Made In Cookware

Professional-quality cookware, knives, and tabletop products for home cooks

placeAustin, Texas, United States calendar_todayFounded 2016 groups89 employees language madeincookware.com

Reputation

Customer rating 3.5 / 5 across 176 reviews.

Web presence

Audience by country — top 5 markets by share of visits.

CountryShare
United States91%
Mexico1.9%
Malaysia0.9%
Germany0.8%
Canada0.7%

Social engagement

Social engagement: 10.7K social following, 8 posts in the last 12 months — around the industry typical range.

Investor mix

16 investors on record; lead investors include Fabulous Brands, Finn Capital Partners, Social Starts, KarpReilly.

Investor typeCountShare
Venture capital425%
Private equity319%
Angel & family office16%
Other / undisclosed850%

Share of voice

Share of voice in United States: 17.3% of web traffic across its competitive set; worldwide: 4.4%.

Hiring activity

Hires periodically

4 roles tracked across 3 of the last 12 months

9 Mar 2026 · International Operations Specialist · Austin

4 Mar 2026 · Supply Chain Analyst, International Operations · Sunset Valley

9 Jan 2026 · Director of Ecommerce · Austin

8 Oct 2025 · Director of Planning · Austin

25 Sep 2025 · Director of Sourcing · Austin

Based on job postings tracked across public sources.

Coming soon