Registered entities
NIELSEN HOLDINGS PLC
Reg. No. 1492633United States
NIELSEN HOLDING ApS
Reg. No. 20900180Denmark
NIELSEN MEDIA INDIA PRIVATE LIMITED
CIN U73100MH2007PTC255805India
B. NIELSEN HOLDING ApS
Reg. No. 26836174Denmark
VISUAL IQ TECHNO SERVICES INDIA PRIVATE LIMITED
CIN U72200KL2006PTC019957India
Reputation
Customer rating 3.7 / 5 across 709 reviews.
Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| United States | 71.8% |
| India | 6.8% |
| United Kingdom | 5.7% |
| Sweden | 2.6% |
| Italy | 2.4% |
Investor mix
12 investors on record; lead investors include Ardian; 1 has since exited.
| Investor type | Count | Share |
|---|---|---|
| Private equity | 11 | 92% |
| Other / undisclosed | 1 | 8% |
Share of voice
Share of voice in United States: 79% of web traffic across its competitive set; worldwide: 46.5%.