbett
Co-Founder & CEO · Cloudshelf
Ghislain Ulrich
Co-Founder · Cloudshelf
Christian Nelson
Co-Founder & Chief Strategy Officer · truRating
Georgina Nelson
Co-Founder & CEO · truRating
Igor Demishev
Co-Founder · Cloud Retail
Tash Grossman
Co-Founder & CEO · Slip
Arif Babayev
Co-Founder & CEO · DNA Payments
Prism market signals · United Kingdom · country-scoped Prism corpus, 3,926,289 docs

Market landscape — 10 sub-themes by coverage

Share of In Store Retail Tech coverage by sub-theme.

Regulatory-risk over time rising

Funding & growth over time

funding rising · growth rising

Common questions

How many In Store Retail Tech companies are there in London, United Kingdom?
Radar tracks 176 indexable In Store Retail Tech companies headquartered in London, United Kingdom that meet our profile-completeness bar.
What is the total funding raised by In Store Retail Tech companies in London, United Kingdom?
The In Store Retail Tech companies in London, United Kingdom on this list have raised a combined $680.4M in disclosed equity funding across 55 funded companies.
Which is the highest-funded In Store Retail Tech company in London, United Kingdom?
DNA Payments is the highest-funded In Store Retail Tech company in London, United Kingdom, with $141M in disclosed equity funding.
How many In Store Retail Tech companies in London, United Kingdom are funded?
55 of the 176 In Store Retail Tech companies in London, United Kingdom on this list have disclosed at least one equity funding round.
How many In Store Retail Tech unicorns are there in London, United Kingdom?
None of the In Store Retail Tech companies in London, United Kingdom on this list currently has a disclosed valuation of $1B or more.
Who are the top investors in London, United Kingdom In Store Retail Tech companies?
The most active investors in London, United Kingdom In Store Retail Tech companies on this list include Techstars, True Global, Octopus Ventures, SFC Capital, Ascension.
Riya SenguptaFinancials

Riya reads income statements for fun. She covers the real money in a sector — revenue, growth, who actually earns — and never met a vague claim she didn't want a number for.

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