Best MarketingTech Companies in Portugal
The 77 best MarketingTech companies in Portugal in 2026, ranked by funding and momentum. Funding, investors, founders, valuation, tech stack and live signals. Top: Realtime.
- Allied Market Research
Ranked: Best MarketingTech companies in Portugal
| # | Company | Disclosed funding | Last round | Stage | Founder | Founded | Tech stack | Recent signals |
|---|---|---|---|---|---|---|---|---|
| 1 | Realtime API and SDK for real time communication | $100M | 166 mo ago | Deadpooled | Andre Parreira Founder and CEO | 1997 | — | — |
| 2 | DOJO AI Provider of an AI marketing operating system for challenger brands | $6M | 2 mo ago | Seed | Duarte Garrido Co-Founder | 2024 | Framer SitesReactAmazon Web Services+14 | — |
| 3 | Primetag Provider of productivity tools for influencers | $5M | 12 mo ago | Series B | Carlos Ramalho COO & late founder | 2016 | StoryblokNode.jsRadix UI+11 | — |
| 4 | Luna Develops personalized AI enabled chatbot for e-commerce | $2M | 31 mo ago | Seed | — | 2015 | WebflowVimeoAmazon Web Services+19 | — |
| 5 | Pluggable.AI Provider of AI-powered platform for enhancing fan engagement at events | $2M | 21 mo ago | Seed | Bruno Fernandes Co-Founder & CEO | 2022 | — | 1 launch · 1 award |
| 6 | Smarkio Provider of conversational bot for visitor management | $2M | 122 mo ago | Acquired | — | 2014 | — | — |
| 7 | GetSocial SaaS for tracking website and social media activity | $1M | 150 mo ago | Seed | João Romão Founder | 2013 | RubyRuby on RailsPhusion Passenger+9 | — |
| 8 | Data4Deals Online platform offering AI-enabled CRM solutions to banks for customer engagement | $1M | 38 mo ago | Seed | Pedro Clara Co-Founder | 2021 | BootstrapFont AwesomeMicrosoft 365+5 | — |
| 9 | Passworks Customer acquisition and marketing through Passbook, Google Wallet and WP Wallet | $1M | 145 mo ago | Acquired | — | 2014 | — | — |
| 10 | Liquid Mobile analytics and personalized targeting platform | $1M | 145 mo ago | Deadpooled | Alexandre Vaz Founder | 2014 | — | — |
| 11 | SocialTalk Cloud and AI based platform offering influencer marketing software | $766K | 46 mo ago | Seed | Francisco Ascensao Co-Founder & CEO | 2021 | TypeScriptQuillUbuntu+9 | — |
| 12 | Rippla Provider of a data‑driven marketing platform that connects hospitality businesses with influencers and… | $590K | 11 mo ago | Seed | Maria Donskikh Co-Founder & CEO | 2024 | Framer SitesUIKitReact+18 | — |
| 13 | MeshApp Web content management application for e-tailers and brands | $375K | 151 mo ago | Deadpooled | Rodrigo Moreira Rato Co-Founder & CEO | 2013 | — | — |
Top 12 MarketingTech companies in Portugal
#1
Seed · Lisbon, Lisbon · founded 2024$6Mraised▾
Provider of an AI marketing operating system for challenger brands. The system unifies marketing operations through automation, enabling brands to compete effectively. It offers capabilities spanning market research, strategy, content creation, campaign management, and analytics. The AI-powered platform automates tasks and provides real-time insights across channels.
- Apr 2026Seed$6M
#2
Series B · Ilhavo, Aveiro District · founded 2016 · 22 employees$5.3Mraised▾
Provider of productivity tools for influencers. It allows enhancing influencers productivity by providing design tools and media kits. Allows managing and control insights and data and deliver performance status reports. It offers influencer marketing software that helps in defining campaign strategies and analysing return on investment.
- Jun 2025Series B$6.4M
- Jan 2024Series A$3.8M
- Nov 2017Seed$1.5M
#3
Seed · Madeira, Castelo Branco District · founded 2024$590Kraised▾
Provider of a data‑driven marketing platform that connects hospitality businesses with influencers and content creators. The platform allows businesses to select influencers based on audience data and set terms for collaborations. It also offers tools to track collaboration performance and measure the impact of partnerships.
- Jul 2025Seed$590K
#4
Seed · Braga, Braga District · founded 2022 · 3 employees$1.9Mraised▾
Provider of AI-powered platform for enhancing fan engagement at events. The platform integrates with existing apps to capture fan emotion using sensor technology and artificial intelligence. It transforms fan energy into gamified rewards, identifies passionate supporters, and unlocks sponsorship opportunities. The platform offers features like fan boosts, badges, and stadium-wide light shows.
- Sep 2024Seed$1.9M
#5
Deadpooled · Odivelas, Lisbon · founded 1997 · 7 employees$100Mraised▾
API and SDK for real time communication
#6
Seed · Porto, Porto District · founded 2015 · 8 employees$2.5Mraised▾
Luna develops a personalized AI enabled chatbot for e-commerce. It can be used for different use cases like customer engagement, support, shopping assistant, etc. It can be integrated with Facebook Messenger, Line, KiK, etc. and on voice assistants like Google Home and Amazon Alexa.
- Nov 2023Seed$2.5M
#7
Seed · Lisboa, Lisboa · founded 2021 · 9 employees$1.1Mraised▾
Online platform offering AI-enabled CRM solutions to banks for customer engagement. Their solution enables the banks to analyze customer transaction data and understand their preferences. It allows the banks to offer better products, offers, and rewards to increase engagement and retain customer loyalty.
- Apr 2023Seed$1.1M
#8
Seed · Lisbon, Lisbon · founded 2021 · 3 employees$766Kraised▾
Cloud and AI based platform offering influencer marketing software. The platform helps brands to discover, connect, and collaborate with influencers for promoting campaigns and creating content. It also helps with influencer outreach, campaign management, build private CRM with detailed influencers information including integrated communication tools to contact them, track campaign success using accurate and real time data, and more. Clients of the company include Natruly, Renault, Garnier, Nestle, ZARA, and more.
- Aug 2022Seed$766K
#9
Acquired · Porto, Porto District · founded 2014 · 12 employees$1.7Mraised▾
Provider of conversational bot for visitor management. It is an AI-based conversational bot that tracks the website behavior of visitors and sends them automated emails, texts, and push notifications if they have left the website. It offers features that include web tracking, leads validation, remarketing onsite or offsite, email or SMS marketing, lead nurturing, lead scoring, lead distribution, end-to-end tracking, reporting, and access management.
- Apr 2016Seed$1.7M
#10
Seed · Lisbon, Lisbon · founded 2013 · 7 employees$1.2Mraised▾
GetSocial is a B2B Software as a Service that gets online stores/ websites track customers social media/ channel activity like recommend, promote, share and buy products . GetSocial integrates inside the website and requires low investment. It helps track ROI of different social media channels and performance with respect to customer acquisition and conversion.
- Dec 2013Seed$1.2M
#11
Acquired · Lisbon, Lisbon · founded 2014 · 3 employees$1Mraised▾
Passworks is a solution for brands and retailers that enables customer acquisition and strong engagement in order to drive store traffic. They offer an integrated solution for mobile wallet marketing campaigns management using a SaaS or an API. With Passworks, marketers can design their dynamic passes (digital coupons, membership cards, loyalty cards, event tickets, travel tickets), create the respective marketing campaign, define location-based notifications, choose a profile target and distribute them directly to customers phones via Apple Passbook, Google Wallet, Windows Phone Wallet, Samsung Wallet and other third parties Apps (such as Pass Wallet).
- May 2014Seed$1M
#12
Deadpooled · Lisbon, Lisbon · founded 2014 · 1 employees$1Mraised▾
Liquid offers a Mobile personalization, multivariate testing, audience segmentation and analytics platform. Enables users to understand how targets are performing and generate contextual push notifications & e-mail. Maintains a database of cross user profile and device information, session times and events. Offers the ability to customise elements of the app to particular users in real-time. Free for upto 100,000 data points and 10,000 push messages.
- May 2014Seed$1M
Funding & investor landscape
Notable founders
Market landscape — 10 sub-themes by coverage
Share of MarketingTech coverage by sub-theme.
Regulatory-risk over time rising
Funding & growth over time
funding rising · growth rising
Common questions
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