Web presence
Top audience: United States 28.5%, Australia 16.2%, India 15.9%, Italy 7.5%, United Kingdom 7.3%.
Social engagement
Social engagement: 6M social following, 7 posts in the last 12 months — below the industry typical range.
Share of voice
Share of voice in United States: 20.6% of web traffic across its competitive set; worldwide: 30.6%.