Il Makiage

Internet first brand offering makeup products based on personal recommendation

placeNew York City, New York, United States calendar_todayFounded 1972 groups51 employees language ilmakiage.com

Reputation

Customer rating 4.3 / 5 across 95,254 reviews.

Web presence

Audience by country — top 5 markets by share of visits.

CountryShare
United States60.7%
United Kingdom28.5%
France1.8%
Australia1.4%
Canada1.3%

Investor mix

7 investors on record; lead investors include Franklin Templeton Investments.

Investor typeCountShare
Venture capital229%
Private equity114%
Other / undisclosed457%

Share of voice

Share of voice in United States: 92.5% of web traffic across its competitive set; worldwide: 84.5%.

Hiring activity

Hires occasionally

2 roles tracked across 2 of the last 12 months

8 Jan 2026 · Analyst · New York

3 Oct 2025 · Social Media Intern · New York

Based on job postings tracked across public sources.

Coming soon