Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| United States | 68.2% |
| Canada | 7.2% |
| United Kingdom | 4.1% |
| Italy | 1.8% |
| Finland | 1.6% |
Share of voice
Share of voice in United States: 19.4% of web traffic across its competitive set; worldwide: 24.1%.