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Radar · MarketingTech in Netherlands

Best MarketingTech Companies in Netherlands

The 498 best MarketingTech companies in Netherlands in 2026, ranked by funding and momentum. Funding, investors, founders, valuation, tech stack and live signals. Top: Bird.

498companies tracked
$1.2Bdisclosed funding
1unicorns
69have raised

Want to know which MarketingTech companies in Netherlands are actually pulling funding? This directory tracks 498 of them, ranked by disclosed equity and recent momentum, with $1.2B in total funding on the board and one unicorn in the mix.

That unicorn is Bird, sitting at $1.0B raised, which skews the pool hard. Strip it out and you're looking at a much tighter cluster: TheyDo at $47M, Convious at $25M, then names like Dashmote and Billy Grace each at $3M. Still, the underlying market these companies are chasing is enormous. Allied Market Research puts global MarketingTech at roughly $329.0B in 2022 and forecasts it hitting $1,700.0B by 2032, a 20.7% CAGR driven by personalization demand and digital transformation. I'd flag data privacy compliance as the structural headwind you can't ignore here, especially for Dutch firms operating under tight EU regulatory scrutiny. So the themes heating up right now, influencer collaboration, affiliate programs, campaign management, track closely with what B2B marketers are prioritizing this quarter. Active backers include Startupbootcamp, Rockstart, and Capital Mills. The scene's moving.

Ranked: Best MarketingTech companies in Netherlands

#CompanyDisclosed fundingLast roundEmployeesFounderTech stackWeb popularityRecent signals
1Bird 🦄
Cloud based CRM software for businesses
$1.0B61 mo ago—Rene Feiner
Co-Founder
Framer SitesApple iCloud MailGoogle Workspace+20Top 500k—
2TheyDo
Cloud based customer data management solutions for enterprises
$47M27 mo ago47Martin Palamarz
Co-Founder & CCO
StoryblokSentryApple iCloud Mail+23Top 5M—
3Convious
Platform offering software for personalized marketing
$25M32 mo ago80Camiel Kraan
Founder/CEO
HubSpot CMS HubSentryApple iCloud Mail+28Top 5M1 partnership
4Bynder
Content collaboration and asset management platform
$22M118 mo ago238—SentryZendeskApple iCloud Mail+23Top 5M2 awards
5Flytxt
Provider of marketing and AI technology-based solution for CLTVM
$22M109 mo ago375Vinod V Vasudevan
CEO
———
6GetSocial
Cloud based mobile marketing suite
$8M124 mo ago12————
7Whatagraph
Infographics based Web Analytics report
$8M56 mo ago111—CannyApple iCloud MailGoogle Workspace+23Top 5M—
8inSided
Customer engagement platform for high growth companies
$7M124 mo ago98—AlgoliaBackbone.jsNginx+17Top 10M—
9Contentoo
Provider of content creation marketplace
$6M43 mo ago128Jeroen Gunter
Founder / CPO
WebflowVimeoAmazon Web Services+27Top 5M—
10Channext
Cloud based marketing automation platform
$5M44 mo ago41Rick Bosch
Founder & CEO
——1 internship
11CHIRPLEY
Platform offering influencer marketplace solutions
$4M45 mo ago—Job Horst
Founder & CEO
Animate.cssBootstrapGSAP+20Top 10M—
12Owlin
Analytics and dashboarding software for multiple industries
$4M84 mo ago29Bas van Ooyen
Co-Founder
WordPressMySQLPHP+22Top 5M1 award
13Attrace
Decentralized affiliate marketing platform
$4M61 mo ago12Lennard Zwart
Co-Founder
———
14Mobile Bridge
Mobile marketing automation and customer engagement solutions
$4M143 mo ago7————
15Dashmote
AI powered lead scoring and big data solutions for enterprises
$3M8 mo ago51Dennis Tan
CEO & Co-Founder
Framer SitesReactAmazon Web Services+15Top 50M—
16Billy Grace
AI marketing optimization software for enterprises
$3M15 mo ago17Robin Friend
Co-Founder & COO
WordPressApple iCloud MailGoogle Workspace+29Top 5M—
17I AM POP
Messaging platform for musicians to promote their music
$2M87 mo ago26————
18Veylinx
Offering ecommerce solutions to evaluate customer behaviour for products development
$2M63 mo ago40Rainier Van Rietschoten
Co-Founder / CCO
HubSpot CMS HubApple iCloud MailGoogle Workspace+19Top 5M—
19Syndy
Product Content Distribution platform
$2M171 mo ago11Rogier Pennink
Cofounder & CTO
———
20REX
Provider of AI based personalized marketing solutions for multi channel retailers
$2M94 mo ago—Saeed Younesi
Founder
MUIReactEmotion+4Top 50M—
21Reveall
Cloud based platform offering consumer insights
$2M54 mo ago15————
22Open Social
Developer of a platform for community collaboration and engagement solutions
$1M71 mo ago35Bram Ten Hove
co-Founder & CTO
Webflow EcommerceWebflowApple iCloud Mail+15Top 10M—
23Plot Projects
Location-based marketing solutions for businesses
$1M119 mo ago15————
24Crobox
Predictive marketing for ecommerce
$1M117 mo ago23Sjoerd Mulder
Co-Founder | Chief Technology Officer
WebflowHubSpot CMS HubFacebook Login+27Top 10M—
25Join
Influencer marketplace for brands and influencers
$1M102 mo ago14Paolo Martorino
CEO & Co-Founder
WordPress Block EditorWordPressMySQL+36Top 5M—
26Braingineers
Neuromarketing and Emotion Analytics Platform
$1M87 mo ago14Roderick Reichenbach
Co-Founder & Managing Partner
———
27Mall-Connect
Software for omni-channel marketing and multiple store location management
$1M125 mo ago13————
28Filigrade
Interactive digital watermark solution
$1M60 mo ago—————
29Pixyle
Developer of an AI platform for fashion product data management
$1M42 mo ago45Svetlana Kordumova
Founder & CEO
WebflowGSAPPostHog+15Top 10M—
30Olery
Reputation management software
$1M172 mo ago8—WagtailPythonDjango+14Top 10M—
31Usabilla
Provider of online survey and form creation tools
$1M179 mo ago135————
32Wakoopa
Website behavior analytics platform to generate customer insights
$1M216 mo ago8————
33HelloMaaS
Marketplace to search for and hire marketing professionals
$725K81 mo ago8Louise Doorn
Founder & CEO
———
34VURDERE
Provider of a platform for customer engagement for brands and online stores
$712K31 mo ago17Jaime Toledo
Founder & CEO
——1 partnership
35Tradefox
Industrial raw materials information and analytics software
$668K91 mo ago21Chris Yerbey
CEO
WordPressMySQLPHP+19Top 50M—
36UpViral
Cloud based referral marketing platform
$600K127 mo ago15—TeachableWebflowAmazon Web Services+25Top 5M—
37Mopinion
Customer feedback intelligence software
$552K119 mo ago33—Cart FunctionalityWordPressMopinion+27Top 5M1 partnership
38LeadBoxer
Platform offering lead generation solutions
$544K125 mo ago7Cralan Deutsch
Co-Founder
Framer SitesReactAmazon Web Services+15Top 50M1 launch
39AnyID
Platform offering data sharing solution
$534K40 mo ago9————
40NOCTO APP
Cloud-based industry specific hospitality marketing solutions provider
$511K47 mo ago8David Franzen
Co-Founder & CEO
———
41Viqal
Provider of AI virtual concierge services for hospitality industry operators
$509K47 mo ago4Marcelo Resmini
Co-Founder
Webflow EcommerceWebflowLinkedin Sign-in+18Top 10M—
42Revue
Content curation platform for newsletters
$486K114 mo ago3Sophina Kio-Lawson
Co-Founder and CSO
MediumTypeScriptGraphQL+16Top 50M—
43Maxwell
Facebook messenger marketing to increase online sales
$452K84 mo ago6Bas Wind
Co-Founder & CTO
———
44Tellet
AI-based interviewing platform for enterprise
$432K30 mo ago—Pim Verbij
Co-Founder & CTO
SentryUbuntuRadix UI+5Top 5M—
45ContentKing
Website content monitoring and optimization solutions for businesses
$428K101 mo ago21Leon Elston
Managing Director
———
46Longform.ai
AI-powered writing tool to generate long-form content
$323K23 mo ago—Pim Stouten
Co-Founder
———
47WordProof
Cloud-based content time proofing management solution provider
$306K69 mo ago6Sebastiaan Van Der Lans
Founder
———
48Catalosite
Developer of multi-page digital business card catalogs.
$200K38 mo ago14Aly Buydoon
CEO
———
49Not8
Platform offering user feedback tool
$166K37 mo ago6————
50Digital Audience
Data integration and segmentation platform for businesses
$104K43 mo ago16—WordPressMySQLPHP+23Top 50M2 partnerships

Top 12 MarketingTech companies in Netherlands

#1
Series A · Amsterdam, North Holland · founded 2014 · 51 employees
$3.3Mraised
▾

AI powered lead scoring and big data solutions for enterprises. It enables users to source, convert, and analyze publicly available data. It offers location based leads to the sales teams. The platform provides a lead scoring system that provides personalized lead lists to optimize the sales. It provides insights into data, sales performance, brands, and more.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 7k LinkedIn followers — 3.2% of this cohort's audience
Hiring: 1 hiring post in 12 mo (public) · hiring: Account Executive
Funding rounds
  • Oct 2025Series A$6M
  • Jul 2019Series A$2.8M
  • Sep 2015Seed$16.8K
  • Mar 2015Seed$492.6K
Founders & team
Dennis TanCEO & Co-FounderStefan TanCo-Founder & CFO
Investors
SP Investment Fund, Startupbootcamp, Blossom Street Ventures, Rabobank, Fusion Partners, AMSTERDAM²
Tech stack
WordpressMysqlPhpUbuntuIvory SearchAkismet
#2
Seed · Amsterdam, North Holland · founded 2021 · 17 employees
$2.5Mraised
▾

AI marketing optimization software for enterprises. The software helps marketers, businesses, and entrepreneurs manage marketing activities. It offers features such as automation, creative solutions, access control, marketing campaign management, analytics and reporting, performance tracker, and more.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 5k LinkedIn followers — 2.4% of this cohort's audience
Funding rounds
  • Mar 2025Seed$3.2M
  • Jul 2023Seed$2.5M
Founders & team
Robin FriendCo-Founder & COOTjadi PeetersCo-FounderMitch VoskuilenCo-Founder
Investors
Fortino Capital
Tech stack
Amazon Web ServicesApple Icloud MailBootstrapCloudflareCloudflare Bot ManagementComplianz
#3
Bird 🦄
Series C · Amsterdam, North Holland · founded 2011
$1Braised
▾

Cloud based CRM software for businesses. It provides CRM solutions for marketing, sales, and payment businesses. It offers customer support with ticket management and analytics solutions. The platform integrates email, sms, whatsapp, and social channels into the workflows to engage with the audience. It allows users to design, automate, and optimize the email marketing campaigns. Features include communications API, email analytics, customer journey management, and more.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 71k LinkedIn followers — 34.8% of this cohort's audience
Activity: 3 product launches announced in 12 mo
Funding rounds
  • Apr 2021Conventional Debt$300M
  • Apr 2021Series C$700M
  • Oct 2020Series C$200M
  • Feb 2019Series B$40M
Founders & team
Rene FeinerCo-FounderRobert VisCo-Founder & CEOAdriaan MolCo-Founder
Investors
Eurazeo, Tiger Global Management, BlackRock, Owl Rock, Spark Capital, Glynn Capital
Tech stack
Amazon CloudfrontAmazon S3Amazon Web ServicesApple Icloud MailCloudflareCore-Js
#4
Series A · Amsterdam, North Holland · founded 2018 · 47 employees
$46.6Mraised
▾

Cloud based customer data management solutions for enterprises. It provides a journey mapping tool for users to standardize and scale customer journey management. It offers features like solution management, live collaboration, custom branding, personas, and more. It enables businesses to align strategy, planning, and delivery around customer journeys.

Funding rounds
  • Mar 2024Series A$34M
  • Dec 2022Series A$12.6M
Founders & team
Martin PalamarzCo-Founder & CCOJochem VeerCo-Founder & CEOCharles BeaumontCo-Founder & CTO
Investors
Blossom Capital, Arches Capital, Innovation Quarter, Steven Van Belleghem, Highsage, 20SALES
Tech stack
Apple Icloud MailCloudflareCloudflare Bot ManagementCookieyesCore-JsGoogle Analytics
#5
Series A · Amsterdam, North Holland · founded 2017 · 80 employees
$25.2Mraised
▾

Platform offering software for personalized marketing. The platform enables members to attract and engage the potential visitors by using the right communication tools. It allows businesses to connect and communicate with the customers through different channels such as email, mobile, social media, etc. The company algorithms leverage AI to automate customer pricing based on external factors to improve conversion rates, increase margins and eliminate the need for third party sellers, enabling businesses to maintain control of their brand and gain greater customer insight. Also provides email marketing features for personalized email campaigns. Its major clients are Snowworld, Plopsa, Tours and tickets, and Klimbos.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 7k LinkedIn followers — 3.5% of this cohort's audience
Activity: 1 partnerships (incl. Brindle Distillery) announced in 12 mo
Funding rounds
  • Oct 2023Series A$9M
  • Dec 2021Series A$12M
  • Jul 2018Series A$4.2M
Founders & team
Camiel KraanFounder/CEO
Investors
Begin Capital, Market One Capital, MillionMonkeys, FJ Labs, Capital Mills, Wille Finance
Tech stack
Amazon CloudfrontAmazon S3Amazon Web ServicesAosApple Icloud MailCloudflare
#6
Seed · Amsterdam, North Holland · founded 2023
$323Kraised
▾

AI-powered writing tool to generate long-form content. The platform generates business insights from audio like podcasts and webinars for decision-making. Features include unmatched customization and optimization, providing insights into relevant facts, keywords, topics, links, and questions, SEO scoring with the auto optimizer and SEO suggestions checklist, and more.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 157 LinkedIn followers
Funding rounds
  • Jul 2024Seed$323K
Founders & team
Pim StoutenCo-FounderPaul GrothCo-Founder
Investors
Innovatiefonds Noord-Holland
#7
Series A · Amsterdam, North Holland · founded 2015 · 128 employees
$6.3Mraised
▾

Contentoo provides content creation marketplace for enterprises. It provides a marketplace for on demand content creators. It allows users to search and engage with freelance content writers for an on demand content creation for the companies. Its automated content creation process allows users to create scalable and cost efficient content.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 9k LinkedIn followers — 4.2% of this cohort's audience
Funding rounds
  • Nov 2022Series A$5M
  • Nov 2021Seed$1.4M
  • Aug 2017Angel—
Founders & team
Jeroen GunterFounder / CPOWisse BakkerChief Executive Officer
Investors
No Such Ventures
Tech stack
Amazon S3Amazon SesAmazon Web ServicesCloudflareCloudflare Bot ManagementCookiebot
#8
Series A · Rotterdam, South Holland · founded 2019 · 41 employees
$4.6Mraised
▾

Channext offers a cloud based marketing automation platform. The company offers a channel automation platform that helps suppliers and resellers to increase channel revenue by automating processes. Users can publish campaigns, brand pages, and products through the Channext content widget.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 5k LinkedIn followers — 2.6% of this cohort's audience
Funding rounds
  • Sep 2022Series A$4.3M
  • Mar 2020Seed$282.7K
Founders & team
Rick BoschFounder & CEO
Investors
Holland Capital, Graduate Ventures, R&D Ventures
#9
Series A · Amsterdam, North Holland · founded 2015 · 111 employees
$7.9Mraised
▾

Whatagraph offers a dashboard which gives an infographic version of the web analytics for a website. Users need to log-in with their google analytics account and mention the website they wish to track. Clients include independent website owners and marketing agencies. It was a part of the Rockstart accelerator.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 10k LinkedIn followers — 5.0% of this cohort's audience
Activity: 3 product launches announced in 12 mo
Funding rounds
  • Sep 2021Series A$7.2M
  • Mar 2019Seed$676.4K
Investors
LitCapital, Inventure, Open Circle Capital, 70V, Rockstart
Tech stack
Amazon CloudfrontAmazon S3Amazon SesAmazon Web ServicesApple Icloud MailCalendly
#10
Funding Raised · Amsterdam, North Holland · founded 2021
$3.9Mraised
▾

Platform offering influencer marketplace solutions

Funding rounds
  • Sep 2022ICO$3.9M
Founders & team
Job HorstFounder & CEO
Investors
Galaxy Ventures
#11
Seed · Amsterdam, North Holland · founded 2013 · 17 employees
$711.9Kraised
▾

Provider of a platform for customer engagement for brands and online stores. It uses artificial intelligence to organize user generated content to create plug ins that provide users with a personalized experience. It gives online stores personalized review solutions where customers give reviews of products. Offers social display and social expressions and more.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 3k LinkedIn followers
Activity: 5 partnerships (incl. Shiseido, NARS Cosmetics and DRUNK ELEPHANT) announced in 12 mo
Funding rounds
  • Nov 2023Seed$711.9K
Founders & team
Jaime ToledoFounder & CEO
Investors
COREangels, Collider, 87labs, EGI Group
#12
Series A · Nieuwegein, Utrecht · founded 2008 · 375 employees
$22Mraised
▾

Developer of enterprise-class customer data analytics tools designed to ingest, manage, and analyze large volumes of customer data. The company's tools offer data analytics technology and service offered to service providers and mobile enterprises, in the areas of customer experience and revenue management, enabling businesses to accelerate their digital transformation journey and generate sustained measurable economic value.

Founders & team
Vinod V VasudevanCEOTorsten VogtBoard MemberSachin RastogiExecutive Director
Investors
DAH Beteiligungs, schnell consult, RM Beteiligungsverwaltung, Sunrise Capital, IVC Venture Capital, iSON Innovation & Investments
Tech stack
WordpressMysqlPhpTwenty FifteenGoogle Tag Manager For WordpressYoast Seo

Funding & investor landscape

$1.2Btotal disclosed funding
56companies funded
82disclosed rounds
0rounds last 90 days
Most active investors
CNBB Equity Partners11 rounds
Startupbootcamp9 rounds
Rockstart7 rounds
Capital Mills4 rounds
Curiosity4 rounds
AccelerAsia3 rounds
Antler3 rounds
Collider3 rounds
Fortino Capital3 rounds
Newion3 rounds

Notable founders

Dennis Tan
CEO & Co-Founder · Dashmote
Stefan Tan
Co-Founder & CFO · Dashmote
Robin Friend
Co-Founder & COO · Billy Grace
Tjadi Peeters
Co-Founder · Billy Grace
Rene Feiner
Co-Founder · Bird
Robert Vis
Co-Founder & CEO · Bird
Martin Palamarz
Co-Founder & CCO · TheyDo
Jochem Veer
Co-Founder & CEO · TheyDo
Camiel Kraan
Founder/CEO · Convious
Pim Stouten
Co-Founder · Longform.ai
Paul Groth
Co-Founder · Longform.ai
Jeroen Gunter
Founder / CPO · Contentoo
Prism market signals · Netherlands · country-scoped Prism corpus, 105,047 docs

Market landscape — 10 sub-themes by coverage

Share of MarketingTech coverage by sub-theme.

Regulatory-risk over time rising

Funding & growth over time

funding rising · growth rising

Common questions

How many MarketingTech companies are there in Netherlands?
Radar tracks 498 indexable MarketingTech companies headquartered in Netherlands that meet our profile-completeness bar.
What is the total funding raised by MarketingTech companies in Netherlands?
The MarketingTech companies in Netherlands on this list have raised a combined $1.2B in disclosed equity funding across 56 funded companies.
Which is the highest-funded MarketingTech company in Netherlands?
Bird is the highest-funded MarketingTech company in Netherlands, with $1B in disclosed equity funding.
How many MarketingTech companies in Netherlands are funded?
56 of the 498 MarketingTech companies in Netherlands on this list have disclosed at least one equity funding round.
How many MarketingTech unicorns are there in Netherlands?
1 MarketingTech company in Netherlands on this list is valued at $1B or more.
Who are the top investors in Netherlands MarketingTech companies?
The most active investors in Netherlands MarketingTech companies on this list include CNBB Equity Partners, Startupbootcamp, Rockstart, Capital Mills, Curiosity.
Rohit KhannaTrends & Stories

Rohit lives in the feed. He covers what's moving right now — the funding rounds, launches and shifts breaking across the trade press — and ties them back to where the sector is heading.

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