Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| United States | 29.9% |
| United Kingdom | 12.5% |
| Taiwan | 3.8% |
| Spain | 3.8% |
| Netherlands | 3.7% |
Investor mix
5 investors on record; 2 have since exited.
| Investor type | Count | Share |
|---|---|---|
| Private equity | 4 | 80% |
| Other / undisclosed | 1 | 20% |
Share of voice
Share of voice in United Kingdom: 92% of web traffic across its competitive set; worldwide: 59.4%.