Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| United States | 85.7% |
| Canada | 4.4% |
| United Kingdom | 2.4% |
| Australia | 1.9% |
| Switzerland | 0.5% |
Social engagement
Social engagement: 15.7K social following, 2 posts in the last 12 months — below the industry typical range.
Investor mix
6 investors on record; lead investors include Sweetgreen, MeUndies, LVMH Luxury Ventures.
| Investor type | Count | Share |
|---|---|---|
| Venture capital | 1 | 17% |
| Private equity | 1 | 17% |
| Other / undisclosed | 4 | 67% |
Share of voice
Share of voice in United States: 67.1% of web traffic across its competitive set; worldwide: 29.8%.
Hiring activity
Hires frequently
13 roles tracked across 7 of the last 12 months
10 Jun 2026 · Senior Ecommerce Merchandising Manager · Los Angeles
19 May 2026 · Madhappy South Coast Plaza Part-Time Store Associate · Costa Mesa
9 Apr 2026 · Supervisor · Malibu Flagship
1 Apr 2026 · Ecommerce Operations Associate · Los Angeles
13 Feb 2026 · Social Media Coordinator · Los Angeles
Based on job postings tracked across public sources.