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Radar · MarketingTech in Lagos

Best MarketingTech Companies in Lagos, Nigeria

The 31 best MarketingTech companies in Lagos, Nigeria in 2026, ranked by funding and momentum. Funding, investors, founders, valuation, tech stack and live signals. Top: Terragon.

31companies tracked
$21.6Mdisclosed funding
0unicorns
5have raised

Ranked: Best MarketingTech companies in Lagos

#CompanyDisclosed fundingLast roundStageFounderFoundedTech stackRecent signals
1Terragon
Provider of data-driven marketing and messaging solutions
$14M39 mo agoSeries B—2009WordPressMySQLPHP+29—
2Termii
Provider of cross-channel messaging and eSIM connectivity solutions
$5M41 mo agoSeries AAyomide Awe
Co-Founder
2013AlgoliaNode.jsEmotion+21—
3Plaqad
Cloud-based Influencer marketplace solutions provider
$2M71 mo agoSeedAyeni Adekunle
Co-Founder
2017——
4Versus
Provider of market research and consumer insight tool
$850K63 mo agoSeedKemdi Ebi
Co-Founder & MD
2016WebflowYouTubeEmotion+18—
5Journey
Cloud based landing pages and lead generation forms provider
$125K64 mo agoSeed—2016TurbopackUptimeRobotCanny+20—
6730Views
Cloud-based paid survey platform
——DeadpooledOla Ogunbodede
Founder
2015——
7affilBase
Performance-driven sales and affiliate network for businesses
——UnfundedSamuel E
Founder/Head Of Growth
2021——
8BetaSMS
Bulk SMS messaging solutions provider
——UnfundedAjibola Awojobi
Founder
2009WordPressMySQLPHP+14—

Top 5 MarketingTech companies in Lagos

#1
Series B · Lagos, Lagos · founded 2009 · 97 employees
$14Mraised
▾

Provider of data-driven marketing and messaging solutions. It offers a customer data platform that unifies customer data, enabling businesses to gain insights and personalize customer experiences. The platform also includes enterprise messaging solutions designed for scalability and security. Additional services include data monetization capabilities, allowing businesses to leverage their data assets for revenue generation. These solutions are tailored to improve customer engagement, acquisition, and retention.

Funding rounds
  • Jul 2023Series B$9M
  • Jul 2021Series A—
  • Mar 2018Series A$5M
Investors
TLcom, LoftyInc Capital Management, Sango Capital, VestedWorld, Western Technology Investment, Orange Ventures
Tech stack
AddtoanyAddtoany Share ButtonsAmazon Web ServicesAstraAws Certificate ManagerAzure
#2
Series A · Lagos, Lagos · founded 2013 · 40 employees
$5.2Mraised
▾

Provider of cross-channel messaging and eSIM connectivity solutions. It offers businesses a platform to engage customers seamlessly across various channels, including SMS, email, voice, and WhatsApp. The platform facilitates customer verification and authentication processes. It also provides APIs for easy integration into existing systems, enabling developers to build custom communication solutions. A key offering is seamless eSIM connectivity, allowing for data roaming in numerous countries. The company focuses on efficient message delivery and cost-effective solutions for businesses of all sizes.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 12k LinkedIn followers — 76.8% of this cohort's audience
Activity: 2 partnerships (incl. Termii Elevate 5.0) announced in 12 mo
Funding rounds
  • Jun 2023Series A$3.6M
  • Mar 2021Seed$1.4M
  • Mar 2020Seed$125K
  • Nov 2019Seed—
Founders & team
Ayomide AweCo-FounderAtinuke IdowuCo-Founder & COOEmmanuel GboladeCo-Founder & CEO
Investors
Future Africa, Kepple Africa Ventures, Acuity Ventures, Aidi, Kairos Angels, Remapped Ventures
Tech stack
AlgoliaAlgolia DocsearchBackbone.JsBootstrapCloudflareCloudflare Bot Management
#3
Seed · Lagos, Lagos · founded 2016 · 12 employees
$850Kraised
▾

Versus provides market research and consumer insight tool. The platform offers two products Listen and Ask. Listen allows brands to monitor online and social media to get relevant customer feedback and manage brand reputation. Ask allows brands to create surveys and target responders based on demographic data and helps to discover consumer insights.

Funding rounds
  • Aug 2021Seed$850K
  • Jul 2019Seed—
Founders & team
Kemdi EbiCo-Founder & MDIkezi KamanuCo-Founder & CTO
Investors
Techstars, R/GA Ventures, Expert DOJO
#4
Seed · Ikeja, Lagos · founded 2017
$1.5Mraised
▾

Cloud-based Influencer marketplace solutions provider. The platform enables businesses to find and collaborate with the influencers & run collaborated marketing campaigns to engage with customers to enhance brand awareness.

Funding rounds
  • Dec 2020Seed$1.5M
Founders & team
Ayeni AdekunleCo-FounderFemi FalodunCo-FounderGbenga SogbaikeCo-Founder & CEO
#5
Seed · Lagos, Lagos · founded 2016 · 21 employees
$125Kraised
▾

Cloud based landing pages and lead generation forms provider. The platform offers landing pages, that help in personalizing sales content to customers, also act as lead generation forms that help in the generation of leads. It has clients such as Culture, Insightly, Lawtrades, Gumroad, etc.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 3k LinkedIn followers — 18.5% of this cohort's audience
Funding rounds
  • 2021Seed$125K
Investors
Y Combinator, 640 Oxford Ventures, Zag Capital
Tech stack
Amazon Web ServicesCannyCloudflareCloudflare Bot ManagementCore-JsGoogle Analytics

Funding & investor landscape

$21.6Mtotal disclosed funding
5companies funded
8disclosed rounds
0rounds last 90 days
Most active investors
Ventures Platform2 rounds
Y Combinator2 rounds
640 Oxford Ventures1 rounds
ABAN1 rounds
Acuity Ventures1 rounds
Adamantium Fund1 rounds
Africa Fintech Collective1 rounds
Aidi1 rounds
Assembly Capital1 rounds
Assembly Investors1 rounds

Notable founders

Ayomide Awe
Co-Founder · Termii
Atinuke Idowu
Co-Founder & COO · Termii
Kemdi Ebi
Co-Founder & MD · Versus
Ikezi Kamanu
Co-Founder & CTO · Versus
Ayeni Adekunle
Co-Founder · Plaqad
Femi Falodun
Co-Founder · Plaqad
Prism market signals · Nigeria · country-scoped Prism corpus, 966,200 docs

Market landscape — 10 sub-themes by coverage

Share of MarketingTech coverage by sub-theme.

Regulatory-risk over time rising

Funding & growth over time

funding rising · growth rising

Common questions

How many MarketingTech companies are there in Lagos, Nigeria?
Radar tracks 31 indexable MarketingTech companies headquartered in Lagos, Nigeria that meet our profile-completeness bar.
What is the total funding raised by MarketingTech companies in Lagos, Nigeria?
The MarketingTech companies in Lagos, Nigeria on this list have raised a combined $21.6M in disclosed equity funding across 5 funded companies.
Which is the highest-funded MarketingTech company in Lagos, Nigeria?
Terragon is the highest-funded MarketingTech company in Lagos, Nigeria, with $14M in disclosed equity funding.
How many MarketingTech companies in Lagos, Nigeria are funded?
5 of the 31 MarketingTech companies in Lagos, Nigeria on this list have disclosed at least one equity funding round.
How many MarketingTech unicorns are there in Lagos, Nigeria?
None of the MarketingTech companies in Lagos, Nigeria on this list currently has a disclosed valuation of $1B or more.
Who are the top investors in Lagos, Nigeria MarketingTech companies?
The most active investors in Lagos, Nigeria MarketingTech companies on this list include Ventures Platform, Y Combinator, 640 Oxford Ventures, ABAN, Acuity Ventures.
Rohit KhannaTrends & Stories

Rohit lives in the feed. He covers what's moving right now — the funding rounds, launches and shifts breaking across the trade press — and ties them back to where the sector is heading.

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