Birchbox

Online subscription service for beauty products

placeNew York City, New York, United States calendar_todayFounded 2010 groups44 employees language birchbox.com

Registered entities

Reputation

Customer rating 4.2 / 5 across 1,136 reviews.

Web presence

Audience by country — top 5 markets by share of visits.

CountryShare
United States87.3%
United Kingdom2.2%
Venezuela2%
Australia1.1%
Romania0.8%

Innovation

1 patent family — focus: Physics & computing; filing pace dormant. Cited 6 times.

YearFilings
20151

Investor mix

28 investors on record; lead investors include Accel, Viking Global Investors; 1 has since exited.

Investor typeCountShare
Venture capital1657%
Private equity27%
Bank & private debt14%
Other / undisclosed932%

Share of voice

Share of voice in United States: 92.6% of web traffic across its competitive set; worldwide: 24.2%.

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