Makeup By Mario

Internet first brand offering multi-category cosmetics products

placeNew York City, New York, United States calendar_todayFounded 2020 groups44 employees language makeupbymario.com

Web presence

Audience by country — top 5 markets by share of visits.

CountryShare
United States61.9%
Australia8%
Bulgaria6.9%
United Kingdom3.8%
Denmark3.2%

Social engagement

Social engagement: 51.4K social following, 3 posts in the last 12 months — above the industry median.

Investor mix

3 investors on record; lead investors include Silas Capital.

Investor typeCountShare
Venture capital133%
Private equity267%

Share of voice

Share of voice in United States: 80.5% of web traffic across its competitive set; worldwide: 80.4%.

Hiring activity

No recent openings observed

No roles tracked in the last 12 months

28 Apr 2025 · Education Coordinator · null

Based on job postings tracked across public sources.

Recent activity

20 Mar 2026
Product launch
Ethereal EyesTM The Original
13 Nov 2025
Recognition
22 Aug 2025
Recognition
Coming soon