Best Loyalty Software Companies in California, United States
The 203 best Loyalty Software companies in California, United States in 2026, ranked by funding and momentum. Funding, investors, founders, valuation, tech stack and live signals. Top: Sendoso.
Ranked: Best Loyalty Software companies in California
| # | Company | Disclosed funding | Last round | Stage | Employees | Founded | Tech stack | Patents & IP focus | Recent signals |
|---|---|---|---|---|---|---|---|---|---|
| 1 | Sendoso Account based marketing platform for businesses | $157M | 57 mo ago | Series C | 379 379 → 405 (+7%) | 2016 | WebflowSentryUptimeRobot+44 | — | 2 launchs |
| 2 | FiveStars SumUp: Empowering small businesses with accessible payment and customer engagement solutions | $146M | 68 mo ago | Acquired | 186 | 2011 | WordPressUnbounceMySQL+32 | — | — |
| 3 | Firstup Cloud-based communication and employee experience management platform for enterprises | $127M | 89 mo ago | Series E | 148 148 → 247 (+67%) | 2008 | WordPressSentryZendesk+46 | — | 2 awards |
| 4 | Punchh Unified platform for restaurant engagement, marketing, ordering, loyalty, and guest data | $73M | 79 mo ago | Acquired | 1 | 2010 | WordPressBugHerdAtlassian Statuspage+38 | 30 patents Patents concentrated in computing, sensing & instrumentation | 1 launch |
| 5 | Prodege Provider of consumer marketing and insights platform powered by loyalty programs | $61M | 91 mo ago | Acquired | 333 333 → 622 (+87%) | 2005 | WordPressApple iCloud MailGoogle Workspace+41 | 3 patents Patents concentrated in computing, sensing & instrumentation | — |
| 6 | Extole B2C and P2P referral automation platform | $54M | 40 mo ago | Series D | 35 35 → 79 (+126%) | 2009 | WordPressMySQLPHP+31 | — | 3 launchs |
| 7 | Ondot Systems Crd-linked marketing solutions for banks & financial institutions | $51M | 91 mo ago | Acquired | 128 | 2011 | — | — | — |
| 8 | FreeMonee Platform offering consumer gift network | $45M | 166 mo ago | Deadpooled | — | 2009 | — | — | — |
| 9 | SocialChorus Advocate Marketing Solution | $45M | 78 mo ago | Acquired | 249 | 2008 | RubyRuby on RailsHogan.js+9 | — | — |
| 10 | Mogl Provider of programmatic advertising, retail media activation, and data enablement services | $35M | 130 mo ago | Series B | 27 | 2010 | Webflow EcommerceWebflowGSAP+17 | — | — |
| 11 | Switchfly SaaS-based travel-commerce solutions | $34M | 88 mo ago | Series D | 72 72 → 122 (+69%) | 2003 | HubSpot CMS HubAmazon Web Servicescore-js+18 | 13 patents Travel commerce platform enabling loyalty-point payments, semi‑opaque transactions, and cross‑selling. | — |
| 12 | Wildfire Provider of white-label platform for shopping rewards, cashback, and loyalty | $31M | 19 mo ago | Series B | 60 | 2017 | — | — | 1 job opening |
| 13 | Thanx Provider of loyalty management solution for offline stores | $23M | 68 mo ago | Series C | 31 | 2012 | WordPressMySQLPHP+32 | — | 1 launch · 4 partnerships |
| 14 | UserGems Provider of customer advocacy solutions for businesses | $22M | 55 mo ago | Series A | 11 | 2014 | WebflowSalesforceReact+24 | — | — |
| 15 | Trapit Empowers social selling and employee advocacy through content and engagement | $20M | 154 mo ago | Acquired | 27 | 2010 | — | — | — |
| 16 | Miles Online reward-based app for daily commute and travels | $20M | 58 mo ago | Series A | 70 | 2016 | WordPressMySQLPHP+11 | — | — |
| 17 | Shopkick Hyperlocal mobile-app platform offering rewards and shopping assistance to consumers | $20M | 191 mo ago | Acquired | 109 | 2009 | WordPressMySQLPHP+36 | 33 patents Retail presence detection via Bluetooth and device-state analytics for in‑store consumer insights | — |
| 18 | Surkus Mobile app platform for event promotion | $18M | 67 mo ago | Series B | — | 2015 | — | — | — |
| 19 | Bunchball Inspiring engagement, loyalty, and performance through tailored solutions and strategic expertise | $18M | 180 mo ago | Acquired | 32 | 2005 | — | 8 patents Web-based gamification platforms for incentive-driven user engagement and workforce motivation. | — |
| 20 | Addvocate Provider of the employee advocacy marketing software solution | $17M | 138 mo ago | Series B | 21 | 2012 | — | — | — |
| 21 | Broadly AI-powered customer engagement and review management platform for local businesses | $17M | 92 mo ago | Acquired | 66 66 → 37 (-44%) | 2013 | WordPressMySQLPHP+37 | 2 patents Integrating third‑party content to enhance search engine optimization (SEO) algorithms. | — |
| 22 | SoHalo SaaS based social engagement and loyalty management platform | $16M | 150 mo ago | Deadpooled | 21 | 2011 | — | 4 patents Digital reward platforms for e‑commerce transaction incentives | — |
| 23 | Ifeelgoods Technology and network provider to reward customers | $14M | 119 mo ago | Series A | 24 | 2010 | Cart FunctionalityWordPressMySQL+29 | — | 1 launch |
| 24 | Countable Provider of brand management solutions | $12M | 56 mo ago | Acquired | 17 | 2014 | — | 13 patents Multiplex digital droplet PCR platforms for high‑dynamic‑range nucleic‑acid quantitation | — |
| 25 | Zuberance Advocate marketing platform driving UGC and referral sales for businesses | $12M | 187 mo ago | Series B | 4 | 2007 | — | — | — |
| 26 | Yub Empowering website creation, blogging, and online business with versatile tools | $12M | 151 mo ago | Acqui-Hired | 6 | 2013 | — | — | — |
| 27 | Qbiquity Referral marketing automation platform | $12M | — | Early Stage | — | 1999 | — | — | — |
| 28 | PunchTab Omni channel customer engagement SaaS platform | $12M | 145 mo ago | Acqui-Hired | 22 | 2011 | — | — | — |
| 29 | 500Friends Omnichannel Loyalty platform | $11M | 158 mo ago | Acquired | 30 | 2010 | — | — | — |
| 30 | StellarLoyalty cloud-based customer loyalty solutions | $9M | 124 mo ago | Acqui-Hired | 39 | 2014 | — | — | — |
| 31 | Proximiant Digital reciepts and loyalty program through NFC | $8M | 149 mo ago | Deadpooled | 30 | 2011 | — | 13 patents Distributed electronic transaction record management and customer relationship systems | — |
| 32 | Pongo Marketing automation and loyalty solution | $5M | 40 mo ago | Series A | 50 | 2017 | WebflowTypeScriptGraphQL+30 | — | 1 partnership |
| 33 | Passbox Developer of rewards systems for retailers | $5M | 168 mo ago | Deadpooled | — | 2011 | — | — | — |
| 34 | Planet Daily Loyalty management platform for cannabis dispensaries | $5M | 169 mo ago | Series A | — | 2001 | — | — | — |
| 35 | Talkable Marketing using referral systems for businesses | $5M | 108 mo ago | Series A | 17 | 2010 | WordPressMySQLPHP+30 | — | 1 launch · 1 partnership · 1 award |
| 36 | QOOP Application offering cash rewards via questions and answers | $5M | 223 mo ago | Deadpooled | — | 2005 | — | 3 patents Cloud-based remote printing services and protocols | — |
| 37 | perkville Perkville is a leading retention and referral solution for the health, fitness, salon, spa, and retail… 27Tech top 32%Funding bottom 49%Moat bottom 42%Global bottom 39% All 8 signals ▾Techtop 32% Fundingbottom 49% Moatbottom 42% Globalbottom 39% Innovationbottom 35% Growthbottom 35% Marketbottom 34% Patentsbottom 29% Tech: 35 technologies across 5/8 capability areas · Cloud: Amazon Web Services, Cloudflare Funding: Raised $4.5M · 3 rounds over 13 yrs (0.2/yr) rank vs industry peers · Fliar Intelligence Index 27/100 | $4M | 121 mo ago | Series A | 32 | 2010 | WebflowSwiperjQuery+15 | 5 patents Software platforms for creating and managing digital promotions and loyalty campaigns | — |
| 38 | Transaction Wireless Digital gift cards and marketing platform | $4M | 198 mo ago | Acquired | 27 | 2006 | — | 20 patents Mobile point‑of‑sale terminals, secure transaction processing, and gift‑card integration for smartphones | — |
| 39 | Stakeholder Labs Provider of software for shareholder engagement, measurement, and alignment solutions | $4M | 40 mo ago | Seed | 7 | 2022 | — | — | — |
| 40 | myGini Reward based payment and customer engagement solutions for businesses | $4M | 97 mo ago | Series A | 8 | 2016 | — | — | — |
| 41 | GetTheReferral Cloud-based referral marketing & lead generation solutions provider | $4M | 64 mo ago | Series A | 34 | 2014 | HubSpot CMS HubBootstrapAmazon Web Services+36 | — | — |
| 42 | Offermatic Provider of personalized offers and deals service | $4M | 183 mo ago | Deadpooled | — | 2010 | — | — | — |
| 43 | PosIQ Loyalty solution for restaurants | $3M | 145 mo ago | Series A | 3 | 2009 | — | — | — |
| 44 | Plink Provider of personalized commerce solutions for businesses and financial institutions | $3M | 67 mo ago | Series A | 4 | 2017 | WebflowAmazon Web ServicesHubSpot+15 | — | — |
| 45 | Barkback Mobile-based rewards and loyalty program | $3M | 117 mo ago | Deadpooled | — | 2011 | — | — | — |
| 46 | WEEDAR Provider of loyalty and distribution platform for cannabis brands | $2M | 40 mo ago | Seed | 13 | 2022 | — | — | — |
| 47 | Pocket Points Reward platform for not using mobile phones | $2M | 121 mo ago | Seed | 7 | 2014 | HubSpot CMS HubAmazon Web ServicesSplide+12 | — | — |
| 48 | Coretava Platform for engaging customers through gamification | $2M | 48 mo ago | Seed | 23 | 2017 | Radix UITailwind CSSshadcn/ui+14 | — | — |
| 49 | Chums Referral marketing solution | $1M | 58 mo ago | Deadpooled | — | 2018 | — | 13 patents Adjustable eyewear retention and fastening accessories, plus multi‑tool and thermal pressing components. | — |
| 50 | Forge Membership-driven loyalty platform for food and beverage brands | $1M | 27 mo ago | Seed | — | 2023 | — | 30 patents Real-time financial data caching, metric extraction, and settlement analytics platforms | — |
Top 12 Loyalty Software companies in California
#1
Series B · Solana Beach, California · founded 2017 · 60 employees$31Mraised▾
Provider of white-label platform for shopping rewards, cashback, and loyalty. The platform offers browser extensions, digital coupons, and custom rewards programs. It enables businesses to provide customers with relevant benefits during online shopping. The platform integrates with security tools and offers revenue sharing.
- Nov 2024Series B$16M
- Oct 2022Series A—
- Aug 2021Series A$15M
#2
Series D · San Francisco, California · founded 2009 · 35 employees$54.2Mraised▾
B2C and P2P referral automation platform. It helps brands power social referral programs, social promotions, social testimonials, and social analytics. Products include Refer-A-Friend and SocialBuilder which enable brands to leverage referral marketing services and viral Facebook sweepstakes apps to increase sales and brand awareness in a measurable way.
- Jan 2023Series D$5.7M
- Jan 2020Series C$4.5M
- Dec 2014Series C$14.1M
- Dec 2013Series C$5M
#3
Series C · San Francisco, California · founded 2016 · 379 employees$157.2Mraised▾
Sendoso offers account based marketing platform to businesses. Allows businesses to source and send gifts to prospects through multiple channels. Integrates with third party systems like Salesforce to set up reminders and boost engagement metrics. Supports managing multiple teams and track engagement metrics and effectiveness. The revenue model is subscription based, starting from USD 300/month. Clients include Thomson Reuters, Four Seasons, and Signpost, among others.
- Sep 2021Series C$100M
- Mar 2020Series B$46.5M
- Jun 2019Series A—
- Feb 2019Series A$10.7M
#4
Acquired · San Francisco, California · founded 2011 · 186 employees$145.5Mraised▾
SumUp: Empowering small businesses with accessible payment and customer engagement solutions. It provides a suite of products and services designed to help businesses of all sizes manage payments, engage customers, and grow. The company offers POS systems, card readers, invoicing solutions, and financial tools like business checking and wealth management. SumUp Connect helps businesses build customer loyalty through automated marketing, rewards programs, and a customer directory. Additional features include smart customer acquisition, effortless connection via text-to-join, performance insights, and review boosts. The company aims to provide inclusive, transparent, and secure payment solutions with personal support. It offers a range of card readers and remote payment options, including invoices, gift cards, and payment links. The platform supports various business types, from food and beverage to retail and services. It offers resources, tips, and guides to help businesses grow. The website includes options for login, pricing information, and a business guide.
- Oct 2020Conventional Debt—
- Oct 2020Series D$52.5M
- Jan 2016Series C$50M
- Sep 2014Series B$26M
#5
Series E · San Francisco, California · founded 2008 · 148 employees$126.8Mraised▾
Cloud-based communication and employee experience management platform for enterprises. It offers machine learning interfaced software for team messaging, voice note sharing, automated campaign management, and workplace integration. It also provides message automation and analytics reports to align and train employees and monitor workforce productivity. It is a tool available on the subscription based pricing model.
- Dec 2018Grant (prize money)$34.8K
- Jul 2018Series E$10M
- Feb 2018Series E$36.5M
- Dec 2016Series D$25M
#6
Seed · San Francisco, California · founded 2023$1Mraised▾
Membership-driven loyalty platform for food and beverage brands. It leverages data analytics to create personalized experiences for members by analyzing customer preferences and behaviors. It allows brands to track customer behavior, enabling to adjust loyalty programs based on real-time insights.
- Mar 2024Seed$500K
- Seed$500K
#7
Acquired · Sunnyvale, California · founded 2010 · 1 employees$73.1Mraised▾
Unified platform for restaurant engagement, marketing, ordering, loyalty, and guest data. They provide a comprehensive suite of solutions designed to redefine restaurant success through enhanced guest engagement. Their platform connects marketing, ordering, loyalty programs, and guest data into a unified system, enabling restaurants to grow faster and smarter. They offer tools for marketing campaigns, seamless ordering experiences, guest data insights, personalized loyalty programs, and digital experiences. Their open APIs and services provide flexibility and support for restaurants to build ideal guest experiences. They empower brands to optimize customer experience and drive lasting relationships across all touchpoints. This is a B2B SaaS platform.
- Nov 2019Series C$40M
- Apr 2018Series B$20M
- 2015Series A$9.5M
- Aug 2013Series A$3M
#8
Acquired · San Francisco, California · founded 2008 · 249 employees$44.7Mraised▾
SocialChorus enables employees and brand ambassadors to consume, share and create branded content generating new awareness, engagement and sales for brands. Offers an all-in-one web and mobile platform which allows employees and ambassadors to actively participate in the brand’s content marketing, social selling, social recruiting, and employee engagement initiatives. The solution trains advocates, manages content relevance, integrates with any internal system, runs on any device and tracks the business impact of every content and social engagement.
- Dec 2019Venture Debt$10M
- Jun 2019Series C$7.2M
- Feb 2018Series C$12.5M
- Dec 2016Series B$10M
#9
Series A · San Francisco, California · founded 2017 · 50 employees$5.3Mraised▾
Marketing automation and loyalty solution. It provides a web-based dashboard that allows users to collect, analyze and process all customer's opinions on a single floor. It also helps merchants to send automated text messages via its SMS chatbot.
- Feb 2023Series A$5.3M
#10
Series A · San Francisco, California · founded 2014 · 11 employees$22.4Mraised▾
UserGems offers customer advocacy solutions for businesses. It enables brands to identify influencers among their current users for promoting their products and services. Based on the users email address, the platform identifies the social media profiles of the users and comes up with a set of users covering demographic profiles. Marketing teams can engage with users to advocate their brand across different social networks such as Instagram, Youtube, and Facebook.
- Oct 2021Series A$20M
- 2014Seed$120K
#11
Seed · Los Angeles, California · founded 2022 · 7 employees$4.2Mraised▾
Provider of software for shareholder engagement, measurement, and alignment solutions. The company develops tools for investor relations, including interactive websites and digital shareholder verification. It offers communications and rewards programs designed to connect with shareholders. The software aims to give organizations the power to engage and measure shareholder loyalty.
- Feb 2023Seed$4.2M
#12
Series A · Redwood City, California · founded 2016 · 70 employees$20Mraised▾
Miles is an online reward-based app that provides reward points for daily commute and travels. Users can earn points on regular trips regardless of the mode of transportation. Rewarded points can be redeemed for various products and services offered by partnered companies. Their app is available for both Android and iOS devices.
- Jul 2021Series A$12.5M
- Jul 2020Series A—
- Apr 2019Series A$5.8M
- Jul 2018Seed—
Funding & investor landscape
Notable founders
Market landscape — 10 sub-themes by coverage
Share of Loyalty Software coverage by sub-theme.
Regulatory-risk over time rising
Funding & growth over time
funding rising · growth rising
Common questions
Rohit lives in the feed. He covers what's moving right now — the funding rounds, launches and shifts breaking across the trade press — and ties them back to where the sector is heading.