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Radar · MarketingTech in Amsterdam

Best MarketingTech Companies in Amsterdam, Netherlands

The 198 best MarketingTech companies in Amsterdam, Netherlands in 2026, ranked by funding and momentum. Funding, investors, founders, valuation, tech stack and live signals. Top: Bird.

198companies tracked
$1.2Bdisclosed funding
1unicorns
50have raised

Ranked: Best MarketingTech companies in Amsterdam

#CompanyDisclosed fundingLast roundEmployeesFoundedFounderTech stackRecent signals
1Bird 🦄
Cloud based CRM software for businesses
$1.0B61 mo ago—2011Rene Feiner
Co-Founder
Framer SitesApple iCloud MailGoogle Workspace+20—
2TheyDo
Cloud based customer data management solutions for enterprises
$47M27 mo ago472018Martin Palamarz
Co-Founder & CCO
StoryblokSentryApple iCloud Mail+23—
3Convious
Platform offering software for personalized marketing
$25M32 mo ago802017Camiel Kraan
Founder/CEO
HubSpot CMS HubSentryApple iCloud Mail+281 partnership
4Bynder
Content collaboration and asset management platform
$22M118 mo ago2382013—SentryZendeskApple iCloud Mail+232 awards
5Whatagraph
Infographics based Web Analytics report
$8M56 mo ago1112015—CannyApple iCloud MailGoogle Workspace+23—
6inSided
Customer engagement platform for high growth companies
$7M124 mo ago982010—AlgoliaBackbone.jsNginx+17—
7Contentoo
Provider of content creation marketplace
$6M43 mo ago1282015Jeroen Gunter
Founder / CPO
WebflowVimeoAmazon Web Services+27—
8CHIRPLEY
Platform offering influencer marketplace solutions
$4M45 mo ago—2021Job Horst
Founder & CEO
Animate.cssBootstrapGSAP+20—
9Owlin
Analytics and dashboarding software for multiple industries
$4M84 mo ago292012Bas van Ooyen
Co-Founder
WordPressMySQLPHP+221 award
10Attrace
Decentralized affiliate marketing platform
$4M61 mo ago122017Lennard Zwart
Co-Founder
——
11Mobile Bridge
Mobile marketing automation and customer engagement solutions
$4M143 mo ago72012———
12Dashmote
AI powered lead scoring and big data solutions for enterprises
$3M8 mo ago512014Dennis Tan
CEO & Co-Founder
Framer SitesReactAmazon Web Services+15—
13Billy Grace
AI marketing optimization software for enterprises
$3M15 mo ago172021Robin Friend
Co-Founder & COO
WordPressApple iCloud MailGoogle Workspace+29—
14I AM POP
Messaging platform for musicians to promote their music
$2M87 mo ago262016———
15Veylinx
Offering ecommerce solutions to evaluate customer behaviour for products development
$2M64 mo ago402014Rainier Van Rietschoten
Co-Founder / CCO
HubSpot CMS HubApple iCloud MailGoogle Workspace+19—
16REX
Provider of AI based personalized marketing solutions for multi channel retailers
$2M94 mo ago—2016Saeed Younesi
Founder
MUIReactEmotion+4—
17Reveall
Cloud based platform offering consumer insights
$2M54 mo ago152021———
18Open Social
Developer of a platform for community collaboration and engagement solutions
$1M71 mo ago352016Bram Ten Hove
co-Founder & CTO
Webflow EcommerceWebflowApple iCloud Mail+15—
19Plot Projects
Location-based marketing solutions for businesses
$1M119 mo ago152011———
20Crobox
Predictive marketing for ecommerce
$1M117 mo ago232015Sjoerd Mulder
Co-Founder | Chief Technology Officer
WebflowHubSpot CMS HubFacebook Login+27—
21Braingineers
Neuromarketing and Emotion Analytics Platform
$1M87 mo ago142012Roderick Reichenbach
Co-Founder & Managing Partner
——
22Olery
Reputation management software
$1M172 mo ago82010—WagtailPythonDjango+14—
23Usabilla
Provider of online survey and form creation tools
$1M179 mo ago1352009———
24Wakoopa
Website behavior analytics platform to generate customer insights
$1M216 mo ago82007———
25HelloMaaS
Marketplace to search for and hire marketing professionals
$725K81 mo ago82017Louise Doorn
Founder & CEO
——
26VURDERE
Provider of a platform for customer engagement for brands and online stores
$712K31 mo ago172013Jaime Toledo
Founder & CEO
—1 partnership
27Tradefox
Industrial raw materials information and analytics software
$668K91 mo ago212012Chris Yerbey
CEO
WordPressMySQLPHP+19—
28LeadBoxer
Platform offering lead generation solutions
$544K125 mo ago72014Cralan Deutsch
Co-Founder
Framer SitesReactAmazon Web Services+151 launch
29Viqal
Provider of AI virtual concierge services for hospitality industry operators
$509K47 mo ago42020Marcelo Resmini
Co-Founder
Webflow EcommerceWebflowLinkedin Sign-in+18—
30Revue
Content curation platform for newsletters
$486K114 mo ago32016Sophina Kio-Lawson
Co-Founder and CSO
MediumTypeScriptGraphQL+16—
31Maxwell
Facebook messenger marketing to increase online sales
$452K84 mo ago62017Bas Wind
Co-Founder & CTO
——
32Tellet
AI-based interviewing platform for enterprise
$432K30 mo ago—2022Pim Verbij
Co-Founder & CTO
SentryUbuntuRadix UI+5—
33ContentKing
Website content monitoring and optimization solutions for businesses
$428K101 mo ago211972Leon Elston
Managing Director
——
34Pr.co
Platform offering media monitoring solutions
$424K111 mo ago102009—Framer SitesReactAmazon Web Services+21—
35SocialExpress
Social Media analytics and Reporting tool
$342K158 mo ago12012———
36Longform.ai
AI-powered writing tool to generate long-form content
$323K23 mo ago—2023Pim Stouten
Co-Founder
——
37Online Succes
SaaS based lead generation for B2B sales team
$317K111 mo ago42014—WordPressMySQLPHP+27—
38WordProof
Cloud-based content time proofing management solution provider
$306K69 mo ago62018Sebastiaan Van Der Lans
Founder
——
39Voicey
Platform offering influencer marketing software
$294K97 mo ago—2017Roderick Adang
Co-Founder
——
40Notificare
Customer engagement platform
$224K133 mo ago112012Robert Leefmans
CEO
ReactGatsbyAmazon Web Services+12—
41Catalosite
Developer of multi-page digital business card catalogs.
$200K38 mo ago142021Aly Buydoon
CEO
——
42Not8
Platform offering user feedback tool
$166K37 mo ago62022———
43Digital Audience
Data integration and segmentation platform for businesses
$104K43 mo ago162015—WordPressMySQLPHP+232 partnerships

Top 12 MarketingTech companies in Amsterdam

#1
Series A · Amsterdam, North Holland · founded 2014 · 51 employees
$3.3Mraised
▾

AI powered lead scoring and big data solutions for enterprises. It enables users to source, convert, and analyze publicly available data. It offers location based leads to the sales teams. The platform provides a lead scoring system that provides personalized lead lists to optimize the sales. It provides insights into data, sales performance, brands, and more.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 7k LinkedIn followers — 3.2% of this cohort's audience
Hiring: 1 hiring post in 12 mo (public) · hiring: Account Executive
Funding rounds
  • Oct 2025Series A$6M
  • Jul 2019Series A$2.8M
  • Sep 2015Seed$16.8K
  • Mar 2015Seed$492.6K
Founders & team
Dennis TanCEO & Co-FounderStefan TanCo-Founder & CFO
Investors
SP Investment Fund, Startupbootcamp, Blossom Street Ventures, Rabobank, Fusion Partners, AMSTERDAM²
Tech stack
WordpressMysqlPhpUbuntuIvory SearchAkismet
#2
Seed · Amsterdam, North Holland · founded 2021 · 17 employees
$2.5Mraised
▾

AI marketing optimization software for enterprises. The software helps marketers, businesses, and entrepreneurs manage marketing activities. It offers features such as automation, creative solutions, access control, marketing campaign management, analytics and reporting, performance tracker, and more.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 5k LinkedIn followers — 2.4% of this cohort's audience
Funding rounds
  • Mar 2025Seed$3.2M
  • Jul 2023Seed$2.5M
Founders & team
Robin FriendCo-Founder & COOTjadi PeetersCo-FounderMitch VoskuilenCo-Founder
Investors
Fortino Capital
Tech stack
Amazon Web ServicesApple Icloud MailBootstrapCloudflareCloudflare Bot ManagementComplianz
#3
Bird 🦄
Series C · Amsterdam, North Holland · founded 2011
$1Braised
▾

Cloud based CRM software for businesses. It provides CRM solutions for marketing, sales, and payment businesses. It offers customer support with ticket management and analytics solutions. The platform integrates email, sms, whatsapp, and social channels into the workflows to engage with the audience. It allows users to design, automate, and optimize the email marketing campaigns. Features include communications API, email analytics, customer journey management, and more.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 71k LinkedIn followers — 35.0% of this cohort's audience
Activity: 3 product launches announced in 12 mo
Funding rounds
  • Apr 2021Conventional Debt$300M
  • Apr 2021Series C$700M
  • Oct 2020Series C$200M
  • Feb 2019Series B$40M
Founders & team
Rene FeinerCo-FounderRobert VisCo-Founder & CEOAdriaan MolCo-Founder
Investors
Eurazeo, Tiger Global Management, BlackRock, Owl Rock, Spark Capital, Glynn Capital
Tech stack
Amazon CloudfrontAmazon S3Amazon Web ServicesApple Icloud MailCloudflareCore-Js
#4
Series A · Amsterdam, North Holland · founded 2018 · 47 employees
$46.6Mraised
▾

Cloud based customer data management solutions for enterprises. It provides a journey mapping tool for users to standardize and scale customer journey management. It offers features like solution management, live collaboration, custom branding, personas, and more. It enables businesses to align strategy, planning, and delivery around customer journeys.

Funding rounds
  • Mar 2024Series A$34M
  • Dec 2022Series A$12.6M
Founders & team
Martin PalamarzCo-Founder & CCOJochem VeerCo-Founder & CEOCharles BeaumontCo-Founder & CTO
Investors
Blossom Capital, Arches Capital, Innovation Quarter, Steven Van Belleghem, Highsage, 20SALES
Tech stack
Apple Icloud MailCloudflareCloudflare Bot ManagementCookieyesCore-JsGoogle Analytics
#5
Series A · Amsterdam, North Holland · founded 2017 · 80 employees
$25.2Mraised
▾

Platform offering software for personalized marketing. The platform enables members to attract and engage the potential visitors by using the right communication tools. It allows businesses to connect and communicate with the customers through different channels such as email, mobile, social media, etc. The company algorithms leverage AI to automate customer pricing based on external factors to improve conversion rates, increase margins and eliminate the need for third party sellers, enabling businesses to maintain control of their brand and gain greater customer insight. Also provides email marketing features for personalized email campaigns. Its major clients are Snowworld, Plopsa, Tours and tickets, and Klimbos.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 7k LinkedIn followers — 3.5% of this cohort's audience
Activity: 1 partnerships (incl. Brindle Distillery) announced in 12 mo
Funding rounds
  • Oct 2023Series A$9M
  • Dec 2021Series A$12M
  • Jul 2018Series A$4.2M
Founders & team
Camiel KraanFounder/CEO
Investors
Begin Capital, Market One Capital, MillionMonkeys, FJ Labs, Capital Mills, Wille Finance
Tech stack
Amazon CloudfrontAmazon S3Amazon Web ServicesAosApple Icloud MailCloudflare
#6
Seed · Amsterdam, North Holland · founded 2023
$323Kraised
▾

AI-powered writing tool to generate long-form content. The platform generates business insights from audio like podcasts and webinars for decision-making. Features include unmatched customization and optimization, providing insights into relevant facts, keywords, topics, links, and questions, SEO scoring with the auto optimizer and SEO suggestions checklist, and more.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 157 LinkedIn followers
Funding rounds
  • Jul 2024Seed$323K
Founders & team
Pim StoutenCo-FounderPaul GrothCo-Founder
Investors
Innovatiefonds Noord-Holland
#7
Series A · Amsterdam, North Holland · founded 2015 · 128 employees
$6.3Mraised
▾

Contentoo provides content creation marketplace for enterprises. It provides a marketplace for on demand content creators. It allows users to search and engage with freelance content writers for an on demand content creation for the companies. Its automated content creation process allows users to create scalable and cost efficient content.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 9k LinkedIn followers — 4.2% of this cohort's audience
Funding rounds
  • Nov 2022Series A$5M
  • Nov 2021Seed$1.4M
  • Aug 2017Angel—
Founders & team
Jeroen GunterFounder / CPOWisse BakkerChief Executive Officer
Investors
No Such Ventures
Tech stack
Amazon S3Amazon SesAmazon Web ServicesCloudflareCloudflare Bot ManagementCookiebot
#8
Series A · Amsterdam, North Holland · founded 2015 · 111 employees
$7.9Mraised
▾

Whatagraph offers a dashboard which gives an infographic version of the web analytics for a website. Users need to log-in with their google analytics account and mention the website they wish to track. Clients include independent website owners and marketing agencies. It was a part of the Rockstart accelerator.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 10k LinkedIn followers — 5.0% of this cohort's audience
Activity: 3 product launches announced in 12 mo
Funding rounds
  • Sep 2021Series A$7.2M
  • Mar 2019Seed$676.4K
Investors
LitCapital, Inventure, Open Circle Capital, 70V, Rockstart
Tech stack
Amazon CloudfrontAmazon S3Amazon SesAmazon Web ServicesApple Icloud MailCalendly
#9
Funding Raised · Amsterdam, North Holland · founded 2021
$3.9Mraised
▾

Platform offering influencer marketplace solutions

Funding rounds
  • Sep 2022ICO$3.9M
Founders & team
Job HorstFounder & CEO
Investors
Galaxy Ventures
#10
Seed · Amsterdam, North Holland · founded 2013 · 17 employees
$711.9Kraised
▾

Provider of a platform for customer engagement for brands and online stores. It uses artificial intelligence to organize user generated content to create plug ins that provide users with a personalized experience. It gives online stores personalized review solutions where customers give reviews of products. Offers social display and social expressions and more.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 3k LinkedIn followers
Activity: 5 partnerships (incl. Shiseido, NARS Cosmetics and DRUNK ELEPHANT) announced in 12 mo
Funding rounds
  • Nov 2023Seed$711.9K
Founders & team
Jaime ToledoFounder & CEO
Investors
COREangels, Collider, 87labs, EGI Group
#11
Seed · Amsterdam, North Holland · founded 2022
$432.2Kraised
▾

AI-based interviewing platform for enterprise. It allows users can conduct, summarize, and analyze multiple of interviews. It allows users to analyse interview and provides detail reports on conducted interview.

Funding rounds
  • Dec 2023Seed$432.2K
Founders & team
Pim VerbijCo-Founder & CTOLuc MaasCo-Founder & CPOMerik GrotenhuisCo-Founder & CEO
Investors
Peter Kaas, Dirk Jan Dokman
Tech stack
NginxRadix UiReactReact RouterSentryTailwind Css
#12
Acquired · Amsterdam, North Holland · founded 2013 · 238 employees
$22.3Mraised
▾

Content collaboration and asset management platform. It is a platform for brands to find, manage and create content. Provides a digital asset management platform which acts as a central hub of a brand’s content. Users can perform real-time collaborative edits and approvals, file sharing and storage, auto-formatting and more for maintaining a consistent brand story. Some of its major clients include KLM Royal Dutch Airlines, Canon, Puma, Logitech and AkzoNobel. It offers a subscription-based pricing model.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 50k LinkedIn followers — 24.5% of this cohort's audience
Activity: 2 awards announced in 12 mo
Funding rounds
  • Aug 2016Series A$22.3M
  • Apr 2014Series A—
Investors
Insight Partners, StartEd, Golub Growth, CNBB Equity Partners
Tech stack
Alpine.JsAmazon CloudfrontAmazon S3Amazon SesAmazon Web ServicesApple Icloud Mail

Funding & investor landscape

$1.2Btotal disclosed funding
43companies funded
64disclosed rounds
0rounds last 90 days
Most active investors
Startupbootcamp7 rounds
Rockstart4 rounds
Curiosity3 rounds
Fortino Capital3 rounds
Rabobank3 rounds
AMSTERDAM²2 rounds
Antler2 rounds
BFly Ventures2 rounds
Block Party2 rounds
CNBB Equity Partners2 rounds

Notable founders

Dennis Tan
CEO & Co-Founder · Dashmote
Stefan Tan
Co-Founder & CFO · Dashmote
Robin Friend
Co-Founder & COO · Billy Grace
Tjadi Peeters
Co-Founder · Billy Grace
Rene Feiner
Co-Founder · Bird
Robert Vis
Co-Founder & CEO · Bird
Martin Palamarz
Co-Founder & CCO · TheyDo
Jochem Veer
Co-Founder & CEO · TheyDo
Camiel Kraan
Founder/CEO · Convious
Pim Stouten
Co-Founder · Longform.ai
Paul Groth
Co-Founder · Longform.ai
Jeroen Gunter
Founder / CPO · Contentoo
Prism market signals · Netherlands · country-scoped Prism corpus, 105,047 docs

Market landscape — 10 sub-themes by coverage

Share of MarketingTech coverage by sub-theme.

Regulatory-risk over time rising

Funding & growth over time

funding rising · growth rising

Common questions

How many MarketingTech companies are there in Amsterdam, Netherlands?
Radar tracks 198 indexable MarketingTech companies headquartered in Amsterdam, Netherlands that meet our profile-completeness bar.
What is the total funding raised by MarketingTech companies in Amsterdam, Netherlands?
The MarketingTech companies in Amsterdam, Netherlands on this list have raised a combined $1.2B in disclosed equity funding across 43 funded companies.
Which is the highest-funded MarketingTech company in Amsterdam, Netherlands?
Bird is the highest-funded MarketingTech company in Amsterdam, Netherlands, with $1B in disclosed equity funding.
How many MarketingTech companies in Amsterdam, Netherlands are funded?
43 of the 198 MarketingTech companies in Amsterdam, Netherlands on this list have disclosed at least one equity funding round.
How many MarketingTech unicorns are there in Amsterdam, Netherlands?
1 MarketingTech company in Amsterdam, Netherlands on this list is valued at $1B or more.
Who are the top investors in Amsterdam, Netherlands MarketingTech companies?
The most active investors in Amsterdam, Netherlands MarketingTech companies on this list include Startupbootcamp, Rockstart, Curiosity, Fortino Capital, Rabobank.
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Rohit lives in the feed. He covers what's moving right now — the funding rounds, launches and shifts breaking across the trade press — and ties them back to where the sector is heading.

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