Registered entities
PLAID INC
Reg. No. 5185168United States
PLAID FINANCIAL LTD.
Reg. No. 11103959United Kingdom
Reputation
Customer rating 1.2 / 5 across 198 reviews.
Web presence
Audience by country — top 5 markets by share of visits.
| Country | Share |
|---|---|
| United States | 79.7% |
| United Kingdom | 14.9% |
| Canada | 0.5% |
| Spain | 0.5% |
| France | 0.4% |
Social engagement
Social engagement: 251.8K social following, 6 posts in the last 12 months — below the industry typical range.
Investor mix
73 investors on record; lead investors include Spark Capital, New Enterprise Associates, Felicis Ventures, Homebrew.
| Investor type | Count | Share |
|---|---|---|
| Venture capital | 44 | 60% |
| Private equity | 7 | 10% |
| Angel & family office | 1 | 1% |
| Accelerator & incubator | 1 | 1% |
| Bank & private debt | 3 | 4% |
| Other / undisclosed | 17 | 23% |
Share of voice
Share of voice in United States: 98.5% of web traffic across its competitive set; worldwide: 97.9%.
Recent activity
29 Jun 2026
Event
Free soft serve
16 Jun 2026
Event
Money20/20
