Registered entities
Smiling Star Advisory Private Limited
CIN U74140DL2011PTC359548India
BUDDY4STUDY INDIA FOUNDATION
CIN U80101DL2017NPL318385India
Smiling Star Advisory Private Limited
CIN U74140WB2011PTC166875India
Reputation
Customer rating 3.5 / 5 across 20 reviews.
Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| India | 98% |
| Ukraine | 0.7% |
| United States | 0.6% |
| China | 0.3% |
| United Kingdom | 0.2% |
Social engagement
Social engagement: 21.6K social following, 10 posts in the last 12 months — below the industry typical range.
Investor mix
35 investors on record; lead investors include Array, Techmobia, Array, Madison India Capital.
| Investor type | Count | Share |
|---|---|---|
| Private equity | 1 | 3% |
| Accelerator & incubator | 2 | 6% |
| Bank & private debt | 1 | 3% |
| Other / undisclosed | 31 | 89% |
Share of voice
Share of voice in India: 35% of web traffic across its competitive set; worldwide: 32.9%.
Hiring activity
Hires occasionally
2 roles tracked across 2 of the last 12 months
1 Aug 2026 · MBA Intern - (Business Analytics) (Uttar Pradesh) · All India
2 Jul 2026 · Bharti Airtel Scholar · Dhanbad
20 Feb 2018 · Business Developer · Noida
7 Sep 2017 · HR Manager · Delhi
Based on job postings tracked across public sources.
Recent activity
1 Jul 2026
Recognition
1 Jul 2026
Product launch
Buddy Prerna | July 2026 Edition