Registered entities
AURA, LLC
Reg. No. 453636453United States
AURA LLC
Reg. No. 455360011United States
AURA
Reg. No. 40008052180Latvia
AURA
Reg. No. 41503006627Latvia
AURA SUB, LLC
Reg. No. 32083964240United States
Aura Growth GmbH
Reg. No. 1513106Switzerland
Reputation
Customer rating 4.1 / 5 across 1,103 reviews.
Social engagement
Social engagement: 29.6K social following, 5 posts in the last 12 months — around the industry typical range.
Investor mix
14 investors on record; lead investors include General Catalyst, WndrCo, Madrona, Ten Eleven Ventures.
| Investor type | Count | Share |
|---|---|---|
| Venture capital | 11 | 79% |
| Private equity | 2 | 14% |
| Other / undisclosed | 1 | 7% |
Recent activity
21 May 2026
Partnership
Boston Red Sox
14 May 2026
Partnership
Life360
13 May 2026
Product launch
Aura Business